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Say Yes to Automated Organizing!
A Virtual Assistant for Citrix Admins
John Worthington
Director
Customer Success
Nanda Kumar
Director
Solutions Delivery
September 16th, 2021
2 © 2020 Citrix
Citrix Ready is the
#1 source to evaluate
verified partner
products for
customers making
a Citrix purchasing
decision
Citrix Ready Marketplace:
citrixready.citrix.com
3 © 2020 Citrix | Confidential
Every tenth webinar attendee
will receive an Amazon Echo
Dot
* For US and Canada only
* Not applicable to Citrix and Partner employees
Claim your gift at
the end of the
webinar!
© 2020 Citrix | Confidential
4
• Established: 2001
• Employees: 258
• Partner Since: 2003
• Total performance visibility and automated root-cause analysis
across Citrix and non-Citrix tiers
• eG enables proactive management of mission-critical digital workspaces
Introduction
© 2020 Citrix | Confidential
5
• Customer Expectations and the
Digital Workspace
• What we hear from Citrix
Administrators
• Automation with eG Innovations
and Citrix
AGENDA
6 © 2020 Citrix | Confidential
...when people have a less-
than-favorable online
experience, they fault the
company immediately. To
consumers, there’s no
satisfactory excuse for a poor
digital experience.
What a Great Digital
Customer Experience
Actually Looks Like
Customer Expectations and the
Digital Workspace
7 © 2020 Citrix | Confidential
Digital Workspaces
are
Mission-Critical
The U.S. workplace is
undergoing its largest and most
sudden transformation since the
start of WWII.
The Future of Work
is Taking Shape
Right Before Our Eyes
Customer Expectations and the
Digital Workspace
8 © 2020 Citrix | Confidential
Digital Workspaces
are
Mission-Critical
For most business leaders, this
past year has required a
complete overhaul... ...Nowhere
is this more apparent than in the
emergence of the "digital
workspace."
Evaluating the Digital
Workspace Ecosystem
Customer Expectations and the
Digital Workspace
9 © 2020 Citrix | Confidential
Digital Workspaces
are
Mission-Critical
The shift could be more
disruptive than the move to all-
remote work.
The hybrid office is here
to stay.
Customer Expectations and the
Digital Workspace
What We Hear From Citrix
Administrators
10
© 2020 Citrix | Confidential
SURVEY
REPORT
2020-21
Digital Workspace
Deployment &
Performance Monitoring in
the New Normal
2020/21: A Pivotal Period
for Digital Workspace
Deployments
Executives focused more on
digital workspaces like never
before as employee productivity
was paramount. Scalability,
performance, troubleshooting of
digital workspaces came into
focus.
What We Hear From Citrix
Administrators
11
© 2020 Citrix | Confidential
SURVEY
REPORT
2020-21
Digital Workspace
Deployment &
Performance Monitoring in
the New Normal
Performance Monitoring
for Digital Workspaces
• Looking for monitoring tools that
focus on user experience
monitoring
• Single, unified console to monitor,
diagnose and report on all digital
workspace technologies
• More than 50% are spending over a
quarter of their work week
troubleshooting
12 © 2020 Citrix | Confidential
What We Hear From Citrix Administrators
Citrix Monitoring, Perfected.
of Citrix admins need centralized
visibility of Citrix and non-Citrix
tiers from a single pane of glass
for faster troubleshooting
eG Enterprise delivers unmatched performance insight across every Citrix and non-Citrix tier.
91%
XenApp XenDesktop XenMobile
NetScaler StoreFront PVS
XenServer CitrixCloud SCOM Integration
1
• A Digital Workspace can be the portal to every application a consumer needs
Automation with eG Innovations and Citrix
What End-to-End Means to Digital Consumers
© 2020 Citrix | Confidential
13
Switch IIS
Web
Exchange
Online
SharePoint
Online
O365
SAP
IIS
Web
IIS
Web
Java
App
SAP
ABAP
Oracle
DB
Java
App
End Point Network
Device
NetScaler
ADC
StoreFront
Delivery
Controller
XenApp
XenApp
SQL vCenter
Storage
Active
Directory
Citrix
PVS
Citrix Digital Workspace
Citrixis slow!
To digital consumers, there’s no satisfactory excuse for a poor digital experience!
Automation with eG Innovations and Citrix
Automated Corrective/Preventive Action
Pre-Requisites
14 © 2020 Citrix | Confidential
1. Detect Events – This means being able to collect
data from all end-to-end dependencies of the
digital workspace (or other IT ecosystems)
2. Make Sense of Events – This means isolating the
cause of performance anomalies, preferably
before users are impacted
3. Take Corrective/Preventive Action – Ensure that
actions are authorized, tested and standardized
for repeatability
1
• eG Enterprise includes a library of remote control /
remediation scripts
• Scripts fully supported by eG Innovations
• Actions displayed are in context of component
selected
• Can be executed from a web browser / layer model
• No change to the eG architecture
• No listening on any TCP ports
• Add/delete/modify your own scripts
Automation with eG Innovations and Citrix
Scripting for Automated Remote Control /
Remediation
© 2020 Citrix | Confidential
15
• eG Enterprise includes a REST API
• Orchestration of eG Administrative interface (i.e.,
Add/Modify/Delete Components/Tests/Zones/Groups/Maintenance Policies,
etc.)
