1. Path Toward Success
Assignment Title: Path Toward Success Word Count: 2,039 The era of the 21st century brings many
changes in the lifestyle. Immense range of new and innovative ways of living take part in everyday
operations, which lead to increased expectations and experiences from the people, especially in
hospitality sector. It is important for the companies to adopt the modernizations in order to stay
ahead in the business. Today people seek for luxury, high value and comfort. If these needs are not
met, the consumers will loose the interest in spending time and money for the organization and opt
for an alternative, thus the service of a competitor. As people travel more not only for the business,
but also for vacation purposes, for the ... Show more content on Helpwriting.net ...
Li–Jen & Lockwood (2006) suggest that listening and recognizing of employees' preferences
and wants is an important practice for the employee retention. In addition, attention directed towards
developing the skills and knowledge, as well as adding more and different tasks, contribute to the
expectations of the people in workplace. Baruch (2004) advocates that for an individual having the
element of multi–options at the disposal, promotes a successful career path. The discussed essentials
were mainly autonomy, independence, and a healthy balance between life and work. In addition,
HayGroup (2001, as cited in Bharwani & Butt, 2012) state that tangible rewards largely
contribute towards the employee engagement. If the employer is able to offer recognition in terms of
salary or bonuses, people are more likely to be attracted to stay. It is further suggested that
leadership and the way in which it is presented to the employee, plays an important role in
maintaining the employee's loyalty. Professional development and continuous learning is an element
that contributes to the employee satisfaction. Littlejohn & Watson (2004) explain that the
scheme of training and development maintain and broaden the knowledge of the individual upon
which, the qualities of professional performance will keep on flourishing. By implementing the
... Get more on HelpWriting.net ...
2.
3. Social Services For At Risk Clients
Social Services for At–Risk Clients: The Case of Alice Doe and her Bipolar Disorder / Substance
Abuse Dual Diagnosis The purpose of this report is to create a social services delivery plan for an
at–risk client named Alice Doe. Alice has a history of drug abuse yet has been clean and sober for
several years. Alice also suffers from bipolar disorder. In recent times, she has experienced setbacks
due to the stress created when her daughter and grandchild moved in with her. To make matters even
more challenging, Alice has a boyfriend who is a veteran suffering from PTSD and recurring
substance abuse issues. Although she has been fairly stable for years, and takes her medication
regularly, Alice has begun decompensating and is at risk of falling into crisis. In the following
pages, we will take into consideration the many services and resources that Alice Doe will need to
comply with in order to stay healthy and maintain stability. While taking into account that Alice
lives in Miami–Dade County, Florida, we will focus on both of her problems, bipolar disorder and
substance abuse, as we address the following points: Resources / Programs Agency Locations
Eligibility Requirements Time to Access Types of Services Offered Documentation Required Source
of Information Barriers Benefits Resources / Programs in Miami–Dade County, Florida Banyan
Health Systems offers programs that help treat at–risk clients, such as Alice Doe, who suffer from a
dual diagnosis.
... Get more on HelpWriting.net ...
4.
5. Maui Research Papers
From the gorgeous slops of Upcountry Maui, everything seems possible. Visitors can enjoy
unwinding next to breathtaking waterfalls on the Hana highway. Red, white and black sand beaches
call to mind the volcanic past of Hawaii's second–largest island. For nature lovers, the coast of
Lahaina is a top spot to watch migrating whales and whales breaching along the sandy shores.
Whether you want to end sophisticated amenities in small towns or wander through some of the
region's best national forests, Maui is a top travel destination. Traveling to Maui To get to Maui,
most visitors arrive at the Kahului Airport, although some flights will go to Hana or West Maui
Airport. While some airlines offer non–stop flights to Maui, many airlines will ... Show more
content on Helpwriting.net ...
Over the course of a seven hour hike, visitors can check out the otherworldly views next to and
within the crater. For an unforgettable experience, visitors can bike from the top of the crater to the
base of the volcano. Road to Hana: Spanning 55 miles, the road to Hana follows a centuries–old
pathway that starts in Kahului and ends within the quaint town of Hana. If you go beyond Hana to
Oheo Gulch, you can enjoy a dip in the waterfalls and basalt–lined pools. North Shore: Maui's North
Shore draws adventurers from around the world. The main attractions are found within the vibrant
town of Paia. In Hookipa Beach, visitors can enjoy one of the world's best windsurfing spots.
Meanwhile, other options include checking out waterfalls or exploring forests that look like the
Garden of Eden. Upcountry Maui: Along the western slopes of Haleakala, visitors will find an area
known as Upcountry Maui. Within this region, most of Maui's agricultural produce is grown. Other
than farming communities, the area is home to communities of artists, dreamers and renegades. The
30,000–acre Haleakala Ranch and the 18,000–acre Ulupalakua Ranch are both worth a visit.
Meanwhile, the Upcountry is well–situated for outings to Maui's Winery, the unique town of
Makawao and the Haleakala National
... Get more on HelpWriting.net ...
9. Phenomena Of Trance Boyne Research Paper
Boyne also wrote about the benefits of the process of hypnosis with what he termed "Phenomena of
Trance". He identified six strategies for psychological healing which may occur through the
hypnotic process with much more speed and efficiency than some traditional psychotherapies. They
are as follows: 1. The development and expression of deductive processing of though and imagery.
2. The ability to stimulate memory recall and simultaneously revive attached feeling content. 3. An
enhanced capacity to quickly develop an emotionalized relationship (rapport) with the helping
person. 4. A tremendously heightened capacity to internalize new and different ideas (programming)
presented by the helper, utilizing a variety of methods such as implication,
... Get more on HelpWriting.net ...
10.
11. Analysis Of In The Shadow Of The Banyan
1.5 to 3 million cambodians died in the Cambodian Genocide. These tragic events are shown in In
the Shadow of the Banyan by Vaddey Ratner. In this novel the reader is in the perspective of a
seven–year–old princess, Raami, as she lived through the genocide. As the Khmer Rouge a heartless
group destroyed Cambodia. The group Dehumanized people, took everything from it's citizens, and
split up families. As the Khmer Rouge began their surge to make a "single–class society", they
chose to strip the citizens of every item they owned and all personal property they had. This is
shown when the family is at their country house called Mango Corner. "three Khmer Rouge soldiers
burst into the house, waving their guns, shooting, and shouting , GET OUT! GET OUT!"(Ratner
51). Kicking the family out for no specific reason but to disrupt the family. Not even making it clear
where they really could go. They were lost like a stranded dog without a home. This is seen once
more moments later, "Then his eyes caught the glint of Big Uncles watch flashing in the sunlight.
An omega Constellation...Off! The boy shouted. Big Uncle made no move. TAKE IT OFF! The boy
thundered. Finally Big Uncle lowered his arms, took the watch off his wrist, and handed it to him."
(Ratner 52). The soldier had no reason for taking the watch from Big Uncle besides the fact that he
could. This was shown again when Raami was at Ksach, Kratie Province when the new leaders
came in, "We could no longer cook and eat at home. If
... Get more on HelpWriting.net ...
12.
13. Public Health Systems around the World
Peoples health is very different in other sides of the world. The health problems are different and the
health care systems are various. People living in separate countries are in quite different position
depending on where they live: in rich or in poor country, in developed or developing country. In this
task I will write a presentation of heath care systems in the three different countries: Finland, United
Kingdom and Ethiopia. United Kingdom represents a developed country and a Ethiopia is
developing country. Finland is a country in northern Europe. The population in Finland was 5,4
million people in 2012, and the annual population growth is near 0% (The World Bank 2013). The
population increased of 25 407 person during 2012, and 87% ... Show more content on
Helpwriting.net ...
