The document provides initial plans for a horror movie titled "Mason" about a 17-year-old British autistic teenager named Mason Lewis who discovers he has supernatural powers. It includes concepts for the movie trailer, poster, DVD cover, and target audience. The trailer will feature random cryptic shots to intrigue viewers and create an unsettling atmosphere. The poster will have a dark grey background with red text and feature Mason's name and the tagline "Don't fear your demons...Embrace them." The target audience is males ages 15 and up due to scary scenes and horror elements.

1. INITIAL PLANS
Harry .T. Docwra

2. MIND MAP
Horror movie
Trailer
DVD Cover
Concept: A 17 year old British
autistic teenager, Mason
Lewis, is constantly being
bullied at school and
tormented by his family,
discovers he has
supernatural powers and is
struggling to understand and
control them. But he wants to
use them for good so he
doesn’t hurt the ones he
loves.
Poster
Dark, grey,
red text,
because it
gives a
creepy
atmosphere
Title
Mason
Tagline
Don’t fear your
demons…
Embrace them.
Represents the
movies premise
Teaser trailer; will give a brief
idea of the movie and a sort of
mystery to what its plot is by
having random shots of the
film play out throughout the
teaser. These shots will
intrigue the audience and
create a creepy vibe for the
teaser.
Age rating:
(15) for strong
horror and
creepy scenes
->
Font=Chiller
for the title.
Chosen
because it
reflects the
horror genre
Target audience
Name of the main
character

3. MIND MAP
Photography
Collage
What will it
include?My favourite
photos that
I have
taken.
Sunsets
Landscapes
Black and
white
Descriptions and
thoughts each
photo
Quotes from
other
photographers
Page numbers,
context, index.
Portraits
7-8 pages
Ansel Adams
Richard Avedon
Annie Leibovitz
Locations
Settings
Filter
s
Hills
Fields
To tell readers
how and
where the
photo was
taken
People
Shooting
mode
Noir
Sepia
Vivid
warm
Aden
Beach,
Forest
Target
audience

4. MIND MAP
Radio show
What will it be
about?Movies
Classic films
E.g.
Butch Cassidy and the
Sundance Kid.
Jaws
Back to the Future
The Shining
Airplane!
Photography
Lenses
Angles
Filters
Genres
Upcoming
films
Landscape
Portrait
Locations
Camera
Settings
Bad films
E.g.
Battlefield Earth
Howard the Duck
Jack and Jill
The Room
Jaws 5: Cruel jaws
Horror
Drama
Comedy
Action
Thriller
Adventure
Beach
Shooting mode
Forest
mountains
Sunsets
Hill
s
People
Long roads
Noir,
Sepia,
Aden
Target
audience
Ages 18+
Will include mature adult
dialogue that only appeals to
certain older age groups (
Such as discussing camera
lenses and settings)

5. MOOD BOARD

6. MOOD BOARD ANALYSIS
Is there any repetition in the images you have collected? Repeated
colours/images styles/fonts/tone/mood
• I have taken 4 of the images myself.
• The images use a similar colour scheme, to each other; green red, yellow,
black, white and blue. I will want to use these colours in my final product
because they are dark and create a mood and tone of a psychological thriller.
• Some have been taken from the movie ‘Overlord’ to show the type of body
horror I want in the trailer. They share the same colour tone and look.
• Some photos are screenshots from ‘The New Mutants’ trailer and they show
the feel I am going for.
How will your mood board influence your final product?
• The shots from the ‘New Mutants’ trailer have been selected because the trailer has the
right feel and tone I want for my trailer, in terms of camera work(close ups, long shots),
creepy music, filming locations and lighting. These trailers have all of those features that I
want in my final product.

7. INFORMAL PROPOSAL
Current Idea
Concept • A superhero horror movie about a 17 year old British autistic teenager, Mason Lewis, is constantly
being bullied at school and tormented by his family, discovers he has supernatural powers and is
struggling to understand and control them. But he wants to use them for good so he doesn’t hurt the
ones he loves.
Type of
products you
would make
• Official poster(s)
• DVD cover
• Official font
• Trailer(s)
What you will
need to make
them
• You will need to know how to use Adobe Photoshop
• Camera
• Fonts
• Age rating
Audience • The psychographic for the trailer will aim to be needs driven. (Act upon pulse and instinct).
• The target age will be 15+ since it contain scary scenes and horror.
• The targeted gender is male so I will include mostly male characters in the trailers
• The social status is Middle class so I will use locations that higher class people wouldn’t go. (I.E:
Tunnels, unclean areas.)

8. CHOICES
Discounted ideas Reasons for not choosing
this project
Photography collage
• This is something I have done before and I
wanted to do something different for a change.
• I do not have a lot of paper to print photos off.
• It could be hard to know what to write about the
photos.
Radio show
• Done before and working with Premier Pro is
very difficult and stressful. Working with movie
editing systems is more easy for me.
• It would take a lot of time to do and the editing
system can be tricky and sometimes won’t work
properly.
• I don not have the right skill level for the
software.