2. The masthead is the largest size font
on the cover and has a unique font.
This one is also slightly covered by
the main image showing that it is a
well known magazine as people
know what it is called due to the
easily recognisable features od the
masthead. The colour contrasts on
the background (red on black)
making it easily noticeable.
Skyline is placed above the title giving the
impression that it is of some importance and
also gives the viewer and incentive to buy the
magazine as it holds some useful information
that the reader may create an urge to know.
The black writing on the white background
makes it stand out and makes it easy to see.
The colour scheme of the magazine as a whole
makes all the content on the cover very easily
noticeable and clear to see as the colours do
not blend together. Bright colours tend to be
the base of the cover with darker coloured text
to contrast so that the reader does not have
any difficulty reading the content.
The issue number and date have been
placed almost within the masthead and
in small writing which implies it is not
as important as the other features on
the magazine.
Main coverline, the second largest text
on the cover implying it is the most
important or intriguing story that is
aimed to entice the viewer into reading
it. Usually exclaimed as it aims to give
the reader an urge to buy it.
A splash, it gives the viewer an incentive to buy the
magazine as they are promised a certain item or
offer that often is free and of interest to the
audience of the magazine.
Coverlines that show a variety of
different information that may be of
interest or importance to the audience
and also gives a preview of what is in
the magazine so the buyer know a basic
idea about what is inside before they
purchase.
The main image shows a popular figure that people
may look up to and idolise and he is obviously of
importance as it is a medium-long shot as opposed to
the usual medium close-up shot. He also covers part of
the masthead which also implies he is a man of
importance and power whilst giving direct address
making the audience feel more involved.
3. The skyline reads “the dark night
returns” advertising a new film and
the director as he has previously had
a successful film.
The masthead is in a unique and large font to
show importance and make it stand out from all
the other text on the cover. It is also in red to link
with the obvious main focus of the magazine that
is “Inception”.
The title of the film is written in bright red to
make it stand out and make it easy to read as
well as being in a large size font to show
importance.
The main image of Leonardo DiCaprio, an
extremely popular figure amongst films, is also
holding a gun which would help people grasp an
understanding of the genre of film and what the
magazine has inside. He also covers part of the
masthead which show it is a well known
magazine.
The splash is giving the audience an incentive to buy the
magazine as it is offering what would be perceived as an
exciting event. In this case it emphasises the offer making it
seem more appealing to the audience. The use of gold also
makes it seem limited edition or special in some way.
Exclusive add-ins and offers create an even
bigger incentive to buy it as many different
offers are being made so audiences are
encouraged to buy a copy.
The use of the directors name helps the magazine
become more appealing as the director is so well
known and many people enjoy the movies he
produces.
Again, this magazine uses the director as a way
to advertise the magazine to make it more
appealing as the franchise talked about in this
section and other films produced by
Christopher Nolan are very popular to the
target audience enticing people to buy it due
to the interview being exclusive.