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• Exploitation by local sellers.
• No idea about Other places of
interest apart from major
tourist spot and speciality of
region
• Communication gap between
tourist and seller
Present Scenario
What is our goal
• We give tourist all relevant
information about the city
they are travelling ,
provide a payment
gateway , so to make their
trip a memorable one
and convenient
• We also provide our
collaborators a platform
to promote their
products
Course Of Action
• We will provide all relevant
information about that tourist place
, it’s speciality , estimate travel
expenses and other nearby places.
• We will also provide a payment
gateway for tourist to buy tickets.
• We will also provide sellers a
platform to promote their products
and services
Our Competitors
• All tourism app are our competitor ,
each offering services almost similar
to each other with slight changes.
• Our major competitor is India
Tourism app which apart from
information also help to reach
destination using maps
• Difference is that they do not provide
a payment gateway and also does
not give sellers a platform
Situation Analysis
Targeted Segment
• Almost every person in this
world travel to other place so
there is no major
segmentation in this sector.
• Every year millions of
foreigner visit our country ,
so our prime focus is to help
them as they do not have
much idea about India
How it will help user’s
• This app will help them
to know more about city
they are travelling.
• Protect them from
getting exploited by
local sellers
• Provide them a payment
gateway to book tickets
or buy local products.
Strategy
VALUES
RTB
Caring thoughtful
inte- POP’s
grated relevant maps
system info Memorable protect
trip -tion
Sweet from
Memories exploit
24*7 payment e-shopping ion
service gateway portal
p app name logo
“Guest is represent
God” respect
VISUAL
Services
• This app will contain all the
relevant information about
city like upcoming events ,
speciality , taxi fares and
payment gateway. Thus it
will be more convenient to
tourist to travel and also
resourceful.
• App will be free for first use
after 1st use it will cost 1$
for each city .
Incentives
For customer
Special discount coupon will be given to tourist
which can
Used during travelling. Discount coupon
includes 10 % off on hotel
booking , cash back on payments etc
For collaborators
Collaborators will get a platform to promote
their products if
regular promoters will get special offer to
promote products and services
Communication
• This app will be promoted
mostly through digital media
like facebook twitter
• We will organise an online
campaign “ know your city”
and coupons will be
distributed to people
• This app will be available on
google play store, windows
and ios store.
Implementation
A database will be
created and all
relevant information is
recorded in database
An application and
website is created which
provide information and
payment gateway
Collaborators are asked to
promote their products
and a catalogue is created
Tourist will use this
website to obtain
information , for
window shopping
On every usage
discount coupon will
be given and also
profit will be shared
Now tourist who wants
information will use our
application or website
Travel Guide App for Memorable Trips

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Travel Guide App for Memorable Trips

  • 1.
  • 2.
  • 3. • Exploitation by local sellers. • No idea about Other places of interest apart from major tourist spot and speciality of region • Communication gap between tourist and seller Present Scenario
  • 4. What is our goal • We give tourist all relevant information about the city they are travelling , provide a payment gateway , so to make their trip a memorable one and convenient • We also provide our collaborators a platform to promote their products
  • 5. Course Of Action • We will provide all relevant information about that tourist place , it’s speciality , estimate travel expenses and other nearby places. • We will also provide a payment gateway for tourist to buy tickets. • We will also provide sellers a platform to promote their products and services
  • 6. Our Competitors • All tourism app are our competitor , each offering services almost similar to each other with slight changes. • Our major competitor is India Tourism app which apart from information also help to reach destination using maps • Difference is that they do not provide a payment gateway and also does not give sellers a platform
  • 8. Targeted Segment • Almost every person in this world travel to other place so there is no major segmentation in this sector. • Every year millions of foreigner visit our country , so our prime focus is to help them as they do not have much idea about India
  • 9. How it will help user’s • This app will help them to know more about city they are travelling. • Protect them from getting exploited by local sellers • Provide them a payment gateway to book tickets or buy local products.
  • 11. VALUES RTB Caring thoughtful inte- POP’s grated relevant maps system info Memorable protect trip -tion Sweet from Memories exploit 24*7 payment e-shopping ion service gateway portal p app name logo “Guest is represent God” respect VISUAL
  • 12.
  • 13. Services • This app will contain all the relevant information about city like upcoming events , speciality , taxi fares and payment gateway. Thus it will be more convenient to tourist to travel and also resourceful. • App will be free for first use after 1st use it will cost 1$ for each city .
  • 14. Incentives For customer Special discount coupon will be given to tourist which can Used during travelling. Discount coupon includes 10 % off on hotel booking , cash back on payments etc For collaborators Collaborators will get a platform to promote their products if regular promoters will get special offer to promote products and services
  • 15. Communication • This app will be promoted mostly through digital media like facebook twitter • We will organise an online campaign “ know your city” and coupons will be distributed to people • This app will be available on google play store, windows and ios store.
  • 17. A database will be created and all relevant information is recorded in database An application and website is created which provide information and payment gateway Collaborators are asked to promote their products and a catalogue is created Tourist will use this website to obtain information , for window shopping On every usage discount coupon will be given and also profit will be shared Now tourist who wants information will use our application or website