Company: Motivo Power 
Product: MOTIVO HARVEST 
Amobile power platform for agriculture 
Presented By: 
Praveen Penmetsa 
15 October 2014 
Rev-B
Energy for agriculture is a global challenge 
Increased food production = Increased energy demand 
Energy is a significant percent(>30%) of total production expenditure on farms 
Need: Powering Agriculture
REVOLUTIONIZE THE WAY GLOBAL AGRICULTURE IS POWERED 
ENABLE COMMUNITY POWER INDEPENDENT OF GOVERNMENT/UTILITY INFRASTRUCTUREPROVIDE INNOVATION PLATFORMTO DEVELOP AND POWER CUSTOM TOOLS 
CHANGE LIVELIHOODS OF SMALL FARMERS GLOBALLY 
Vision
Customer –Needs Mobility, Power, and Mechanization 
No/Intermittent grid power 
No power infrastructure 
Dependent on expensive diesel fuel generators 
No access to tractors/powered tools to increase productivity 
At the mercy of middlemen for supplies as well as market access –NO MARGIN
Charge from solar, wind or grid 
Provides on-demand electrical & mechanical power 
All the capability of a 25HP tractor 
Wireless communication enables sharing, billing and data trending 
MOTIVO HARVEST 
www.motivoengineering.com
HARVEST System Overview 
Equivalent to a 25HP Diesel tractor 
Equivalent to a 7KVA UPS + battery 
Telematics for energy data + sharing 
Front bed for cargo 
AC electrical power connectors + cords 
Stand Alone Power Module
HARVEST Power Module 
Power Electronics (Patent Pending) 
Access For AC Output Connectors 
Clearance For Front Wheels 
Front Lift Handles 
AC Output Connectors on Angled Face to Prevent Water Entrapment 
Rear Lift Handles 
Center Bed For Generator, Refrigerator, or Payload 
PIN Code Keypad 
Display Screen/ 
Gauge Cluster 
Integral Motor/ 
3-Phase AC Cable 
Integral Solar Panel/DC Cable
HARVEST Value Proposition 
Large Price Margin 
Initial Price = $30K 
Cost = $15K 
Overheads/other <$5k 
Distributor margin = $5k 
Profit/Unit > $5k 
HARVEST is a high value product as it offers the capability of a tractor and a mobile generator while increases solar utilization and providing off-grid capability. 
The Only alternative to a diesel generator for providing mobile power in the field. Much cheaper operating costs than a generator. 
Large Price Margin 
Initial Price = $30K 
Cost = $15K 
Overheads/other <$5k 
Distributor margin = $5k 
Profit/Unit > $5k 
Value Vs. Cost 
$- 
$5,000.00 
$10,000.00 
$15,000.00 
$20,000.00 
$25,000.00 
$30,000.00 
$35,000.00 
$40,000.00 
$45,000.00 
1 
Value to Farmer 
$- 
$5,000.00 
$10,000.00 
$15,000.00 
$20,000.00 
1 
Cost of Tractor 
Large Price Margin 
& Flexibility
HARVEST Triple Bottom Line 
Motivo Power will improve the quality of life for people, offset carbon for the planet, and provide profit for investors.
Dec 2013 -Won USAID Powering Agriculture Grand Challenge 
–1 of 12 winners from ~450 worldwide contestants 
–Product development underway with an $800K grant from USAID 
Jan 2014 –Patents filed 
May 2014 –Tractor components 
Aug 2014 –Power Module hardware testing successful 
Sep 2014 -Design complete 
Current –First Prototype assembly & testing in progress 
Apr 2015 –Pilot deployment to California farms 
Jan 2016 –Deployment to India + Start initial sales to organic farms 
Current Status 
Test Key Technology 
(COMPLETE) 
HARVEST Concept 
(CURRENT) 
CA & India Pilot Programs 
Sale to Organic Farms 
Go Global 
Product Segmentation
Team –Not our first rodeo! 
Bi-directional AC, bi- directional DC, micro-grid, and vehicle-to-grid (V2G) demonstrator 
Fast charging truck for recharging EVs 
Ground-up electric vehicle (EV) design & build
Current funders –Motivo Engineering, USAid, KVK Power 
Sufficient funding to finish development and deployment 
Seeking expertise 
–Marketing & Sales 
Seeking investment for scaling 
–Accelerate development and deployment 
–Investment to scale production 
Project financing 
–Additional HARVEST units for developing world 
Funding 
Need
Contact Us 
Praveen Penmetsa 
+1 714.928.4446 penmetsa@motivoengineering.com 
Motivo Power 
19821 Hamilton Ave 
Torrance CA 90502 USA 
MOTIVO HARVEST -Powering Agriculture

GloSho'14: Company Showcase - Motivo

  • 1.
