Analysis of 3 front cover, 3 contents pager and 3 double page spreads.

1. Mast head: The master head is the largest
font on the page so it stands out to the
audience. The bold white font also helps it
stand out on the pink background. The
positioning of the mast head written across
the top of the page so that it is one of the
first thing the reader notices, which is very
important, as they want they audience to
remember the magazine.
Main image: The main image is a mid-
shot of Travis Scott is positioned right
in the centre of the page, with his eyes
looking directly into the lens of the
camera. This front cover highlights
Travis Scott as superior because he is
much darker than all colours in the
back ground and writing.
Cover Line: The cover line “Travis
Scott” informs the readers who the
main image is and lets an insight of
what’s going to be inside the
magazine. The cover line is white and
bold so it stands how to the
audience.
The smaller cover line below “Living
for Fashion” also stands out very well
as it’s a white bold text on a dark
background, this cover line also tells
the reader about what’s inside so
that it may draw more interest to the
audience to try and make them buy
this magazine over the others on
sale.
Price and barcode: The barcode for this magazine
isn’t of the front cover, this means it may either
be on the inside cover or the back. They have
done this as it would take some of the effect of
the front cover and also to make it more unique.
The price for this magazine is $10, which is quite
expensive. Therefor the designer has place the
price in the smallest font so the reader would
find it harder to see and hopefully be already
drawn to the magazine buy the cover and the
contents in side.
Colour palettes: The colours that have been used are
very different and unique to any other Hip hop
magazine as these are Black, white and Pink. By using
these colours, it will make the magazine stand out
when it’s on sale so more people will notice it, which
is very important as Paper want to sell their magazine
more than their competitors.
The design of this front cover is very simplistic but
effective as it shows Travis Scott is very important as
he is the only image on the page. As there is hardly
any writing apart from Travis’s name and the master
head, the readers eye would automatically be drawn
to the main image, which is what paper magazine
wanted as they hope the audience would buy it more.

2. Mast head: The mast head XXL is boxed out
with big, bold, red writing so that it stands
out over everything on the page, which is
important as this is what people will
remember in order to buy it again.
Colour Palettes: The colour in the
back ground is been made very
light, along with the city, this is to
bring out Jay Z as he is dressed in
black, this is to show that he is
dominant and important. The red
writing on ‘XXL’ and ‘Jay Z’ is also
helped stand out by the very light
background. Also XXL has used
these colours which are used very
often as they can be very effective.
Main image: The main image of Jay Z is positioned
around two sets of buildings and shows him to be
much taller than them, which is to show he is the
king of his hometown, and could even means he is
the king of hip hop. As well as that his facial
expression is very serious. All of this is to show that
Jay Z is very important and superior. Also, XXL has
tried to make this image appeal to both male and
female as he is position with his hands half in his
pocket looking very manly.
Tag lines: The tag lines on the right are
to show the reader what’s important
inside the magazine and to attract
attention from the audience. The tag
lines on the left side are extras which
the reader can see and will help them
chose whether they want to buy the
magazine. The fonts used are very basic
which fits in with the simply layout and
text.

3. Title/Mast head: this show to the readers the name of
the magazine, so that people can remember the
magazine and buy it again, this is normally big and bold
so that it stands out that the rest of the magazine.
Sometimes half/abit of the master head is covered, this
is because the company feels that the magazine name is
big and the public only need to see half of it to
recognize it.
Tag line: these tag lines show other
stories inside the magazine and
other advertisement to draw
attention from buyers. The that are
in bigger and bolder text help draw
attention to the reader as the editor
wants them to think these are more
important
The main image of a huge Hip-hop
star that most people of the genre
like will straight away be looking at
him. He is positioned mainly in
the center and looking directly at
the camera, the clothes he is wear
link to the rest of the page as they
are dull colors but the rest of him
stands out.
Barcode: this is to allow the
shop to scan the magazine
so that the public can buy it.
This also has the price of the
magazine, in very small
print; this is because it is
fairly expensive.
Tag line: the tag line is
linked to the main cover
image, as it is showing who
is on the front, this tag line
is normally the biggest and
the brightest, as Jay-Z is the
main story in this magazine
and that would attract
people to buy it
The have added the website link at the
bottom of the magazine so that readers can
find out more information.
The lay out of this magazine is very
simply, as it has the main image in the
center of the page and then little
writing around it. This is to make it
easy on on the readers eye and so
that the readers attention is only
drawn to certain information. The
colors of this magazine is a simply
choice chosen by most Hip Hop
magazines, this is red white and black.

4. A Large ‘v’ in the background to indicate
that the V in vibe is important as it
symbolises the magazine to the readers.
The title ‘contents’ is layed out in
a different way so that it catches
the reader’s eye and makes it
different to other magazines. The
dark black colour on a light
background also helps the words
stand out.
The colour of the back
ground is extremely light,
which helps the writing
stand and the main
image stand out. This is
very which important as
these are the main
features on the page.
Main image of Kanye West stands
out as it is at the centre of the
page, also he is much darker than
the back ground which helps him
stand out, also he has a very
serious face looking directly into
the camera, this is to connect him
with the reader and show that he
is serious about his work. The red
hand and hand coming over his
chest can be part of the male gaze
to try and connect the magazine
with women as they may feel he
has a passion for love.
The main title ‘features’ is in a different
font so that it stands out and has a
traditional hip hop look to it so it fits
with the specific genre. The tag lines
are there so that it is easy for the
readers to find the subject they want to
read about.