• Retrieve analytical data from eG Manager (i.e., alarms, detailed
diagnosis, component health, etc.)
• Retrieve miscellaneous data from eG Manager (i.e., supported
tests & measures, etc.)
• eG Enterprise includes a Command Line Interface (CLI)
• Extract raw performance data and save in preferred format
• Execute administrative actions
Automation with eG Innovations and Citrix
Automating Administrative Actions
© 2020 Citrix | Confidential
16
• Bi-directional Incident Management automation
• Tiered or rapid response (i.e., swarming) support models
• Automate DevOps CI/CD workflows
• Multiple integration approaches (Mail, SNMP, CLI,
Web Services)
• Many out-of-the-box integrations available (i.e.,
ServiceNow, ZenDesk, MS Teams, Jira, Slack, PagerDuty,
VictorOps, etc.)
Automation with eG Innovations and Citrix
Integration with Ticketing Systems
and Tool Chains
© 2020 Citrix | Confidential
17
Automation with eG Innovations and Citrix
18 © 2020 Citrix | Confidential
1. Detect Events 2. Make Sense of Events
Automation Foundation for the New Normal
Automation with eG Innovations and Citrix
19 © 2020 Citrix | Confidential
1. Detect Events 2. Make Sense of Events
3. Control Actions
• Scripting for Automated Remote Control / Remediation
• Integration with Ticketing Systems and Tool Chains
• Automating Administrative Actions (REST API, CLI)
3. Control Actions
Structured, Semi-Structured, Unstructured Routines/Procedures
Root-cause automation
Scripting/control actions
REST API (with Micro Apps?)
TT integration
Nanda slides and/or demo
© 2020 Citrix | Confidential
20
Say Yes to Automated Organizing!
A Virtual Assistant for
Citrix Admins
www.eginnovations.com
• Detect Events
• Make Sense of Events
• Automate Control Actions
info@eginnovations.com
© 2020 Citrix | Confidential
22
Claim your gift!
We will notify every tenth
attendee* on this webinar to
claim a pair of wireless
earbuds
Look out for an email from
Citrix Ready with instructions to
claim your gift
Enjoy the gift! Hope to see you
on our subsequent webinars.
* Not applicable for Citrix and Partner employees
* The gift can be shipped within US and Canada only
23 © 2020 Citrix | Confidential
Q&A
info@eginnovations.com
www.eginnovations.com

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How Citrix Admins can get a Virtual Assistant

  • 1. Say Yes to Automated Organizing! A Virtual Assistant for Citrix Admins John Worthington Director Customer Success Nanda Kumar Director Solutions Delivery September 16th, 2021
  • 2. 2 © 2020 Citrix Citrix Ready is the #1 source to evaluate verified partner products for customers making a Citrix purchasing decision Citrix Ready Marketplace: citrixready.citrix.com
  • 3. 3 © 2020 Citrix | Confidential Every tenth webinar attendee will receive an Amazon Echo Dot * For US and Canada only * Not applicable to Citrix and Partner employees Claim your gift at the end of the webinar!
  • 4. © 2020 Citrix | Confidential 4 • Established: 2001 • Employees: 258 • Partner Since: 2003 • Total performance visibility and automated root-cause analysis across Citrix and non-Citrix tiers • eG enables proactive management of mission-critical digital workspaces Introduction
  • 5. © 2020 Citrix | Confidential 5 • Customer Expectations and the Digital Workspace • What we hear from Citrix Administrators • Automation with eG Innovations and Citrix AGENDA
  • 6. 6 © 2020 Citrix | Confidential ...when people have a less- than-favorable online experience, they fault the company immediately. To consumers, there’s no satisfactory excuse for a poor digital experience. What a Great Digital Customer Experience Actually Looks Like Customer Expectations and the Digital Workspace
  • 7. 7 © 2020 Citrix | Confidential Digital Workspaces are Mission-Critical The U.S. workplace is undergoing its largest and most sudden transformation since the start of WWII. The Future of Work is Taking Shape Right Before Our Eyes Customer Expectations and the Digital Workspace
  • 8. 8 © 2020 Citrix | Confidential Digital Workspaces are Mission-Critical For most business leaders, this past year has required a complete overhaul... ...Nowhere is this more apparent than in the emergence of the "digital workspace." Evaluating the Digital Workspace Ecosystem Customer Expectations and the Digital Workspace
  • 9. 9 © 2020 Citrix | Confidential Digital Workspaces are Mission-Critical The shift could be more disruptive than the move to all- remote work. The hybrid office is here to stay. Customer Expectations and the Digital Workspace
  • 10. What We Hear From Citrix Administrators 10 © 2020 Citrix | Confidential SURVEY REPORT 2020-21 Digital Workspace Deployment & Performance Monitoring in the New Normal 2020/21: A Pivotal Period for Digital Workspace Deployments Executives focused more on digital workspaces like never before as employee productivity was paramount. Scalability, performance, troubleshooting of digital workspaces came into focus.
