Fundamentals of Business Communication:-Nature of Communication, Scope of communication , Models Of Business Communication Process...etc

1. Nature and Process
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2. ~INTRODUCTION~
• Communication is the most vital conditionality for a
successful business organization.
• The ideal definition of communication is that the it is the
continual exchange of ideas and information between two
equal partners. i.e sender and receiver
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3. • A two-way traffic
• Continuous Process
• A short-lived process
• Needs proper understanding.
• Dispels misunderstanding.
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4. • Information sharing
• Feedback
• Control
• Problem-solving
• Decision-making
• Group building
• gatekeeping
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5. • Internal objective
• Primary
• To estabish and inform about goal
• To optimally utilize resources
• To lead and to motivate
• To monitor performances
• To control the quality
• To organize
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6. • Secondary
• To devolve an attitude necessary for motivation , co-operation, and
job satisfaction.
• To improve relation between the labour force.
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7. • External objective
• To advertises the products for the knowledge.
• To inform the customer about changes in the product or servise
line.
• To build the clean image of the company throught the media so the
shareholder maintain their commitment.
• To build a positve image of the company in the bureaucratic circle.
• To inform society about the social done.
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8. • The Information Function
• The Command Function
• The Motivation Function
• The Integration Function
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9. • Difference between the message sent and
received.
• The act of communication involves implicit
encoding.
• Non verbal message do not match verbal
message always.
• Message may not result in desired response.
• Communication may sometime result in
misunderstandings.
• Can be costly sometimes and can be delayed.
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11. 1.The Communication Process :
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13. • Message
• Sender
• Encoding
• Medium And Channel
• Receiver
• Decoding
• Feedback
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14. 1. Linear Model
2. Non Linear Model
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15. 1. Sender Receiver Model :
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22. 1. Noise problem.
2. No perceived benefits.
3. Variation in listening skills.
4. Complex subject matter.
5. Culture differences.
6. Time restraints.
7. Personal Bias.
8. Side stepping sensitive issues.
9. Difficult situations.
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