1. 1
From the desk of Mr. Chia Weng Lee (Jupiter)
Address: 456 Corporation Road. #08-01. Singapore (649813)
Email address: cwenglee@gmail.com
Mobile number: 91693366
Linkedin profile: http://www.linkedin.com/in/chiawenglee
Facebook profile: https://www.facebook.com/jupiterpropertyclub
Twitter profile: https://twitter.com/Jupiterchia
Instagram profile: https://www.instagram.com/jcjc2013/
Youtube channel: https://www.youtube.com/user/jcproperty2012
Who is Jupiter Chia? My brand and summary of the value I can add:
Top 5% consistently in Sales achievement. Proven marketing results in generating leads,
prospects and converting them in buying customers at little or no costs through cutting edge
digital marketing strategies, systems and skills I developed and use across the highest traffic
social media platforms such as Google, Facebook and Youtube.
Am constantly re-inventing myself, un-learning and re-learning to be the top in my field.
Creative, strategic and yet practical & action-oriented. Proven problem-solving abilities, results
and successes throughout my career. Can spot unseen opportunities, seize and develop them
into businesses. Able to create and run businesses harnessing the lifeblood of Marketing &
Sales, combining the power of traditional marketing and new age digital marketing & social
media, to dominate targeted markets, using psychology, sales funnels, breakthroughs in
customer interaction, engagement to increase sales conversion and lifecycle Customer
Relationship Management. And able to bring out the best in people through motivation, Talent
management and retention. Have experience, insights and business applications in multiple
diverse industries from Chemicals, Financial Services, FMCG, Consulting, Public Sector,
Professional Services in Executive Search, Property, etc.
Relevant Experience, Past Achievements and Specialised Skills:
Digital Marketing (Google, Youtube, Facebook)
2010 to 2016
I manage an annual personal business budget of $80,000 for Search Engine Marketing (SEM) using
Google Pay-Per-Click (PPC) to obtain targeted leads for specific real estate new condominium projects.
Achieved an excellent Return-on-Revenue of $3.60 per dollar spent/cost.
Dominated free Search Engine Optimisation (SEO) for both Google searched keywords and Youtube
searched keywords for specific new and resale condominium generic high level keywords and long tailed

2. 2
keywords for all parts of the property buying cycle throughout Singapore for more than 20
condomimium projects and all are still ranking till date. Received up to 5-10 unsolicited in-bound buyers
calls daily direct from free SEO search results. Dominated page one google search results ranking for
keywords “Firesale Property Singapore” for 5 years till present.
Ran successful Facebook advertisement campaign to generate prospective property buyers leads from
three targeted Countries, Singapore, Malaysia and Indonesia.
Achieved page one ranking of Google search results for website and Youtube videos within 30 minutes
from start of uploading video to Youtube and publishing live the video. Developed and uses a personal
google page one ranking system to optimise for such ranking results. This 30 minutes ranking is
repeatable every time.
Achieved page one ranking of Google search result for keywords for Facebook business and fan pages
and posts. Developed and uses a personal system to optimise SEO for Facebook page ranking results.
Shocking but true. I do not spend at all on Straits Times classified advertisement nor do I own any paid
property portal accounts like Property Guru like 100% of the rest of the real estate agents do. As I am
able to get free and direct sellers, landlords, buyers and tenants leads and in-bound calls/listings from
my own Search Engine Optimisation (SEO) efforts and results from Google, Facebook and Youtube all for
free (all ranked and searchable on page one on these three biggest platforms and sources of traffic).
Property Marketing and Sales
2010 to 2016 Property Marketing
Achieved authority status, the go to for a website and blog on the Minton Condominium quoted by
potential buyers and owners for latest status on the project, property measures, news and implications
for property purchase at Singapore national level forum. www.the-minton.net
By applying buyers’ psychology, developer marketing cycle and stages, market buying sentiments,
achieved the authority status, go to website for new condominiums’ Temporary Occupation Permit
(TOP) and key collection news and procedures and latest CapitaLand news and promotions for the two
largest condominiums in Singapore by CapitaLand, the D’leedon and the Interlace. www.d-leedon.sg and
www.interlace.sg
2010 to 2016 Property Sales
Senior Marketing Director, with ERA Realty Network Pte Ltd (Singapore’s Largest, Highest revenue
Real Estate Agency).
Achieved Multi-Million achiever club award for 2016. Achieved top 3%, ie. top 150 achievers for
commission earned for 3rd
Quarter 2016 amongst 6500 agents.
Achieved overall 49th
position (2013), top 1% in commission earned amongst ERA Realty Network Pte
Ltd’s total 5,000 plus agents. Ranked overall number 8th
position for (2013 third quarter), top 10 agents
amongst total 5,000 plus agents.
Holds sales record for selling/closing 11 units of sales in a single month (2010) with 4 sales in a single day
for a single condominium project, the Spottiswoode Residences.