A few of health challenges in Finland at the moment are obesity, smoking / dinking / drugs, and
national diseases like heart problems, diabetes, musculoskeletal disorders, osteoporosis, mental
health, allergy and asthma, cancer, dementia, infectious diseases and accidents. (Sosiaali– ja
terveyskertomus 2010). 2.2 Private health care The Public Health Programme orders the
municipalities to cooperate with other public or private agencies to promote the health of population
in the municipality. Organizations have played an important role in health promotion and supporting
citizens own role to promote their health. (Sosiaali– ja terveysministeriö 2013.) Municipalities
provide services for them self and by buying them from private sector providers. Private services
focus mainly on specialised doctor visits, and 5% of hospitals medical treatment is produced in
private hospitals. (Sitra reports 2009). All permanent residents in Finland have public helth
insurance. People in Finland can choose to use private medical centres, doctors or other nursing
professional services. Public health insurance replaces some patients' self–purchased health care
costs, but the deductibles are quite high, and everybody aren't able to use them. (Sitra reports 2009).
Ministry of Social Affairs and Slot Machine (RAY) assist financially organizations and a variety of
health promotion projects every year. The grants are
... Get more on HelpWriting.net ...
14.
15. In The Shadow Of The Banyan Character Analysis
"To keep you is no gain, to kill you is no loss." In the novel In the Shadow of the Banyan, written by
Vaddey Ratner, 7–year–old Raami's world begins to collapse when the Khmer Rouge take order in
her home of Cambodia. Over the course of the story Raami's maturity grows, she becomes selfless
given the events and circumstances she encounters, and learns to comprehend the consequences of
her actions. First of all, the main character, Raami, changes from a mischievous, jealous 7–year–old
to a mature adolescent who had to grow up fast given the cruel reality she faced when the Khmer
Rouge took power. For example, in the very beginning of the novel we learn that Raami has polio, a
crippling and potentially deadly disease, and has to wear a ... Show more content on Helpwriting.net
...
By the time Raami, Mama, and Radana made it to Stung Kae where they will life like peasants,
Rammi comes to realization that Radana isn't at fault for being just like Mama and Raami should
love her because she is her one and only sister who needs to be protected from the harsh reality of
the revolution, "Still, I thought I had the antidote for it – I'd love my sister more than I had ever
loved her. I would no longer allow myself to be jealous that she was perfect and I was marred by
polio. I would love her completely, selflessly." (Ratner, 204). This quote shows how Raami is able to
overcome her jealousy over Radana's resemblance to their mother and Raami has learned that right
now, under the command of the revolution, the family needs to protect one another in order to
survive. Furthermore, certain events and circumstances affect how Raami grows as a person
throughout the novel. While Raami, Radana and Mama were staying in the town of Stung Kae,
Radana becomes ill with malaria. The night of Radana's death all Radana wanted was some of the
food that Raami had, "...she was my little sister; who now, though still immune to despair and
lacking any real sense of herself, seemed driven by the same physical need as mine– to feed her
hunger, to stay alive." (Ratner, 209). This quote shows how Raami realizes that no matter how
young someone is during this revolutionary time, everyone is fighting for their lives and the need to
live. A little
... Get more on HelpWriting.net ...
16.
17. Analysis Of Shadow Of The Banyan
In the book Shadow of the Banyan, it follows the main characters of the story through the revolution
in cambodia that takes place after the Vietnam war. During the revolution, soldiers force Cambodian
people from their homes and out of their towns and tells them to leave because Americans are going
to bomb. In the book this happens to the main character Rammi and her family. As you read Shadow
of the bayan the characters grow and adapt to what their lives have become. Rammi is seven in the
beginning of the book and is the main character and also the narrator you see the story through
Rammis eyes. In the first chapter of the story Rammi is living a pretty normal sheltered life in her
royal home. Rammis family who she lives with and sees ... Show more content on Helpwriting.net
...
"Among them was the old man who had thrown himself to the ground weeping, and as he shuffled
past, moving along with the throng toward the school buildings, I noticed a bamboo flute tucked in
the kroma around his waist. When he caught sight of the stupa and the surroundings cheddys, he let
out another despairing sob. Poor man mr. virlak said, shaking his head. His wife suffered an asthma
attack and died on the journey."(P.G 89,90).More and more death is entering Rammis life and she
cannot escape it as it slowly becomes a permanent fear of death and loss of loved ones. This
develops her as a character because she witnessed others and their losses quite frequently. For
example it says in chapter 12 (P.G 123) "It happened in half a breath. One moment he was alive and
the next still, his silhouette faint on the straw mat, more like an incomplete thought a tracery, than an
actual person. It seemed no one expected him to die. It was just fever, everyone said. He should've
gotten over it. But i'd known since that day Mr. virak arrived at the temple and I first laid eyes on the
delicate form beneath the folds of his wife's kroma, like a partially unwrapped parcel their baby was
more spirit than flesh." .Rammi starts thinking about how the baby was not ready for death and that
it was too soon. This shows the character development from the beginning of the story by making
Rammi less sensitive to death . As they book continues Rammi, Mama and Radana are all
... Get more on HelpWriting.net ...
18.
19. Comparing Hinduism And Buddhism In Siddhartha By Hermann...
In the book Siddhartha by Hermann Hesse, many similarities and differences are displayed between
Hinduism and Buddhism. Siddhartha, a Buddhist, seeks to find find complete peace within himself,
also known as enlightenment. Siddhartha's father who is a Brahmin, is opposed to his son leaving
the family and finding his own path to the ultimate goal of Nirvana. Throughout the novel,
Hinduism and Buddhism are the same because both religions seek complete peace, called
enlightenment, and they both have an emphasis on meditation, however, Hinduism believes in the
caste system while Buddhism does not. A fundamental practice in Buddhism and Hinduism is to find
enlightenment, or complete peace. Though Hinduism does not believe you can accomplish this in
one lifetime, it is the same concept. Siddhartha looks to find this by blazing his own path and
independently practice Buddhism to achieve this goal. In the quote, "It has come to you in the
course of your own search, on your own path, through thoughts, through meditation, through
realizations, through enlightenment.", it is shown that Siddhartha believes in order to achieve this
ultimate state, you have to do it on your own, which is why he does not follow the Buddha as
Gotama did (Hesse #). In Hinduism, there is something called, "The 14 Guṇasthānas", which are the
14 phases the soul goes through in order to reach the final destination of moksha. The three main
stages of this philosophy are: Belief, minor vows, and right conduct,
... Get more on HelpWriting.net ...
20.
21. Summary: In The Shadow Of The Banyan
In the novel, In the Shadow of the Banyan, Raami and other children were forced to take on
responsibilities when their parents had no other choice. The combination of a child's capability and a
profound sense of strength, influences children. There were several times in the novel where Raami
was given responsibility. One such instance was when her mother told her to watch her sister while
she went to get food for them "Let your sister sleep when she's finished eating. Keep an eye on her.
Don't let her out of your sight" (Ratner, p.194). Raami, being a child, didn't think of what would
happen by leaving her sister to alone. The net was left open and mosquitoes bit her sister giving her
malaria, ultimately killing her. In many of the situations ... Show more content on Helpwriting.net ...
