6. Customer: Hello, I’d like to order a cake.
Employee: Sure, what would you like written on it?
Customer: Could you write "So long, Alicia" in purple?
Employee: Sure.
Customer: And put stars around it?
Employee: No problem. I’ve written this up, and will hand it
to my
cake decorator right away. We’ll have it for you in the
morning.6 User story mapping - a bit of
theory
12. What is the business
case?
What are the business
goals?
Which solution is currently
in use?
FRAME THE
IDEA
IDE
A
12 User story mapping - a bit of
theory
13. Identify different types of
users
Which benefits do they get?
Why would they use the
product?
IDENTIFY THE
USERS
13 User story mapping - a bit of
theory
16. 1. Think, discuss
2. Write - a few words.
Immediately.
3. Explain – Draw. Tell
stories. Discuss.
4. Place. Move around.
THINK - WRITE -
EXPLAIN -
PLACE
16 User story mapping - a bit of
theory
18. Search for
book
View
details
Add to cart
Pay for
book
Choose
delivery
Search by
title
Search by
author
View book
cover
Credit card
View
summary
Add and
continue
PayPal
Add new
address
View author
biography
Search by
ISBN
Log in
Save for
later
Existing
address
Check
MVP
Activity – steps or set of tasks that work together to achieve a goal
Details,includingalternatives
18 User story mapping - a bit of
theory