2. Profile
Name Joe Barker
Gender Male
Age 16
Occupation
He who is a student at Heath park academy. His father is a well know photographer and dose many different types of events
which gives him a good pay night.
Lifestyle
Very relaxed but however he dose like to do a lot of outdoor exciting things. He is financial stable and he likes to go aboard to
adventure through different locations and like do physical activity's.
Favorite type of music
Jazz, Rock, Classical, Drum and Bass has a wide range of music he enjoys.
Favorite film franchise
The Descent
What are your hobbies
Extreme sports, football, rugby, paintballing all around sports be he also likes gaming too and going out with friends. But he has all
up to date equipment because he dad can buy him all these things because he well know photographer.
Spending power
His spending rate is medium to high. He can spend his money a on a lot but things he would like to buy is sporting equipment and
gadgets like for gaming and to be able to capture outdoor sporting moments. Also he can buy some off the sporting gear that he
sees on his favorite film the decent. Also due to his large amount of spending he can afford to buy the latest sporting equipment
and gadgets. He also works part time at the watch store at Rolex witch he gets £15 an hour for working there and he works 8
hours a week, he gets 480 pound a mouth and then he asks he dad if he needs anymore money to buy something he wants.
3. Purpose of Analysis
• A lot of people have watched the Descent and some people at of the nine said they didn’t know if they
watched it or not. I think they liked the film because of the media and narrative and the cast. A lot of these
people who watched the Descent didn't’t watch it at the cinema or home some people have watched it
somewhere else. Also that we see that there isn't a lot of people who go to the cinema very often. A lot of
people are more interested in staying inside activity's they out door. A lot of people like action films as a
genre and comedy and sci-fi then horror and drama but as you can see there are many different peoples
opinions. A lot of people enjoyed the Descent they didn’t like the Descent. Then again more people
wouldn't’t recommend the film to a friend.
• From this data the person maybe would watch the descent because a few people like horror film and like
the film Descent but they wouldn't’t recommend it to a friend. But the person could like the other genres
more and go for a film like that. Plus the company that produce the Descent was Celador but they are not
well known ether. Also so people might wait for it to come out on DVD because not many people go to the
cinema. Also there's a lot more a male audience then a female audience.
• For the person I identified I would see him going to a horror film because he interests are extreme he
sounds like a guy who likes the thrill seeking so I would think he would go watch a thrill seeking horror
film. But I think he would like to watch it at home because of he likes the comfort of his own home plus
because he is a very relaxed person I think he likes a relaxing environment. Also because he can spend a
fair bit of money I think he will have a lot of gadgets of his own to be able to watch any film in the best
quality.
