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Criminal Minds, NCIS, And Law And Order
With an innumerable amount of scientific television shows being broadcast each day on various
networks it is important to analyze the quality of the science presented in each show. The ability to
critically examine all scientific plots is impossible considering the sheer number of active shows but
the sentiment is definitely profound; television shows engage millions of viewers each day with
their fast paced plots but often glaze over legitimate scientific processes for the sake of keeping
viewers interested, or simply misrepresent information to make their storyline more fluid. Crime
shows, arguably one of the more popular genres of shows, encompass both riveting plot devices as
well as mystery and complexity through the use of science. Crime Scene Investigation (CSI),
Criminal Minds, NCIS, and Law and Order all perfectly illustrate this formula––each of these shows
allows viewers to go on criminal investigations with the main characters and take glimpses of the
behind–the–scenes work that actually help to convict criminals. Processes like DNA and fingerprint
recognition, clothing fiber identification, and mortuary science pique the interests of many viewers
(while also seeming to ground the show itself in reality). Unfortunately, some shows have stretched
the truth of scientific processes by collecting evidence incorrectly or even getting database matches
far too fast (in addition to other mistakes). In order to catch these mistakes first hand, I opted to
watch Law and
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Coco Cola a Marketing Perspective
COCA–COLA MARKETING A PROJECT REPORT PRINCIPLES OF MARKETING ANJALI
AHUJA B.COM (HONS.) IIIRD YR SECTION A ROLL NO. 7222 SIRAV TALWAR B.COM
(HONS.) IIIRD YR SECTION A ROLL NO. 7217 1 INTRODUCTION The History Coca–cola was
first introduced by John Syth Pemberton, a pharmacist, in the year 1886 in Atlanta, Georgia when he
concocted caramel– coloured syrup in a three legged brass kettle in his backyard Dr Pemberton was
skilled doctor and his chemistry work was of high quality. He developed chemical laboratories that
were later state run analytical facilities. But he never realised the potential of Coca Cola. There were
his successors that developed Coca Cola in the brand it is today. Until 1905 the soft drink ... Show
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Plan of the study Coca–cola is one of the world's largest beverages selling company. Its business and
operations are extended all over the world. I have undertaken this project to look into the coca–cola
company and its marketing perspective. 3 The reason for taking up this project is that I wanted to
know the marketing strategy, advertising policy, marketing mix, market positioning, and market
share of such a huge company. The promotional activities and the advertising policies always
attracted my attention. I wanted to know how coca–cola manages its business affairs and operations
all over the world so successfully. I wanted to know whether the market strategy helped cocacola in
running successfully over such a long period of time. But there were certain limitations as well.
There are many aspects of the company on which a wide research could have been done but due to
lack of available time and a constraint on word limit, the study could not be done. Lack of
availability of data was another such constraint 4 COCA–COLA MARKETING PERSPECTIVE
MARKETING Coca Cola advertising targets youth of all generations who want to enjoy life and
have fun. Because of its longevity, the youth targeted twenty, thirty or forty years ago is no longer
young but it feels like they are still young when with Coke. To name just a
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Will Smith Legend Essay
Every legend starts with a small act. Will Smith grew to become a legend quickly at a young age. He
earned the nickname, Prince because of his quick wits and charm. He is known for his music in a hit
duo called Jazzy Jeff and The Fresh Prince. Jazzy Jeff and The Fresh Prince became one of the
greatest rap groups of the 90's. Rap is a style that takes rhythmic and rhyming speech that is chanted
in a musical background. The musical background is also called hip–hop. Rap became popular in the
1980s. 4 Will Smith also became a television superstar on a comedy sitcom called The Fresh Prince
of Bel–Air. Smith wanted to do more acting so he pursued movie roles. After a few movies he
starred in, Smith left the duo to go solo and creates albums. ... Show more content on
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1 In 2001, Ali is a movie about the legendary boxer known as Muhammad Ali. This gave Smith a
second chance to regain his big screen swagger. Smith has proven himself that he can do dramas for
the movie, Ali. This new turn help shows his dedication to acting with his life, training, and
disciplining himself and ego. The movie Moore 8 overwhelmed the box office, breaking records on
the starting day. The performance was strong enough to earn himself his first Academy Award
nomination. 1 Smith was the first hip hop artist was nominated for an Academy Award. Smith did
not stay at the Awards due to the lack diversity with all the acting nominees. This will not be the
only time that Smith will skip on the ceremony due to sending a message. A few sequels were next
with roles for both Men In Black II and Bad Boys II. Neither were a flop nor as impressive as the
first at the box office. Staying with the sci–fi action movies, Smith moved to a film called I, Robot
in 2004. Isaac Asimov story had Smith play a cop in the future investigation a murder by a robot,
then battle a robot insurgency. The movie did well, making more than 144 million dollars
domestically.
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Different Types of Entry Modes Explained for Japanese...
1.0 Introduction
Japan, one of the most important garments markets in the world with almost every brand available.
Many Readymade garments companies from all over the world want to take advantage of this large
and diversified Japanese garment market. This report will give a brief description about Fashionable,
a readymade garment company from Australia who want to enter into the Japanese market with their
readymade garments. This report will also give information about the Japanese market. The main
aspect of this report will be to discuss the various modes of entries available and the most suitable
mode of entry Fashionable should choose to enter the Japanese market with its advantages,
disadvantages and reasons to choose that particular ... Show more content on Helpwriting.net ...
More than 130 titles of fashion presses are distributed and their impacts on the dissemination and
diffusion of fashion trends are deemed substantial in the Japanese market (Sakaguchi, 1992 as cited
in John Fernie, 2004), together with the impacts of the role model figures of the time and the peer
pressures/interactions within and between social groupings. Amongst the 4,000 stores directly
operated by Italian luxury fashion houses worldwide, Tokyo has the largest concentration of those
brand boutiques, accounting for 188 shops, which is followed by Milan (124), Seoul (108), Paris
(92), New York (76) and London (72) (Senken Shimbun, 2000 as cited in John Fernie, 2004).
From the above discussion it can be seen that the Japanese Readymade garment market is very big
and competitive in nature. The market fluctuates according to the changing fashion trends and the
taste of the people.
4.0 SWOT Analysis
The overall evaluation of a business's strengths, weaknesses, opportunity, and threats is called
SWOT analysis. SWOT analysis consists of an analysis of the external and internal environments
(Philip Kotler, 2006).
4.1 Internal Environments Analysis 4.1.1 Strengths
The main strength of the company is that Fashionable manufactures high quality of garments at very
competitive price.
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Marketing and Sponsorship
The role of sponsorship in the marketing communications mix
Tony Meenaghan International Journal of Advertising Vol. 10, No. 1, 1991
Title: Author(s): Source: Issue:
The role of sponsorship in the marketing communications mix Tony Meenaghan International
Journal of Advertising Vol. 10, No. 1, 1991
The role of sponsorship in the marketing communications mix
Tony Meenaghan
This article examines the development of commercial sponsorship as a legitimate marketing
communications option available to management. Initial attention focuses on the causes of
sponsorship emergence, the current developments in this growing industry and the prospects therein.
Sponsorship 's role on behalf of management is ... Show more content on Helpwriting.net ...
In 1984 comparative figures for sponsorship as a percentage of total advertising spend showed
considerable variation even among the more developed economies. As can be seen from Table 3,
sponsorship in Italy was estimated at nine per cent of total advertising expenditure compared with
only 1.4 per cent in the US market (AGB, 1986). These estimates of sponsorship spending do not
include the expenditure which is necessary to ensure the proper exploitation of the chosen
sponsorship. The acknowledged industry norm is that expenditure at least equal to the direct
sponsorship costs is necessary for adequate exploitation. TABLE 3: SPONSORSHIP
EXPENDITURE AS A PERCENTAGE OF ADVERTISING EXPENDITURE IN 1984 (US$
MILLION)
Country Italy US UK West Germany Netherlands Advertising expenditure 2,580 73,380 5,670 5,192
2,003 Sponsorship expenditure 226 1,000 157 98 55 % 8.8 1.4 2.8 1.9 2.8
Source: Advertising Associations Driving forces behind sponsorship 's development The dramatic
growth of commercial sponsorship as a marketing activity is probably due to the following
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Advantages And Disadvantages Of Discounts
DISCOUNTS
Abstract
This term paper discuss about the marketing done through discount rates or off rates. Today
discounts are seen in every market by one or other outlet. How various companies decide on
discounts to be given, rates of discounts, when and where to give discounts. How various discounts
impact consumer behaviour and their willingness to buy? There are various kind of discount offers,
even smart pricing is considered as a kind of discount offer. How to present discounts?
Introduction
Everyone gets attracted to deals, no matter the deal is small or large. This starts with every seller
offers to the retailer is that governing the discounts. Retailer grants that to purchasers who will order
quantities larger than the actual order. ... Show more content on Helpwriting.net ...
Buy one shirt for Rs 600, get the second for 50% off
If you selected B, congratulations – you've successfully evaluated through some crafty discounts to
find the best deal. If you picked another answer, don't worry, most of your customers are doing the
same thing. In fact, clever marketers depend on this consumer behavior to increase sales.
We need to understand the Psychology of Discounts. First, it's important to note that everyone is
attracted to a deal, no matter how large or small. Just think – would we rather pay full price for an
item when we could save a few bucks instead?
By incorporating coupons and discounts into our overall marketing and pricing strategies, we are
already appealing to the minds of shoppers. But to take things to the next level, it's important to
realize one common theme: shoppers don't like to do math. Instead of crunching numbers, they'll
focus on particular figures in a discount promotion and draw their conclusions based on that amount.
Looking at option C in the example above, most consumers will focus on the 50% off figure, as
opposed to doing a basic calculation to see that they're really saving just 25% on the total purchase.
Because of this, shoppers feel that they're getting a better deal than they actually
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The Ecotourism Industry Is Directed Towards Natural,...
1. Introduction Ecotourism is directed towards natural, fragile and relatively undisturbed
environments, intended to support conservation efforts, economical benefits for local communities,
observe wildlife in natural environments and as an educational alternative (Scheyvens, 1999).
Developed and maintained to remain sustainable indefinitely, causing no change, alterations or
degradation to the environment and surrounding areas (Reynolds and Brathwaite, 2001).
1.1 Development of Ecotourism The ecotourism industry has exhibited global growth over the past
two decades and is expected to rapidly develop and increase in upcoming years (Gallagher and
Hammerschlag, 2014), becoming one of the largest industries in the world (Scheyvens, 1999). ...
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Whilst eager tourists strive to see the untouched beauty of the natural world, the increased majority
have caused a shift in what is now perceived as the mass tourism (Goodwin, 1996, Ziegler et al.,
2012).
1.2 Benefits and Drawbacks Particular stakeholders can benefit from ecotourism, whether it be
through raised awareness for the need for conservation or economical revenue for local
communities, tourist companies and governments (Dodds, 2012). [National benefit] With the
growing concern for conservation on a global scale, ecotourism has justified the need for
conservation, resulting in a closer relationship between ecotourism and conservation groups
(Reynolds and Braithwaite, 2001). Income is dependent on a maintained and well managed
ecosystem, having no target species or healthy natural environments for tourists to observe could
collapse the ecotourism industry (Dodds, 2012). Therefore, managing and maintaining a healthy
natural environment inevitably strives towards conservation goals (Reynolds and Braithwaite,
2001), but will additionally make the ecotourism industry aware that additional benefits are possible
from a well conserved protected area (Sekhar, 2003). In addition, keeping target
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The Hershey Company : Milton Hershey
The Hershey Company is one of the most renowned chocolate–manufacturers in North America and
its empire is quickly spreading across the globe. Armed with its delicious secret recipe and passion
to help the less fortunate, its determination for success is a product of their past struggles, and only
motivates future corporation growth. Along with their success comes inevitable failures that have
had undeniable effects on the company's reputation. Their need for growth has pushed the company
to seek new areas of production and this desire has led them to West Africa, where they are still
present today, reigning their horrific, inhumane, and unjustifiable policies on innocent Africans. The
man responsible for the Hershey Company is Milton Hershey. Milton was born on September 13,
1857, in Pennsylvania. As a child, Hershey spent the majority of his time learning from his father
who had a very positive outlook on life but lacked motivation to succeed, In the following ten year,
Milton Hershey's father abandoned his family, leaving them to fend for themselves. According to
many sources, Hershey's father made the decision to leave his family and start a new life because
"Fanny, the daughter of a Mennonite clergyman, had grown tired of her husband 's failures". With
the responsibility of raising Hershey, she taught him how to be diligent and hard working. By the
age of thirteen, Hershey dropped out of school, and the following year obtained an interest in
making candy. He became a
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Research Paper On Nestle
Economic Development: Geographies of Commodities This research paper will discuss about the
chocolates produced by the multinational company NESTLE. This company is the producer of many
food products. The main initiative of this company is to introduce products for those babies who are
not able to tolerate mother's milk. Nestlé was founded in 1866 by Henry Nestle. The headquarters of
Nestle company is located in Vevey, Switzerland, and operates factories in more than 80 countries.
Nestlé's chief products are condensed and powdered milk, baby foods, chocolate products, candies,
instant coffees and teas, soups, seasonings and condiments, frozen foods, ice cream, and bottled
water. The company also produces medicines. (Britannica,2018). Chocolate, in ... Show more
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(2018). In Encyclopedia Britannica. Retrieved from https://academic–eb–
com.ezproxy.columbiacollege.bc.ca:2443/levels/collegiate/article/Nestl%C3%A9–SA/55337 
Chocolate Manufacturers' Association of the U.S.A. The Story of Chocolate. Hirsch, Sylvia Basler
and Morton Gill Clark. A Salute to Chocolate. Hawthorn Books, 1968. O'Neill, Catherine. Let's Visit
a Chocolate Factory. Troll Associates, 1988. http://www.madehow.com/Volume–1/Chocolate.html 
Anim–Kwapong, G. J., Frimpong, E. B. (2004) Vulnerability and Adaptation Assessment Under the
Netherlands Climate Change Studies Assistance Programmed Phase 2 (NCCSAP2): Vulnerability of
agriculture to climate change– impact of climate change in cocoa production. Ghana, Cocoa
Research Institute of Ghana.  England, P. (1993). Forest Protection and the Rights of Cocoa
Farmers in Western Ghana. Journal of African Law, 37(2), 164–176.  Slomkowski, K. (2005).
Chocolate's Dark Side. E: The Environmental Magazine, 16(6), 33–342.  Clarke Joe Sandler.
(2015).The Guardian international edition
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Mad Men Research Paper
John Cassavetes spoke briefly about his contempt for television in 1978, saying in an interview: 'I
don't care about CBS, NBC, ABC –– television sucks!' (Cassavetes 1978), this part of the interview
would never make it to air, even those present in it joke about how it never would. Back then it was
never the intention for television to look bad, just to be okay and enough to hold an audience for
long enough without stirring something up inside of them that might lose them for just a second.
Television has since grown and matured into a medium that holds some ground for television that is
different, this television is appropriately known as quality television, though the definition of which
is a little less clear in its current state, while ... Show more content on Helpwriting.net ...
In thinking about Mad Men at the time of its debut, the criteria still may have been relevant having
come along at a time where there was still television drama that felt like television drama, when
Mad Men came along it was unexpected television, it was one of the few in the aforementioned
selection of shows that did something different, however, looking at television in its current state,
Mad Men now appears to be one of the many in a collection of shows that feel cinematic, and
though there may still be in the recesses of all the channels available a drama that still feels like
television drama, cinematic television is now expected of television. Against this backdrop of
television that no longer boasts cinematic style but individuality, Mad Men fails to announce itself
as a piece of quality television, this individuality could be compared to that of the auteur status in
cinema except not of a person but of the television show as a whole, something that has personality
and flair in the sense of itself. It is the reason that Twin Peaks, a show that debuted almost twenty–
five years ago, remains a piece of quality television, it established itself as something completely
different in a landscape of television that was only too familiar, Mad Men can only boast basic
principles that you would now expect from a piece of television, while Twin Peaks still has elements
that are mostly foreign in the recent environment of
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Dy-No-Mite! Stereotypical Images of African Americans on...
DY–NO–MITE!
Stereotypical Images of African–Americans on Television Sitcoms
The more television changes, the more it stays the same for the genre of African American sitcoms.
Some critics believe that African Americans will never accept the images they see of themselves on
network television. Like whites, African Americans on television sitcoms should be portrayed "in
the full array of cultures that exist in our society." Most likely, the majority of white television
viewers see a sitcom as no more than 22 minutes of broadcast time and eight minutes of commercial
intertwined with a laugh track. Nothing serious. But look deeper. For African Americans, sitcoms
have long been hotbeds of racial stereotypes disguised as entertainment. Put ... Show more content
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A prime example of this was exhibited during television's early days when "Amos 'n' Andy" aired. In
the '50s. The sitcom was based on a "conniving, grammatically impaired" group of African
Americans living in Harlem.