One means of approaching this phenomenon is the concept of resilience" (Edmond, p.64). The death
of her father, sister and separation from her uncle are many traumatic experiences that teach Raami
how to build the resilience needed to survive. Another passage in the book when Raami was told to
look after her ill grandmother, "I settled into my role as caretaker, doing my best to look after
Grandmother Queen, striving always to do more than I could but achieving only just enough to get
by, to keep us going for another day. Still, I had my routine and tasks, which ironically enough, gave
me a sense of purpose, gave some measure of structure to an existence that was otherwise hanging
by a thread" (Ratner, p.263). Raami is experiencing many different emotions that she feels it is
difficult to express. From crisis to crisis Rami perseveres. As the article mentions it isn't only in the
child where the resilience lies but the environment that the child lives (p.64). The environment
Rammi experienced was catastrophic. Having learned from the past she understood that it is
necessary to become accustomed to the way of
... Get more on HelpWriting.net ...
22.
23. What Is The Role Of The Financial Sector Of India
Industry profile
The growth of financial sector in India at present is nearly 8.5% per year. The rise in the growth rate
suggests the growth of the economy. The financial policies and the monetary policies are able to
sustain a stable growth rate.
The reforms' pertaining to the monetary policies and the macroeconomic policies over the last few
years has influenced the Indian economy to the core. The major step towards opening up of the
financial market further was the nullification of the regulations restricting the growth of the financial
sector in India. To maintain such a growth for a long term the inflation has to come down further.
The financial sector in India had an overall growth of 15%, which has exhibited stability over the ...
Show more content on Helpwriting.net ...
Among them two are national level stock exchanges namely Bombay Stock Exchange (BSE) and
National Stock Exchange of India (NSE). The rest 21 are Regional Stock Exchanges(RSE).
List of Regional Stock Exchanges in India:
» Ahmedabad
» Bangalore
» Bhubaneshwar
» Calcutta
» Cochin
» Coimbatore
» Delhi
» Guwahati
» Hyderabad
» Jaipur
» Ludhiana
» Madhya Pradesh
» Madras
» Magadh
» Mangalore
» Meerut
» OTC Exchange Of India
» Pune
24. » Saurashtra Kutch
» Uttar Pradesh
» Vadodara
INDIAN STOCK MARKET
Stock market is a market where trading of company stocks, other securities and derivatives takes
place. Stock exchanges are corporations or mutual organizations, which are specialized in trading
stocks and securities. All sorts of company stocks are enrolled in the stock exchanges, operating in a
particular country.
BOMBAY STOCK EXCHANGE
Established in 1875, BSE (formerly known as Bombay Stock Exchange Ltd.), is Asia's first & the
Fastest Stock Exchange in world with the speed of 6 micro seconds and one of India's leading
exchange groups. Over the past 141 years, BSE has facilitated the growth of the Indian corporate
sector by providing it an efficient capital–raising platform. Popularly known as BSE, the bourse was
established as "The Native Share & Stock Brokers' Association" in 1875. Today BSE provides an
efficient and transparent market for trading in equity, currencies, debt instruments, derivatives,
mutual funds. It also has a platform for trading in
... Get more on HelpWriting.net ...
25.
26. Angsana Ihuru, Maldives, Managed by Banyan Tree Group
Introduction
This report is written by Group F students from Tourism and Event Management Year 3. The main
purpose of this report is to conduct a market analysis of Angsana Ihuru, Maldives which is managed
by Banyan Tree group. This report consists the analysis of market environment, marketing
segmentation, 4Ps of Angsana Ihuru and what Angsana do for sustainability initiatives.
The Banyan Tree's Background The Banyan Tree Hotels & Resorts was founded by Ho Kwon Ping.
Ho Kwon Ping was born in Hong Kong, grew up and studied in Thailand. He was a travel enthusiast
and former journalist. Before Ho Kwon Ping enters the hotels and resorts business, he spent 15 years
managing the family business –– "Wah Chang Group" from 1981. As he enlightened by the gap in
the hotel industry, he decided to create a strong brand to have a sustainable competitive advantage
which allow the company become a price maker in the market rather a price taker control by the
marker. Therefore, Ho Kwon Ping entered the business of luxury resorts and the first Banyan Tree
resort was opened in 1994 in Phuket, Thailand with the concept of pool villas and tropical spas.
Banyan Tree Hotels & Resorts contribute a lot to protect the nature environment and care on
corporate social responsibility. The philosophy of Banyan Tree Hotels & Resorts is providing a
place to rest senses for their guests. Currently, the Banyan Tree Group spread into luxury chain
resort and operated more than 20 resorts and hotels, 60
... Get more on HelpWriting.net ...
27.
28. Immigration Admission Of Japan And Singapore
Poli 328 Paper HUI TING LI 44785146 Apr.09.2015 Immigration admission of Japan and
Singapore Concerning Singapore and Japan, both countries are developed. But their immigration
admissions are different, which may result in different perceptions and impacts. According to a
report from The Economist Intelligence Unit, regarding of democracy countries ranking list in 2012,
Japan had a high score 8.08, in the 20th position of 167 countries. Singapore ranked at number 75.
(Economist Intelligence Unit, 2013) In 2013,The International Monetary Fund estimated
Singapore's GDP was $78,762 per capita, and Japan had $36,208 per capita.(World Economic
Outlook Database, 2014, ) Both countries obtain high democracy and economy level, but their net
migration rates are totally different. The World Factbook found out that Singapore permits around
14.55 migrants per 1000 population but Japan was closely to 0.00. (World Factbook, 2012) In the
past decades, Singapore encouraged foreigners to immigrate that affected nearly 5.5 million people
move into Singapore. In 2009, an estimated 40% of foreigner residents are in Singapore who
contributed up to 80% of the construction industry and 50% of the service industry. The immigrants
play a significant role for Singapore development especially the rapid growth of the GDP. (World
Factbook, 2012) There is a statistic project that predicts the population of Japan will drop to 95
million by 2025. (Statistics Bureau, 2014) In 2002, there was
... Get more on HelpWriting.net ...
29.
30. Travel Market
1. The Travel Market can be segmented into 3 segments: Luxury travellers, Adventurers and Budget
travellers. These segments are identified by demographics like age and income, psychological
factors like personality, and benefits sought like needs and product features.
Luxury travellers are usually older or middle–aged consumers who are already financially
prosperous and look for relaxation and rejuvenation from their stressful positions. They can also be
retirees. Luxury travellers will be willing to pay more for value, quality and service, and they look
for quality relaxation and experience when looking for a place to reside while travelling. Luxury
travellers will respond well to Banyan Holding's Banyan and Laguna resorts and hotel ... Show more
content on Helpwriting.net ...
For example the Maison Souvannaphoum Hotel in Luang Prabang would offer visitors a cultural
and scenic experience of the Mekong River and hills of Laos, an experience that will not be found in
any other hotels. The luxury hotels offer different scenic views and quality service, hence these
hotels compete via product differentiation. There are less firms and hence more competition, but it
also means that there will be a chance of getting a large market share should Banyan tree decide to
invest in it.
In terms of cost, marketing Banyan Tree's products too all three different segments of consumers
will take roughly the same costs. These will include advertising costs on websites, newspapers and
tie–ups with travelling agencies.
In terms of compatibility, reaching out to the budget travellers will be most costly as brand new
budget hotels will have to be built, which requires a large amount of capital. Marketing Banyan Tree
Holding's hotels and services to the budget travellers will also not be effective as the product
features of Banyan tree's products are incompatible with the features these consumers are looking
for. Reaching out to luxury travellers and adventurers will be easier as they will already be receptive
to the products offered by Banyan Tree.
