The document discusses the development of a new rock music magazine called Bzzurkk!. It will target readers ages 15-24, both male and female. The magazine will be published monthly at a low price of £1.50 to appeal to its largely student audience. It aims to cover a wide range of rock genres from pop rock to metal and provide exclusive interviews, stories and news about rock artists. The goal is to create a magazine that rock music fans can turn to in order to learn about new bands and read about their favorites.

1. Brooke Patrick

2. The audience I have chosen for my media product was chosen by using a mixture of
interviews and a survey which enabled me some results to put together to create my
reader profile.

7. interview

8. I am creating a new magazine called Bzzurkk! to be published on a fortnightly basis.
The name comes from the noise of plugging in an electric guitar. I am aiming at rock
music fans, ranging from pop rock to metal rock, hence the music related name and
the exclamation mark, similar style to the Kerrang! magazine.
The target audience I am aiming for are from the ages of 15 – 24 which is a very
popular target age across the magazine industry and aim to please both Males and
Females equally. The magazine will be published on a monthly basis due to the result
collected from my survey; many people said they rarely buy music magazines so
publishing weekly would be ridiculous however publishing month is long enough for
them to want to read the next issue but short enough to keep up with the vast
movement of the times. The magazine will only cost £1.50 which is set to fit with the
target audience, because the majority of people in that age group will be students,
they won’t have the money to spend £4.00 on a magazine hence selling ours at 1.50
which is a reasonable price. Also will persuade viewers to buy the magazine every two
weeks as it’s cheap so they can afford to buy each issue.
Pitch/Reader Profile

9. Dive into Bzzurkk! Magazine and find out about loud music and killer bands. From
Blink 182 to Bring Me the Horizon Bzzurkk! Will have the right rock artist for you!
Our monthly magazine gives readers a place to rock out and plug into exclusive
stories, interview and news about everything rock!
Bzzurkk’s 15-24 year old readers are smart with lots of energy who express their
individuality. A lot of Bzzurkk readers active gamers who are lovers of band
merchandise and CD’s and as a whole are loyal to their favourite bands, brands and
us!