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Top Indian AD
Agencies
Top 10 Ad Agencies In India (2010-13)
Ogilvy and Mather:
• Piyush Pandey, executive chairman.
• Abhijit Avasthi and Rajiv Rao, national creative director(s).
• Clients:
• Adidas
• McDonald’s
• Amyway
• Coca-Cola
• Tata Steel
• Headquarters : NEW YORK.
Ogilvy and Mather:
 Advertisements:
 Brand: Cadbury Dairy Milk
The Shubh Aarambh series of Cadbury Dairy milk
 Brand: Ceat Tyres
Be Idiot Safe -- a dig at rash drivers and careless pedestrians.
 Brand: Vodafone Delight
Sweet and innocent - describes the value-added services from
Vodafone.Vodafone is promoting "Delights", a world of exclusive deals
and discounts, with a TVC featuring school girls in black and white films.
McCann-Erickson India Ltd
 Prasoon Joshi, executive chairman.
 Offices in Chennai, Bangalore, New Delhi and Mumbai.
 Clients:
 (1) Coca-Cola,
 (2) Master Card,
 (3) Intel,
 (4) Nestle,
 (5) General Motors
 Famous brands like MasterCard, Coca Cola, and Greenlam
Laminates.
McCann-Erickson India Ltd
 Brand: Alpenliebe:
Greed -- Alpenliebe's on going theme is well reflected in this
commercial
 Brand: MetLife India
Meaningful and delightful is how one can describe this Metlife
commercial. Being simple commercial, the main idea immediately
engages the audience.
 Brand: Happy Dent Radio Jingles
The new concept of showing the whiteness of teeth through a unique
way of introducing the jingles.
J Walter Thompson India:
 Colvyn Harris, CEO
 Adrian Miller, chief creative officer, Delhi.
 Clients:
 Ford,
 Vodafone,
 Nestle,
 Microsoft,
 Johnson &Johnson
 Offices at: Delhi, Kolkata, Hyderabad, Mumbai, Bangalore and
Chennai
J Walter Thompson India:
 Advertisements
 Brand: Airtel
The street dance performance by Harihardas accompanied by Oscar
winner A R Rehman's music, this commercial talks about Live
entertainment on Airtel's upcoming3G service.
 DLF IPL
Most of the IPL ads are brilliant The Manoranjan ka Baap ad in 2008, the
one with Andrew Symonds, etc. The recent DLF IPL 2010 – Saare Jahan
SeAccha campaign created by JWT welcomes the series back home with
a “we missed you too” note.
 Khaitan Fans
JWT has created a new music video for Khaitan fans, which hasthe
agency's executive creative director Senthil Kumar don the director's
chair, besides wearing the writer's hat.
Lowe Lintas Advertising Limited
 R. Balki ( Chairman & Chief Creative Officer)
 Clients:
 Clinic Plus,
 Closeup,
 Fair & Lovely,
 Fastrack,
 Expedia
 Headquartered in Mumbai
 Ad campaigns like Idea, ICICI Prudential and Tata Tea.
Lowe Lintas Advertising Limited
 “Jaago India Jaago” Campaign Tata Tea Politician Advertisement.
 Company Micromax Product Micromax Mobile Advertisement
Company Lowe Lintas
Mudra Communication Pvt. Ltd:
 Madhukar Kamath, group CEO and MD,
 Head office of the company is in Bombay Area.
 Clients:
 Dabur,
 Diet Pepsi,
 Electroloux,
 FEMINA,
 Godrej
Mudra Communication Pvt. Ltd:
 Advertisements
 On Your Mark, Get Set, Go ‘- Mudra Max whistled for Standard
Chartered Mumbai Marathon 2011
 Building your Child’s future in the coming years. Mudra Max executes an
OOH innovation for Birla Sunlife Insurance.
 Street Smart generates massive visibility for Disney XD’s Marvel Spider
Man.
FCB- Ulka Advertising Limited:
 Anil Kapoor, chairman emeritus,
 Arvind Wable, executive director and CEO - Delhi,
 Clients:
 Tata Motors,
 Whirlpool,
 Amul,
 Zee Network,
 HeroHonda.
 Head Quarters at New Delhi.
FCB- Ulka Advertising Limited:
Advertisement
 Brand/Advertiser: Tata Docomo
Advertisement where the conversation goes between interviewer and
the interviewee. You are hired!!!!
 Most of the recent launches such as Passion Pro, Splendor NXG self-start,
Video has been conceptualized by Draft FCB Ulka.
 Lemon Mobiles new advertisements
Rediffusion-DY&R
 Diwan Arun Nanda, chairman and MD,
 Primary strength of the company lies in the media relations.
 Clients:
 MTS,
 PepsiCo,
 Bombay Realty,
 ITC (Digital),
 Kingfisher Airlines (Digital)
 Advertisements:
 “Ace Ka Dum” campaign of TATA
 Client: Tata Sky
 Indigo Vista (New series)
Grey Worldwide India Private Limited
 Nirvik Singh, chairman and CEO, Grey Group Asia Pacific.
