2. • Over 50% of the worlds population is
under 30 years old
• 1.6 billion people worldwide are connected
to the internet
• 96% of the millenials have joined a social
network
• The mobile device will be the world’s
primary connection tool in the internet in
2020
3.
4. • Facebook reached 400 million users in 5 years
• Facebook tops google for weekly traffic in the
US
• If facebook were a country it’d be the world’s
3rd largest
• 60 million status updates happen on facebook
daily
5. •1 in 5 couples meet online
•1in 5 divorces blamed on Facebook
•50% of the mobile internet in the
UK is for Facebook
•The fastest growing segment on
Facebook is 55-65 year old females
6. •Wikipedia has over 15 million articles
•Studies show it is as accurate as
Encyclopedia Britannica
•78% of these articles are non-english
•34% of the bloggers post opinions
about products & brands
7. • Youtube is the second largest search
engine in the world
• Youtube releases 7 hours of content
per minute
• Youtube has 490 million users
worldwide
• While this PPT, 100+ hours of video
will be uploaded to youtube
8. • 60 million members at
professional social network
LinkedIn
• A new member joins
LinkedIn every second
9. • Kindergartens are learning on ipads
not CHALKBOARDS
• Some universities have stopped
distributing e-mail accounts, Instead they
are distributing:
• e-raders,ipads,Tablets
• 1 out of 8 couples married in the US met
via social media
10. • Twitter ,Facebook,Google,Youtube are not
welcome in China
• Lady gaga , Justin bieber& britney spears
have more twitter followers then the
populations of… Sweden,
Israel,Greece,Chile,North korea, Australia
• If Wikipedia were made into a book it
would be 2.25 million pages longand
would take you over 123 years to read
11. • 78% of consumers trust peer
recommendations, only 14% trust
advertisements
• 25% of search results for the
world’s largest brands are links to
user-generated content
• Only 18% of traditional TV
campaigns generate a possitive
ROI…
90% of
people skip ads via DVR
12. • 80% of companies use social media
for recruitment
% of these using
LinkedIn…..95%
• 24 out of 25 largest newspapers are
experiencing record declines in
circulation
• 93% of the marketers use social
media for business
• We no longer search for news , the
news finds us… we will no longer
search for products and services they
will find us via social media