3. 3
Personally closed 4%, 40 over units of total number of units in a 1000 plus units new condominium
project, the Minton.
Human Resources, Organisation Development and Corporate & Schools Teambuilding
Own Consulting, Training and Team Building Business
2006 – 2009
Consultant and Trainer with Human Resources Singapore on Strategic Human Resources, Business and
HR Metrics and Key Performance Indicators (KPIs), Talent Management, Motivation, Recruitment and
Retention strategies. Trained corporate clients and public clients in Singapore, overseas in Hong Kong,
China and Japan (in English – Translated). Presented at Human Resources Conferences in Singapore,
overseas in India, Delhi and in Shanghai, China in Mandarin.
Business Balanced Scorecard and KPIs consulting and implementation project for regional MNCs, Kellogg
and local SMEs.
Corporate Teambuilding project for Ministry for Manpower (MOM). Youth Olympics Games
Teambuilding program for Riverside Secondary School.
Past Corporate Positions
2005 - 2006
Human Resources Director, Overall China. With Pernod Ricard. Stationed in Shanghai, China.
2002 – 2005
Regional Human Resources Manager for ICI Paints Asia Pacific covering Singapore, Malaysia, Thailand,
Indonesia, Vietnam, India, Pakistan, Sri Lanka, China and Hong Kong.
1999 – 2001
Senior Consultant for Occupational Psychology Consulting Firm, Saville & Holdsworth (SHL). Certified
psychometrics tools assessor for MBTI, Occupational Personality Questionnaire (OPQ) and DISC.
Associate Director for International Survey Research (ISR). Consults to MNCs and government ministries.
1997 - 1998
Part of Management Team. Manager, Service Quality & Competency Development for Standard
Chartered Bank, Consumer Banking Division. Oversees Service Quality and Operational Process
Improvement for the bank and 20 branches across Singapore.
Executive Search Researcher with PHR Executive Search. Served mostly US MNC clients.
1992 – 1997
Human Resources Policy Officer (Service Vocations) with Ministry For Defence (MINDEF) covering ARMY,
NAVY and AIRFORCE over a population size of 8,000 service vocation personnel.
Internal Management Consultant (Total Quality Management,TQM) with Ministry For Defence
(MINDEF). Overall Lead Consultant for concepturising, developing and implementing TQM in MINDEF as
featured on Straits Times. Certified internal ministry assessor for Singapore Quality Award (SQA).
Certified ISO 9000 System assessor.

4. 4
Elected and ran as Chairman, of the Total Quality Management (TQM) Interest Group of the Singapore
Institute of Management (SIM).
Education:
Masters of Business Administration (MBA) in Human Resources and Consultancy from Maastricht School
of Management (MSM), Netherlands.
Bachelor of Arts (Economics & Psychology) from the National University of Singapore (NUS).
GCE ‘A’ levels from Raffles Junior College.
Awards:
Received the Merit Award for the Entrepreneurship Business Plan competition organised by the Rotary
Club of Singapore in 1992.
Received the HRD Leadership award from the World’s HRD congress in 2006.
Languages:
Fluent English, Mandarin and Cantonese.
Professional Real Estate/Property License And Global Certification:
Real Estate Salesperson (RES) license number R021578G awarded by the Council for Estate Agents (CEA).
Certificate of Housing Agent (CEHA) awarded in 2009.
Certified Global Real Estate Specialist (GRES) awarded by Singapore Association for Estate Agents (SAEA)
in 2010.