Eu-Max System offers a transactive lighting service that installs, maintains and manages dimmable LED lighting networks at customer sites. The system uses 60% less electricity than fluorescents, earns income from electric markets by dimming lights and shifting to batteries, and verifies energy savings for customers through an internal meter. This lowers customers' electric bills without requiring them to pay for installation or ongoing costs. The company aims to pilot the system at NASA Ames to prove its LED energy savings, demand response capabilities, ability to power devices on batteries during outages, and have performance verified by a third party.

1. Eu-Max System
Transactive Lighting and Other Services
Brent Marsh - CEO
415-559-9931 marsh@eutricity.com
This document is not a solicitation and is for informational purposes only.

2. Opportunities:
• Market reactive LEDs still too costly
• Dimming of LEDs and shifting
operation to batteries, can now earn
income in electric markets
• Our disruptive low costs, energy
savings, electric market income and
benefits will create new global value.

3. Transactive Lighting as a Service:
• We install, maintain and manage the
network dimmed lighting at our expense
• Share savings/income with customer
• Internal meter verifies energy savings
• Customers simply see a lower electric
bill, without the related cap ex/op ex
costs
• Batteries & PV optional.

4. Lower costs 'Get us in the Door':
500 lamps Eu-Max Others
1.Heat sinks 0 500
2. Driver electronics 1 <7,500
3. Power supply 1 125 - 500
4. ADR network client 1 1
5. Network controller 0 1
6. Lighting network
node/fixture
0 125 - 500

5. Transactive Lighting: Efficiency, DR & Batteries
1. 6KW/325VDC Power Router
2. Powers 500+ LED strip lamps
1. Use 60% less electrcity than fluorescents
2. 8+ year effective system life
3. ADR 2.0B network client
1. Signal #1 - Dims the LEDs in tandem
2. Signal #2 - Shift to batteries for LEDs
3. Feeds back real time energy reduction
4. Batteries and Solar:
1. 10+ ways to earn electric market income
2. Business continuity services.
Power Router
LED Strip
ADR Client Battery

6. Eu-Max Transactive DC Pico Grid Service Architecture
Power Router
Electric Markets Cloud
ADR2.0B Network Client
Master ADR Dimmer
Grid AC
Batteries
Solar
Real Time Electric Meter
DC Distribution Box
IT Equipment Telecom Equipment Other 100-277VAC Loads 400+ LED lamps
Red lines = Power Flow Blue lines = Data Flow

7. Eu-Max enables mass adoption:
• 60+% lower DR LED costs, energy savings and
market income justify our model of paying for
the system at our expense and offering
Lighting as a Service - enabling mass adoption
• After our share of benefits, the customer sees
a 30-40% lower lighting electric bill.

8. Many Areas of Global Disruption:
1.The only system to offer energy efficiency, DR,
batteries and solar in a cost effective package
2.Solar & batteries cost less and more efficient
3.The Eu-Max system operates during outages
4.Low costs, systemic benefits and efficiencies
enable barrier breaking finance models.

9. Goals for first pilot at NASA Ames:
1.Prove LEDs energy savings compared to T8s
2.Prove OpenADR 2.0B capabilities:
a) LEDs dim - ADR signal 1
b) LEDs switch to batteries - ADR signal 2
c) Real time internal electric meter feedback
3. Prove 325VDC powers 100-277VAC devices
4. LED/devices run on batteries during outages
5. Have claims verified by third party.

10. Team:
Brent Marsh - CEO - Founder
– 7th renewable/energy efficiency start up since 1983
– Two VC funded lighting companies - Issued 7 out of 16 patents filed
– Developed 1st CCFL, Power over Ethernet, and ADR lighting systems
– Fluent in Mandarin and manufacturing in Greater China
Ellen James - Chief Power Architect
– Power electronics veteran with 50+ years of design experience
Daniel E. Jackson - President
– 30+ years legal and C-level professional from start-ups to IPOs
Toby Considine - Smart Grid Software Advisor
– Primary author of the EPRI Smart Grid Roadmap written for NIST
Ed Lu - Advisor
– Former astronaut, and developer of Google’s Power Meter
Christine Herzog - Consultant
– Founder of Smart Grid Library