2. We made a gradient fill for the background
using the gradient tool. We chose this colour
because it is the main colour of Pitter Painter
and the exhibit. We decided to use a gradient
because we found that it looked more artistic
and suited the program booklet better as there
is a wider range of colours here.
Next, we added a handprint because
handprints and paint is often associated with
Pitter Painter. Furthermore it is creative and
children often finger paint and it is quite
childlike, reflecting the demands of our client.
We also faded the image a little so any text
added onto the page can be read more easily.
3. We then duplicated the handprint and rotated
it slightly to make it look like a shadow. We
faded the shadow even more than the main
handprint. We did this because we thought
that it would add more colour and innovation
to the page.
We then adjusted the saturation and hue of
two handprints to suit the colour scheme of
the Pitter Painter exhibit, which was set by our
client. We chose these two colours out of the
rest because we thought that it looked more
appealing and the two colours also
complimented each other.
4. We added the same handprint at a different
angle on the other side because we felt that
the page was too plain. We made it a smaller
size because it also makes the page look more
appealing as there are many different colours
and sizes on the page, which is more
comforting for the human eye to look at.
We added a shadow, just like the other
handprint to make them matching. Here, we
changed the blending option to “overlay”
which created even more of a shadow effect.
We thought that this effect was effective
because it makes the red handprint stand out
even more, looking 3-dimensional. We also
thought that the colours were appropriate and
did not need to be changed because they
fitted the colour scheme.
5. We then added paint splatters because it is
an major part of the Pitter Painter business.
It also makes it look more creative. We used
the magic wand tool to remove the
background, then rotated the image to fit
onto the page.
Our client requested for 3 different pages
from the program booklet; a general
page, as shown above, a page with the title
“The Pitter Painter Story” and one with the
title “A Message from the Director”.
Firstly we added the title “The Pitter Painter
Story” in white across the center. We put it in
the center because we thought that the text
that Pitter Painter wants to write on it can be
presented in a creative way as opposed to
regular program booklets. We used the font
‘Toontime’ because it is the main font for the
Pitter Painter business and also promotes
childhood creativity as it looks child friendly
6. We then added an outer glow effect to the
text, making it stand out. We also adjusted
element size, opacity and the quality range.
We did this to highlight the title of the page
and so it can be seen clearly. We also did the
same thing for the page titled “A message from
the director”.
The outcome of this product has to be simple, creative and aesthetically pleasing. The best
software to do this is Photoshop as it allows us to be creative in creating graphics and design.
The next few slides show the final outcome of the program booklet page. The first is the
general inside page. The second is the ‘Pitter Painter Story’ and the third is the ‘Message
from the Director’.
