The document discusses the production of various media products - a video, magazine advertisements, and digital packaging (digi-paks) - for a music coursework project on a debut album. Consistency of color scheme, theme, and inclusion of the artist across all products was important to effectively promote the artist and link the different media together. The creator developed a sky theme for the digi-paks that showed versatility while maintaining a dark color scheme consistent with the video. Feedback was incorporated into the final magazine advertisement to further tie the products together through shared visual elements. Using the same design programs helped implement conventions of the R&B genre across all pieces and link them as a cohesive portfolio.

1.  

2. The main product for the media coursework is the video, this is followed
by two other products, magazine advert/s and digi-pak/s. When we
were making the digi-paks and magazine adverts I knew that we had to
focus on consistency because this would give us a better theme and a
chance to link all our products together which looks better on the final
outcome. The colour scheme of the video was quite dark and so I
thought we needed a digi-pak which displayed the portrayal of the
song, however not all the album would be containing songs which are
sad and have a dark theme and so we still needed to consider a colour
scheme which would show versatility as well as consistency
throughout. This was when I created my ideas for digi-paks which you
have previously seen on the blog, my final idea for the digi-pak was a
sky theme, on the first panel it was bright morning sky in the
background and on the last panel it was dark, at night, I thought this
showed versatility as well as keeping the theme of the dark colour
scheme running through and therefore helped link the video with my
product of digi-pak.

3. .
This is me editing the
magazine adverts and
creating ideas of my own,
my input into the final
magazine advert involved
me positioning the text
and choosing the font
and colour to match the
rest of our products.

4. The artist HAD to be seen in a three major products
because this was a debut album in which promotion was
key, if we are trying to sell an artist we need them all over
the products... So, my magazine advert ideas contained
shots of the artist which were also seen in the digi-pak,
however the colour scheme of my magazine adverts
differed from my media oaks in terms of brightness and
font, son after I got this feedback from peers and audience
reviews of the paper or computer designed generated
products I helped the team to create the final magazine
advert which also ties in our artist from the video and still
links in with the digi-pak.

5. This is me
editing the
digi-pak and
to do this I
used
Photoshop
and helped
create the
track listing as
well as editing
the text again
to match the
other

6. All the products link with each other through colour, character
and styles as well as using the same font, intertextual references
and patterns/theme, they all look to fit in the R&B genre and they
all link together with their designs as a whole. We decided on the
conventions of R&B to be included in all our practical production
work because then it would relate to our target audience as most
16-10 year olds like the R&B genre - I think as well using the
same design programmes for both the digi-pak and magazine
helped me to create a theme as I was familiar with what tools to
use. So if I created something on the digi-pak which would
clearly link well with the advert, I could easily return using the
same tool to create the same effect or whatever convention I
wanted to include could be implicated easily using the same
software to create most of my final practical production portfolio.