In conclusion, Banyan Tree Holdings should focus on the Luxury Travellers market segment as they
have the highest
... Get more on HelpWriting.net ...
31.
32. Vrin Analysis of Banyan Tree
After applying the VRIN criteria to the resources given in the case, 3 key intangible resources have
been identified in helping Banyan Tree (BT) achieve strategic competitiveness and above–average
returns. The analysis is summarized in the below table. Resources | Valuable? | Rare? | Inimitable? |
Non–substitutable? | 1. Brand | Yes – BT has successfully tapped into its target market segment
because of its strategic brand positioning and image. | Yes – The only resort targeting the luxury
premium market then, its differentiating "Banyan Tree experience" leads consumers to choose BT
over its rivals. | Yes – Difficult if impossible for other brands to build a reputation exactly similar to
BT's, especially since BT has first–mover ... Show more content on Helpwriting.net ...
Strategic brand management was crucial to associate BT with the appropriate qualities that its target
market would respond positively to. Steps undertaken by its founders included careful choosing of
the name "Banyan Tree", a tree with its origins rooted in Asia and whose name evoked a calming
sense of nature, as well as the tagline "Sanctuary for the Senses", which implied that the resort was a
safe haven away from the stresses of modern life.
Management then built the brand around public relations and direct marketing programmes to
connect with consumers emotionally rather than just spend advertising dollars on getting their name
out. BT gained exposure through editorial coverage and photo shoots to showcase the "holistic
Banyan Tree experience". The photographs and collateral materials published in target publications
were always evocative, refined and low–key, reaching out to couples attracted to the qualities of
romance, privacy and rejuvenation conveyed. The BT logo would be prominently displayed to
associate those qualities with the BT brand. Its rate of expansion was also limited to make existing
resorts seem more exclusive and private, since consumers had to be turned away given the resorts'
high occupancy rates. Management then applied for and won a series of prestigious awards and
accolades given by the travel industry and various
... Get more on HelpWriting.net ...
33.
34. Human Condition Research Paper
Condition "The Self cannot be pierced or burned, made wet or dry. It is everlasting and infinite,
standing on the motionless foundations of eternity. The Self is unmanifested, beyond all thought,
beyond all change. Knowing this, you should not grieve" (Gita 2:24–25). The human condition is
described as ignorance of identity in that humans do not understand their divine nature. An example
was given in terms of the seeds of the banyan tree. The seeds of the tree can be seen but within the
seeds nothing can be seen yet the banyan tree comes from this nothingness. It is the same in terms of
people. People cannot perceive the divinity within themselves yet it is from this divinity that
everything exists. This is known as Maya. It is stated that "one believes he is the slayer, another
believes he is the slain. Both are ignorant; there is neither slayer nor slain. You were never born; you
will never die. You have never changed; you can never change. Unborn, eternal, immutable,
immemorial, you do not die when the body dies. Realizing that which is indestructible, eternal,
unborn, and unchanging, how can you slay or cause another to slay" (Gita 2:19–20). Essentially,
people align themselves with worldly identities instead of realizing they are the universe and the
universe is them. Instead of ... Show more content on Helpwriting.net ...
There are four castes in the caste system with the fifth caste being outside the system. The four
castes in the system are Brahmin, or priests, Kshatriya, or warriors and rulers, Vaishya, or merchants
and farmers, and Shudra, or manual labors. The fifth caste that falls outside of the system are the
Dalits, or the untouchables. These castes determine how people should live their lives, the
responsibilities they should fulfill, and the people with which they are allowed to interact. A person
is born into their caste as a result of their actions in their previous lives. This incorporates both
karma and reincarnation.
... Get more on HelpWriting.net ...
35.
36. Banyan Tree Holdings Ltd. Analysis
1. Background
The result of quality effort and focused aim of the founder Mr. Ho Kwon Ping along with time and
risk invested in huge amount, Banyan Tree (as of today) is a group of luxury resorts and spas spread
in allover Asia and few other famous cities of the world. Based in Singapore, Banyan Tree started its
journey with the focus on converting the name into a luxury brand in the mind of its target
customers in the year 1994 and till today more than 900 awards and accolades (BanyanTree.com,
2014) speaks about its success story in colorful lines. As of today, Banyan Tree Holdings Ltd.; under
its supervision, management and ownership have a total of 25 hotels and resorts, a total of 68 spas, 2
golf courses and more than 66 retail outlets selling its products in 23countries worldwide.
The focus is customer preferring luxury–at–any–cost and accordingly the structure and pricing
policy is formulated since its entry into the market. Banyan Tree Holdings Ltd.; also have
corporate–owned training and development purposed academies for the employees to ensure the
desired qualitative training is being provided to the employees. Less advertisement–focused, Banyan
Tree does its marketing through agents to ensure the name of the brand is well introduced to its
customers.
1.1 Current Situation
Growth and Sustainability simultaneously without having an impact of them on the brand was the
focus of Mr. K.W. Ho (Enz & Farhoomand, 2008). With the aim kept in focus banyan tree grew to
... Get more on HelpWriting.net ...
37.
38. Banyan Tree Case Study
Executive Summary
Banyan Tree offers a unique experience with its hotel and spa experiences in the South East Asian
region. Labeling itself as an aspirational brand, the company was established by the Ho family in
1992 and has boasted a gross profit of $52.1 million in 2006. Its superior branding, excellent
corporate social responsibility practices and its careful investment and expansion strategies attribute
to its success. As the company goes public it faces the new possibilities, offered through increased
capital, and new challenges such as demands imposed by shareholders. How will the company
continue to expand its profitability while preventing brand dilution through overexpansion?
Key issues
Branding
Banyan Tree is an exclusive ... Show more content on Helpwriting.net ...
3. Although the entire brand is based on the unique Asian touch and cultural heritage, Banyan Tree
has to evaluate its relevance and sustainability carefully as it enters new territories. It can localize its
offerings to better suit the local tastes and environments, but Banyan Tree should be sensible about
the extent of localization.
Strengths * Consistently wins the support of local communities and public interest groups * It
corporate social responsibility principles make it a favorable brand within the communities it
operates as well as with customers. * Unique business operations, focusing not on cost leadership
but customer experience for a sustainable advantage * Successful in developing a diversified brand
of niche resorts in South East Asia * Employees are from a rich, diversified background, bringing
new perspectives and ideas to the company * 2 brands are being successfully operated by Banyan,
allowing a broader customer base * The leader has a strong belief in the brand, and his unique vision
allows the brand to be an "aspirational brand" * Their corporate responsibility beliefs lead them to
minimizing the impact construction has on the environment including support for local communities
and clubs * Strong positive brand image * A visionary, guiding and supporting corporate
management team
... Get more on HelpWriting.net ...
39.
40. Example Of A Cultural Encounter
AA100B
Asmaa Saadi AL Sammarraie
2140225
CULTURAL ENCOUNTERS When we say Cultural Encounters we are talking about motivating
things, on a space of levels in short story anthology title A world of Difference. Hope and
disappointment after the revolution of Castro Cuba, comfort and fear in USA with all its beauty and
sadness ,cultural ties that bind families and the difference between people's dreams and reality, In
working up with such theme we transact with complicated and distressing items, in this increasingly
and sophisticated world where many cultures permanently interfering and conflicting .The concept
of cultural encounters signals our focus on the ways in which cultures interact, overlap, and are
transformed by these encounters. (Brown ,book3 , p.v introduction )
A cultural encounters appears in literary works chiefly in short stories, a short story is abridged work
of literature, written in narrative prose. Growing from earlier oral storytelling traditions, short story
has grown to encompass a body of work so diverse as to defy easy characterization.
