This lesson plan aims to teach grade 7 students about the elements and features of print, radio, and TV advertisements and campaigns. Students will participate in group activities to identify elements in jumbled words and analyze example advertisements. They will discuss elements like layout, graphics, sound effects, and voice. As an activity, students will work in groups to create their own print, radio, or TV advertisements for products or political campaigns. Finally, students will evaluate elements and complete an assignment describing an appealing TV ad campaign.