    Company: Motivo Power Product: MOTIVO HARVEST Amobile power platform for agriculture Presented By: Praveen Penmetsa 15 October 2014 Rev-B
  • 2.
    Energy for agricultureis a global challenge Increased food production = Increased energy demand Energy is a significant percent(>30%) of total production expenditure on farms Need: Powering Agriculture
  • 3.
    REVOLUTIONIZE THE WAYGLOBAL AGRICULTURE IS POWERED ENABLE COMMUNITY POWER INDEPENDENT OF GOVERNMENT/UTILITY INFRASTRUCTUREPROVIDE INNOVATION PLATFORMTO DEVELOP AND POWER CUSTOM TOOLS CHANGE LIVELIHOODS OF SMALL FARMERS GLOBALLY Vision
  • 4.
    Customer –Needs Mobility,Power, and Mechanization No/Intermittent grid power No power infrastructure Dependent on expensive diesel fuel generators No access to tractors/powered tools to increase productivity At the mercy of middlemen for supplies as well as market access –NO MARGIN
  • 5.
    Charge from solar,wind or grid Provides on-demand electrical & mechanical power All the capability of a 25HP tractor Wireless communication enables sharing, billing and data trending MOTIVO HARVEST www.motivoengineering.com
  • 6.
    HARVEST System Overview Equivalent to a 25HP Diesel tractor Equivalent to a 7KVA UPS + battery Telematics for energy data + sharing Front bed for cargo AC electrical power connectors + cords Stand Alone Power Module
  • 7.
    HARVEST Power Module Power Electronics (Patent Pending) Access For AC Output Connectors Clearance For Front Wheels Front Lift Handles AC Output Connectors on Angled Face to Prevent Water Entrapment Rear Lift Handles Center Bed For Generator, Refrigerator, or Payload PIN Code Keypad Display Screen/ Gauge Cluster Integral Motor/ 3-Phase AC Cable Integral Solar Panel/DC Cable
  • 8.
    HARVEST Value Proposition Large Price Margin Initial Price = $30K Cost = $15K Overheads/other <$5k Distributor margin = $5k Profit/Unit > $5k HARVEST is a high value product as it offers the capability of a tractor and a mobile generator while increases solar utilization and providing off-grid capability. The Only alternative to a diesel generator for providing mobile power in the field. Much cheaper operating costs than a generator. Large Price Margin Initial Price = $30K Cost = $15K Overheads/other <$5k Distributor margin = $5k Profit/Unit > $5k Value Vs. Cost $- $5,000.00 $10,000.00 $15,000.00 $20,000.00 $25,000.00 $30,000.00 $35,000.00 $40,000.00 $45,000.00 1 Value to Farmer $- $5,000.00 $10,000.00 $15,000.00 $20,000.00 1 Cost of Tractor Large Price Margin & Flexibility
  • 9.
    HARVEST Triple BottomLine Motivo Power will improve the quality of life for people, offset carbon for the planet, and provide profit for investors.
  • 10.
    Dec 2013 -WonUSAID Powering Agriculture Grand Challenge –1 of 12 winners from ~450 worldwide contestants –Product development underway with an $800K grant from USAID Jan 2014 –Patents filed May 2014 –Tractor components Aug 2014 –Power Module hardware testing successful Sep 2014 -Design complete Current –First Prototype assembly & testing in progress Apr 2015 –Pilot deployment to California farms Jan 2016 –Deployment to India + Start initial sales to organic farms Current Status Test Key Technology (COMPLETE) HARVEST Concept (CURRENT) CA & India Pilot Programs Sale to Organic Farms Go Global Product Segmentation
  • 11.
    Team –Not ourfirst rodeo! Bi-directional AC, bi- directional DC, micro-grid, and vehicle-to-grid (V2G) demonstrator Fast charging truck for recharging EVs Ground-up electric vehicle (EV) design & build
  • 12.
    Current funders –MotivoEngineering, USAid, KVK Power Sufficient funding to finish development and deployment Seeking expertise –Marketing & Sales Seeking investment for scaling –Accelerate development and deployment –Investment to scale production Project financing –Additional HARVEST units for developing world Funding Need
  • 13.
    Contact Us PraveenPenmetsa +1 714.928.4446 penmetsa@motivoengineering.com Motivo Power 19821 Hamilton Ave Torrance CA 90502 USA MOTIVO HARVEST -Powering Agriculture