At its most prototypical the short story features a small cast of named characters, and focuses on a
self–contained incident with the intent of evoking a ... Show more content on Helpwriting.net ...
The address belong to joke Maximo said about Cuban dog set eyes on a pretty American dog, and he
told her that he want to marry her and have many children she answered "...your nothing but a short
insignificant mutt." Cuban dog replied "Here in America, I may be a short, insignificant mutt, but in
Cuba I was a German shepherd'' describing himself to German shepherd ,a very respectable man
was Maximo, and a professor in a Cuban university before being exiled to America ,that what
reverse his life and social status. Maximo showed nostalgia to home and past ,and how Cubans get
together and lived in USA
... Get more on HelpWriting.net ...
41.
42. Final Essay
Five months went on swiftly in time, we came very close, I mean our excavation, also in
relationship too. Durga, what a beautiful name, is it because she is being named Durga, I feel like it
is the most beautiful name? Or am I going mad due. "Love makes anyone go mad", in my case, it's
clearly proved. I have actually spent five months with her in the camp, but it feels as if five minutes
for me, I haven't propose her though knowing the truth, she likes me. There's nothing to my
conscious impossible or scary to do, but this one is different, proposing a girl and convince her what
one feel about her is an impossible one, not because women are weak but because, men are not
strong enough to face that or am I the only man in this whole world ... Show more content on
Helpwriting.net ...
She was speaking continuously and I had to literally close her mouth with my dusty hand to make
her stop talking. My hard work had a result, she got silenced. It was very silent; the silence was so
unique that we could hear the minute sound of the breeze. I came close to her and said "Durga, I
have never seen anyone like you before in my life and I'm in love with you. Will you marry me?"
Slappppppppppppp!!!!!!!!!!!!!!!!!
We continued to walk further, I was rubbing my left cheek and she was swearing me for a long time
till we reach the entrance spot. Sometimes the decision we take may go wrong, at another time the
decision we take may go ultimately wrong, I fall under the second category. Her anger on me is
because of my delayed proposal, she could have given me a hug or kiss, but giving slap is not at all
in the list but I was forced to take the choice. Before entering the tunnel she dragged and hugged me
saying "I love you too". Wow, it's really a magic word, all my pain flew away and I was floating like
a feather in the air.
We were playing like kids at the entrance of the tunnel, suddenly I was pulled back and pushed to
the ground by someone who sat over me and took a nearby rock to crush my skull. Thank god his
try failed, I used the chance to overpower him and usurped his balance with a single punch on his
face. I further proceeded and threw a few more punches to make him unconscious. Durga pulled and
prevented me from hitting that mad creature
... Get more on HelpWriting.net ...
43.
44. Raami In Vaddey Ratner's In The Shadow Of The Banyan
In the Shadow of the Banyan, by Vaddey Ratner, details the struggles of Raami, a young girl coming
of age in a time of the Cambodian genocide. The descriptions from Raami's point of view are vivid.
She is forced to leave her childhood behind with the regime of the Khmer Rouge. As a Cambodian
child, her life transformed from living as a princess with many privileges to living life day to day on
the move, witnessing such terror, is quite the turnaround for anyone especially a child. She
processes her experience as best as a child her age can, based on pure emotions. She's at an age
where children make sense of things with naivety. As the story continues, the descriptions of what
she sees changes. As I have mentioned, Raami does not fully comprehend
... Get more on HelpWriting.net ...
45.
46. Slave Culture And The Slave Trade
Fashion, cotton, tourism, and textiles have all become so ingrained in Western culture that it is
difficult to imagine these commodities coming from anywhere else. Sugar production and the
distribution of it in European countries, however, came out of the slave trade. As a means to create a
common culture among a people ethnically different, African slaves in the United States re–engaged
in traditional musical styles and created some of their own in the process. In Europe, fashion was
not something to be concerned with in the middle class and below, but the rise in the demand of
Indian cotton textiles made the wearing of cottons like chintz to be accessible to the less wealthy.
Because the demand for coal grew and the ability to ship required the development of the steamship,
passenger lines, and what one would now call tourism, became another form of commodity chain.
Commodity chains have inspired and fostered the development of cultural production in both the
West and East. The slave trade is one such commodity chain that fostered the rise of a common
culture for the African slaves in the American South. However, before this could occur, the slave
trade had to have an effect on the architecture of ships in Europe in order for the slave trade to
function at all. The demand for people as a commodity required a vessel that would be optimized for
the task of transporting hundreds of bodies, plus the weight of the crew of this vessel, while also
having to account that these
... Get more on HelpWriting.net ...
47.
48. The Influence Of Chicken Katsu In Hawaiian Culture
Food is a enormous aspect of hawaiian culture. Due to the influences of incoming voyagers bringing
new and more agricultural diversity Hawaiian foods shifted and changed. Resulting in the increasing
agriculture there was a higher demand from plantation workers. Plate lunch then became an
important aspect of hawaiian culture providing a quick easy lunch for plantation workers and many
others. Plate lunch is still a very well known and loved dish today in Hawaii and is slowly making
its way to the mainland. More specifically chicken katsu is usually a favorable option on a common
plate lunch. Chicken katsu which originated in Japan has changed and influenced plate lunch and
hawaiian culture. Chicken katsu is a delicious Japanese dish invented in 1899. Katsu is short for
katsuretsu the Japanese transliteration for cutlet. It consists of breaded, deep fried, chicken cutlet a
couple centimeters thick. In Japan it is served with a tonkatsu sauce, shredded cabbage, rice and/or
miso soup. It is also commonly served with rice and a silky curry. In a typical Hawaiian plate lunch
chicken katsu is served with a scoop of macaroni salad and rice. ... Show more content on
Helpwriting.net ...
"Why is there a glop of Macaroni salad next to my Japanese chicken in my plate lunch?" (page 1
paragraph 1). "Because none of us belong here–not me, not the macaroni, not the chicken soaked in
soy sauce, not even the tree," (page 1 paragraph 2). This two simple sentences inspired my whole
project. There are so many things that are foreign to this island that changed and influences the
whole Hawaiian culture. Pineapples, ukuleles, majority of food, so many things loved about
hawaiian culture are from everywhere else. "Like a lot of people and things in these islands, banyan
are imports from somewhere else." (page 1 paragraph
... Get more on HelpWriting.net ...
49.
50. Ruskin Bond Is Better Known As The Wordsworth Of Indian...
Ruskin Bond is better known as the Wordsworth of Indian English writing. He is primarily
considered as a nature writer. His writings are filled with extensive description of flora in all its
manifestations. After Bond shifted to Mussoorie, he trekked the Himalayan region at length and
explored the vegetation and prominent flowers, trees, orchids, bushes and shrubs there. He has
particularly mentioned the eastern and western Himalayas which he felt are home to rich Indian
floral wealth. The focus here will be on Ruskin's extensive description of the flora with a prime
concern for readers to develop eco–consciousness and love for nature.
Key words: Himalayas, Flora, nature, landscape, orchids.
Introduction:
Ruskin Bond has vividly and extensively explored the fascinating world of flora. His knowledge of
the world of flora is astounding. He has been trekking up the Himalayan foothills since long. The
way he describes hundreds of species of trees, plants, shrubs, and flowers, leaves his readers
amazed. He writes like an expert botanist, but what is more important, he writes like a highly eco–
sensitive being who is in love with all creations of the cosmos. While describing the flora on the
mountains, he informs his readers how the flora changes dramatically while ascending the foothills.
