2. Existing Product
Plug, good for
other products
.
The background
image of the
magazine has been
taken in a
stereotypical fishing
location to relate to
the average course
fisherman who
would read this
magazine. This
would appeal to the
reader by being
relatable which
would make the
potential reader
more likely to buy it.
3. Existing Product
Mast Head
Different future
locations to interest
the reader into
considering buying
again.
What is contained within the
magazine
This magazine
appeals to
potential readers
by showing off
what is
contained within
the book and by
offering free
tricks for
catching fish at
home or away.
4. Existing Product
masthead
Plug to interest people
into purchasing
Recognizable background
for readers to understand
where it is based.
Feature article photo
barcode
The general theme
of the magazine
really represents
the bright sunny
sea fishing feel by
using brighter blue
and wavy colours.
5. Research Analysis
• What common features do the researched
products have?
– They are all based on fishing.
• What aspects of the research will you include
within your on work?
– I will include the big bright titles and the photo on
the front to show what the magazine is teaching
you to catch.
7. Audience Profile
Category Demographic Content to appeal to this audience
Age Range
16-90 • Fishing in itself interests a fair amount of
people from this age range so simply by
adding a photo on the front people will be
intrigued.
Gender
Male • By having a male on the front of the
magazine (as fisherwomen are much less
known)
Psychographic
Males with an
average income
• Making the fishing affordable and exciting
Social Status
Working/middle
class
• The magazine will have affordable kit
advertised and affordable fishing locations.
Editor's Notes
Choose a recent product similar to your own and annotate it
Type of image- studio/location, angle, effects, post-production
Use of lighting/composition/mise en scene/costume/props/location/colours/fonts etc.
Audience appeal- how does it make its audience want to buy/watch/play it?
Choose a recent product similar to your own and annotate it
Type of image- studio/location, angle, effects, post-production
Use of lighting/composition/mise en scene/costume/props/location/colours/fonts etc.
Audience appeal- how does it make its audience want to buy/watch/play it?
Choose a recent product similar to your own and annotate it
Type of image- studio/location, angle, effects, post-production
Use of lighting/composition/mise en scene/costume/props/location/colours/fonts etc.
Audience appeal- how does it make its audience want to buy/watch/play it?
