3. 2. Toura App
Toura is a mobile app that allows
its users to create digital travel
guides. This guides can be for a city
tour, one month trip around Europe
with the train, a boat trip in Greece,
bike tour in the Balkans, motorbike
trip in Asia, hiking in the Alps or
any other travel experience.
4. 3. tracks on map
The app records the tracks with
the help of the GPS capabilities of
the phone and it draws it on map.
This is the backbone of any tour.
5. A point on the map is the way to tell
something about that place.
4. points of interest
6. 5. landmarks
These are the most important
places of the trip, they are the
reason people get out of the bed
and start following the tour.
The representation:
7. 6. transport
Each change of transport will be
marked with a transport point and
with a specific transport type:
walking, car, train, plane, kayak,
bicycle. All segments of a tour
should have means of transport
associated in order to calculate
the statistics.
the representation:
8. 7. accomodation, food and other
services
this point types describe the services of the tour:
accomodation, food and drinks and all kinds of other services
and products.
9. 8. end of day
This point helps to divide the activity
for each separate day and it also
helps with statistics.
the representation:
10. 9. tour theme
Some itineraries have a theme. We went to Italy in April with the
specific objective of seeing the wisteria in bloom. That was our
theme
11. 10. accesibility
We want to help people with
special needs to travel because we
believe we all have this right.
We added this special filter so
people can search by it and find
something that suites them.
12. 11. language
We have 5 languages in the
platform in which people can
create tours:
•English
•Spanish
•French
•German
•Romania
14. 13. statistics (1)
After we collect data about an itinerary, we can provide detailed
statistics and inteligence about it:
•number of days
•total expences
•number of landmarks
•dificulty
•language
15. 14. statistics (2)
the platform also generate statistics like:
•total distance
•total duration
•minimum and maximum elevation
•total elevation uphill
•details information for each mean of transport: duration, distance
and elevation
16. 15. who can create tours?
ANYONE!! The app is free to download, create and view the
tours.
We have in mind:
•travelers
•bloggers and other influencers
•local and regional authorities
•transport companies
•rental companies
•hotels and accommodation units
•NGOs and other organizations
17. 16. publishing a tour
dupa terminarea turului si publicarea acestuia, tururile sunt
disponibile pe aplicatia de Android Toura si pe www.toura.eu
si pot fi folosite de alti utilizatori pentru a parcurge
respectivul traseul
18. 17. integrate the tour in
your site
You can use our iFrame to
add the itinerary on a third
party site:
•a blog
•a tourism portal
•a website
The iFrame will have a map,
the tracks divided for each
day and for each point type
19. 18. business model
We don’t like advertising, so we wanted to give people real
and useful advice that they can use in a way that is not
invasive. In this regard we will integrate service providers
like transport companies, accommodation facilities,
restaurants and bars, car and bike rentals so people can book
their service straight from the app. And the revenue
generated by this transaction we will share it with the tour
creator.
20. 19. travel social media
We want to become the social media of travel:
•all the content is generated by users
•everything is personal and reflects the view of one person -
the tour creator
•a tour can create social interaction (online and offline)
•a tour has description text, pictures and soon will have video
and audio also
•we plan on developing communities based on hobbies,
preferences, activities and many more.
21. 20. how do you find us?
Android app: play.google.com/store/apps/details?id=eu.toura.android
Website: www.toura.eu
Facebook: www.facebook.com/toura.eu
Mail: alina.ovesea@toura.eu