It was the advent of the Civil Rights era that initially brought about some progress with the creation
of trend–bucking characters like Diahann Carroll in "Julia" and Bill Cosby, who parlayed his
success in the drama "I Spy" into the first of his own comedy series in the late '60s. In the '70s,
"Good Times" and "The Jeffersons" paved the way toward Cosby's most successful endeavor in the
'80s meant to set the tone for future advancement. Although, throughout the '90s to the present, there
have been an increasing number of African American sitcoms in syndication and several actors in
high profile parts on network hits.
So why is there still such a fuss?
4.
Because there are few choices. African American sitcoms may be better produced and the actors
charismatic and attractive, but the old mind set lurks beneath. White Americans have a choice. They
can change the channel and find shows that represent them in a non–humiliating manner. African
Americans have few choices. Critics have noted that even if a cast is all African American, 75
percent of the writers for the shows are white. Until there is
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The Relationship Between Monetary Policies And Stock Markets
In this section, it will state the details of Taylor rules which used in this research, Taylor rules is a
tool to identify the relationship between monetary policies and stock markets, which formulated as:
in this formula, indicates the interest rate that set by the Japanese central bank, in the dataset, it is
shown as the log of federal funds rate(logffr), indicates the rate of inflation while means the desired
rate of inflation which always treated as zero. is the level of output while indicates the potential
output, it is easy to generated in Eviews and calculated the output gap ). Taylor rules is treated as a
strong and easy way to analysis the monetary policies, nonetheless, it did not take asset price
movement into account while the movement is one of the most important elements to shape
monetary policy. So in this study, the formula of Taylor rule should be re–wrote as follows
where n represents the number of lags of asset price volatility to be introduced to model the
monetary influence.
Based on the Taylor rule model, it requires the data over a period, in this study, the data was
collected range from 1984Q1 to 2012Q4. The variables included in the dataset are: GDP, which is
the real GDP of Japan, Nikkei, which is the Japan's stock market index. The CPI is stand for the
consumer price index of Japan, and the interest rate which set by Japanese central bank.
In the Eviews, the dataset should be re–calculate to fit the Taylor rule model formula, as mentioned
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Jergens
JERGENS MADINA COSMETICS 100 YEARS OF BEAUTIFUL SKIN The Jergens Story On
April 5, 1882, Andrew Jergens Sr. and Charles H. Geilfus founded The Andrew Jergens Company in
Cincinnati, OH. Known then as "The Jergens Soap Company" the original product was coconut oil
soap, specially designed to perform in hard water. Over the years, the Company has developed into a
leading competitor in the soap and cosmetics industry. In 1901, Jergens expanded its business by
purchasing the John H. Woodbury Company and the Robert Eastman Company. Woodbury sold its
trademark and rights to a number of products including the highly popular "Woodbury Facial Soap".
The Eastman Company had produced a small line of perfumes, creams, and lotions. One of the ...
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But our study is going to be concerned mainly about MADINA COSMETICS, which was
established last year and which is located in Verdun Street, Madina Tower Building. Why MADINA
COSMETICS? Being a franchisee of Jergens in Lebanon, MADINA GROUP tried to launch
Jergens' products into the Lebanese market, but this launching did not succeed as it was expected to
be and that's because it was hard that MADINA GROUP manage all these different services and
activities at one time, after all the company was growing and managing it was becoming more and
more difficult and complicated, that's why we can say that the first launching was a failure in the
Lebanese markets. So they decided to create a special department which will be concerned only
about marketing, selling and everything related to cosmetics only, and therefore MADINA
COSMETICS was born in the year 2001 trying to re–launch its Jergens products in Lebanon.
MADINA COSMETICS imports all Jergens products from Dubai, under American supervision and
observation, where Jergens has a manufacturing company, which is responsible to cover the demand
in all the Middle East area, so they are their suppliers. What is MADINA COSMETICS selling in
the Lebanese territories? As we have mentioned before, MADINA is a franchisee of Jergens in
Lebanon, and therefore sells all Jergens products which include a wide variety of products,
distributed in three categories, and each category includes a number of
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The International Organic Food Market
Introduction A substantially growth of organic food industry globally has become one of the
evidence proving that people emphasize more in eating well, sanely, healthfully and even ethically
nowadays (Bittman, 2009).An estimation of US$ 47.2 billion is expected to grow in the
international organic food market within 5 years from 2010 to 2015 (Transparency Market Research,
2014). Consumers are willing to pay more for organic, environmentally–friendly or natural products
even during recession (Cummings, 2008). Demand for organic products are gradually increase every
year, thereby this report is to analyze the market of China precisely in overall environmental aspects
and outline some marketing implications the company will apply if it exports organic products into
China. The company mentioned is Country Farms SdnBhd, a company based in Malaysia and is
totally owned subsidiary of Berjaya Group Berhad (Country Farm Organics, 2014). It was founded
in 1998. The aim of the company is to promote healthier living in fast–paced world nowadays in
supplying high quality organic products at affordable price. Country Farms offer a wide range of
100% natural products, including foods, vegetables, Milk powder, Oil, beverages, fruit juice,
personal care products etc. The prices of organic products are higher compare to conventional
products in the market (Bezawada, R. & Pauwels, K, 2013). Hence, target markets of the organic
product are mostly those households with middle to upper income.
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Case History on Best Buy
Best Buy, Inc. Case Study: Case History
Clayton Bender, Justin Swanson, Kaitlyn Krause, Michelle Chambers, Elmon Tanielian
Company Background:
Best Buy Co., Inc. operates as a multinational retailer of consumer electronics within the services
industry. Founded in 1966 under the name Sound of Music, Inc., Best Buy underwent a name
change in 1988. It was founded by Mr. Richard M. Schulze and is headquartered in Richfield,
Minnesota. Best Buy operates under a Board of Directors but is a publicly traded company owned
by stockholders. The company operates retail stores and call centers and conducts online retail
operations under a range of brand names such as Best Buy, Best Buy Mobile, The CarPhone
Warehouse, Five Star, Future Shop, Geek ... Show more content on Helpwriting.net ...
Competitive Environment:
Best Buy's competitors range between online retailers (Amazon), big box retailers (Target and Wal–
Mart), club stores (Sam's Club and Costco), specialty electronic retailers (Apple), and home
improvement stores (Home Depot and Lowes). Some Best Buy rivals compete purely on price,
while others compete on experience. Best Buy believes that online retailers will have their price
advantage reduced as state governments around the country re–evaluate sales tax laws that allow
some online competitors to offer lower prices. Additionally to combat price wars Best Buy also has
price matching policies for other brick and mortar retailers and during this last holiday shopping
season even matched some online retailers' prices (Best Buy to Match Online Prices, 2012).
With the elimination of Best Buy's biggest rival, Circuit City, they are left to focus on competitors
such as Amazon, Wal–Mart, and Home Depot. None of these stores compete directly with Best Buy
in every segment, but each of them offers products that compete directly with Best Buy. As shown in
Exhibit 1, while Best Buy does compete with Home Depot and Lowes, the effect of appliances on
Best Buy's sales is quite small, accounting for only 5% of sales in 2011. Because there are no stores
which offer a value proposition exactly like Best Buy, it presents a problem when analyzing
financial statements of Best
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Zara Strategy
Introduction * Definition of terms
* Strategy
The primary goal of strategy is to outline long term plans a company would undertake taking into
consideration several factors which affect its business environment. It is in other words a broad–
based formula for how a business is going to accomplish its mission, what its goals should be and
what plans and policies will be needed to carry out those goals.
* E commerce
The online environment is flooded with a lot of transactional activities. It is used by people
(consumers) in search of a product or a service, businesses looking to sell to customers, or buy from
other businesses as the case may be and even the government in its dealings with individuals and
corporations. ... Show more content on Helpwriting.net ...
With regards to their products, they use ecological fabrics, organic cotton and manufacture only
PVC free footwear.
They even include their transport facilities. Their fleet of lorries is fuelled with 5% biodiesel which
cuts their CO2 emissions by 500 tons annually.
Zara.com
Zara's operated hitherto as a brick and mortar company, but soon ventured into the e commerce
realm by opening zara.com. However, its main purpose was to showcase its brand and its products
and didn't offer any chances for online purchasing or trading of any form.
The hesitation from launching out into e commerce was as a result of the high rates of product
returns from unsatisfied customers. The average in the industry in around 2005 was 35% to 40%,
compared to a much lower 8% to 11% for clothing bought in stores. Zara therefore preferred trading
in the traditional way, with little exposure to the internet.Inditex to venture online in order to stay
competitive and hope to overtake its major rivals, being H and M and Gap.
Zara's Performance.
Current market situation
The clothing sector is at present the second largest in the UK retail sector. The competition has
tightened with supermarkets like Tesco launching their own value home brands. The market has
recently been flooded with value fashion as Supermarkets for example launch their own brands.
Bruce and Daly (2006:330) view the entrance of supermarkets into the clothing market has
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Organisation Structure Training
A STUDY ON ORGANIZATION STRUCTURE With reference to HINDUSTAN COCA–COLA
BEVERAGES PRIVATE LIMITED VISAKHAPATNAM A project submitted to CHRIST
UNIVERSITY in partial fulfillment for the Award of Degree of MASTER OF BUSINESS
ADMINISTRATION by INDIRA PRIYADARSINI JAGIRIPU Under the guidance of Sir Harold
Patrick, Professor CHRIST INSTITUTE OF MANAGEMENT CHRIST UNIVERSITY, HOSUR
ROAD, BANGLORE–560029, KARNATAKA, INDIA DECLARATION: I, Indira Priyadarsini J
hereby declare that the project report entitled "A Study on the Organization"(with reference to
Hindustan Coca–Cola Beverages Pvt. Ltd) submitted to Christ Institute of Management, Christ
University. It is a bonafide work done by me ... Show more content on Helpwriting.net ...
Coca–Cola India has made significant investment to build and continually improve its business in
India, including new production facilities, wastes, water treatment plant, distributing system and
marketing equipment. During the past decade, coca–cola system have invested a future US $1
billion in India, one of the country's top International investors. 1 In 2003, Coca–Cola India pledged
to invest a future US $100 million in its operations. Coca–Cola business directly employs
approximately 6000 local people in India; the company indirectly creates employment for more than
125000 people in related industries throughout vast procurement, supply and distribution systems. It
consists of countries like India, Nepal, Bhutan, Sri Lanka , Bangladesh and Maldives. It is a part of
Asia group. It has won the 2002 Robert W Woodruff's award Best market share of 61% Record 23%
CSD's growth. It has won numerous marketing excellence awards. Secret Formula: Reaching out to
the customer + Developing excellent people + Supporting by the winning culture = Leadership in
the marketing. 2 PROFILE OF THE PRODUCTS OR SERVICES: Brand name: Coca–Cola Product
type:
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“Trade Promotion Incentive Scheme: Concept and...
1.0 Executive Summary: This project is a part of trade marketing. Due to increasing competition in
the market, it has now become necessary to sell to the trade first so as to get space in the retailer's
shelf. Mother Dairy Fruits & Vegetables Private Limited launches many trade promotion activities
and schemes. As the summers approached and schools and colleges in Delhi/NCR were to close for
the summer vacations along with many government offices, it was likely for the milk sales to fall.
To retain the sales of Poly Pack Milk, Mother Dairy proposed an incentive scheme to the Retailers,
Wholesale Dealers and Home Delivery Agents that sold Mother Dairy milk. The scheme was
proposed in all regions of Delhi/NCR. The offer given was of an ... Show more content on
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The main reasons for the low yield are Lack of use of scientific practices in milking. Inadequate
availability of fodder in all seasons. Unavailability of veterinary health services. Today, India is 'The
Oyster' of the global dairy industry. It offers opportunities galore to entrepreneurs worldwide, who
wish to capitalize on one of the world's largest and fastest growing markets for milk and milk
products. A bagful of 'pearls' awaits the international dairy processor in India. The Indian dairy
industry is rapidly growing, trying to keep pace with the galloping progress around the world. 2.1
The upside: a) Increasing awareness: As India enters an era of economic reforms, agriculture,
particularly the livestock sector, is positioned to be a major growth area. The fact that dairying could
play a more constructive role in promoting rural welfare and reducing poverty is increasingly being
recognized. b) Supply matches demand: Since the demand in the urban scenario is rapidly
increasing so is the supply generated by the farmers. c) Surplus capacity: The new dairy plant
capacity approved under the Milk & Milk Products Order (MMPO) has exceeded 100 million Liter
per day. 2.2 The downside: a) Technological gaps: Several areas of the dairy industry can be
strengthened by the induction of state–of–the–art technologies from overseas. 3.0 The Indian Dairy
Market Milk
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An Empirical Study on Competitive Marketing Strategies for...
AN EMPIRICAL STUDY ON COMPETITIVE MARKETING STRATEGIES FOR SKIN CARE
COSMETICS OF ORGANIZED RETAIL SECTOR
C.Thirumal Azhagan(
Dr.P.S.Nagarajan((
INTRODUCTION
Strategy can be defined as a firm's positioning to gain a competitive advantage in the marketplace
(Michael E. Porter 1996)[1]. A strategy is always to secure organizational effectiveness by
performing the right activities at the right time and to .achieves the right fit with the external
environment. Building upon this idea, a marketing strategy allows firms to develop a plan that
enables them to offer the right product to the right market, with the intent of gaining a competitive
advantage. Marketing strategy research has focussed arenas such as marketing strategy ... Show
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As people look for better quality products at nominal rate, better service and impressive ambience
for shopping and better shopping experience organized retail promises to provide all these and thus
the importance of organized retailing emerge. The modern shopping malls, kiosks, departmental
stores, one stop shopping centers, exclusive showrooms all provide a colourful image to retailing
with the brand name of organized Retailing. This organized retailing concept created a big impact in
the Indian retail market.
AN OVERVIEW OF SKIN–CARE COSMETICS
The demand for beauty care has increased tremendously, as awareness has increased, thanks to
several beauty pageants held all across the country. Now it's not only the female consumers but also
the male consumers that form a major segment of buyers of beauty products in India. It implies that
there is a lot of scope in the cosmetics and toiletries industry in India. The Indian cosmetic market
will continue to grow due to rising incomes of the ever–increasing number of middle–class and
urban consumers.
Market size: It is estimated that the Indian beauty
... Get more on HelpWriting.net ...
Distribution of Mn in the body is dependent on the...
Distribution of Mn in the body is dependent on the mitochondrial content of tissues, with the
greatest deposition in mitochondrial–rich tissues such as bone, liver, kidneys, pituitary gland, and
pancreas (J. Freeland–Graves., 2005). The liver plays a major role in the excretion of surplus Mn,
and helps in maintenance of Mn homeostasis (C. Davis 1992). Excess Mn is secreted into the bile by
the liver, and subsequently excreted through the feces (EFSA, 2013). Thus, hepatic dysfunction may
result in Mn imbalance, thereby causing deficiency or toxicity of this mineral (J. Crossgrove and W.
Zheng 2004). Alternatively, Mn can be excreted through pancreatic juices and be reabsorbed into the
lumen of duodenum and jejunum (R. Allinson 1978). ... Show more content on Helpwriting.net ...
North 1960) (Table 2.1). In college men who were vegetarians that consumed their self–selected
diets, Lang et al. (1965) found that a higher Mn intake of 7.07 mg/day resulted in a positive Mn
balance of 3.34 mg/day and retention of 47.24% (V.M. Lang 1965). In 1984, Patterson et al. (1984)
examined Mn dietary levels over the course of one year in 28 young adult men and women. A diet
was collected for 2 days during each of the four seasons of a year. The dietary intake of Mn
averaged 3.0 mg/day, with a mean negative metabolic balance of –0.16, –0.16, –0.12 and – 0.21
mg/day for Spring, Summer, Fall and Winter, respectively. These negative balances observed
suggested that a dietary level of 3 mg was inadequate to permit positive balance (K. Y. Patterson
1984). The author documented Mn metabolic balance in young men fed diets of conventional foods
for 105 days. The diets varied in mean Mn concentrations of 2.89, 2.06, 1.21, 3.79 and 2.65 mg/day;
these intakes corresponded to Mn balances of –0.083, –0.018, –0.088, 0.657 and 0.136 mg/day,
respectively. Mn retentions of –2.90 to 17.34% were calculated (J.H. Freeland–Graves 1988), and
indicated that the levels of dietary Mn influenced both the percent absorbed and retained (J.H.
Freeland–Graves 1988). The authors concluded that the mean sum of endogenous and exogenous
losses would be 392 μg/day when dietary levels were theoretically zero. The
... Get more on HelpWriting.net ...
