2. Time inc. is a popular American publishing company that would
be able to publish my magazine. The company publishes over 90
magazines including the hugely successful music magazine
National Music Express (NME) which is similar to mine.
The target audience of NME is also similar to mine with their
focus being young adults however NME magazine focuses on
slightly different genders as NME is more focused towards, while
I am trying to attract an equal audience.
So by publishing my magazine they would have both genders fully
covered meaning it would be beneficial to them. If time inc.
published my magazine it would boost the success as they are a
company that know a lot about my target audience, meaning that
Time inc would be hugely beneficial in marketing my magazine.
TIME INC.
3. Bauer media are a well known European-based publishing
company that manages over 600 magazines. Bauer are famous
for publishing the music magazines Q and Kerrang!(rock/indie
genre).
Q magazine is similar to my own magazine and has a similar
target audience of young adults to my own, this would help
market the magazine to its full potential and make it more
appealing to my target audience.
Approaching Bauer media would be very beneficial for my
magazine due to their experience in hugely music magazines of
different genres, however they do already have a popular music
magazine which is similar to mine therefore they may not be
interested in launching another popular music magazine.
BAUER MEDIA