 Head-Office: Mumbai
 Offices in Kolkata, Ahmedabad, Bangalore and New Delhi
 Clients:
 GSK,
 Kraft,
 Proctor & Gamble,
 Coca-Cola,
 Canon
 Advertisements:
 NFL (National Football League): A 30 minute for all four seasons which promotes
NFL
Client: GlaxoSmithKline Beecham Creative Agency: Grey Worldwide (India) Pvt. Ltd
New campaign designed for Reliance Communications.
Leo Burnett India Pvt. Ltd:
 The 'Worldwide Agency of the Year' in 2004.
 Arvind Sharma, chairman of Indian sub-continent
 K V Sridhar, national creative director
 Clients:
 Samsung,
 McDonalds,
 Orange,
 Fiat,
 China Telecom
 Advertisements:
 Created campaign for KBC Season 4
 McDonald’s (Awarded by ERAA in 2010)(Exchange for Media Advertising Awards)
 Maaza Milky Delite.
Contract Advertising India Ltd
 Head Quarters: Mumbai
 Wide range of services like online marketing and strategy and many
others.
 Ravi Deshpande, chairman and chief creative officer
 Clients
 Pepsi
 Volkswagen
 Fiat
 Master foods
 Ten Sports
Contract Advertising India Ltd.
 Advertisements:
 New campaign of Spicejet designed by Contract Advertising Private
Limited
 New campaign of Royale Play which states “Bring back the spark with
aRoyal Play Surprise”.
 New campaign of Domino’s Double Burst Pizza- “Double The Happiness”
References
 http://www.scribd.com/doc/67635401/List-of-Top-20-Advertising-Agencies-of-
India
 http://economictimes.indiatimes.com/the-top-20-ad-
agencies/articleshow/1551542.cms?utm_source=contentofinterest&utm_mediu
m=text&utm_campaign=cppst
 http://www.bestmediainfo.com/2014/02/gunn-report-2013-mccann-india-tops-
indian-agencies-india-ranks-no-9-globally/
 http://www.mbaskool.com/fun-corner/top-brand-lists/5640-top-10-advertising-
agencies-in-the-world-2012.html
 Campaign India Agency Report: 2010
 Official website of the Advertising Agencies
 (www.rediff.com(Article on Most Popular advertisements since Oct, 2010)
 www.chillibreeze.com ( India’s Top 20 advertising firms)

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Top Indian Advertisement Agencies

  • 2. Top 10 Ad Agencies In India (2010-13) Ogilvy and Mather: • Piyush Pandey, executive chairman. • Abhijit Avasthi and Rajiv Rao, national creative director(s). • Clients: • Adidas • McDonald’s • Amyway • Coca-Cola • Tata Steel • Headquarters : NEW YORK.
  • 3. Ogilvy and Mather:  Advertisements:  Brand: Cadbury Dairy Milk The Shubh Aarambh series of Cadbury Dairy milk  Brand: Ceat Tyres Be Idiot Safe -- a dig at rash drivers and careless pedestrians.  Brand: Vodafone Delight Sweet and innocent - describes the value-added services from Vodafone.Vodafone is promoting "Delights", a world of exclusive deals and discounts, with a TVC featuring school girls in black and white films.
  • 4. McCann-Erickson India Ltd  Prasoon Joshi, executive chairman.  Offices in Chennai, Bangalore, New Delhi and Mumbai.  Clients:  (1) Coca-Cola,  (2) Master Card,  (3) Intel,  (4) Nestle,  (5) General Motors  Famous brands like MasterCard, Coca Cola, and Greenlam Laminates.
  • 5. McCann-Erickson India Ltd  Brand: Alpenliebe: Greed -- Alpenliebe's on going theme is well reflected in this commercial  Brand: MetLife India Meaningful and delightful is how one can describe this Metlife commercial. Being simple commercial, the main idea immediately engages the audience.  Brand: Happy Dent Radio Jingles The new concept of showing the whiteness of teeth through a unique way of introducing the jingles.
  • 6. J Walter Thompson India:  Colvyn Harris, CEO  Adrian Miller, chief creative officer, Delhi.  Clients:  Ford,  Vodafone,  Nestle,  Microsoft,  Johnson &Johnson  Offices at: Delhi, Kolkata, Hyderabad, Mumbai, Bangalore and Chennai
  • 7. J Walter Thompson India:  Advertisements  Brand: Airtel The street dance performance by Harihardas accompanied by Oscar winner A R Rehman's music, this commercial talks about Live entertainment on Airtel's upcoming3G service.  DLF IPL Most of the IPL ads are brilliant The Manoranjan ka Baap ad in 2008, the one with Andrew Symonds, etc. The recent DLF IPL 2010 – Saare Jahan SeAccha campaign created by JWT welcomes the series back home with a “we missed you too” note.  Khaitan Fans JWT has created a new music video for Khaitan fans, which hasthe agency's executive creative director Senthil Kumar don the director's chair, besides wearing the writer's hat.
