The mama scenes begin with dim, blue lighting to set a cold, isolated tone. Characters wear winter clothes while the mama creature has a ghost-like, siren-inspired costume. Props include a dead baby and box. The camera moves slowly between characters to show their feelings and expressions, and sometimes hides what is happening. The editing has a slow pace with quick cuts to build suspense. Creepy sounds and sad music match the scene, with a sharp, deep narrator voice heightening the sense that something is about to happen.