5. The main image is of a rapper in the centre of
the page looking directly into the camera. He
is wearing a lot of golden and silver chains,
this may identify him ass rich and also create
a unique image of himself. The big mask and
nasty look on his face may identify his back
ground as he may come from a gang like a lot
of hip hop artists. Also this helps him stand
out. This image appeals has been made to
appeal to women as well as he is wearing
least clothes as possible and got tattoos over
his chest.
Title: The big “V” in the back ground is there
to represent the Vibe magazine and to show
its importance. Also the “V” is a darker
colour which makes it more noticeable.
The word “contents” is set out in a
different way to any other
magazine, this is to make it more
unique and would help it stand out
over competitors. The use of the
big white bold text makes in
contrast with the dark background
so that it stands out and shows it’s
important. About the contents
word, there is the vibe logo and
the issue date so show readers
when the magazine was published
and lets them know who it’s by to
re ensure the reader remembers
so that they can buy it again.
The sub headings on the left side of the
page are in a bolder and more stylish text,
this is to help the reader rememorize the
magazine but also high lights the words
more which makes it easier for the reader
to identify the certain pages they want to
read. This chosen text also makes the
magazine look classy which separates the
magazine from their competitors which
mostly use more basic texts.
Colour palettes: The colour of this contents
page is Red, Dark red and white. The dark
back ground helps bring out the main image
even more which puts the artist in the spot
light and shows he is the main story and is
very important.

6. Down the side there is all
the page numbers in a
small font, this may be
difficult for the readers to
read, however there is a
lot of them which can be
helpful as readers can
find the page they want
and what’s on that page.
The main title is big and bold to stand out, but
also XXL have used slang words, “doin’ lines”
they have done this to make it fit in with the
relevant gender. Also they have used this term
as it fits in with the article and that a lot of hip
hop artist have had history with drugs.
Main image of BoB is on the left side
of the page; with him wearing jacket
bright orange, and this attracts him to
the reader so they instantly know
what the main story is about.
At the bottom of the page there is the XXL logo to
make sure readers know what the make of the
magazine is so that they can buy it again if they
like it. Also there is the date, this is so that the
reader knows when it was issued and may help
when they are reading certain articles.
The color scheme for this contents page
is red black and white/grey. This is one of
the most common color choices for this
type of magazine as it is very basic but
effective.
The lay out of this magazine is basic but
effective as it is easy on the eye and can be
read easy. The text is set out in columns so that
the reader doesn't’t find it hard to read and its
also easy to find the page they want, due to
the big and bolder page numbers.

7. Colour palettes: The colours used at
just black and white, this has a massive
effect as it makes the magazine look
good and smart, just like Rick Ross.
The use of the extremely white back
ground makes the make image and
title stand out, this is important as it is
what the reader looks for.
The title “man made” is in big
capitals in black bold writing, this
makes it stand out massively which
is very important as this is what
attracts the reader to the page.
Also the text is set out very
uniquely as it is mirrored upside
down. This will draw more
attention to the magazine as it
different to any other magazines.
The colour scheme for this
magazine is very simple and
completely different to any other
magazine, the editor has taken a
different approach by choosing
colours that are extremely basic,
which makes this magazine more
unique. These colours are Black
and white.
The main article is in a single column which makes it very
easy for the reader to read. Also the text has a huge block
capital T on the first word, this makes the look different and
adds a good effect to the page, adding more class to it.

8. The colour scheme for this page is black, white and orange. This is a different
colour choice to other magazines which may have been done because Wiz
has a different style of rapping to other artists. Also, the orange has been
used to identify the important parts in the article and makes it more effective
for the reader. The black on the page has been used for the title and the sub
headings; this shows makes these words stand out over the white back
ground as these are important to the reader. As well as that, the orange
represents happiness and success, but the black identifies darkness and evil,
this may be telling the reader that there are two sides of Wiz in which we
don’t see.
The lay out of the page is very simple, as there is
one main image covering on side of the page and
then the text in two simply columns on the other
side. This is to make it much easier for the reader
so that the text isn’t spread around the page and
covering the image, so that it’s harder to read.
Also the dark background behind Wiz helps make
him stand out and shows his importance, as he is
the main story.
The image used of Wiz Khalifa is a close up that has filled
the whole left page, so that it focuses on his face and the
smoke coming out his mouth. As Wiz is a hip hop artist
commonly know for smoking cannabis which is his
signature look. This relates to the tag lien “how high” as
this relates to smoking, and the common subjects in his
songs and the article.

9. The main title on this page is a quote of what Justin Bieber
saying Girls give him a headache, this is to attract attention to
the audience so that they will read on. The use of different
colour helps it stand out so that the reader doesn’t miss it.
The lay out of this double page spread is very complex
as there is a lot writing and lines going over the page.
On the left side there is the main image that covers
pretty much all the page, this is to show that he is the
main story and that he is important. The lay out of the
title is vey bold and in two different colours, this is
because the editor wants it to stand out as its
important to the reader. The articles below are layed
put in different columns this is to make it easier for
the reader and also separate different parts of the
article.
Colour pallets, the colours on this page
are pink, white and black. These colour
appeal to mainly girls, which would be
the intended audiences. In the text the
editor has used to the use of colours to
high light the important parts, so that it
stands out more to the readers eye.
The main image has been done to appeal to
girls as Justin Bieber is wearing little clothes
and showing off a tattoo. This is to attract and
audience as many girls love him. He is also
looking directly into the lens of the camera,
this is connect him more with the reader.