SlideShare a Scribd company logo
14Amazing Outdoor
Marketing Displays
Goals:
1. Get some attention with your
display
2. Businesses can use products
creatively, to target their
customers
Decision Point
Marketing
• This home-run flower shop
takes simple flowers like
daisies and doctors up their
display
• Flowers are contrasted by
old metals and worn wood to
capture customers’ interest
• Shows the many ways
products can be presented
• The front of the store
is an eye catching
bright and cheery blue
• An enchanting sitting
area sparks the
imagination of
potential customers
• There is minimal
wording on the
windows allowing
customers to window
shop
• This display steals the
attention at a craft fair
by keeping it simple
• Antique style tablecloth
and shelving unit
emphasizes the
traditional origin of the
goods
• This attracts customers
looking for natural
products
• Think bright and
colorful designs
• Hanging t-shirts and a
print wall in the back is
original and unique
• Although the event is
indoor the same
principles apply
• This display uses a
unique way to entice
customers into buying
• They use a large,
undeniable sign in the
background with
information about the
brand and product
• Oversized inflatable gorilla with
a simple banner is a great way
to get attention
• It generates buzz and
excitement
• Gets customers in the door!
• This sophisticated shop
allows its products to
literally spill from its door
• The inviting arrangement
makes the products
approachable and in reach
of potential customers
• Bright yellow and red grab
and hold attention of
potential customers
• Large text is used to let
customers know about great
deals and prices
• Lighting is used to further
brighten the colors and make
words visible from a long way
off
• This is a prime example of
displaying unique qualities of your
services to garner attention
• A simple board that’s been cracked
in half by students of the karate
school is turned into something
impactful
• It shows results of the classes –
future paying students can expect
the same results
• The unique shape and color
of the lighting creates an
inviting mood
• Customers can predict the
quality and type of service
from afar
• The bright colors catches the
attention of children out
shopping with their parents
• Climbable structures are
inviting for young children
• The massive inflatable
proclaims a bold
message for all to see
• Simple colors and the
matching banner
compliment the
message
• Eye catching flags draw
attention to the parking lot
for customers to come inside
• Repetition is vital for
memorization
• This extraordinary
storefront turns up the
volume on sales
• It’s obvious what product
is being sold!
• There are several different approaches
to reel in customers
• Sign up for the Air Ad Promotions
newsletter to get more tips for your
next promotion!
Conclusion
THANK YOU!

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14 Amazing Outdoor Marketing Displays and Why They Work

  • 2. Goals: 1. Get some attention with your display 2. Businesses can use products creatively, to target their customers Decision Point Marketing
  • 3. • This home-run flower shop takes simple flowers like daisies and doctors up their display • Flowers are contrasted by old metals and worn wood to capture customers’ interest • Shows the many ways products can be presented
  • 4. • The front of the store is an eye catching bright and cheery blue • An enchanting sitting area sparks the imagination of potential customers • There is minimal wording on the windows allowing customers to window shop
  • 5. • This display steals the attention at a craft fair by keeping it simple • Antique style tablecloth and shelving unit emphasizes the traditional origin of the goods • This attracts customers looking for natural products
  • 6. • Think bright and colorful designs • Hanging t-shirts and a print wall in the back is original and unique
  • 7. • Although the event is indoor the same principles apply • This display uses a unique way to entice customers into buying • They use a large, undeniable sign in the background with information about the brand and product
  • 8. • Oversized inflatable gorilla with a simple banner is a great way to get attention • It generates buzz and excitement • Gets customers in the door!
  • 9. • This sophisticated shop allows its products to literally spill from its door • The inviting arrangement makes the products approachable and in reach of potential customers
  • 10. • Bright yellow and red grab and hold attention of potential customers • Large text is used to let customers know about great deals and prices • Lighting is used to further brighten the colors and make words visible from a long way off
  • 11. • This is a prime example of displaying unique qualities of your services to garner attention • A simple board that’s been cracked in half by students of the karate school is turned into something impactful • It shows results of the classes – future paying students can expect the same results
  • 12. • The unique shape and color of the lighting creates an inviting mood • Customers can predict the quality and type of service from afar
  • 13. • The bright colors catches the attention of children out shopping with their parents • Climbable structures are inviting for young children
  • 14. • The massive inflatable proclaims a bold message for all to see • Simple colors and the matching banner compliment the message
  • 15. • Eye catching flags draw attention to the parking lot for customers to come inside • Repetition is vital for memorization
  • 16. • This extraordinary storefront turns up the volume on sales • It’s obvious what product is being sold!
  • 17. • There are several different approaches to reel in customers • Sign up for the Air Ad Promotions newsletter to get more tips for your next promotion! Conclusion