Formula 1 Constructor
The resources, capabilities and attributes that are required for the success in Formula One (F1) can
be looked on a number of dimensions taking into consideration the unique and fast paced context of
Formula One. F1 is a highly competitive industry and based in a rapidly changing environment,
which has been defined by Porter's five forces (Appendix One). Key resources within F1 are both
tangible and intangible and can be considered under the following broad categories: Physical
Resources: The car and its components such as engines and chassis are vital resources but the
technological advancement determines its ability to win races. Test Tracks are also vital physical
resources both in the competitive context and in the ability to test ... Show more content on
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Though such advantageous technological strategic capabilities have been required by constructors
for competitive advantage, they have also become been a pivotal factor for the introduction of
increased legislation designed to reduce uncertainty and increase competition, such as the
introduction of generic tyres. The factors responsible for the success of the teams in their respective
periods of dominance can be considered through analysis of the organisations core competencies, a
form of competitive advantage which is usually a result of "collective learning processes" and are
manifested in business and activities and processes. The core competencies are those unique
capabilities, which usually span over multiple products or markets." (Hafeez 2002). Ferrari's
dominance in the mid 1970's Much of Ferrari's success during the period of the mid–1970's can be
attributed to the ability to build their race cars at the Maranello site without the need to outsource for
component parts. This created centralisation of knowledge and expertise, thus the ability to transfer
knowledge between departments without leakage. When Ferrari sold 40% of the company to Fiat, in
1969, providing huge cash injection thus acquiring the Fiorano test track allowing them to test the
change in any aspect of the car on the track and observe real time results. This
... Get more on HelpWriting.net ...
Standard Deviation Essay
In investigating the impact of the regime changes on league competitiveness, the overall change in
league equilibrium is charted based on the standard deviation of the team winning percentages for a
particular season. One can compare the winning percentages' actual standard deviation (ASD) with
the ideal standard deviation (ISD) in a given year, assuming a perfectly competitive league. This
approach was first used by Roger Noll and Scully in 1988 in their studies where they argued that the
dispersion of wins could be measured by comparing the actual performance of a league to the
performance that would have occurred if the league had the maximum degree of competitive
balance in the sense that all teams were equal in playing strengths. The ... Show more content on
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In a perfectly competitive league, the probability of any team winning (or losing) any given game is
given by the equation P(W) = P(L) = 1 – P(W) = 0.5. Thus, for an 82–game season, ISD=0.5/(√82).
The ASD is calculated by utilizing the following formula ASD=√(∑_(i=1)^N▒〖(p_i– p ̅)〗^2/N)
where p ̅ is the league mean point ratio (in this case is equal to 0.5) while p_i is each teams actual
winning record during the given season. N instead is the number of teams during the season. The
ratio of standard deviations (RSD) is calculated by finding the ratio of ASD to ISD for a given year
RSD = ASD / ISD. RSD takes the value of unity if the league is perfectly balanced, with higher
values representing greater levels of imbalance. Zero, corresponds to a situation in which all teams
end up with the same points ratio. John Gobok (2012) in his research paper found out that between
1976–2010 RSD diverged away from 1, signifying that the league became more unequal. The
imposition of the soft cap in 1984 initially improved league competitiveness, as RSD reverted back
towards 1. Nevertheless, between 1985–2000, league competitiveness went back to its original state
and even worsened in the mid–90s. The exceptionally high competitive imbalance in the league in
the 1990s can be attributed to the Jordan–era Bulls, where the team achieved the two winningest
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Analysis of Fertilizer Off-Take and Industry Dynamics in...
TABLE OF CONTENTS
ABSTRACT 1
1. INTRODUCTION 1
1.1. Problem Statement 1
1.1.1. Overview 1
1.1.2. Contribution 2
1.1.3. Literature Review 2
1.2. Objectives 3
2. METHODOLOGY 3
2.1. Model 3
2.2. Data 4
3. RESULTS 5
4. CONCLUSION 10
REFERENCES 12
APPENDIX 13
Appendix I – Data on Fertilizer Off–take 13
Appendix II – Data on Fertilizer Prices 14
Appendix III – Limitations of Study 15
ANALYSIS OF FERTILIZER OFF–TAKE AND INDUSTRY DYNAMICS IN PAKISTAN
Abstract: This study has been conducted to formulate a model for forecasting fertilizer off–take in
Pakistan and to develop a framework of the dynamics of the domestic fertilizer industry. The Trend
Projection Method has been used to specify the forecasting ... Show more content on
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Since this model used lagged values of output and fertilizer in order to forecast global fertilizer
demand, it depicts how consumption in prior periods can be a useful predictor of future demand.
Hence, we used this study to draw our assumption that t or time period plays a significant role in
predicting future demand for fertilizer off–take and can be tested for significance in the estimated
model of fertilizer demand.
The Demand for Nitrogen Phosphorous and Potash Fertilizer Nutrients in Pakistan: This study used
the Cobb–Douglas production function to estimate the demand for fertilizer. Further, it utilized the
Ordinary Least Square Method for estimation. Using this study as a basis we made an assumption
that the Ordinary Least Square is a useful and accurate method of estimating the function for
fertilizer demand forecast.
Fertilizer Demand Forecast in Pakistan: This study was conducted to find out the factors which have
been affecting the combined demand for fertilizer. Using a linear regression analysis the result
indicated that the demand function equation i.e. Y = 2.9723 + 0.0597 (x) can forecast the future
demand of the fertilizer. This paper represented the empirical results of the combined demand for
fertilizer using the Trend Projection Method. The analysis is based on time series data from 1990–00
to 2008–09 obtained from Economic Survey (various issues) and Fifty Years of Pakistan in Statistics
as well as National
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Tea Beverage (Jamaica Cherry)
http://www.rollybrook.com/carnitas–3.htm
Compositional and Sensory Evaluation of Jamaican Cherry (Muntingia calabura) Leaf Tea
Substitute
A Thesis
Presented to the
Department of Food Technology
College of Education
University of Santo Tomas
In Partial Fulfillment of the Requirements for the Degree of
Bachelor of Science in Food Technology
Janerica C. Camacho
Gracia Remedios Veronica V. Em
Amy M. Tolentino
Kristine U. Villaruel
Dyann Aissa B. Yu
March 2011
CERTIFICATE OF APPROVAL In partial fulfillment of the requirements for the degree of Bachelor
of Science in Food Technology, this thesis entitled, Acceptability of Ready – to – Drink (Muntingia
calabura) Leaf Tea Substitute, prepared and submitted by Janerica C. ... Show more content on
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In Mexico, the fruits are eaten and sold in markets. The fruits can be processed into jams and the
leaves can be used for making tea. In Brazil, the trees are planted along river banks. The fruits
falling from the tree attract fish that are then caught. In the Philippines and Indonesia the fruits are
usually eaten mostly by children although it is not sold in markets. In traditional medicine, its
flowers can be used as an antiseptic and to treat abdominal cramps and are said to possess antiseptic
properties. An infusion of the flowers is valued as an antispasmodic. It is taken to relieve headache
and the first symptoms of a cold. The bark is commonly used for lashing together the supports of
rural houses. It yields a very strong, soft fiber for twine and large ropes. . (Morton, 1987)
The term tea refers to the plant Camellia sinensis, the dried, processed leaf manufactured from it,
extracts derived from the leaf, and beverages prepared from leaf or extract of this species. Tea is the
most widely consumed of all beverages aside from water. Worldwide per capita consumption,
although geographically far from uniform, is approximate 0.1 L a day. Apart from its extensive
usage it is of interest to the food technologist as well as to the biochemist and organic chemist
because of the dependence of the final product characteristics on the unusual chemical composition
of the fresh leaf and because of the complex series of
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Butler Lumber Company Case Study Report
| Corporate Finance Case Study Report Ⅰ | Butler Lumber Company | | | 2010–3–17 |
|
陈怡 1091209054
严伟洁 1091209036
姜帆 1091209052
敖翔 1091209024
Abstract
In this report, we study the case of Butler Lumber Company and analyze the financing problem it
was facing. First, we give a brief review of the background information of the company. Then we
diagnose the business by examining its financial statistics and discover that company was seriously
lacking of cash due to the poor operation of working capital and cost control. Free Cash flow is the
key concern in our estimation. "Break–Even Analysis" stressing on the balance of free cash flow is
applied in the estimation of the loan amount needed for ... Show more content on Helpwriting.net ...
He also held a $70,000 life insurance policy, payable to his wife. She owned independently a half
interest in a house worth about $55,000 |
* Illustrative provisions on this kind of notes: 1. Restrictions on additional borrowing would be
imposed; 2. Net working capital would have to be maintained at an agreed level; 3. Additional
investments in fixed assets could be made only with prior approval of the bank; 4. Limitations
would be placed on withdrawals of funds from the business by Butler.
1.3.2 Operating Statements
Table 1.2.2 Operating Statements for Years Ending December 31, 1988–1990, and for First Quarter
1991 (thousand of dollars)
| | | | | | 1988 | 1989 | 1990 | 1991(Q1) | | | | | | Net sales | $1,697 | $2,013 | $2,694 | $718a | Cost of
goods sold: | | | | | Beginning inventory | $183 | $239 | $326 | $418 | Purchases | $1,278 | $1,524 |
$2,042 | $660 | | $1,461 | $1,763 | $2,368 | $1,078 | Ending inventory | $239 | $326 | $418 | $556 |
Total cost of goods sold | $1,222 | $1,437 | $1,950 | $522 | Gross Profit | $475 |
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Why the Price of Agriculural Products Are More Volatile?
Summary Agricultural products like fresh vegetables, wheat, and corns are considered as
"necessaries" in our daily life and have no close substitutes in the short run. The amount consumers
spend on basic foodstuffs occupied only a small proportion of our total income. Demand for
foodstuffs and demand for raw agricultural commodities like grains and soybeans which are often
use as inputs for final products (derived demand) are therefore inelastic and not responsive to
changes in prices although changes in supply often result in price fluctuations in agricultural market.
However, demand and supply for manufactured products will be more elastic especially if the
products are luxurious, consumers require to use up a big proportion of their ... Show more content
on Helpwriting.net ...
the demand for inputs that are used to produce the final products and the price demand and supply
function is inelastic. In this report, established economic concepts like price elasticity of demand
and supply, income elasticity of demand and the cobweb cycle theory will provide some of the
reasons why prices of the agricultural products are more volatile than the manufactured products. 2.
Price elasticity of demand The sensitivity of consumers respond to change in prices can be measured
by concept of price elasticity of demand. Sloman (2003, p.44) defined the price elasticity of demand
as 'responsiveness of quantity demanded to a change in price' and the formula for price elasticity of
demand is 'percentage change in quantity demanded divided by the percentage change in price'. A
product is said to be elastic when the value of the price elasticity of demand is more than one,
inelastic when the value is less than one and equal to one when price and quantity demanded change
by the same proportion. Therefore, when price elasticity of demand for a product is elastic, the
quantity demanded changes sharply in response to small changes in the price of the product as
illustrated in Figure 1(b). However, when price elasticity of demand for a product is inelastic or
perfectly inelastic, the quantity demanded will only changes modestly or none at all when the price
level of the product changes substantial as illustrated in Figure 1(c) and 1(a). Figure 1.0 Price
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Ethical Decision Making and Behavior
7 Ethical Decision Making and Behavior As we practice resolving dilemmas we find ethics to be
less a goal than a pathway, less a destination than a trip, less an inoculation than a process. –Ethicist
Rushworth Kidder WHAT'S AHEAD This chapter surveys the components of ethical behavior–
moral sensitivity, moral judgment, moral motivation, and moral character–and introduces systematic
approaches to ethical problem solving. We'll take a look at four decision–making formats: Kidder's
ethical checkpoints, the SAD formula, Nash's 12 questions, and the case study method. After
presenting each approach, I'll discuss its relative advantages and disadvantages. U nderstanding how
we make and follow through on ethical decisions is the first step to ... Show more content on
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A number of factors prevent us from recognizing ethical issues. We may not factor ethical
considerations into our typical ways of thinking or mental models.4 We may be reluctant to use
moral terminology (values, justice, right, wrong) to describe our decisions because we want to avoid
controversy or believe that keeping silent will make us appear strong and capable.5 We may even
deceive ourselves into thinking that we are acting morally when we are clearly not, a process called
ethical fading. The moral aspects of a decision fade into the background if we use euphemisms to
disguise unethical behavior, numb our consciences through repeated misbehavior, blame others, and
claim that only we know the "truth."6 Fortunately, we can take steps to enhance our ethical
sensitivity (and the sensitivity of our fellow leaders and followers) by doing the following: Active
listening and role playing Imagining other perspectives Stepping back from a situation to determine
whether it has moral implications Using moral terminology to discuss problems and issues Avoiding
euphemisms Refusing to excuse misbehavior Accepting personal responsibility Practicing humility
and openness to other points of view In addition to these steps, we can also increase ethical
sensitivity by making an issue more salient. The greater the moral intensity of an issue, the more
likely it is that decision makers will take note of it and respond
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Swarovski Branding Strategies & Products
SWAROVSKI. Branding for luxury goods
Group G. Members:
Truong Anh Bao Nguyen
Yunkyung Choo
Lilit Nagapetyan
CONTENT: 1 History 2 Concept 3 Brand Strategy 4 Marketing Mix 5 Positioning 6 Services 7
Target Consumer 8 CBBE Pyramid 9 SWOT analysis 10 Competitors 11 Recommendation 12
References
1. HISTORY:
1882 Daniel Swarovski (1862–1956) invents a revolutionary machine that allows crystals to be cut
more precisely than with existing manual methods.
1895 Daniel Swarovski founds the company in Wattens, Tyrol, with the vision of bringing joy to
people through crystal. His guiding principle is still followed by the company today: "To constantly
improve what is good."
1949 SWAROVSKI OPTIK is ... Show more content on Helpwriting.net ...
Recently, Swarovski hired Yellowdoor as retained agency, which will focus on positioning as an
affordable luxury brand. * Luxury fashion brand * Market leader in the luxurious crystal industry *
Multi–faceted business * Affordable luxury brand
6. Service * Collection of rings, pins, earrings, pendants, necklaces, hair jewels, cuff links, charms,
brooches, bracelets, bangles and gifts. * Large variety of color options * Vast selection of gifts
available for fewer than $100 * Magazine and group for Swarovski enthusiasts. * Free shipping
standard on orders more than $95 * Customized gift messages * Free gift wrapping and bag *
Scheduled delivery * Right to return (2 week return policy) * Product warranty * After sales
services
7. Target Customer
Swarovski's target customer is "every female" from 17 to 71 in terms either of buying or gift
receiving because they offer diverse products to such a broad range of people. Even though each
group (tweens, generations X,Y and Baby Boomers) has its own needs and values, Swarovski meets
most of them. Swarovski Jewellery bases most of its market on women of age 25 and above by
creating bridal, business, classical and sophisticated collections. It also include men accessories such
as bracelets and watches, and of course kids over 6 years old. Also, one of the biggest Swarovski's
market target today is fashion
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Zara Business Case
9–703–497
REV: DECEMBER 21, 2006
PANKAJ GHEMAWAT JOSÉ LUIS NUENO
ZARA: Fast Fashion
Fashion is the imitation of a given example and satisfies the demand for social adaptation. . . . The
more an article becomes subject to rapid changes of fashion, the greater the demand for cheap
products of its kind. – Georg Simmel, "Fashion" (1904) Inditex (Industria de Diseño Textil) of
Spain, the owner of Zara and five other apparel retailing chains, continued a trajectory of rapid,
profitable growth by posting net income of € 340 million on € revenues of € 3,250 million in its
fiscal year 2001 (ending January 31, 2002). Inditex had had a heavily € oversubscribed Initial Public
Offering in May 2001. Over the next 12 months, its stock price ... Show more content on
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Proximity also mattered because it reduced shipping costs and lags, and because poorer neighbors
sometimes benefited from trade concessions. While China became an export powerhouse across the
board, greater regionalization was the dominant motif of changes in the apparel trade in the 1990s.
Turkey, North Africa, and sundry Eastern European countries emerged as major suppliers to the
European Union; Mexico and the Caribbean Basin as major suppliers to the United States; and
China as the dominant supplier to Japan (where there were no quotas to restrict imports).3 World
trade in apparel and textiles continued to be regulated by the Multi–Fiber Arrangement (MFA),
which had restricted imports into certain markets (basically the United States, Canada, and Western
Europe) since 1974. Two decades later, agreement was reached to phase out the MFA's quota system
by 2005, and to further reduce tariffs (which averaged 7% to 9% in the major markets). As of 2002,
some warned that the transition to the post–MFA world could prove enormously disruptive for
suppliers in many exporting and importing countries, and might even ignite demands for "managed
trade." There was also
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Spider Muticae Lab Report
Abstract
The two spotted spider mite (Tetranychus urticae) consider one of the major economic plant feeding
pests, attacking a wide range of hosts all over the world, resulting in severe economic injury and
occasionally plant death. In Egypt, phytophagous mites are serious pests on crops, vegetable and
fruits and frequently cause considerable losses in plant yields, where mites are one of the worst pests
of tomatoes and strawberry. T. urticae is feeding on the foliage that may significantly reduce plant
vigor, causes necrosis in young leaves and stems, which decreases photosynthesis and transpiration,
lower total yield, and diminish fruit quality in case of large population of the spider mite can destroy
whole plants, resulting in complete yield loss. Production of high quality strawberry and tomato ...