His stories revolve round these beautiful surroundings of Himalayan landscape. In his books he
gives far–reaching details about the plants that are found there, right from their botanical
... Get more on HelpWriting.net ...
51.
52. Banyan Tree
2/9/2012
Table of Content
Company Background SWOT Marketing Mix Main factors of Banyan Tree's Success Brand &
Communications Strategies Brand Portfolio Social responsibility
Potential problem from new market: Americas, Europe, and the Middle East
Company Background
Established in early 1994 by Ho Kwon Ping & his wife Clarie Chang Operate in the boutique resort,
residences and spa industry and provide naturally–luxurious, ecological, culture–sensitive
experiences. Manage 25 resorts and hotels, 68 spas, 65 retail galleries, and two golf courses in
55locations in 23countries Rewarded:
"Best Resort Hotel in Asia–Pacific" 2002 "Seychelles' Best Resort" & "Seychelles' Best Spa" 2003
"Best Hotel for Room" 2006 "Best Hotel ... Show more content on Helpwriting.net ...
5
2/9/2012
Main factors lead to success
Be the first company to create and penetrate into high–end segment. Provide a unique of hotel &
resort and spa that meets high–end customers need. Well–trained for staffs with five – star standard
service and measure by efficiency and productivities. Launching new brand to meet a middle class,
Angsana, on time and providing to market more product portfolio like Gallery and The Museum
Shop. Smart in distribution products and services thru GDS. Success in building CSR and
environmental conservation, Success in using local culture and heritage that will be served and
satisfied their customer, these culture and heritage will be differentiated in each county. Bring
benefits to local famer and traders by purchasing fresh product and traditional art, handicrafts.
Information Technological System is available with latest updating about BTHR program. it is very
convenient for customers.
Main factors lead to success
Be the first company to create and penetrate into high–end segment: The untapped
55. Banyan Tree Branding the Intangible
Banyan Tree Branding the Intangible Abstract Banyan Tree Hotels and Resorts had become a
leading player in the luxury resorts and spa market in Asia. As part of its growth strategy, Banyan
Tree had launched new brands and brand extensions that included resorts, spas, retail outlets, and
even museum shops. Now, the company had to contemplate how to manage its brand portfolio and
expand its business while preserving the distinctive identity and strong brand image of Banyan Tree,
its flagship brand. Case Questions 1. What are the main factors that contributed to Banyan Tree's
success? 2. Evaluate Banyan Tree's brand positioning and communications strategies. Can Banyan
Tree maintain its unique positioning in an ... Show more content on Helpwriting.net ...
Establishments that were interested in providing similar spa services naturally approached them to
establish an outlet in their premises, which helped further promote the concept of tropical garden
spas beyond the regional markets. Pro–environment business practices Although being
environmentally conscious sometimes resulted in costlier business decisions, for Banyan Tree, a
major part of the resorts' attraction was in the natural beauty of the location in which the villas were
located. So, it made economic sense to protect and preserve the resorts' surrounding environment to
ensure that it remained an attractive tourist destination in the long run, or as Banyan Tree put it, "to
prevent today's darling from becoming tomorrow's has–been." Such pro–environmental business
practices also generated a lot of positive publicity and won the company several awards, and these
not only helped increase the brand awareness of Banyan Tree but also generated much interest
among potential customers. At the same time, the company got the support of various public interest
groups, such as environmentalists, and this saved the company from having to deal with any
potential trouble that might have arisen from their development of the natural habitats of various
flora and fauna for business purposes. 2. Evaluate Banyan Tree's brand positioning
andcommunications strategies. Can Banyan Treemaintain its unique positioning
... Get more on HelpWriting.net ...
56.
57. Essay On Wellness And Meditation Tourism
1. Location introduction
Based on the corporate's philosophy and the environment requirement of wellness and meditation
tourism products. And take principles of sustainable development into account, meanwhile
considering some other factors such as geography, transportation, policy, and history of the place,
Ap Lei Chau is suggested as the location for Banyan Tree wellness and meditation resort in Hong
Kong. "It is not far from the hustle and bustle of the heart of Hong Kong, but seems like light–years
away from it all at first look. There were rows upon rows of the old–fashioned junks and sampans,
some house boats where the fishermen and their families still live. A totally different environment to
the hustle and bustle of the big city Hong ... Show more content on Helpwriting.net ...
In the current development situation, wellness and meditation tourism is that a traveler wants to
maintain his/her health and then choose to live in a special hotel offering the sum of appropriate
professional knowledge and personal care. Provide a comprehensive range of services for them,
including physical fitness / beauty care, healthy nutrition / diet, relaxation / meditation and mental
activity / education (Santana, 2004). Wellness and meditation tourism is become more and more
popular around the world. Banyan Tree Gallery has developed plenty of products for this kind of
tourism in current business. To further enhance the sensory experience of wellness, Banyan Tree
provide tourism products such as spa meditation, music for meditation and yoga, and face mist after
an engaging meditation or yoga session (Miller,
... Get more on HelpWriting.net ...
58.
59. Mexico 's Main Language Is Spanish
Mexico's main language is Spanish. The weather in the coast of Mexico is very hot and humid, also
many hurricanes can happen there when hurricane season starts. The hottest months in Mexico are
July to September. The coolest months are December–February. Mexico's population is
128,122,790. Mexico's capital is Mexico City. The number one place many tourist go and see is
Teotihuacan. Teotihuacan has very huge pyramids. The largest pyramid of all Mexico is called the
Pyramid of the Sun. Many tourist also go to Acapulco. Acapulco was the first Mexican resort built
by the 1950s.
There are many ways of getting around in Mexico. The first way is bus or local buses which are in
every city. A bus called "Micro" only have 9 seats. There is also a ... Show more content on
Helpwriting.net ...
Out of those 4 hotels the Number one hotel is the Banyan Tree Cabo Marques in Acapulco. It is
number one because of its infinity pool and it has a library and beach access. While you are at that
hotel you can do horseback riding and cliff diving. Tourist say that the most beautiful place in
Mexico is Cancun. The number one hotel in Cancun is Mia Cancun. Mia Cancun has the best
Mexican Caribbean beaches in all of Mexico.
Some facts about Cancun is that Cancun is actually an island. Also, Cancun's Caribbean has 7
different colors of turquoise. A third of Mexico's tourism is because of Cancun. Cancun receives in a
year more than 400 million visitors. Many people go visit Mexico because of their food, beaches,
and its history. Mexico has all types of food. If you go to Veracruz all you will eat is seafood
because it is very close to the coast. If you go to the city, you will eat tamales or tacos and many
authentic mexican restaurants. Close to the beaches, there are many resorts but they are really
expensive. You can also go scuba diving and other things in the Pacific Coast.
Also, since Mexico back then was ruled by the Mayans, many people go to see the two cities there
are in the Yucatan Peninsula and walk to see the pyramids. A must see place in Mexico are Palacio
de Bellas Artes. Palacio de Bellas Artes means "Palace of Fine Arts". Many people go see Bellas
Artes
... Get more on HelpWriting.net ...
60.
61. Swot Analysis Banyan Tree
SWOT ANALYSIS ON BAYAN TREE HOLDINGS LIMITED
Corporate Information
Banyan Tree Holdings Limited (BTH) is a leading international manager and developer of premium
resorts, hotels and spas in the Asia Pacific region, with close to 30 resorts and hotels, over 60 spas
and 80 galleries; as well as three golf courses. Of which they still manages and own interests in
niche resorts and hotels. Each resort typically has 50 to 100 rooms and commands room rates at high
end of each property market.