  • 11. What We Hear From Citrix Administrators 11 © 2020 Citrix | Confidential SURVEY REPORT 2020-21 Digital Workspace Deployment & Performance Monitoring in the New Normal Performance Monitoring for Digital Workspaces • Looking for monitoring tools that focus on user experience monitoring • Single, unified console to monitor, diagnose and report on all digital workspace technologies • More than 50% are spending over a quarter of their work week troubleshooting
  • 12. 12 © 2020 Citrix | Confidential What We Hear From Citrix Administrators Citrix Monitoring, Perfected. of Citrix admins need centralized visibility of Citrix and non-Citrix tiers from a single pane of glass for faster troubleshooting eG Enterprise delivers unmatched performance insight across every Citrix and non-Citrix tier. 91% XenApp XenDesktop XenMobile NetScaler StoreFront PVS XenServer CitrixCloud SCOM Integration
  • 13. 1 • A Digital Workspace can be the portal to every application a consumer needs Automation with eG Innovations and Citrix What End-to-End Means to Digital Consumers © 2020 Citrix | Confidential 13 Switch IIS Web Exchange Online SharePoint Online O365 SAP IIS Web IIS Web Java App SAP ABAP Oracle DB Java App End Point Network Device NetScaler ADC StoreFront Delivery Controller XenApp XenApp SQL vCenter Storage Active Directory Citrix PVS Citrix Digital Workspace Citrixis slow! To digital consumers, there’s no satisfactory excuse for a poor digital experience!
  • 14. Automation with eG Innovations and Citrix Automated Corrective/Preventive Action Pre-Requisites 14 © 2020 Citrix | Confidential 1. Detect Events – This means being able to collect data from all end-to-end dependencies of the digital workspace (or other IT ecosystems) 2. Make Sense of Events – This means isolating the cause of performance anomalies, preferably before users are impacted 3. Take Corrective/Preventive Action – Ensure that actions are authorized, tested and standardized for repeatability
  • 15. 1 • eG Enterprise includes a library of remote control / remediation scripts • Scripts fully supported by eG Innovations • Actions displayed are in context of component selected • Can be executed from a web browser / layer model • No change to the eG architecture • No listening on any TCP ports • Add/delete/modify your own scripts Automation with eG Innovations and Citrix Scripting for Automated Remote Control / Remediation © 2020 Citrix | Confidential 15
  • 16. • eG Enterprise includes a REST API • Orchestration of eG Administrative interface (i.e., Add/Modify/Delete Components/Tests/Zones/Groups/Maintenance Policies, etc.) • Retrieve analytical data from eG Manager (i.e., alarms, detailed diagnosis, component health, etc.) • Retrieve miscellaneous data from eG Manager (i.e., supported tests & measures, etc.) • eG Enterprise includes a Command Line Interface (CLI) • Extract raw performance data and save in preferred format • Execute administrative actions Automation with eG Innovations and Citrix Automating Administrative Actions © 2020 Citrix | Confidential 16
  • 17. • Bi-directional Incident Management automation • Tiered or rapid response (i.e., swarming) support models • Automate DevOps CI/CD workflows • Multiple integration approaches (Mail, SNMP, CLI, Web Services) • Many out-of-the-box integrations available (i.e., ServiceNow, ZenDesk, MS Teams, Jira, Slack, PagerDuty, VictorOps, etc.) Automation with eG Innovations and Citrix Integration with Ticketing Systems and Tool Chains © 2020 Citrix | Confidential 17
  • 18. Automation with eG Innovations and Citrix 18 © 2020 Citrix | Confidential 1. Detect Events 2. Make Sense of Events Automation Foundation for the New Normal
  • 19. Automation with eG Innovations and Citrix 19 © 2020 Citrix | Confidential 1. Detect Events 2. Make Sense of Events 3. Control Actions • Scripting for Automated Remote Control / Remediation • Integration with Ticketing Systems and Tool Chains • Automating Administrative Actions (REST API, CLI) 3. Control Actions Structured, Semi-Structured, Unstructured Routines/Procedures
  • 20. Root-cause automation Scripting/control actions REST API (with Micro Apps?) TT integration Nanda slides and/or demo © 2020 Citrix | Confidential 20
  • 21. Say Yes to Automated Organizing! A Virtual Assistant for Citrix Admins www.eginnovations.com • Detect Events • Make Sense of Events • Automate Control Actions info@eginnovations.com
  • 22. © 2020 Citrix | Confidential 22 Claim your gift! We will notify every tenth attendee* on this webinar to claim a pair of wireless earbuds Look out for an email from Citrix Ready with instructions to claim your gift Enjoy the gift! Hope to see you on our subsequent webinars. * Not applicable for Citrix and Partner employees * The gift can be shipped within US and Canada only
  • 23. 23 © 2020 Citrix | Confidential Q&A info@eginnovations.com www.eginnovations.com

Editor's Notes