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Establish mite colonies resistant to acaricides through artificial selection.
3. Test selected field populations of spider mites collected from strawberries and tomatoes in North
Carolina and compare concentration–response curves to susceptible mites.
Methodology
1. Susceptible Strain
To establish baseline toxicity and concentration–response curves, an acaricide naïve susceptible
strain of T. urticae will be tested for response to specific acaricides applied to leaf discs at controlled
concentrations. The susceptible acaricide naïve mites will be obtained from our laboratory colony,
and were kept in a walk–in growth chamber isolated from possible contaminants (i.e. pesticides and
other arthropods).
2. Insect rearing colony
T. urticae will be maintained and reared continuously on a food supply consisting of baby lima bean
plants under conditions of 28 ± 1°C, 70±5 RH, and a 16 h light: 8 h dark photoperiod. New,
uninfested baby lima bean plants will be rotated into the mite colony every seven days. Lima bean
leaves infested with all stage of the two spotted spider mites will be used fo rearing the predatory
mites in different cages.
3. Baseline
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Different Interpretations Of Religion Essay
"Nearly everyone has some conception of religion. In fact, sometimes it appears that there are as
many definitions of it as there are people" (Schmidt 9). Not only does each person have his or her
own way of defining religion; each person has his or her own way of practicing religion. Studying
these different practices can be difficult. There have been many people who have studied religion
and through many different methods. While some people share similar findings, each person has his
or her own interpretation of religion.
Michael Malloy found three major patterns in his studies of religion. These patterns can be seen in
many religions, especially Hinduism. The first pattern Malloy describes is the way each religion
contacts the sacred. ... Show more content on Helpwriting.net ...
Hindu's Brahman is an example of sacred reality. They believe Brahman is everywhere and in
everything. The True Self is the Brahman that is found in every person. "The Self...It is
indestructible, for it is never destroyed. It is not for the love of the husband that a husband is dearly
loved. Rather it is for the love of the self that the husband is dearly loved" (Burke 20,21). Hindus
look for the True Self in every person. Because Brahaman is found everywhere, liberation can be
found everywhere.
Hinduism's view of morality includes the Law of Karma. This is an impersonal law that regulates
morality throughout time. "To reward the good and punish the wicked" (Burke 22). The Law of
Karma plays a role in Hindu's view of time. They believe that people are born and reborn during this
cycle of samsara and the class, high or low, that a person is reborn into is determined by the Law of
Karma. Karma exists constantly because to the Hindus time is on going. Life is an endless cycle that
can only be escaped by the knowledge of Brahman.
The third pattern is the role of male and female, and how each sex plays a role in the religion. In
Hinduism there are male and female gods and they both play a significant role in the beliefs of
Classical Hinduism. The god Shiva is the god of destruction, who destroys ignorance and gives
Hindus mystical knowledge. Kali is the wife of Shiva, the goddess of time. She is the great mother
who creates life only
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Pizza Hut Marketing Brief
Marketing Brief of Pizza Hut
1.) The Company
Brief History of the Company
Pizza Hut® is the family pizza place.
As a matter of fact, we are rooted in family—literally. Two brothers, mom, and $600 turned into the
recipe for the world 's largest pizza company in 1958, when a family friend with the idea of opening
a pizza parlor approached the two college–age brothers in Kansas. The concept was relatively new
at the time, and the brothers quickly saw the potential of this new enterprise. Borrowing $600 from
their mother, they purchased second–hand equipment and rented a small building on a busy
intersection in Wichita, Kansas. The result of their efforts was the first Pizza Hut and the foundation
for what would become the largest and ... Show more content on Helpwriting.net ...
So why don 't you take home to your loved ones one of our world–famous pizzas today?
Vision & Mission
Integrity is their Core Value
At Pizza Hut, our culture reflects our values. This includes a shared vision of who we are and where
we 're headed. And it encompasses everything from the way we treat our customers to how we deal
with our competitors.
One of the most important values within the Pizza Hut culture is integrity. Our people are committed
to providing uncompromising quality and to providing service that is personal. In fact, our people
strive each day to provide what we call "customer mania." We want to give the kind of service that
will make our customers tell stories to their family and friends about Pizza Hut.
Our commitment to integrity extends to the role we play in the communities we serve. Wanting to
instill a lifelong love of reading in children, we created the BOOK IT!® National Reading Incentive
Program in 1984. This unique program awards a complimentary Personal Pan Pizza® and special
recognition to elementary school children who achieve set reading goals. Former U.S. Secretary of
Education Richard W. Riley cited BOOK IT!® as the model for corporate/education partnership.
Today, 65% of public, private and parochial schools use BOOK IT!® in more than 910,000
classrooms. In 2005, more than 22 million children in the U.S. were enrolled in BOOK IT!®.
Our integrity is also
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Great Drivers have Risen and Fallen in the History of...
Many great drivers have risen and fallen in the history of Formula 1. One driver is know to every
motorsport fan in the world. His name was Ayrton Senna. The World Champion of 1988, 1990 and
1991, Brazilian Ayrton Senna proved himself as one of the greatest drivers and sportsman until his
death at the 1994 San Marino Grand Prix at Imola.
Everyone's heard it. "He was the best driver that ever lived". "Sennas the best", "The best F1 driver
ever". Nobody ever question Ayrton Sennas skill with a Formula 1 car. Ayrton Senna was born on
March 21st, 1960 in Sao Paulo, Brazil. His father was a businessman and ran his own car firm. Not
a lot is known about Ayrtons childhood, but one thing is known, his racing career began when his
father gave ... Show more content on Helpwriting.net ...
On March 25th, 1984 Senna had his first Formula 1 race, the Brazilian Grand Prix. He qualified
16th and eventually had to retire with a blown turbo. The next race he had was Monaco and it was
horrible. It was raining heavily and Senna was overjoyed. He qualified 13th on the grid, and during
the race, he slowly came up to second place, right behind the French prodigy, Alain Prost. On lap
32, the story everyone remembers, Prost slowed at the starting line because he wanted to stop the
race due to the terrible conditions, and as he did, Senna overtook him. But right as he did, the red
flag was pulled out because of the extremely rainy conditions. Therefore, the positions for the
second to last lap were taken, with Prost in first and Senna second. He was furious because he
believed he had one his first Grand Prix. But everyone was still impressed with Senna's
performance. One of those people was Lotus manager Peter Warr. When Senna told his manager
from Toleman that he was moving to Lotus, the Toleman team was furious because Senna was
breaking the two year contract he had signed with Toleman.
It was 1985 and a new start for Senna and his Lotus, but that year was terrible. Senna was a DNF for
almost half the races. But then came along 1986. The new Lotus 98T was much better than the old
97T. He had a string of victories, but still was beaten by his new rival, four time world champion
... Get more on HelpWriting.net ...
transformational leaders in sports
Tony Dungy Tony Dungy is the #1 New York Times bestselling author of Quiet Strength and
Uncommon. He led the Indianapolis Colts to Super Bowl victory on February 4, 2007, the first such
win for an African American coach. Dungy established another NFL first by leading his teams to the
playoffs for ten consecutive years. Dungy joined the Colts in 2002 after serving as the most
successful head coach in Tampa Bay Buccaneers history. He has also held assistant coaching
positions with the University of Minnesota, Pittsburgh Steelers, Kansas City Chiefs, and Minnesota
Vikings. Before becoming a coach, Dungy played three seasons in the NFL. Dungy has been
involved in a wide variety of charitable organizations, including the ... Show more content on
Helpwriting.net ...
On the court, Johnson is unrivaled. His physical domination, unselfish no–look passes, and ability to
assist and steal were apparent from his first games in Lansing, Michigan, where he first earned his
nickname. The tallest point guard in NBA history, he led five teams to the championships, was a 12–
time All–Star, and won a gold medal with the original Dream Team at the 1992 Olympics in
Barcelona. In 2002, the player that his friend and fellow great Larry Bird called "head and shoulders
above everybody else" was inducted into the Naismith Memorial Basketball Hall of Fame. Michael
Jordan Michael Jeffrey Jordan (born February 17, 1963), also known by his initials, MJ,[1] is an
American former professional basketball player,entrepreneur, and majority owner and chairman of
the Charlotte Bobcats. His biography on the National Basketball Association (NBA) website states,
"By acclamation, Michael Jordan is the greatest basketball player of all time."[2] Jordan was one of
the most effectively marketed athletes of his generation and was considered instrumental in
popularizing the NBA around the world in the 1980s and 1990s.[3] After a three–season career at
the University of North Carolina at Chapel Hill, where he was a member of the Tar Heels ' national
championship team in 1982, Jordan joined the NBA 's Chicago Bulls in 1984. He quickly
... Get more on HelpWriting.net ...
Swarovski Branding Strategies & Products
SWAROVSKI. Branding for luxury goods
Group G. Members:
Truong Anh Bao Nguyen
Yunkyung Choo
Lilit Nagapetyan
CONTENT: 1 History 2 Concept 3 Brand Strategy 4 Marketing Mix 5 Positioning 6 Services 7
Target Consumer 8 CBBE Pyramid 9 SWOT analysis 10 Competitors 11 Recommendation 12
References
1. HISTORY:
1882 Daniel Swarovski (1862–1956) invents a revolutionary machine that allows crystals to be cut
more precisely than with existing manual methods.
1895 Daniel Swarovski founds the company in Wattens, Tyrol, with the vision of bringing joy to
people through crystal. His guiding principle is still followed by the company today: "To constantly
improve what is good."
1949 SWAROVSKI OPTIK is ... Show more content on Helpwriting.net ...
Recently, Swarovski hired Yellowdoor as retained agency, which will focus on positioning as an
affordable luxury brand. * Luxury fashion brand * Market leader in the luxurious crystal industry *
Multi–faceted business * Affordable luxury brand
6. Service * Collection of rings, pins, earrings, pendants, necklaces, hair jewels, cuff links, charms,
brooches, bracelets, bangles and gifts. * Large variety of color options * Vast selection of gifts
available for fewer than $100 * Magazine and group for Swarovski enthusiasts. * Free shipping
standard on orders more than $95 * Customized gift messages * Free gift wrapping and bag *
Scheduled delivery * Right to return (2 week return policy) * Product warranty * After sales
services
7. Target Customer
Swarovski's target customer is "every female" from 17 to 71 in terms either of buying or gift
receiving because they offer diverse products to such a broad range of people. Even though each
group (tweens, generations X,Y and Baby Boomers) has its own needs and values, Swarovski meets
most of them. Swarovski Jewellery bases most of its market on women of age 25 and above by
creating bridal, business, classical and sophisticated collections. It also include men accessories such
as bracelets and watches, and of course kids over 6 years old. Also, one of the biggest Swarovski's
market target today is fashion
... Get more on HelpWriting.net ...
Gatorade : A Product Line Based For Athletes
Gatorade
Introduction Gatorade is a product line based for athletes. It manufactures sports themed beverages
and food products to enhance performance in whichever sport of choice. The idea of Gatorade was
come upon by a coach who was noticing his players being affected greatly by heat related illnesses,
thus a team of researchers discovered key factors as to why these athletes were becoming ill, and
later created what we now know as Gatorade. Gatorade has become one of the most popular sports
drinks in America and a few other countries, and it continues to innovate and keep it's popularity.
Purpose The purpose of this paper is to research and analyze the business and corporation of
Gatorade. I will analyze gatorade, its affects on ... Show more content on Helpwriting.net ...
Cade went on to say that all of these conditions on their own are enough to incapacitate a player, so
all of them together create a real problem. This data started off Cade and his team to find a remedy
for these issues. One of their solutions was adding salt to their water to replace all the salt lost from
sweating, and also enough sugar in order to keep their blood sugar up but not too much that would
cause them to become sick. They began this study but found that it tasted too gross to drink. They
began searching for a solution when Robert Cade's wife suggested they try lemon to help the taste,
and thus gatorade would be born. They continued tests on the team and found the players who were
drinking it were performing and felt better than the players who had not. Eventually the coach of the
football team asked for enough supply for the whole team to use for their next game. By 1966,
Gatorade had become the staple for the Gators. Because the Gators season went so well, and brought
them their first orange bowl victory, an interview with the head coach was held where he went on to
speak about the drink and how much it had helped his team and the beneficial effects of it. This was
where the product began to take off.
Growth of Gatorade and effects on Industry The Gator football team had won their first Orange
Bowl against the Georgia Tech Yellow Jackets in 1967, and the coach had credited Gatorade and
how it had contributed
... Get more on HelpWriting.net ...
Land Law and Tenant
Question 1
This Problem concerns the enforceability and remedies of leasehold covenants between landlords
and tenants, and their successors in title. The ground floor lease is granted before 1 January 1996
and so the covenants are governed by a mixture of statute and common law. The first and second
floor leases were granted in 2001 after the coming into force of the Landlord and Tenant (Covenant)
Act 1995 and are dealt with under this statutory regime.
Ground Floor
On the facts the original landlord, Larry and the Original tenant Tariq have assigned their leasehold
estate. Clearly the original parties are bound to each other in contract to perform the covenants
contained in the lease. Tariq liability continues throughout the ... Show more content on
Helpwriting.net ...
First Floor
The enforceability of the two covenants raises similar issues to those considered above, save that the
lease is granted on or after 1 January 1996, the Landlord and Tenant (Covenants) Act 1995 is
applicable. This makes no distinction between personal and proprietary covenants. Consequently, all
leasehold covenants will run to assignees of the reversion of the lease irrespective of whether they
touch and concern or have reference to the subject matter of the lease provided they are not
expressed to be personal ss2 and 3 LTCA In Ron's case, therefore, the original tenant's covenant not
to
use the first floor other than for the purpose of a recording studio and to allow Larry to use the
studio on one day during the Christmas season to record a Christmas carol for his parents, may well
run to assignees as neither are actually expressed to be personal, even though the latter is personal
under the pre –1996 Swift test.. Also by force of statute, the benefits and burdens of the leasehold
covenants pass to assignees. There is no need to prove privity of estate or plead ss141 of the LPA
this rule is irrelevant for LTCA leases s3 of the LTCA. The original tenant Sean is released from
liability on assignment, subject only to possibility of being required to guarantee the assignee under
an Authorised Guarantee Agreement (AGA) ss 5 and 16 of the LTCA.
With the above principles in mind Ron cannot
... Get more on HelpWriting.net ...
United Arab of Emirates Country Notebook
United Arab of Emirates Country Notebook Presented to Dr. Shahira El Alfy Prepared by: Mohamed
Ibrahim Osama Mosher Ismail Ahmed El–Mohamady Hesham Mostafa Eslsca 36 – Global
Management I. Cultural Analysis: Identification of the Emirates History: The United Arab Emirates
(UAE) consists of the seven emirates, which are: Abu Dhabi, Dubai, Sharjah, Ras Al–Khaimah,
Ajman, Umm Al–Qaiwain, and Fujairah. They were united as a federal state on 2 December 1971
and formed the so called "United Arab Emirates". Before the discovery of oil and establishment of
the oil economy in the early 1960s, two main orientations shaped traditional local culture: the
nomadic ... Show more content on Helpwriting.net ...
Since then, the country has progressed with efforts of ensuring high literacy rates, modern programs
and women's share in education. The UAE currently devotes approximately 25 percent of total
federal government spending to education. Public education is free for male and female citizen
children through the university level. Beginning in the academic year 2006–7, expatriate students
may, for a fee, attend government schools. The UAE has one of the lowest student–to–teacher ratios
(15:1) in the world. A–Primary Education Education is compulsory through the ninth grade, Citizen
Children are required to attend gender–segregated schools through the sixth grade, the last grade of
primary education. Primary school enrollment for males in 2006 stood at 85% and 82% of females.
97% of entrants reached the 5th grade. The Ministry of Education has adopted "Education 2020," a
series of five–year plans designed to introduce advanced education techniques, improve innovative
skills, and focus more on the self–learning abilities of students. As part of this program, an enhanced
curriculum for mathematics and integrated science was introduced at first–grade level for the 2003–
4 academic year in all government schools. The UAE has sought to implement and monitor high
quality education standards by undertaking new policies, programs and initiatives. Stressing the
importance of "modern curricula with assorted and
... Get more on HelpWriting.net ...

