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WELCOME TO SEMINAR
       ON
         CORPORATE
          SOCIAL
          RESPONSIBILITY
          (CSR)
         FROM PROFIT TO
          PHILANTROPHY
          TO PROFIT
         BY-ADV PUSHPA
          YADAV
MEANING OF CSR
Corporate Social Responsibility means
 commitment towards society and
 includes protecting and improving social
 welfare measures by profit oriented
 organizations. It is an investment in
 community initiatives and return is good
 of people at large. It depicts moral
 values in Corporate sector.
SHORT INTRODUCTION
Till 1990 was in the form of charity
Building of schools, sanatoriums,
Hospitals, Colleges, Medical centers for
general public at large
Corporate like TATA’S, BIRLA’S,
GODREJ etc were frontrunners in India.
CHANGE IN CORPORATE
      THRU CSR
STRONGER FINANCIAL PERFORMANCE AND
PROFITABILITY (eg thru eco-efficiency)
 IMPROVED ACCOUNTABILITY TO AND
ASSESSMENT FROM THE INVESTMENT
COMMUNITY
ENHANCED EMPLOYEE COMMITMENT
DECREASED VULNERABILITY THRU STRONGER
RELATIONSHIPS WITH COMMUNITIES
IMPROVED REPUTATION AND BRANDING
BENEFITS OF CSR
INCREASED SALES & CUSTOMERS LOYALTY
ENHANCED BRAND VALUE & REPUTATION
INCREASED ABILITY TO ATTRACT AND RETAIN QUALITY
EMPLOYEES
INVESTORS AND BUSINESS PARTNERS
BETTER PRODUCTIVITY OF WORKFORCE
COOPERATION WITH LOCAL COMMUNITIES
EFFICIENT OPERATIONS RESULTING IN IMPROVED
FINANCIAL PERFORMANCE
INCREASED STOCK VALUE,
REDUCED LITIGATION & ENVIRONMENTAL COSTSS
BETTER & FAST GOVERNMENT APPROVALS, REWARDS,
TAX BENEFITS.
SHORT REVIEW OF COMPANIES
   ITC HAVE MADE FARMER DEVELOPMENT A VITAL PART OF ITS
   BUSINESS STRATEGY.
   IT COMPANIES LIKE TCS, WIPRO HAVE DEVELOPED
   SOFTWARES TO HELP CHILDRED AND TEACHERS IN SCHOOLS
   ACROSS INDIA
   THROUGG TCSRD TATA CHEMICALS WORKS TO IMPROVE THE
   QUALITY OF LIFE OF THE PEOPLE AND COMMUNITIES AROUND
   ITS OPERATIONS
   RELIANCE RURAL DEVELOPMENT TRUST (RRDT) CONTINUED
   ITS ACTIVITIES UNDER GOKUL GRAM YOJANA OF
   GOVERNEMNT OF GUJARAT.
(TNS INDIA (A RESEARCH ORGANISATION AND THE TIMES
   FOUNDATION THRU FINDINGS REVEALED THAT OVER 90% OF
   ALL MAJOR INDIAN ORGANISATIONS SURVEYED WERE
   INVOLVED IN CSR ACTIVITIES
CONCLUSION
WITH ONSET OF LIBERALISATION, PRIVATISATION,
  AND GLOBALISATION (LPG) IN INDIA
  CORPORATE ENTITIES AND PUBLIC SECTOR
  COMPANIES ARE SHOWING KEEN INTEREST IN
  COMMUNITY INITIATIVE PROGRAMME SUCH AS
  EXTENDING HELP TO SELF HELP GROUPS,
  MICROFINANCE, UNEARTHING THE TRAPPED
  CULTURAL VALUES, ADVANCEMENT OF
  SOCIALLY BACKWARD COMMUNITY ETC. WHICH
  SHOWS THAT THEY ARE IN RACE TO ESTABLISH
  THEIR REPUTATION IN COMMUNITY AND
  PROJECT THEIR PRESENCE THRU CSR.