Its primary business is management, development and ownership of resorts and hotels and it is
highly involved in the two award–winning brands; Banyan Tree and Angsana. It also operates
Laguna Phuket which is a leading integrated resort in Thailand through ... Show more content on
Helpwriting.net ...
BTH has won over 600 awards and accolades for the resorts, hotels and spas under its management.
Overall cost leadership: BTH is highly competitive in achieving the lowest production and
distribution cost in order to be sustainable in the marketplace. The company's performance is
improving with 3% growth in 2011 (S$329.5 millions) versus previous year (S$321.3 millions).
Product differentiation: BTH has successfully differentiated itself from the competitors by offering
unique experiences for their guests in their innovative ideas & creative designs in their hospitality
industry. Travellers will be able to experience prestige and excellent services in their business
operations. Focus: A positive catalyst to enhance business growth by shifting its assets portfolio into
the emerging market. The business focuses on the strategic presence in Asia which is a growing
market that will lead to the expansion of new market segments to penetrate into countries like
China, Vietnam, India and etc.
Weaknesses Poor Operating Margin in Hotel Management and Spa Operation: In order for the
business to sustain, they must reinforce in the operating margin management by finding out the
correct and systematic method to manage the operating cost etc.
Heavy Administrative Cost Structure: Research shown 14% of the revenue in 2008. Again they need
a group of consultant or specialist
... Get more on HelpWriting.net ...
62.
63. Describe The Relationship Between The Empire And The...
How are religion and culture connected? Religion and culture are super important in any society and
have major influences on one another. Religions have a huge impact on all cultures and even
societies. It is basically an "outline" of how we should behave in a society and culture. These
"guidelines" are how you should be living your day to day lives. The Maurya and Gupta empire, at
one time had a very honored leader, Asoka. Have you ever even thought about how much Asoka
actually did for the Indian empire? He grew and united his empire through pacifism. The empire
stopped their expansion, Mauryan people were very strong, but stopped conquering others for area.
They focused on staying peaceful and uniting together.
Asoka had a completely different plan on how he ran his empire. He was the most honored emperor
Maurya ever had. He went from a warrior to a worshipper of Buddhism, this changed everything
this empire had ever known. He rejected all violence, and then ruled my "moral example". He
respected all life, even animals. He stopped eating meat and even limited the sacrifices of animals.
He sent missionaries to spread the Buddhism religion across all of India and to Sri Lanka. He let all
of his people praise their choice of religion. He brought peace and prosperity to this ... Show more
content on Helpwriting.net ...
The civilization then stopped their expansion. If they wanted to expand, they would have to conquer
other empires and Asoka was against any violence. He already had a vast empire and he was okay
with it staying this size. He sent missionaries to help spread peace and the Buddhism religion. If it
was in any way violent, Asoka did not go through with it unless they were being attacked. He had to
keep his people safe, right? When Asoka had passed away, Deccan Kingdoms came to be. They
followed Asoka's idea of moral example, Gupta rule was even looser than the
... Get more on HelpWriting.net ...
64.
65. Basic Issues Of Philosophy : Ethics
Basic Issues In Philosophy: Ethics As rational beings we have power to choose whether to act on
our desires. Will (desire) leads to choice. Choice leads to action. Action repeated becomes habit.
Sartre believed that "existence precedes essence(Sartre 500)". Basically meaning we exist first and
then we do things that define ourselves and our lives in whatever way we choose and this
determines our essence, and what it means to be a human being. If existence really does precede
essence,man is responsible for what he is. Aristotle believes as rational beings we have power to
choose whether to act on our desires. Similar to Aristotle 's beliefs, Kant believes that one should act
rationally will for your action to become a universal mind, keeping in mind, "What is everyone did
it?" Mill believes "To do as one would be done by and to love one 's neighbor as oneself, constitute
the idea perfection of utilitarian morality(Mill)." Knowing what I know from these philosophers
allows me to analyze my beliefs in comparison to theirs. One of my first ethical values is that you
must treat others the way you want to be treated. I believe this is important regardless of the
circumstances because it creates a general sense of doing good and a lot of times these traits are
passed on to other people. Because everyone has their own view on what they would want done to
them, you must look at the general consensus of what is right and what is wrong. Mill believes,
"Utility" or the "greatest
... Get more on HelpWriting.net ...
66.
67. Differences And Similarities Of American And Vietnamese...
I have recently read a book about a boy who lives in the jungle in a small hamlet in Vietnam, where
he has to deal with the life dangers of where he lives. Since I learned about the Vietnamese culture, I
have to tell you the differences and similarities of American and Vietnamese culture.
In the Vietnamese culture in marriage if you were the bride your family would receive a fat hog, six
chickens, six ducks, three bottles of wine, and thirty kilos of rice. Also, before a wedding the groom
could not see the bride before the wedding because that meant bad luck. After a wedding the bride
had to go home and cry and express sorrow because the bride had to go live with the groom's family.
The villagers would also collect fish oil for lamps to keep
... Get more on HelpWriting.net ...
68.
69. Banyan Tree’S Success Has Been A Great Case For Entrepreneurs
Banyan Tree's success has been a great case for entrepreneurs in the hospitality industry to study.
With the genius ideas that had been put successfully into practices by Banyan Tree CEO Ho Kwon
Ping, the company had made a dramatically transformation that had become a phenomenon at that
time. This essay will briefly investigate deeply into business strategy applied by the Banyan Tree
that had affected the core focus of the company, as well as discussing if the same strategies used in
the hyper–dynamic hospitality industry today, would they be as successful or would new strategies
need to be employed.
In 2006, Banyan Tree had had been through many difficulties as 'The Asian Financial Crisis of 1997,
the SARS crisis of 2003 and the Indian ... Show more content on Helpwriting.net ...
'This core business duty operates within a wider context of legal and social norms that are directly
integral to the conduct of business in a competitive market system which aims at the economic
success not only of particular businesses but of business in general.' (Schwartz, 2017, p. 31)
Another crucial strategy that the Banyan Tree adopted were to set up differentiations. In hospitality,
the term differentiations synonymous 'unique food, outstanding service, pleasing ambiance, personal
identity'. (Barrows & Powers, 2009) It is a very genuinely mind set, as being unique certainty differ
one from another. In order to create a sustainable brand name to remind of everybody by, initially
produce the products that different than others competitors in the industry is a great challenge which
brings many benefits if adopted properly. In the case of Banyan Tree, Mr. Ho did make a dramatic
strike: hotel's design and spa operation. The hotel's design were created by Mr. Ho's brother. The
project were to design the entire resort or hotel, including the architecture, engineering and interior
design. The aim of the project were to initiate the Banyan Tree's core culture and values into its
design which can make whoever
... Get more on HelpWriting.net ...
70.
71. Haitian-American Religious Beliefs
Religious Beliefs and Rituals
Approximately 90 percent of Haitians are Catholic and 10 % are Protestant (Jacobson, 2003). Within
the Haitian–American community, however, Voodoo exists side by side with Christian faiths.
Jacobson goes on to explain that "many Haitians see no contradiction in calling themselves
Christians while engaging in Voodoo practices" (2003). In Haiti, Catholicism is highly ritualistic and
religious practices combine the ancient rituals of African–based cultures with Western–based faith
practices. Jacobson explains that "Voodoo cosmology is made up of a large numbers of supernatural
spirits...these spirits are believed to have great influence on human beings and for that reason, they
must be respected" (2003).
According ... Show more content on Helpwriting.net ...