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Pragya Champions Chalice 2024 Prelims & Finals Q/A set, General Quiz
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Criminal Minds, NCIS, And Law And Order

  • 1. Criminal Minds, NCIS, And Law And Order With an innumerable amount of scientific television shows being broadcast each day on various networks it is important to analyze the quality of the science presented in each show. The ability to critically examine all scientific plots is impossible considering the sheer number of active shows but the sentiment is definitely profound; television shows engage millions of viewers each day with their fast paced plots but often glaze over legitimate scientific processes for the sake of keeping viewers interested, or simply misrepresent information to make their storyline more fluid. Crime shows, arguably one of the more popular genres of shows, encompass both riveting plot devices as well as mystery and complexity through the use of science. Crime Scene Investigation (CSI), Criminal Minds, NCIS, and Law and Order all perfectly illustrate this formula––each of these shows allows viewers to go on criminal investigations with the main characters and take glimpses of the behind–the–scenes work that actually help to convict criminals. Processes like DNA and fingerprint recognition, clothing fiber identification, and mortuary science pique the interests of many viewers (while also seeming to ground the show itself in reality). Unfortunately, some shows have stretched the truth of scientific processes by collecting evidence incorrectly or even getting database matches far too fast (in addition to other mistakes). In order to catch these mistakes first hand, I opted to watch Law and ... Get more on HelpWriting.net ...
  • 2. Coco Cola a Marketing Perspective COCA–COLA MARKETING A PROJECT REPORT PRINCIPLES OF MARKETING ANJALI AHUJA B.COM (HONS.) IIIRD YR SECTION A ROLL NO. 7222 SIRAV TALWAR B.COM (HONS.) IIIRD YR SECTION A ROLL NO. 7217 1 INTRODUCTION The History Coca–cola was first introduced by John Syth Pemberton, a pharmacist, in the year 1886 in Atlanta, Georgia when he concocted caramel– coloured syrup in a three legged brass kettle in his backyard Dr Pemberton was skilled doctor and his chemistry work was of high quality. He developed chemical laboratories that were later state run analytical facilities. But he never realised the potential of Coca Cola. There were his successors that developed Coca Cola in the brand it is today. Until 1905 the soft drink ... Show more content on Helpwriting.net ... Plan of the study Coca–cola is one of the world's largest beverages selling company. Its business and operations are extended all over the world. I have undertaken this project to look into the coca–cola company and its marketing perspective. 3 The reason for taking up this project is that I wanted to know the marketing strategy, advertising policy, marketing mix, market positioning, and market share of such a huge company. The promotional activities and the advertising policies always attracted my attention. I wanted to know how coca–cola manages its business affairs and operations all over the world so successfully. I wanted to know whether the market strategy helped cocacola in running successfully over such a long period of time. But there were certain limitations as well. There are many aspects of the company on which a wide research could have been done but due to lack of available time and a constraint on word limit, the study could not be done. Lack of availability of data was another such constraint 4 COCA–COLA MARKETING PERSPECTIVE MARKETING Coca Cola advertising targets youth of all generations who want to enjoy life and have fun. Because of its longevity, the youth targeted twenty, thirty or forty years ago is no longer young but it feels like they are still young when with Coke. To name just a ... Get more on HelpWriting.net ...
  • 3. Will Smith Legend Essay Every legend starts with a small act. Will Smith grew to become a legend quickly at a young age. He earned the nickname, Prince because of his quick wits and charm. He is known for his music in a hit duo called Jazzy Jeff and The Fresh Prince. Jazzy Jeff and The Fresh Prince became one of the greatest rap groups of the 90's. Rap is a style that takes rhythmic and rhyming speech that is chanted in a musical background. The musical background is also called hip–hop. Rap became popular in the 1980s. 4 Will Smith also became a television superstar on a comedy sitcom called The Fresh Prince of Bel–Air. Smith wanted to do more acting so he pursued movie roles. After a few movies he starred in, Smith left the duo to go solo and creates albums. ... Show more content on Helpwriting.net ... 1 In 2001, Ali is a movie about the legendary boxer known as Muhammad Ali. This gave Smith a second chance to regain his big screen swagger. Smith has proven himself that he can do dramas for the movie, Ali. This new turn help shows his dedication to acting with his life, training, and disciplining himself and ego. The movie Moore 8 overwhelmed the box office, breaking records on the starting day. The performance was strong enough to earn himself his first Academy Award nomination. 1 Smith was the first hip hop artist was nominated for an Academy Award. Smith did not stay at the Awards due to the lack diversity with all the acting nominees. This will not be the only time that Smith will skip on the ceremony due to sending a message. A few sequels were next with roles for both Men In Black II and Bad Boys II. Neither were a flop nor as impressive as the first at the box office. Staying with the sci–fi action movies, Smith moved to a film called I, Robot in 2004. Isaac Asimov story had Smith play a cop in the future investigation a murder by a robot, then battle a robot insurgency. The movie did well, making more than 144 million dollars domestically. ... Get more on HelpWriting.net ...
  • 4. Different Types of Entry Modes Explained for Japanese... 1.0 Introduction Japan, one of the most important garments markets in the world with almost every brand available. Many Readymade garments companies from all over the world want to take advantage of this large and diversified Japanese garment market. This report will give a brief description about Fashionable, a readymade garment company from Australia who want to enter into the Japanese market with their readymade garments. This report will also give information about the Japanese market. The main aspect of this report will be to discuss the various modes of entries available and the most suitable mode of entry Fashionable should choose to enter the Japanese market with its advantages, disadvantages and reasons to choose that particular ... Show more content on Helpwriting.net ... More than 130 titles of fashion presses are distributed and their impacts on the dissemination and diffusion of fashion trends are deemed substantial in the Japanese market (Sakaguchi, 1992 as cited in John Fernie, 2004), together with the impacts of the role model figures of the time and the peer pressures/interactions within and between social groupings. Amongst the 4,000 stores directly operated by Italian luxury fashion houses worldwide, Tokyo has the largest concentration of those brand boutiques, accounting for 188 shops, which is followed by Milan (124), Seoul (108), Paris (92), New York (76) and London (72) (Senken Shimbun, 2000 as cited in John Fernie, 2004). From the above discussion it can be seen that the Japanese Readymade garment market is very big and competitive in nature. The market fluctuates according to the changing fashion trends and the taste of the people. 4.0 SWOT Analysis The overall evaluation of a business's strengths, weaknesses, opportunity, and threats is called SWOT analysis. SWOT analysis consists of an analysis of the external and internal environments (Philip Kotler, 2006). 4.1 Internal Environments Analysis 4.1.1 Strengths The main strength of the company is that Fashionable manufactures high quality of garments at very competitive price. ... Get more on HelpWriting.net ...
  • 5. Marketing and Sponsorship The role of sponsorship in the marketing communications mix Tony Meenaghan International Journal of Advertising Vol. 10, No. 1, 1991 Title: Author(s): Source: Issue: The role of sponsorship in the marketing communications mix Tony Meenaghan International Journal of Advertising Vol. 10, No. 1, 1991 The role of sponsorship in the marketing communications mix Tony Meenaghan This article examines the development of commercial sponsorship as a legitimate marketing communications option available to management. Initial attention focuses on the causes of sponsorship emergence, the current developments in this growing industry and the prospects therein. Sponsorship 's role on behalf of management is ... Show more content on Helpwriting.net ... In 1984 comparative figures for sponsorship as a percentage of total advertising spend showed considerable variation even among the more developed economies. As can be seen from Table 3, sponsorship in Italy was estimated at nine per cent of total advertising expenditure compared with only 1.4 per cent in the US market (AGB, 1986). These estimates of sponsorship spending do not include the expenditure which is necessary to ensure the proper exploitation of the chosen sponsorship. The acknowledged industry norm is that expenditure at least equal to the direct sponsorship costs is necessary for adequate exploitation. TABLE 3: SPONSORSHIP EXPENDITURE AS A PERCENTAGE OF ADVERTISING EXPENDITURE IN 1984 (US$ MILLION) Country Italy US UK West Germany Netherlands Advertising expenditure 2,580 73,380 5,670 5,192 2,003 Sponsorship expenditure 226 1,000 157 98 55 % 8.8 1.4 2.8 1.9 2.8 Source: Advertising Associations Driving forces behind sponsorship 's development The dramatic growth of commercial sponsorship as a marketing activity is probably due to the following ... Get more on HelpWriting.net ...
  • 6. Advantages And Disadvantages Of Discounts DISCOUNTS Abstract This term paper discuss about the marketing done through discount rates or off rates. Today discounts are seen in every market by one or other outlet. How various companies decide on discounts to be given, rates of discounts, when and where to give discounts. How various discounts impact consumer behaviour and their willingness to buy? There are various kind of discount offers, even smart pricing is considered as a kind of discount offer. How to present discounts? Introduction Everyone gets attracted to deals, no matter the deal is small or large. This starts with every seller offers to the retailer is that governing the discounts. Retailer grants that to purchasers who will order quantities larger than the actual order. ... Show more content on Helpwriting.net ... Buy one shirt for Rs 600, get the second for 50% off If you selected B, congratulations – you've successfully evaluated through some crafty discounts to find the best deal. If you picked another answer, don't worry, most of your customers are doing the same thing. In fact, clever marketers depend on this consumer behavior to increase sales. We need to understand the Psychology of Discounts. First, it's important to note that everyone is attracted to a deal, no matter how large or small. Just think – would we rather pay full price for an item when we could save a few bucks instead? By incorporating coupons and discounts into our overall marketing and pricing strategies, we are already appealing to the minds of shoppers. But to take things to the next level, it's important to realize one common theme: shoppers don't like to do math. Instead of crunching numbers, they'll focus on particular figures in a discount promotion and draw their conclusions based on that amount. Looking at option C in the example above, most consumers will focus on the 50% off figure, as opposed to doing a basic calculation to see that they're really saving just 25% on the total purchase. Because of this, shoppers feel that they're getting a better deal than they actually ... Get more on HelpWriting.net ...
  • 7. The Ecotourism Industry Is Directed Towards Natural,... 1. Introduction Ecotourism is directed towards natural, fragile and relatively undisturbed environments, intended to support conservation efforts, economical benefits for local communities, observe wildlife in natural environments and as an educational alternative (Scheyvens, 1999). Developed and maintained to remain sustainable indefinitely, causing no change, alterations or degradation to the environment and surrounding areas (Reynolds and Brathwaite, 2001). 1.1 Development of Ecotourism The ecotourism industry has exhibited global growth over the past two decades and is expected to rapidly develop and increase in upcoming years (Gallagher and Hammerschlag, 2014), becoming one of the largest industries in the world (Scheyvens, 1999). ... Show more content on Helpwriting.net ... Whilst eager tourists strive to see the untouched beauty of the natural world, the increased majority have caused a shift in what is now perceived as the mass tourism (Goodwin, 1996, Ziegler et al., 2012). 1.2 Benefits and Drawbacks Particular stakeholders can benefit from ecotourism, whether it be through raised awareness for the need for conservation or economical revenue for local communities, tourist companies and governments (Dodds, 2012). [National benefit] With the growing concern for conservation on a global scale, ecotourism has justified the need for conservation, resulting in a closer relationship between ecotourism and conservation groups (Reynolds and Braithwaite, 2001). Income is dependent on a maintained and well managed ecosystem, having no target species or healthy natural environments for tourists to observe could collapse the ecotourism industry (Dodds, 2012). Therefore, managing and maintaining a healthy natural environment inevitably strives towards conservation goals (Reynolds and Braithwaite, 2001), but will additionally make the ecotourism industry aware that additional benefits are possible from a well conserved protected area (Sekhar, 2003). In addition, keeping target ... Get more on HelpWriting.net ...
  • 8. The Hershey Company : Milton Hershey The Hershey Company is one of the most renowned chocolate–manufacturers in North America and its empire is quickly spreading across the globe. Armed with its delicious secret recipe and passion to help the less fortunate, its determination for success is a product of their past struggles, and only motivates future corporation growth. Along with their success comes inevitable failures that have had undeniable effects on the company's reputation. Their need for growth has pushed the company to seek new areas of production and this desire has led them to West Africa, where they are still present today, reigning their horrific, inhumane, and unjustifiable policies on innocent Africans. The man responsible for the Hershey Company is Milton Hershey. Milton was born on September 13, 1857, in Pennsylvania. As a child, Hershey spent the majority of his time learning from his father who had a very positive outlook on life but lacked motivation to succeed, In the following ten year, Milton Hershey's father abandoned his family, leaving them to fend for themselves. According to many sources, Hershey's father made the decision to leave his family and start a new life because "Fanny, the daughter of a Mennonite clergyman, had grown tired of her husband 's failures". With the responsibility of raising Hershey, she taught him how to be diligent and hard working. By the age of thirteen, Hershey dropped out of school, and the following year obtained an interest in making candy. He became a ... Get more on HelpWriting.net ...
  • 9. Research Paper On Nestle Economic Development: Geographies of Commodities This research paper will discuss about the chocolates produced by the multinational company NESTLE. This company is the producer of many food products. The main initiative of this company is to introduce products for those babies who are not able to tolerate mother's milk. Nestlé was founded in 1866 by Henry Nestle. The headquarters of Nestle company is located in Vevey, Switzerland, and operates factories in more than 80 countries. Nestlé's chief products are condensed and powdered milk, baby foods, chocolate products, candies, instant coffees and teas, soups, seasonings and condiments, frozen foods, ice cream, and bottled water. The company also produces medicines. (Britannica,2018). Chocolate, in ... Show more content on Helpwriting.net ... (2018). In Encyclopedia Britannica. Retrieved from https://academic–eb– com.ezproxy.columbiacollege.bc.ca:2443/levels/collegiate/article/Nestl%C3%A9–SA/55337  Chocolate Manufacturers' Association of the U.S.A. The Story of Chocolate. Hirsch, Sylvia Basler and Morton Gill Clark. A Salute to Chocolate. Hawthorn Books, 1968. O'Neill, Catherine. Let's Visit a Chocolate Factory. Troll Associates, 1988. http://www.madehow.com/Volume–1/Chocolate.html  Anim–Kwapong, G. J., Frimpong, E. B. (2004) Vulnerability and Adaptation Assessment Under the Netherlands Climate Change Studies Assistance Programmed Phase 2 (NCCSAP2): Vulnerability of agriculture to climate change– impact of climate change in cocoa production. Ghana, Cocoa Research Institute of Ghana.  England, P. (1993). Forest Protection and the Rights of Cocoa Farmers in Western Ghana. Journal of African Law, 37(2), 164–176.  Slomkowski, K. (2005). Chocolate's Dark Side. E: The Environmental Magazine, 16(6), 33–342.  Clarke Joe Sandler. (2015).The Guardian international edition ... Get more on HelpWriting.net ...
  • 10. Mad Men Research Paper John Cassavetes spoke briefly about his contempt for television in 1978, saying in an interview: 'I don't care about CBS, NBC, ABC –– television sucks!' (Cassavetes 1978), this part of the interview would never make it to air, even those present in it joke about how it never would. Back then it was never the intention for television to look bad, just to be okay and enough to hold an audience for long enough without stirring something up inside of them that might lose them for just a second. Television has since grown and matured into a medium that holds some ground for television that is different, this television is appropriately known as quality television, though the definition of which is a little less clear in its current state, while ... Show more content on Helpwriting.net ... In thinking about Mad Men at the time of its debut, the criteria still may have been relevant having come along at a time where there was still television drama that felt like television drama, when Mad Men came along it was unexpected television, it was one of the few in the aforementioned selection of shows that did something different, however, looking at television in its current state, Mad Men now appears to be one of the many in a collection of shows that feel cinematic, and though there may still be in the recesses of all the channels available a drama that still feels like television drama, cinematic television is now expected of television. Against this backdrop of television that no longer boasts cinematic style but individuality, Mad Men fails to announce itself as a piece of quality television, this individuality could be compared to that of the auteur status in cinema except not of a person but of the television show as a whole, something that has personality and flair in the sense of itself. It is the reason that Twin Peaks, a show that debuted almost twenty– five years ago, remains a piece of quality television, it established itself as something completely different in a landscape of television that was only too familiar, Mad Men can only boast basic principles that you would now expect from a piece of television, while Twin Peaks still has elements that are mostly foreign in the recent environment of ... Get more on HelpWriting.net ...