  • 8. Lowe Lintas Advertising Limited  R. Balki ( Chairman & Chief Creative Officer)  Clients:  Clinic Plus,  Closeup,  Fair & Lovely,  Fastrack,  Expedia  Headquartered in Mumbai  Ad campaigns like Idea, ICICI Prudential and Tata Tea.
  • 9. Lowe Lintas Advertising Limited  “Jaago India Jaago” Campaign Tata Tea Politician Advertisement.  Company Micromax Product Micromax Mobile Advertisement Company Lowe Lintas
  • 10. Mudra Communication Pvt. Ltd:  Madhukar Kamath, group CEO and MD,  Head office of the company is in Bombay Area.  Clients:  Dabur,  Diet Pepsi,  Electroloux,  FEMINA,  Godrej
  • 11. Mudra Communication Pvt. Ltd:  Advertisements  On Your Mark, Get Set, Go ‘- Mudra Max whistled for Standard Chartered Mumbai Marathon 2011  Building your Child’s future in the coming years. Mudra Max executes an OOH innovation for Birla Sunlife Insurance.  Street Smart generates massive visibility for Disney XD’s Marvel Spider Man.
  • 12. FCB- Ulka Advertising Limited:  Anil Kapoor, chairman emeritus,  Arvind Wable, executive director and CEO - Delhi,  Clients:  Tata Motors,  Whirlpool,  Amul,  Zee Network,  HeroHonda.  Head Quarters at New Delhi.
  • 13. FCB- Ulka Advertising Limited: Advertisement  Brand/Advertiser: Tata Docomo Advertisement where the conversation goes between interviewer and the interviewee. You are hired!!!!  Most of the recent launches such as Passion Pro, Splendor NXG self-start, Video has been conceptualized by Draft FCB Ulka.  Lemon Mobiles new advertisements
  • 14. Rediffusion-DY&R  Diwan Arun Nanda, chairman and MD,  Primary strength of the company lies in the media relations.  Clients:  MTS,  PepsiCo,  Bombay Realty,  ITC (Digital),  Kingfisher Airlines (Digital)  Advertisements:  “Ace Ka Dum” campaign of TATA  Client: Tata Sky  Indigo Vista (New series)
  • 15. Grey Worldwide India Private Limited  Nirvik Singh, chairman and CEO, Grey Group Asia Pacific.  Head-Office: Mumbai  Offices in Kolkata, Ahmedabad, Bangalore and New Delhi  Clients:  GSK,  Kraft,  Proctor & Gamble,  Coca-Cola,  Canon  Advertisements:  NFL (National Football League): A 30 minute for all four seasons which promotes NFL Client: GlaxoSmithKline Beecham Creative Agency: Grey Worldwide (India) Pvt. Ltd New campaign designed for Reliance Communications.
  • 16. Leo Burnett India Pvt. Ltd:  The 'Worldwide Agency of the Year' in 2004.  Arvind Sharma, chairman of Indian sub-continent  K V Sridhar, national creative director  Clients:  Samsung,  McDonalds,  Orange,  Fiat,  China Telecom  Advertisements:  Created campaign for KBC Season 4  McDonald’s (Awarded by ERAA in 2010)(Exchange for Media Advertising Awards)  Maaza Milky Delite.
  • 17. Contract Advertising India Ltd  Head Quarters: Mumbai  Wide range of services like online marketing and strategy and many others.  Ravi Deshpande, chairman and chief creative officer  Clients  Pepsi  Volkswagen  Fiat  Master foods  Ten Sports
  • 18. Contract Advertising India Ltd.  Advertisements:  New campaign of Spicejet designed by Contract Advertising Private Limited  New campaign of Royale Play which states “Bring back the spark with aRoyal Play Surprise”.  New campaign of Domino’s Double Burst Pizza- “Double The Happiness”
  • 19. References  http://www.scribd.com/doc/67635401/List-of-Top-20-Advertising-Agencies-of- India  http://economictimes.indiatimes.com/the-top-20-ad- agencies/articleshow/1551542.cms?utm_source=contentofinterest&utm_mediu m=text&utm_campaign=cppst  http://www.bestmediainfo.com/2014/02/gunn-report-2013-mccann-india-tops- indian-agencies-india-ranks-no-9-globally/  http://www.mbaskool.com/fun-corner/top-brand-lists/5640-top-10-advertising- agencies-in-the-world-2012.html  Campaign India Agency Report: 2010  Official website of the Advertising Agencies  (www.rediff.com(Article on Most Popular advertisements since Oct, 2010)  www.chillibreeze.com ( India’s Top 20 advertising firms)