This kind of advocacy requires special skills. Grant writing can be a daunting task for the average
lay person. However, with proper training, adequate persistence and diligent attention to detail, a
social worker in charge of generating grant funding can serve as a valuable member of a team of
professionals working toward the goal of bridging the gaps in financial resources. One other helpful
tool is a website called Florida.Grantwatch.com. This site specializes in gathering all of the
obtainable resources and information about available grant funding opportunities. They claim to be
the ideal place for locating funding opportunities..."for small businesses and nonprofits...from
among thousands of unique and current grants" (Florida Grant Watch,
... Get more on HelpWriting.net ...
72.
73. The History of Nana Rao Park, Kanpur in India
Kanpur is a historical city and is believed to have been founded by members of the Chandela
dynasty and formed part of the state of Sachendi. The city's name is believed to derive from
Kanhiyapur (from the Hindi meaning "town of Kanhaiya"). During the British era the name got
transformed to Cawnpore, and hence the city got its current name KANPUR. As an important city in
the Chandela dynasty, the city has a number of places of historical importance. The historical ruins
of the places help prove the city's existence to the era of pre–13th Century. Nana Rao Park is the
perfect place for nature lovers, longing to spend their time close to nature, away from the hum drum
and pollution of the city. The park is named after Nana Rao Peshwa, the legendary figure who
actively participated in the first War of independence or Sepoy mutiny in 1857.
The history of Nana Rao Park dates back to India's first war of the independence, fought in 1857.
This park was named after Nana Rao Peshwa who fought like a brave warrior in India's struggle for
independence.During the Siege of Cawnpore, Nana Sahib had negotiated surrender from the 300
British soldiers and their families in exchange for their safe passage to Allahabad. On the morning
of June 27, a large British column led by General Wheeler made their way to the banks of the river
Ganga where Nana Sahib had arranged 40 boats for their journey. Since it was the summer time, the
Ganga was dry, sluggish and plagued by mud–banks which made
... Get more on HelpWriting.net ...
74.
75. Case Study: Executive Summary Of Banyan Tree Hotels
Banyan Tree Hotels
Sample Report: http://www.academia.edu/5369920/Banyan_Tree_Analysis
Sample Presentation: https://prezi.com/ayradcr–wnbv/copy–of–banyan–tree–strategy–report/
Introduction
Executive Summary – Tinu
About Banyan Tree Hotels – Dane
Current & Past Performance – Hazem
External Environment Scanning
Analysis of the Macro– Environment
PEST Analysis – Christen
Analysis of the Micro – Environment
Inter– Industry Analysis Industry Analysis – Hazem
Porter's Five Force Analysis –Tinu
Industry Changes– Dane
Intra– Industry Analysis
Strategic Groups & Competitor Analysis – Dane
Internal Environment Scanning
Internal Analysis – Christen Resources and Capabilities Value Chain
Situational Summaries Internal Factor (SW/IFAS)– HAZEM External Factors (OT/EFAS)– Christen
SWOT Analysis (SFAS) – Tinu ... Show more content on Helpwriting.net ...
Banyan tree hotel has successfully emerged into its target market segment because of its strategic
brand positioning and image. It positioned itself in the niche upscale category, it provides romantic,
exclusive and intimate holiday experience for its guests. It was known for its exclusive natural
settings with its tailor made service. The hotel was successful in positioning its point of difference in
the mind of its customers.
Banyan tree's has an integrated and innovative business model that is based on 6 business segments:
in tourism and hospitality markets: hotel investment, hotel management, property sales, spa
operations, gallery operations and design services; generating multiple income streams that is
unique in itself within the hospitality industry. This ability of developing and managing
76. complementary product offerings with in–house talent makes it difficult for competitors to compete
with same level of
... Get more on HelpWriting.net ...
77.
78. Queen Kapiolani In Hawaii
Queen Kapiolani was a gentle queen whose main concern was the people of Hawaii. She was
determined to make sure the people of Hawaii were taken care of and that they will one day get their
homes and justice back. She took every opportunity she could take to ensure the security of her
people. She did everything she could in her power to make a better future for her people. Her and
her husband were determined to not give the Hawaiian Kingdom to the United States. Kapiolani was
born on December 31, 1834 in Hilo on Hawaiʻi Island to High Chief Kuhio Kalanianaʻole of Hilo
and High Chiefess Kinoiki Kekaulike of Kauaʻi, the daughter of King Kaumualiʻi, the last King of
an independent Kauaʻi before its amicable cession to Kamehameha the Great. Queen ... Show more
content on Helpwriting.net ...
While she was Queen of Hawaii she often traveled throughout the islands to make sure her people
were receiving everything they needed. She and her husband both believed that the Hawaiian
government should consist of Hawaiian people not white people. Queen Kapiolani had her
coronation on February 12, 1883 at the 'Iolani Palace. Kalakaua hoped that once day in the future
the foreign people leave and the Hawaiian people will be left in peace. Kapiolani did everything she
could in her power to help her people. She established the, now called, Kapiolani Medical Center for
Women and Children. This hospital was dedicated to help the Hawaiian mothers and babies. She
dedicated her time and energy into this hospital. She even became the first Queen to visit the White
House, hooping to bring attention to Hawaii. Queen Kapiolani was so determined that she decided
she would never speak English and only speak Hawaiian. Princess Liliuokalani became her
interpreter. King Kalakaua loved Queen Kapiolani very much. To show his love for her, he named a
500 acre park after her. Now, the park consists Diamond Head and Honolulu Zoo. The park is also
home to many very old banyan trees, and the Kapiolani
... Get more on HelpWriting.net ...
79.
80. The Banyan Tree: Branding the Intangible
The Banyan Tree: branding the intangible
Jochen Wirtz
Jochen Wirtz is an Associate Professor of Marketing and Academic Director of the UCLA – NUS
Executive MBA Program at the National University of Singapore, Singapore.
Banyan Tree Hotels and Resorts had become a leading player in the luxury resort and spa market in
Asia. As part of its growth strategy, Banyan Tree had launched new brands and brand extensions that
included resorts, spas, residences, destination club memberships, retail outlets, and even museum
shops. Now, the company was preparing to aggressively grow its global footprint in the Americas,
Caribbean, Europe, and the Middle East while preserving its distinctive Asian identity and strong
brand image of Banyan Tree. ... Show more content on Helpwriting.net ...
The closing of a factory in Thailand one year after its opening – because it lost out to other low–cost
producers in Indonesia – was the last straw for Ho, who then realized that a low–cost strategy was
not only difficult to follow but would also lead nowhere. Determined to craft out something
proprietary that would allow the company to become a price maker rather than a price taker, Ho
decided that building a strong brand was the only way for him to maintain a sustainable competitive
advantage. The idea of entering the luxury resorts market was inspired by the gap in the hotel
industry that giant chains such as the Hilton and Shangri–La could not fill. There existed a market
segment that wanted private and intimate accommodation without the expectation of glitzy chain
hotels. This was fueled by the sharp price gap between the luxurious Aman Resorts and other resorts
in the luxury resorts market. For example, the Amanpuri in Thailand, one of Aman's resorts, charged
in 2004 a rack rate for its villas ranging from US$650 to over US$7,000 a night, whereas the prices
of other luxury resorts, such as the Shangri–La Hotel and Phuket Arcadia Beach Resort by Hilton in
Thailand were priced below US$350. Noticing the big difference in prices between Aman Resorts
and the other resorts in the luxury resorts market, Ho saw potential for offering an innovative niche
product that could also bridge the price gap in this market.
... Get more on HelpWriting.net ...