  • 11. Dy-No-Mite! Stereotypical Images of African Americans on... DY–NO–MITE! Stereotypical Images of African–Americans on Television Sitcoms The more television changes, the more it stays the same for the genre of African American sitcoms. Some critics believe that African Americans will never accept the images they see of themselves on network television. Like whites, African Americans on television sitcoms should be portrayed "in the full array of cultures that exist in our society." Most likely, the majority of white television viewers see a sitcom as no more than 22 minutes of broadcast time and eight minutes of commercial intertwined with a laugh track. Nothing serious. But look deeper. For African Americans, sitcoms have long been hotbeds of racial stereotypes disguised as entertainment. Put ... Show more content on Helpwriting.net ... A prime example of this was exhibited during television's early days when "Amos 'n' Andy" aired. In the '50s. The sitcom was based on a "conniving, grammatically impaired" group of African Americans living in Harlem. It was the advent of the Civil Rights era that initially brought about some progress with the creation of trend–bucking characters like Diahann Carroll in "Julia" and Bill Cosby, who parlayed his success in the drama "I Spy" into the first of his own comedy series in the late '60s. In the '70s, "Good Times" and "The Jeffersons" paved the way toward Cosby's most successful endeavor in the '80s meant to set the tone for future advancement. Although, throughout the '90s to the present, there have been an increasing number of African American sitcoms in syndication and several actors in high profile parts on network hits. So why is there still such a fuss? 4. Because there are few choices. African American sitcoms may be better produced and the actors charismatic and attractive, but the old mind set lurks beneath. White Americans have a choice. They can change the channel and find shows that represent them in a non–humiliating manner. African Americans have few choices. Critics have noted that even if a cast is all African American, 75 percent of the writers for the shows are white. Until there is ... Get more on HelpWriting.net ...
  • 12. The Relationship Between Monetary Policies And Stock Markets In this section, it will state the details of Taylor rules which used in this research, Taylor rules is a tool to identify the relationship between monetary policies and stock markets, which formulated as: in this formula, indicates the interest rate that set by the Japanese central bank, in the dataset, it is shown as the log of federal funds rate(logffr), indicates the rate of inflation while means the desired rate of inflation which always treated as zero. is the level of output while indicates the potential output, it is easy to generated in Eviews and calculated the output gap ). Taylor rules is treated as a strong and easy way to analysis the monetary policies, nonetheless, it did not take asset price movement into account while the movement is one of the most important elements to shape monetary policy. So in this study, the formula of Taylor rule should be re–wrote as follows where n represents the number of lags of asset price volatility to be introduced to model the monetary influence. Based on the Taylor rule model, it requires the data over a period, in this study, the data was collected range from 1984Q1 to 2012Q4. The variables included in the dataset are: GDP, which is the real GDP of Japan, Nikkei, which is the Japan's stock market index. The CPI is stand for the consumer price index of Japan, and the interest rate which set by Japanese central bank. In the Eviews, the dataset should be re–calculate to fit the Taylor rule model formula, as mentioned ... Get more on HelpWriting.net ...
  • 13. Jergens JERGENS MADINA COSMETICS 100 YEARS OF BEAUTIFUL SKIN The Jergens Story On April 5, 1882, Andrew Jergens Sr. and Charles H. Geilfus founded The Andrew Jergens Company in Cincinnati, OH. Known then as "The Jergens Soap Company" the original product was coconut oil soap, specially designed to perform in hard water. Over the years, the Company has developed into a leading competitor in the soap and cosmetics industry. In 1901, Jergens expanded its business by purchasing the John H. Woodbury Company and the Robert Eastman Company. Woodbury sold its trademark and rights to a number of products including the highly popular "Woodbury Facial Soap". The Eastman Company had produced a small line of perfumes, creams, and lotions. One of the ... Show more content on Helpwriting.net ... But our study is going to be concerned mainly about MADINA COSMETICS, which was established last year and which is located in Verdun Street, Madina Tower Building. Why MADINA COSMETICS? Being a franchisee of Jergens in Lebanon, MADINA GROUP tried to launch Jergens' products into the Lebanese market, but this launching did not succeed as it was expected to be and that's because it was hard that MADINA GROUP manage all these different services and activities at one time, after all the company was growing and managing it was becoming more and more difficult and complicated, that's why we can say that the first launching was a failure in the Lebanese markets. So they decided to create a special department which will be concerned only about marketing, selling and everything related to cosmetics only, and therefore MADINA COSMETICS was born in the year 2001 trying to re–launch its Jergens products in Lebanon. MADINA COSMETICS imports all Jergens products from Dubai, under American supervision and observation, where Jergens has a manufacturing company, which is responsible to cover the demand in all the Middle East area, so they are their suppliers. What is MADINA COSMETICS selling in the Lebanese territories? As we have mentioned before, MADINA is a franchisee of Jergens in Lebanon, and therefore sells all Jergens products which include a wide variety of products, distributed in three categories, and each category includes a number of ... Get more on HelpWriting.net ...
  • 14. The International Organic Food Market Introduction A substantially growth of organic food industry globally has become one of the evidence proving that people emphasize more in eating well, sanely, healthfully and even ethically nowadays (Bittman, 2009).An estimation of US$ 47.2 billion is expected to grow in the international organic food market within 5 years from 2010 to 2015 (Transparency Market Research, 2014). Consumers are willing to pay more for organic, environmentally–friendly or natural products even during recession (Cummings, 2008). Demand for organic products are gradually increase every year, thereby this report is to analyze the market of China precisely in overall environmental aspects and outline some marketing implications the company will apply if it exports organic products into China. The company mentioned is Country Farms SdnBhd, a company based in Malaysia and is totally owned subsidiary of Berjaya Group Berhad (Country Farm Organics, 2014). It was founded in 1998. The aim of the company is to promote healthier living in fast–paced world nowadays in supplying high quality organic products at affordable price. Country Farms offer a wide range of 100% natural products, including foods, vegetables, Milk powder, Oil, beverages, fruit juice, personal care products etc. The prices of organic products are higher compare to conventional products in the market (Bezawada, R. & Pauwels, K, 2013). Hence, target markets of the organic product are mostly those households with middle to upper income. ... Get more on HelpWriting.net ...
  • 15. Case History on Best Buy Best Buy, Inc. Case Study: Case History Clayton Bender, Justin Swanson, Kaitlyn Krause, Michelle Chambers, Elmon Tanielian Company Background: Best Buy Co., Inc. operates as a multinational retailer of consumer electronics within the services industry. Founded in 1966 under the name Sound of Music, Inc., Best Buy underwent a name change in 1988. It was founded by Mr. Richard M. Schulze and is headquartered in Richfield, Minnesota. Best Buy operates under a Board of Directors but is a publicly traded company owned by stockholders. The company operates retail stores and call centers and conducts online retail operations under a range of brand names such as Best Buy, Best Buy Mobile, The CarPhone Warehouse, Five Star, Future Shop, Geek ... Show more content on Helpwriting.net ... Competitive Environment: Best Buy's competitors range between online retailers (Amazon), big box retailers (Target and Wal– Mart), club stores (Sam's Club and Costco), specialty electronic retailers (Apple), and home improvement stores (Home Depot and Lowes). Some Best Buy rivals compete purely on price, while others compete on experience. Best Buy believes that online retailers will have their price advantage reduced as state governments around the country re–evaluate sales tax laws that allow some online competitors to offer lower prices. Additionally to combat price wars Best Buy also has price matching policies for other brick and mortar retailers and during this last holiday shopping season even matched some online retailers' prices (Best Buy to Match Online Prices, 2012). With the elimination of Best Buy's biggest rival, Circuit City, they are left to focus on competitors such as Amazon, Wal–Mart, and Home Depot. None of these stores compete directly with Best Buy in every segment, but each of them offers products that compete directly with Best Buy. As shown in Exhibit 1, while Best Buy does compete with Home Depot and Lowes, the effect of appliances on Best Buy's sales is quite small, accounting for only 5% of sales in 2011. Because there are no stores which offer a value proposition exactly like Best Buy, it presents a problem when analyzing financial statements of Best ... Get more on HelpWriting.net ...
  • 16. Zara Strategy Introduction * Definition of terms * Strategy The primary goal of strategy is to outline long term plans a company would undertake taking into consideration several factors which affect its business environment. It is in other words a broad– based formula for how a business is going to accomplish its mission, what its goals should be and what plans and policies will be needed to carry out those goals. * E commerce The online environment is flooded with a lot of transactional activities. It is used by people (consumers) in search of a product or a service, businesses looking to sell to customers, or buy from other businesses as the case may be and even the government in its dealings with individuals and corporations. ... Show more content on Helpwriting.net ... With regards to their products, they use ecological fabrics, organic cotton and manufacture only PVC free footwear. They even include their transport facilities. Their fleet of lorries is fuelled with 5% biodiesel which cuts their CO2 emissions by 500 tons annually. Zara.com Zara's operated hitherto as a brick and mortar company, but soon ventured into the e commerce realm by opening zara.com. However, its main purpose was to showcase its brand and its products and didn't offer any chances for online purchasing or trading of any form. The hesitation from launching out into e commerce was as a result of the high rates of product returns from unsatisfied customers. The average in the industry in around 2005 was 35% to 40%, compared to a much lower 8% to 11% for clothing bought in stores. Zara therefore preferred trading in the traditional way, with little exposure to the internet.Inditex to venture online in order to stay competitive and hope to overtake its major rivals, being H and M and Gap. Zara's Performance. Current market situation The clothing sector is at present the second largest in the UK retail sector. The competition has tightened with supermarkets like Tesco launching their own value home brands. The market has recently been flooded with value fashion as Supermarkets for example launch their own brands. Bruce and Daly (2006:330) view the entrance of supermarkets into the clothing market has
  • 17. ... Get more on HelpWriting.net ...
  • 18. Organisation Structure Training A STUDY ON ORGANIZATION STRUCTURE With reference to HINDUSTAN COCA–COLA BEVERAGES PRIVATE LIMITED VISAKHAPATNAM A project submitted to CHRIST UNIVERSITY in partial fulfillment for the Award of Degree of MASTER OF BUSINESS ADMINISTRATION by INDIRA PRIYADARSINI JAGIRIPU Under the guidance of Sir Harold Patrick, Professor CHRIST INSTITUTE OF MANAGEMENT CHRIST UNIVERSITY, HOSUR ROAD, BANGLORE–560029, KARNATAKA, INDIA DECLARATION: I, Indira Priyadarsini J hereby declare that the project report entitled "A Study on the Organization"(with reference to Hindustan Coca–Cola Beverages Pvt. Ltd) submitted to Christ Institute of Management, Christ University. It is a bonafide work done by me ... Show more content on Helpwriting.net ... Coca–Cola India has made significant investment to build and continually improve its business in India, including new production facilities, wastes, water treatment plant, distributing system and marketing equipment. During the past decade, coca–cola system have invested a future US $1 billion in India, one of the country's top International investors. 1 In 2003, Coca–Cola India pledged to invest a future US $100 million in its operations. Coca–Cola business directly employs approximately 6000 local people in India; the company indirectly creates employment for more than 125000 people in related industries throughout vast procurement, supply and distribution systems. It consists of countries like India, Nepal, Bhutan, Sri Lanka , Bangladesh and Maldives. It is a part of Asia group. It has won the 2002 Robert W Woodruff's award Best market share of 61% Record 23% CSD's growth. It has won numerous marketing excellence awards. Secret Formula: Reaching out to the customer + Developing excellent people + Supporting by the winning culture = Leadership in the marketing. 2 PROFILE OF THE PRODUCTS OR SERVICES: Brand name: Coca–Cola Product type: ... Get more on HelpWriting.net ...
  • 19. “Trade Promotion Incentive Scheme: Concept and... 1.0 Executive Summary: This project is a part of trade marketing. Due to increasing competition in the market, it has now become necessary to sell to the trade first so as to get space in the retailer's shelf. Mother Dairy Fruits & Vegetables Private Limited launches many trade promotion activities and schemes. As the summers approached and schools and colleges in Delhi/NCR were to close for the summer vacations along with many government offices, it was likely for the milk sales to fall. To retain the sales of Poly Pack Milk, Mother Dairy proposed an incentive scheme to the Retailers, Wholesale Dealers and Home Delivery Agents that sold Mother Dairy milk. The scheme was proposed in all regions of Delhi/NCR. The offer given was of an ... Show more content on Helpwriting.net ... The main reasons for the low yield are Lack of use of scientific practices in milking. Inadequate availability of fodder in all seasons. Unavailability of veterinary health services. Today, India is 'The Oyster' of the global dairy industry. It offers opportunities galore to entrepreneurs worldwide, who wish to capitalize on one of the world's largest and fastest growing markets for milk and milk products. A bagful of 'pearls' awaits the international dairy processor in India. The Indian dairy industry is rapidly growing, trying to keep pace with the galloping progress around the world. 2.1 The upside: a) Increasing awareness: As India enters an era of economic reforms, agriculture, particularly the livestock sector, is positioned to be a major growth area. The fact that dairying could play a more constructive role in promoting rural welfare and reducing poverty is increasingly being recognized. b) Supply matches demand: Since the demand in the urban scenario is rapidly increasing so is the supply generated by the farmers. c) Surplus capacity: The new dairy plant capacity approved under the Milk & Milk Products Order (MMPO) has exceeded 100 million Liter per day. 2.2 The downside: a) Technological gaps: Several areas of the dairy industry can be strengthened by the induction of state–of–the–art technologies from overseas. 3.0 The Indian Dairy Market Milk ... Get more on HelpWriting.net ...
  • 20. An Empirical Study on Competitive Marketing Strategies for... AN EMPIRICAL STUDY ON COMPETITIVE MARKETING STRATEGIES FOR SKIN CARE COSMETICS OF ORGANIZED RETAIL SECTOR C.Thirumal Azhagan( Dr.P.S.Nagarajan(( INTRODUCTION Strategy can be defined as a firm's positioning to gain a competitive advantage in the marketplace (Michael E. Porter 1996)[1]. A strategy is always to secure organizational effectiveness by performing the right activities at the right time and to .achieves the right fit with the external environment. Building upon this idea, a marketing strategy allows firms to develop a plan that enables them to offer the right product to the right market, with the intent of gaining a competitive advantage. Marketing strategy research has focussed arenas such as marketing strategy ... Show more content on Helpwriting.net ... As people look for better quality products at nominal rate, better service and impressive ambience for shopping and better shopping experience organized retail promises to provide all these and thus the importance of organized retailing emerge. The modern shopping malls, kiosks, departmental stores, one stop shopping centers, exclusive showrooms all provide a colourful image to retailing with the brand name of organized Retailing. This organized retailing concept created a big impact in the Indian retail market. AN OVERVIEW OF SKIN–CARE COSMETICS The demand for beauty care has increased tremendously, as awareness has increased, thanks to several beauty pageants held all across the country. Now it's not only the female consumers but also the male consumers that form a major segment of buyers of beauty products in India. It implies that there is a lot of scope in the cosmetics and toiletries industry in India. The Indian cosmetic market will continue to grow due to rising incomes of the ever–increasing number of middle–class and urban consumers. Market size: It is estimated that the Indian beauty ... Get more on HelpWriting.net ...
  • 21. Distribution of Mn in the body is dependent on the... Distribution of Mn in the body is dependent on the mitochondrial content of tissues, with the greatest deposition in mitochondrial–rich tissues such as bone, liver, kidneys, pituitary gland, and pancreas (J. Freeland–Graves., 2005). The liver plays a major role in the excretion of surplus Mn, and helps in maintenance of Mn homeostasis (C. Davis 1992). Excess Mn is secreted into the bile by the liver, and subsequently excreted through the feces (EFSA, 2013). Thus, hepatic dysfunction may result in Mn imbalance, thereby causing deficiency or toxicity of this mineral (J. Crossgrove and W. Zheng 2004). Alternatively, Mn can be excreted through pancreatic juices and be reabsorbed into the lumen of duodenum and jejunum (R. Allinson 1978). ... Show more content on Helpwriting.net ... North 1960) (Table 2.1). In college men who were vegetarians that consumed their self–selected diets, Lang et al. (1965) found that a higher Mn intake of 7.07 mg/day resulted in a positive Mn balance of 3.34 mg/day and retention of 47.24% (V.M. Lang 1965). In 1984, Patterson et al. (1984) examined Mn dietary levels over the course of one year in 28 young adult men and women. A diet was collected for 2 days during each of the four seasons of a year. The dietary intake of Mn averaged 3.0 mg/day, with a mean negative metabolic balance of –0.16, –0.16, –0.12 and – 0.21 mg/day for Spring, Summer, Fall and Winter, respectively. These negative balances observed suggested that a dietary level of 3 mg was inadequate to permit positive balance (K. Y. Patterson 1984). The author documented Mn metabolic balance in young men fed diets of conventional foods for 105 days. The diets varied in mean Mn concentrations of 2.89, 2.06, 1.21, 3.79 and 2.65 mg/day; these intakes corresponded to Mn balances of –0.083, –0.018, –0.088, 0.657 and 0.136 mg/day, respectively. Mn retentions of –2.90 to 17.34% were calculated (J.H. Freeland–Graves 1988), and indicated that the levels of dietary Mn influenced both the percent absorbed and retained (J.H. Freeland–Graves 1988). The authors concluded that the mean sum of endogenous and exogenous losses would be 392 μg/day when dietary levels were theoretically zero. The ... Get more on HelpWriting.net ...