THANK-YOU
    LETS US ALL
      PLEDGE HERE
      TODAY AND BE
      COMMITTED
      TOWARDS OUR
      SOCIAL
      RESPONSIBILITY
      AND COMMUNITY
      FEELING

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  • 1. WELCOME TO SEMINAR ON CORPORATE SOCIAL RESPONSIBILITY (CSR) FROM PROFIT TO PHILANTROPHY TO PROFIT BY-ADV PUSHPA YADAV
  • 2. MEANING OF CSR Corporate Social Responsibility means commitment towards society and includes protecting and improving social welfare measures by profit oriented organizations. It is an investment in community initiatives and return is good of people at large. It depicts moral values in Corporate sector.
  • 3. SHORT INTRODUCTION Till 1990 was in the form of charity Building of schools, sanatoriums, Hospitals, Colleges, Medical centers for general public at large Corporate like TATA’S, BIRLA’S, GODREJ etc were frontrunners in India.
  • 4. CHANGE IN CORPORATE THRU CSR STRONGER FINANCIAL PERFORMANCE AND PROFITABILITY (eg thru eco-efficiency) IMPROVED ACCOUNTABILITY TO AND ASSESSMENT FROM THE INVESTMENT COMMUNITY ENHANCED EMPLOYEE COMMITMENT DECREASED VULNERABILITY THRU STRONGER RELATIONSHIPS WITH COMMUNITIES IMPROVED REPUTATION AND BRANDING
  • 5. BENEFITS OF CSR INCREASED SALES & CUSTOMERS LOYALTY ENHANCED BRAND VALUE & REPUTATION INCREASED ABILITY TO ATTRACT AND RETAIN QUALITY EMPLOYEES INVESTORS AND BUSINESS PARTNERS BETTER PRODUCTIVITY OF WORKFORCE COOPERATION WITH LOCAL COMMUNITIES EFFICIENT OPERATIONS RESULTING IN IMPROVED FINANCIAL PERFORMANCE INCREASED STOCK VALUE, REDUCED LITIGATION & ENVIRONMENTAL COSTSS BETTER & FAST GOVERNMENT APPROVALS, REWARDS, TAX BENEFITS.
  • 6. SHORT REVIEW OF COMPANIES ITC HAVE MADE FARMER DEVELOPMENT A VITAL PART OF ITS BUSINESS STRATEGY. IT COMPANIES LIKE TCS, WIPRO HAVE DEVELOPED SOFTWARES TO HELP CHILDRED AND TEACHERS IN SCHOOLS ACROSS INDIA THROUGG TCSRD TATA CHEMICALS WORKS TO IMPROVE THE QUALITY OF LIFE OF THE PEOPLE AND COMMUNITIES AROUND ITS OPERATIONS RELIANCE RURAL DEVELOPMENT TRUST (RRDT) CONTINUED ITS ACTIVITIES UNDER GOKUL GRAM YOJANA OF GOVERNEMNT OF GUJARAT. (TNS INDIA (A RESEARCH ORGANISATION AND THE TIMES FOUNDATION THRU FINDINGS REVEALED THAT OVER 90% OF ALL MAJOR INDIAN ORGANISATIONS SURVEYED WERE INVOLVED IN CSR ACTIVITIES
  • 7. CONCLUSION WITH ONSET OF LIBERALISATION, PRIVATISATION, AND GLOBALISATION (LPG) IN INDIA CORPORATE ENTITIES AND PUBLIC SECTOR COMPANIES ARE SHOWING KEEN INTEREST IN COMMUNITY INITIATIVE PROGRAMME SUCH AS EXTENDING HELP TO SELF HELP GROUPS, MICROFINANCE, UNEARTHING THE TRAPPED CULTURAL VALUES, ADVANCEMENT OF SOCIALLY BACKWARD COMMUNITY ETC. WHICH SHOWS THAT THEY ARE IN RACE TO ESTABLISH THEIR REPUTATION IN COMMUNITY AND PROJECT THEIR PRESENCE THRU CSR.
  • 8.
  • 9. THANK-YOU LETS US ALL PLEDGE HERE TODAY AND BE COMMITTED TOWARDS OUR SOCIAL RESPONSIBILITY AND COMMUNITY FEELING