media studies a level

1. Pitch
ENTERTAINMENT MAGAZINE

2. Inspiration
Celebrity gossip magazine conventions
Entertainment news based on film and television

3. The Magazine
News on new film and television
Audience interactivity
Exclusive gossip about most popular media
Behind-the-scenes

4. Magazine ideas
1 – Premier of new television series
◦ Gossip Girl intertextuality – main character is a ‘gossip girl’ and series is a crime/ investigation genre
2 – news about upcoming Bond film (intertextuality)
◦ Dua Lipa set to sing theme tune
Main headlines and cover images

5. Brief
‘first two editions of a new entertainment magazine that is being launched by Hearst Magazines
UK’
‘target audience: a fun-loving 16-25 year old mass market demographic’
Hearst Magazine UK’s two entertainment magazines

6. Inspiration from brief
Gossip style codes and conventions = light-hearted and positive representation of brand and brief’s
target audience
Creates a closeness with the young audience and gives choice = community with readers (important
for Hearst)
Taken from Hearst Magazine UK website, about Inside Soap magazine