  • 22. Formula 1 Constructor The resources, capabilities and attributes that are required for the success in Formula One (F1) can be looked on a number of dimensions taking into consideration the unique and fast paced context of Formula One. F1 is a highly competitive industry and based in a rapidly changing environment, which has been defined by Porter's five forces (Appendix One). Key resources within F1 are both tangible and intangible and can be considered under the following broad categories: Physical Resources: The car and its components such as engines and chassis are vital resources but the technological advancement determines its ability to win races. Test Tracks are also vital physical resources both in the competitive context and in the ability to test ... Show more content on Helpwriting.net ... Though such advantageous technological strategic capabilities have been required by constructors for competitive advantage, they have also become been a pivotal factor for the introduction of increased legislation designed to reduce uncertainty and increase competition, such as the introduction of generic tyres. The factors responsible for the success of the teams in their respective periods of dominance can be considered through analysis of the organisations core competencies, a form of competitive advantage which is usually a result of "collective learning processes" and are manifested in business and activities and processes. The core competencies are those unique capabilities, which usually span over multiple products or markets." (Hafeez 2002). Ferrari's dominance in the mid 1970's Much of Ferrari's success during the period of the mid–1970's can be attributed to the ability to build their race cars at the Maranello site without the need to outsource for component parts. This created centralisation of knowledge and expertise, thus the ability to transfer knowledge between departments without leakage. When Ferrari sold 40% of the company to Fiat, in 1969, providing huge cash injection thus acquiring the Fiorano test track allowing them to test the change in any aspect of the car on the track and observe real time results. This ... Get more on HelpWriting.net ...
  • 23. Standard Deviation Essay In investigating the impact of the regime changes on league competitiveness, the overall change in league equilibrium is charted based on the standard deviation of the team winning percentages for a particular season. One can compare the winning percentages' actual standard deviation (ASD) with the ideal standard deviation (ISD) in a given year, assuming a perfectly competitive league. This approach was first used by Roger Noll and Scully in 1988 in their studies where they argued that the dispersion of wins could be measured by comparing the actual performance of a league to the performance that would have occurred if the league had the maximum degree of competitive balance in the sense that all teams were equal in playing strengths. The ... Show more content on Helpwriting.net ... In a perfectly competitive league, the probability of any team winning (or losing) any given game is given by the equation P(W) = P(L) = 1 – P(W) = 0.5. Thus, for an 82–game season, ISD=0.5/(√82). The ASD is calculated by utilizing the following formula ASD=√(∑_(i=1)^N▒〖(p_i– p ̅)〗^2/N) where p ̅ is the league mean point ratio (in this case is equal to 0.5) while p_i is each teams actual winning record during the given season. N instead is the number of teams during the season. The ratio of standard deviations (RSD) is calculated by finding the ratio of ASD to ISD for a given year RSD = ASD / ISD. RSD takes the value of unity if the league is perfectly balanced, with higher values representing greater levels of imbalance. Zero, corresponds to a situation in which all teams end up with the same points ratio. John Gobok (2012) in his research paper found out that between 1976–2010 RSD diverged away from 1, signifying that the league became more unequal. The imposition of the soft cap in 1984 initially improved league competitiveness, as RSD reverted back towards 1. Nevertheless, between 1985–2000, league competitiveness went back to its original state and even worsened in the mid–90s. The exceptionally high competitive imbalance in the league in the 1990s can be attributed to the Jordan–era Bulls, where the team achieved the two winningest ... Get more on HelpWriting.net ...
  • 24. Analysis of Fertilizer Off-Take and Industry Dynamics in... TABLE OF CONTENTS ABSTRACT 1 1. INTRODUCTION 1 1.1. Problem Statement 1 1.1.1. Overview 1 1.1.2. Contribution 2 1.1.3. Literature Review 2 1.2. Objectives 3 2. METHODOLOGY 3 2.1. Model 3 2.2. Data 4 3. RESULTS 5 4. CONCLUSION 10 REFERENCES 12 APPENDIX 13 Appendix I – Data on Fertilizer Off–take 13 Appendix II – Data on Fertilizer Prices 14 Appendix III – Limitations of Study 15 ANALYSIS OF FERTILIZER OFF–TAKE AND INDUSTRY DYNAMICS IN PAKISTAN Abstract: This study has been conducted to formulate a model for forecasting fertilizer off–take in Pakistan and to develop a framework of the dynamics of the domestic fertilizer industry. The Trend Projection Method has been used to specify the forecasting ... Show more content on Helpwriting.net ... Since this model used lagged values of output and fertilizer in order to forecast global fertilizer demand, it depicts how consumption in prior periods can be a useful predictor of future demand. Hence, we used this study to draw our assumption that t or time period plays a significant role in
  • 25. predicting future demand for fertilizer off–take and can be tested for significance in the estimated model of fertilizer demand. The Demand for Nitrogen Phosphorous and Potash Fertilizer Nutrients in Pakistan: This study used the Cobb–Douglas production function to estimate the demand for fertilizer. Further, it utilized the Ordinary Least Square Method for estimation. Using this study as a basis we made an assumption that the Ordinary Least Square is a useful and accurate method of estimating the function for fertilizer demand forecast. Fertilizer Demand Forecast in Pakistan: This study was conducted to find out the factors which have been affecting the combined demand for fertilizer. Using a linear regression analysis the result indicated that the demand function equation i.e. Y = 2.9723 + 0.0597 (x) can forecast the future demand of the fertilizer. This paper represented the empirical results of the combined demand for fertilizer using the Trend Projection Method. The analysis is based on time series data from 1990–00 to 2008–09 obtained from Economic Survey (various issues) and Fifty Years of Pakistan in Statistics as well as National ... Get more on HelpWriting.net ...
  • 26. Tea Beverage (Jamaica Cherry) http://www.rollybrook.com/carnitas–3.htm Compositional and Sensory Evaluation of Jamaican Cherry (Muntingia calabura) Leaf Tea Substitute A Thesis Presented to the Department of Food Technology College of Education University of Santo Tomas In Partial Fulfillment of the Requirements for the Degree of Bachelor of Science in Food Technology Janerica C. Camacho Gracia Remedios Veronica V. Em Amy M. Tolentino Kristine U. Villaruel Dyann Aissa B. Yu March 2011 CERTIFICATE OF APPROVAL In partial fulfillment of the requirements for the degree of Bachelor of Science in Food Technology, this thesis entitled, Acceptability of Ready – to – Drink (Muntingia calabura) Leaf Tea Substitute, prepared and submitted by Janerica C. ... Show more content on Helpwriting.net ... In Mexico, the fruits are eaten and sold in markets. The fruits can be processed into jams and the leaves can be used for making tea. In Brazil, the trees are planted along river banks. The fruits falling from the tree attract fish that are then caught. In the Philippines and Indonesia the fruits are usually eaten mostly by children although it is not sold in markets. In traditional medicine, its flowers can be used as an antiseptic and to treat abdominal cramps and are said to possess antiseptic properties. An infusion of the flowers is valued as an antispasmodic. It is taken to relieve headache and the first symptoms of a cold. The bark is commonly used for lashing together the supports of rural houses. It yields a very strong, soft fiber for twine and large ropes. . (Morton, 1987) The term tea refers to the plant Camellia sinensis, the dried, processed leaf manufactured from it, extracts derived from the leaf, and beverages prepared from leaf or extract of this species. Tea is the most widely consumed of all beverages aside from water. Worldwide per capita consumption,
  • 27. although geographically far from uniform, is approximate 0.1 L a day. Apart from its extensive usage it is of interest to the food technologist as well as to the biochemist and organic chemist because of the dependence of the final product characteristics on the unusual chemical composition of the fresh leaf and because of the complex series of ... Get more on HelpWriting.net ...
  • 28. Butler Lumber Company Case Study Report | Corporate Finance Case Study Report Ⅰ | Butler Lumber Company | | | 2010–3–17 | | 陈怡 1091209054 严伟洁 1091209036 姜帆 1091209052 敖翔 1091209024 Abstract In this report, we study the case of Butler Lumber Company and analyze the financing problem it was facing. First, we give a brief review of the background information of the company. Then we diagnose the business by examining its financial statistics and discover that company was seriously lacking of cash due to the poor operation of working capital and cost control. Free Cash flow is the key concern in our estimation. "Break–Even Analysis" stressing on the balance of free cash flow is applied in the estimation of the loan amount needed for ... Show more content on Helpwriting.net ... He also held a $70,000 life insurance policy, payable to his wife. She owned independently a half interest in a house worth about $55,000 | * Illustrative provisions on this kind of notes: 1. Restrictions on additional borrowing would be imposed; 2. Net working capital would have to be maintained at an agreed level; 3. Additional investments in fixed assets could be made only with prior approval of the bank; 4. Limitations would be placed on withdrawals of funds from the business by Butler. 1.3.2 Operating Statements Table 1.2.2 Operating Statements for Years Ending December 31, 1988–1990, and for First Quarter 1991 (thousand of dollars) | | | | | | 1988 | 1989 | 1990 | 1991(Q1) | | | | | | Net sales | $1,697 | $2,013 | $2,694 | $718a | Cost of goods sold: | | | | | Beginning inventory | $183 | $239 | $326 | $418 | Purchases | $1,278 | $1,524 | $2,042 | $660 | | $1,461 | $1,763 | $2,368 | $1,078 | Ending inventory | $239 | $326 | $418 | $556 | Total cost of goods sold | $1,222 | $1,437 | $1,950 | $522 | Gross Profit | $475 | ... Get more on HelpWriting.net ...
  • 29. Why the Price of Agriculural Products Are More Volatile? Summary Agricultural products like fresh vegetables, wheat, and corns are considered as "necessaries" in our daily life and have no close substitutes in the short run. The amount consumers spend on basic foodstuffs occupied only a small proportion of our total income. Demand for foodstuffs and demand for raw agricultural commodities like grains and soybeans which are often use as inputs for final products (derived demand) are therefore inelastic and not responsive to changes in prices although changes in supply often result in price fluctuations in agricultural market. However, demand and supply for manufactured products will be more elastic especially if the products are luxurious, consumers require to use up a big proportion of their ... Show more content on Helpwriting.net ... the demand for inputs that are used to produce the final products and the price demand and supply function is inelastic. In this report, established economic concepts like price elasticity of demand and supply, income elasticity of demand and the cobweb cycle theory will provide some of the reasons why prices of the agricultural products are more volatile than the manufactured products. 2. Price elasticity of demand The sensitivity of consumers respond to change in prices can be measured by concept of price elasticity of demand. Sloman (2003, p.44) defined the price elasticity of demand as 'responsiveness of quantity demanded to a change in price' and the formula for price elasticity of demand is 'percentage change in quantity demanded divided by the percentage change in price'. A product is said to be elastic when the value of the price elasticity of demand is more than one, inelastic when the value is less than one and equal to one when price and quantity demanded change by the same proportion. Therefore, when price elasticity of demand for a product is elastic, the quantity demanded changes sharply in response to small changes in the price of the product as illustrated in Figure 1(b). However, when price elasticity of demand for a product is inelastic or perfectly inelastic, the quantity demanded will only changes modestly or none at all when the price level of the product changes substantial as illustrated in Figure 1(c) and 1(a). Figure 1.0 Price ... Get more on HelpWriting.net ...
  • 30. Ethical Decision Making and Behavior 7 Ethical Decision Making and Behavior As we practice resolving dilemmas we find ethics to be less a goal than a pathway, less a destination than a trip, less an inoculation than a process. –Ethicist Rushworth Kidder WHAT'S AHEAD This chapter surveys the components of ethical behavior– moral sensitivity, moral judgment, moral motivation, and moral character–and introduces systematic approaches to ethical problem solving. We'll take a look at four decision–making formats: Kidder's ethical checkpoints, the SAD formula, Nash's 12 questions, and the case study method. After presenting each approach, I'll discuss its relative advantages and disadvantages. U nderstanding how we make and follow through on ethical decisions is the first step to ... Show more content on Helpwriting.net ... A number of factors prevent us from recognizing ethical issues. We may not factor ethical considerations into our typical ways of thinking or mental models.4 We may be reluctant to use moral terminology (values, justice, right, wrong) to describe our decisions because we want to avoid controversy or believe that keeping silent will make us appear strong and capable.5 We may even deceive ourselves into thinking that we are acting morally when we are clearly not, a process called ethical fading. The moral aspects of a decision fade into the background if we use euphemisms to disguise unethical behavior, numb our consciences through repeated misbehavior, blame others, and claim that only we know the "truth."6 Fortunately, we can take steps to enhance our ethical sensitivity (and the sensitivity of our fellow leaders and followers) by doing the following: Active listening and role playing Imagining other perspectives Stepping back from a situation to determine whether it has moral implications Using moral terminology to discuss problems and issues Avoiding euphemisms Refusing to excuse misbehavior Accepting personal responsibility Practicing humility and openness to other points of view In addition to these steps, we can also increase ethical sensitivity by making an issue more salient. The greater the moral intensity of an issue, the more likely it is that decision makers will take note of it and respond ... Get more on HelpWriting.net ...
  • 31. Swarovski Branding Strategies & Products SWAROVSKI. Branding for luxury goods Group G. Members: Truong Anh Bao Nguyen Yunkyung Choo Lilit Nagapetyan CONTENT: 1 History 2 Concept 3 Brand Strategy 4 Marketing Mix 5 Positioning 6 Services 7 Target Consumer 8 CBBE Pyramid 9 SWOT analysis 10 Competitors 11 Recommendation 12 References 1. HISTORY: 1882 Daniel Swarovski (1862–1956) invents a revolutionary machine that allows crystals to be cut more precisely than with existing manual methods. 1895 Daniel Swarovski founds the company in Wattens, Tyrol, with the vision of bringing joy to people through crystal. His guiding principle is still followed by the company today: "To constantly improve what is good." 1949 SWAROVSKI OPTIK is ... Show more content on Helpwriting.net ... Recently, Swarovski hired Yellowdoor as retained agency, which will focus on positioning as an affordable luxury brand. * Luxury fashion brand * Market leader in the luxurious crystal industry * Multi–faceted business * Affordable luxury brand 6. Service * Collection of rings, pins, earrings, pendants, necklaces, hair jewels, cuff links, charms, brooches, bracelets, bangles and gifts. * Large variety of color options * Vast selection of gifts available for fewer than $100 * Magazine and group for Swarovski enthusiasts. * Free shipping standard on orders more than $95 * Customized gift messages * Free gift wrapping and bag * Scheduled delivery * Right to return (2 week return policy) * Product warranty * After sales services 7. Target Customer Swarovski's target customer is "every female" from 17 to 71 in terms either of buying or gift receiving because they offer diverse products to such a broad range of people. Even though each
  • 32. group (tweens, generations X,Y and Baby Boomers) has its own needs and values, Swarovski meets most of them. Swarovski Jewellery bases most of its market on women of age 25 and above by creating bridal, business, classical and sophisticated collections. It also include men accessories such as bracelets and watches, and of course kids over 6 years old. Also, one of the biggest Swarovski's market target today is fashion ... Get more on HelpWriting.net ...
  • 33. Zara Business Case 9–703–497 REV: DECEMBER 21, 2006 PANKAJ GHEMAWAT JOSÉ LUIS NUENO ZARA: Fast Fashion Fashion is the imitation of a given example and satisfies the demand for social adaptation. . . . The more an article becomes subject to rapid changes of fashion, the greater the demand for cheap products of its kind. – Georg Simmel, "Fashion" (1904) Inditex (Industria de Diseño Textil) of Spain, the owner of Zara and five other apparel retailing chains, continued a trajectory of rapid, profitable growth by posting net income of € 340 million on € revenues of € 3,250 million in its fiscal year 2001 (ending January 31, 2002). Inditex had had a heavily € oversubscribed Initial Public Offering in May 2001. Over the next 12 months, its stock price ... Show more content on Helpwriting.net ... Proximity also mattered because it reduced shipping costs and lags, and because poorer neighbors sometimes benefited from trade concessions. While China became an export powerhouse across the board, greater regionalization was the dominant motif of changes in the apparel trade in the 1990s. Turkey, North Africa, and sundry Eastern European countries emerged as major suppliers to the European Union; Mexico and the Caribbean Basin as major suppliers to the United States; and China as the dominant supplier to Japan (where there were no quotas to restrict imports).3 World trade in apparel and textiles continued to be regulated by the Multi–Fiber Arrangement (MFA), which had restricted imports into certain markets (basically the United States, Canada, and Western Europe) since 1974. Two decades later, agreement was reached to phase out the MFA's quota system by 2005, and to further reduce tariffs (which averaged 7% to 9% in the major markets). As of 2002, some warned that the transition to the post–MFA world could prove enormously disruptive for suppliers in many exporting and importing countries, and might even ignite demands for "managed trade." There was also ... Get more on HelpWriting.net ...