  1. Citrix intro...
  2. Citrix...
  3. Citrix...
  4. Citrix or eG?
  5. Citrix or eG?
  6. one thing is certain about the digital age....digital consumers have very high expectations when it comes to digital performance....they are totally unforgiving...to employees, it's a productivity drain and for customers it's often lost revenue.... ....to digital consumers today there's just no satisfactory excuse for a poor digital user experience...
  7. ...we've all heard about the future of work, which is undergoing its biggest and fastest transformation since WWII....
  8. ...this is driving digital workspaces to become mission critical for the digital age...
  9. ....and it's not going away...the emergence of mission critical digital workspaces is both disruptive and permanent....
  10. ...eG Innovations recently partnered with XennAppBlog.com and surveyed over 1,000 digital workspace professionals between December 2020 and February 2021....a summary of the survey results is in your handouts section.... ...not surprisingly, it confirmed that executives were very much aware of the increasing importance of digital workspaces....and performance and troubleshooting were particular concerns....
  11. ...what we heard from digital workspace pros was that they wanted monitoring tools that focused on end user experience, they wanted a single, unified console to monitor, diagnose and report on all digital workspace technologies and more than 50% of them were spending more than a quarter of their time troubleshooting....
  12. ...eG has polled Citrix administrators in past surveys and found similar results...91% of Citrix Admins tell us they need centralized visibility of Citrix and non-Citrix tiers from a single pane of glass.... ..and of course, that's exactly what eG Enterprise has been doing for a long time now...in fact Citrix has been using eG as the exclusive performance monitor for Summit and Synergy since 2014 and more recently uses us for their global, multi-cloud demonstration centers.... ...so we obviously believe we're doing something right when it comes to monitoring the performance of Citrix digital workspaces...
  13. ...but the Citrix digital workspace is often the portal for employees to access every application they need to get work done....and sometimes it's also the way customers access critical services.... ...> eG has been managing every Citri tier for well over a decade and is certified at every layer of the Citrix stack...but we have always gone beyond that to include non-Citrix dependencies like active directory, SQL, storage, network devices and other components... ....> in fact, the same digital performance monitoring platform can be applied to other digital ecosystems like Office 365 or ERP systems like SAP.... ...>and as every Citrix admin knows end users are quick to point the finger wherever it's convenient for them...>...they simply don't care what the cause of the issue is, they just want it FIXED right?
  14. ...and so when we talk about automation, remember unless you can detect and make sense of events first, taking corrective or preventive action automatically becomes a game of russian roulette... this is why there's so much hype around things like AIOps and machine learning....both of which eG Enterprise has been doing for almost two decades... ... Your virtual assistant will need to first detect and make sense of events before it can begin to help you automate operational tasks...
  15. ....Nanda will show us a few of the ways we automate problem isolation in a minute, but let's talk about the 3rd step for a minute....how we can take different control actions once we've made sense of events.... ...eG has included scripting for many years and includes a library of scripts that are fully supported by eG Innovations... (read slide).... ...and of course customers can add their own scripts as well...
  16. ...another form of automation that's important is automating administrative actions.... ....eG includes a REST API as well as a command line interface, each of which can be used in different ways to automate repetitive administrative tasks....
  17. ...and of course we've had bi-directional Incident management for years now...which means we not only automatically open tickets, but can close them automatically when service is restored... ...we have many out of the box integrations with ticketing systems and tool chains that use whatever method if integration is appropriate given the tool and the use case...
  18. ...so, before I ask Nanda to give us some more details...I wanted to put these into perspective from an eG Innovations, Citrix and digital workspace perspective... ...eG’s patented analytics and deep Citrix domain expertise provides a foundation for automation by detecting and making sense of complex, multi-domain performance events....
  19. ...this is an essential foundation for automation of preventive and corrective actions...what we’ve called self-healing correlation for decades....and we also provide an ability to automate repetitive administrative tasks as well.... ....so, Nanda, can you show us a few examples and use cases of how we can do this for Citrix Digital workspaces?
  20. ...thanks Nanda...if anyone wants a deep dive just contact eG Innovations and we can discuss your specific requirements...