aimWest Mobile 9.15.2010

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Keeping Up with Your Mobile-Savvy Consumers It’s abundantly clear that the mobile space is evolving at a rapid pace with no signs of slowing down. We know that consumers are addicted to their mobile devices and mobile internet usage is projected to trump desktop usage this year, so why isn’t your marketing plan focusing on your mobile consumers? Join Tomer Cohen from LinkedIn as he discusses how to keep up and capitalize your marketing efforts with the on-the-go, mobile-savvy consumer. Attendees will learn how to: Set and exceed mobile engagement goals Anticipate the wants & needs of your audience Leverage mobile marketing to delight your audience and grow your revenue

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