  • 34. Spider Muticae Lab Report Abstract The two spotted spider mite (Tetranychus urticae) consider one of the major economic plant feeding pests, attacking a wide range of hosts all over the world, resulting in severe economic injury and occasionally plant death. In Egypt, phytophagous mites are serious pests on crops, vegetable and fruits and frequently cause considerable losses in plant yields, where mites are one of the worst pests of tomatoes and strawberry. T. urticae is feeding on the foliage that may significantly reduce plant vigor, causes necrosis in young leaves and stems, which decreases photosynthesis and transpiration, lower total yield, and diminish fruit quality in case of large population of the spider mite can destroy whole plants, resulting in complete yield loss. Production of high quality strawberry and tomato ... Show more content on Helpwriting.net ... Establish mite colonies resistant to acaricides through artificial selection. 3. Test selected field populations of spider mites collected from strawberries and tomatoes in North Carolina and compare concentration–response curves to susceptible mites. Methodology 1. Susceptible Strain To establish baseline toxicity and concentration–response curves, an acaricide naïve susceptible strain of T. urticae will be tested for response to specific acaricides applied to leaf discs at controlled concentrations. The susceptible acaricide naïve mites will be obtained from our laboratory colony, and were kept in a walk–in growth chamber isolated from possible contaminants (i.e. pesticides and other arthropods). 2. Insect rearing colony T. urticae will be maintained and reared continuously on a food supply consisting of baby lima bean plants under conditions of 28 ± 1°C, 70±5 RH, and a 16 h light: 8 h dark photoperiod. New, uninfested baby lima bean plants will be rotated into the mite colony every seven days. Lima bean leaves infested with all stage of the two spotted spider mites will be used fo rearing the predatory mites in different cages. 3. Baseline ... Get more on HelpWriting.net ...
  • 35. Different Interpretations Of Religion Essay "Nearly everyone has some conception of religion. In fact, sometimes it appears that there are as many definitions of it as there are people" (Schmidt 9). Not only does each person have his or her own way of defining religion; each person has his or her own way of practicing religion. Studying these different practices can be difficult. There have been many people who have studied religion and through many different methods. While some people share similar findings, each person has his or her own interpretation of religion. Michael Malloy found three major patterns in his studies of religion. These patterns can be seen in many religions, especially Hinduism. The first pattern Malloy describes is the way each religion contacts the sacred. ... Show more content on Helpwriting.net ... Hindu's Brahman is an example of sacred reality. They believe Brahman is everywhere and in everything. The True Self is the Brahman that is found in every person. "The Self...It is indestructible, for it is never destroyed. It is not for the love of the husband that a husband is dearly loved. Rather it is for the love of the self that the husband is dearly loved" (Burke 20,21). Hindus look for the True Self in every person. Because Brahaman is found everywhere, liberation can be found everywhere. Hinduism's view of morality includes the Law of Karma. This is an impersonal law that regulates morality throughout time. "To reward the good and punish the wicked" (Burke 22). The Law of Karma plays a role in Hindu's view of time. They believe that people are born and reborn during this cycle of samsara and the class, high or low, that a person is reborn into is determined by the Law of Karma. Karma exists constantly because to the Hindus time is on going. Life is an endless cycle that can only be escaped by the knowledge of Brahman. The third pattern is the role of male and female, and how each sex plays a role in the religion. In Hinduism there are male and female gods and they both play a significant role in the beliefs of Classical Hinduism. The god Shiva is the god of destruction, who destroys ignorance and gives Hindus mystical knowledge. Kali is the wife of Shiva, the goddess of time. She is the great mother who creates life only ... Get more on HelpWriting.net ...
  • 36. Pizza Hut Marketing Brief Marketing Brief of Pizza Hut 1.) The Company Brief History of the Company Pizza Hut® is the family pizza place. As a matter of fact, we are rooted in family—literally. Two brothers, mom, and $600 turned into the recipe for the world 's largest pizza company in 1958, when a family friend with the idea of opening a pizza parlor approached the two college–age brothers in Kansas. The concept was relatively new at the time, and the brothers quickly saw the potential of this new enterprise. Borrowing $600 from their mother, they purchased second–hand equipment and rented a small building on a busy intersection in Wichita, Kansas. The result of their efforts was the first Pizza Hut and the foundation for what would become the largest and ... Show more content on Helpwriting.net ... So why don 't you take home to your loved ones one of our world–famous pizzas today? Vision & Mission Integrity is their Core Value At Pizza Hut, our culture reflects our values. This includes a shared vision of who we are and where we 're headed. And it encompasses everything from the way we treat our customers to how we deal with our competitors. One of the most important values within the Pizza Hut culture is integrity. Our people are committed to providing uncompromising quality and to providing service that is personal. In fact, our people strive each day to provide what we call "customer mania." We want to give the kind of service that will make our customers tell stories to their family and friends about Pizza Hut. Our commitment to integrity extends to the role we play in the communities we serve. Wanting to instill a lifelong love of reading in children, we created the BOOK IT!® National Reading Incentive Program in 1984. This unique program awards a complimentary Personal Pan Pizza® and special recognition to elementary school children who achieve set reading goals. Former U.S. Secretary of Education Richard W. Riley cited BOOK IT!® as the model for corporate/education partnership. Today, 65% of public, private and parochial schools use BOOK IT!® in more than 910,000 classrooms. In 2005, more than 22 million children in the U.S. were enrolled in BOOK IT!®. Our integrity is also ... Get more on HelpWriting.net ...
  • 37. Great Drivers have Risen and Fallen in the History of... Many great drivers have risen and fallen in the history of Formula 1. One driver is know to every motorsport fan in the world. His name was Ayrton Senna. The World Champion of 1988, 1990 and 1991, Brazilian Ayrton Senna proved himself as one of the greatest drivers and sportsman until his death at the 1994 San Marino Grand Prix at Imola. Everyone's heard it. "He was the best driver that ever lived". "Sennas the best", "The best F1 driver ever". Nobody ever question Ayrton Sennas skill with a Formula 1 car. Ayrton Senna was born on March 21st, 1960 in Sao Paulo, Brazil. His father was a businessman and ran his own car firm. Not a lot is known about Ayrtons childhood, but one thing is known, his racing career began when his father gave ... Show more content on Helpwriting.net ... On March 25th, 1984 Senna had his first Formula 1 race, the Brazilian Grand Prix. He qualified 16th and eventually had to retire with a blown turbo. The next race he had was Monaco and it was horrible. It was raining heavily and Senna was overjoyed. He qualified 13th on the grid, and during the race, he slowly came up to second place, right behind the French prodigy, Alain Prost. On lap 32, the story everyone remembers, Prost slowed at the starting line because he wanted to stop the race due to the terrible conditions, and as he did, Senna overtook him. But right as he did, the red flag was pulled out because of the extremely rainy conditions. Therefore, the positions for the second to last lap were taken, with Prost in first and Senna second. He was furious because he believed he had one his first Grand Prix. But everyone was still impressed with Senna's performance. One of those people was Lotus manager Peter Warr. When Senna told his manager from Toleman that he was moving to Lotus, the Toleman team was furious because Senna was breaking the two year contract he had signed with Toleman. It was 1985 and a new start for Senna and his Lotus, but that year was terrible. Senna was a DNF for almost half the races. But then came along 1986. The new Lotus 98T was much better than the old 97T. He had a string of victories, but still was beaten by his new rival, four time world champion ... Get more on HelpWriting.net ...
  • 38. transformational leaders in sports Tony Dungy Tony Dungy is the #1 New York Times bestselling author of Quiet Strength and Uncommon. He led the Indianapolis Colts to Super Bowl victory on February 4, 2007, the first such win for an African American coach. Dungy established another NFL first by leading his teams to the playoffs for ten consecutive years. Dungy joined the Colts in 2002 after serving as the most successful head coach in Tampa Bay Buccaneers history. He has also held assistant coaching positions with the University of Minnesota, Pittsburgh Steelers, Kansas City Chiefs, and Minnesota Vikings. Before becoming a coach, Dungy played three seasons in the NFL. Dungy has been involved in a wide variety of charitable organizations, including the ... Show more content on Helpwriting.net ... On the court, Johnson is unrivaled. His physical domination, unselfish no–look passes, and ability to assist and steal were apparent from his first games in Lansing, Michigan, where he first earned his nickname. The tallest point guard in NBA history, he led five teams to the championships, was a 12– time All–Star, and won a gold medal with the original Dream Team at the 1992 Olympics in Barcelona. In 2002, the player that his friend and fellow great Larry Bird called "head and shoulders above everybody else" was inducted into the Naismith Memorial Basketball Hall of Fame. Michael Jordan Michael Jeffrey Jordan (born February 17, 1963), also known by his initials, MJ,[1] is an American former professional basketball player,entrepreneur, and majority owner and chairman of the Charlotte Bobcats. His biography on the National Basketball Association (NBA) website states, "By acclamation, Michael Jordan is the greatest basketball player of all time."[2] Jordan was one of the most effectively marketed athletes of his generation and was considered instrumental in popularizing the NBA around the world in the 1980s and 1990s.[3] After a three–season career at the University of North Carolina at Chapel Hill, where he was a member of the Tar Heels ' national championship team in 1982, Jordan joined the NBA 's Chicago Bulls in 1984. He quickly ... Get more on HelpWriting.net ...
  • 39. Swarovski Branding Strategies & Products SWAROVSKI. Branding for luxury goods Group G. Members: Truong Anh Bao Nguyen Yunkyung Choo Lilit Nagapetyan CONTENT: 1 History 2 Concept 3 Brand Strategy 4 Marketing Mix 5 Positioning 6 Services 7 Target Consumer 8 CBBE Pyramid 9 SWOT analysis 10 Competitors 11 Recommendation 12 References 1. HISTORY: 1882 Daniel Swarovski (1862–1956) invents a revolutionary machine that allows crystals to be cut more precisely than with existing manual methods. 1895 Daniel Swarovski founds the company in Wattens, Tyrol, with the vision of bringing joy to people through crystal. His guiding principle is still followed by the company today: "To constantly improve what is good." 1949 SWAROVSKI OPTIK is ... Show more content on Helpwriting.net ... Recently, Swarovski hired Yellowdoor as retained agency, which will focus on positioning as an affordable luxury brand. * Luxury fashion brand * Market leader in the luxurious crystal industry * Multi–faceted business * Affordable luxury brand 6. Service * Collection of rings, pins, earrings, pendants, necklaces, hair jewels, cuff links, charms, brooches, bracelets, bangles and gifts. * Large variety of color options * Vast selection of gifts available for fewer than $100 * Magazine and group for Swarovski enthusiasts. * Free shipping standard on orders more than $95 * Customized gift messages * Free gift wrapping and bag * Scheduled delivery * Right to return (2 week return policy) * Product warranty * After sales services 7. Target Customer Swarovski's target customer is "every female" from 17 to 71 in terms either of buying or gift receiving because they offer diverse products to such a broad range of people. Even though each
  • 40. group (tweens, generations X,Y and Baby Boomers) has its own needs and values, Swarovski meets most of them. Swarovski Jewellery bases most of its market on women of age 25 and above by creating bridal, business, classical and sophisticated collections. It also include men accessories such as bracelets and watches, and of course kids over 6 years old. Also, one of the biggest Swarovski's market target today is fashion ... Get more on HelpWriting.net ...
  • 41. Gatorade : A Product Line Based For Athletes Gatorade Introduction Gatorade is a product line based for athletes. It manufactures sports themed beverages and food products to enhance performance in whichever sport of choice. The idea of Gatorade was come upon by a coach who was noticing his players being affected greatly by heat related illnesses, thus a team of researchers discovered key factors as to why these athletes were becoming ill, and later created what we now know as Gatorade. Gatorade has become one of the most popular sports drinks in America and a few other countries, and it continues to innovate and keep it's popularity. Purpose The purpose of this paper is to research and analyze the business and corporation of Gatorade. I will analyze gatorade, its affects on ... Show more content on Helpwriting.net ... Cade went on to say that all of these conditions on their own are enough to incapacitate a player, so all of them together create a real problem. This data started off Cade and his team to find a remedy for these issues. One of their solutions was adding salt to their water to replace all the salt lost from sweating, and also enough sugar in order to keep their blood sugar up but not too much that would cause them to become sick. They began this study but found that it tasted too gross to drink. They began searching for a solution when Robert Cade's wife suggested they try lemon to help the taste, and thus gatorade would be born. They continued tests on the team and found the players who were drinking it were performing and felt better than the players who had not. Eventually the coach of the football team asked for enough supply for the whole team to use for their next game. By 1966, Gatorade had become the staple for the Gators. Because the Gators season went so well, and brought them their first orange bowl victory, an interview with the head coach was held where he went on to speak about the drink and how much it had helped his team and the beneficial effects of it. This was where the product began to take off. Growth of Gatorade and effects on Industry The Gator football team had won their first Orange Bowl against the Georgia Tech Yellow Jackets in 1967, and the coach had credited Gatorade and how it had contributed ... Get more on HelpWriting.net ...
  • 42. Land Law and Tenant Question 1 This Problem concerns the enforceability and remedies of leasehold covenants between landlords and tenants, and their successors in title. The ground floor lease is granted before 1 January 1996 and so the covenants are governed by a mixture of statute and common law. The first and second floor leases were granted in 2001 after the coming into force of the Landlord and Tenant (Covenant) Act 1995 and are dealt with under this statutory regime. Ground Floor On the facts the original landlord, Larry and the Original tenant Tariq have assigned their leasehold estate. Clearly the original parties are bound to each other in contract to perform the covenants contained in the lease. Tariq liability continues throughout the ... Show more content on Helpwriting.net ... First Floor The enforceability of the two covenants raises similar issues to those considered above, save that the lease is granted on or after 1 January 1996, the Landlord and Tenant (Covenants) Act 1995 is applicable. This makes no distinction between personal and proprietary covenants. Consequently, all leasehold covenants will run to assignees of the reversion of the lease irrespective of whether they touch and concern or have reference to the subject matter of the lease provided they are not expressed to be personal ss2 and 3 LTCA In Ron's case, therefore, the original tenant's covenant not to use the first floor other than for the purpose of a recording studio and to allow Larry to use the studio on one day during the Christmas season to record a Christmas carol for his parents, may well run to assignees as neither are actually expressed to be personal, even though the latter is personal under the pre –1996 Swift test.. Also by force of statute, the benefits and burdens of the leasehold covenants pass to assignees. There is no need to prove privity of estate or plead ss141 of the LPA this rule is irrelevant for LTCA leases s3 of the LTCA. The original tenant Sean is released from liability on assignment, subject only to possibility of being required to guarantee the assignee under an Authorised Guarantee Agreement (AGA) ss 5 and 16 of the LTCA. With the above principles in mind Ron cannot
  • 43. ... Get more on HelpWriting.net ...
  • 44. United Arab of Emirates Country Notebook United Arab of Emirates Country Notebook Presented to Dr. Shahira El Alfy Prepared by: Mohamed Ibrahim Osama Mosher Ismail Ahmed El–Mohamady Hesham Mostafa Eslsca 36 – Global Management I. Cultural Analysis: Identification of the Emirates History: The United Arab Emirates (UAE) consists of the seven emirates, which are: Abu Dhabi, Dubai, Sharjah, Ras Al–Khaimah, Ajman, Umm Al–Qaiwain, and Fujairah. They were united as a federal state on 2 December 1971 and formed the so called "United Arab Emirates". Before the discovery of oil and establishment of the oil economy in the early 1960s, two main orientations shaped traditional local culture: the nomadic ... Show more content on Helpwriting.net ... Since then, the country has progressed with efforts of ensuring high literacy rates, modern programs and women's share in education. The UAE currently devotes approximately 25 percent of total federal government spending to education. Public education is free for male and female citizen children through the university level. Beginning in the academic year 2006–7, expatriate students may, for a fee, attend government schools. The UAE has one of the lowest student–to–teacher ratios (15:1) in the world. A–Primary Education Education is compulsory through the ninth grade, Citizen Children are required to attend gender–segregated schools through the sixth grade, the last grade of primary education. Primary school enrollment for males in 2006 stood at 85% and 82% of females. 97% of entrants reached the 5th grade. The Ministry of Education has adopted "Education 2020," a series of five–year plans designed to introduce advanced education techniques, improve innovative skills, and focus more on the self–learning abilities of students. As part of this program, an enhanced curriculum for mathematics and integrated science was introduced at first–grade level for the 2003– 4 academic year in all government schools. The UAE has sought to implement and monitor high quality education standards by undertaking new policies, programs and initiatives. Stressing the importance of "modern curricula with assorted and ... Get more on HelpWriting.net ...