On Instagram brands enjoy regular engagement with 4% of their total followers. Compared to less than 0.1% on Facebook

1. Build Your Brand!!Build Your Brand!!
InstagramInstagram
MarketingMarketing

2. 2 Minutes of Excitement!!

4. Ranking Well,
But Not a Brand?
Google’s Gonna
Reclassify Those
Tactics.
Via http://www.seobook.com/learn-seo/infographics/brand-branding-brands.php
https://moz.com/google-algorithm-change
http://backlinko.com/google-ranking-factors
Why Branding is Important?

5. Source : MOZ
1998-2008 Keyword Matching

6. 2015 Sep Keyword Matching

7. 2015 Sep Keyword Matching

8. 2015 Sep Keyword Matching

9. Build buzz around your business
How it works:
• Create a brand presence
• Build a community and engage with them
• Monitor your activity

10. Instagram Buzz!Instagram Buzz!

12. Why to Use Instagram for Business?
https://blog.bufferapp.com/instagram-marketing

13. Create a brand presence
•Create an account via Instagram app
•Update your profile information
•Start posting photos relevant to your brand.
•Connect your other social accounts.

14. Build a community and engage with them
• Connect to FB Page and Twitter account.
• Use hashtags
• Reply to comments
• Use @ mentions to reference a specific user.

15. Monitor Your Activity
• Monitor and respond
• Search hashtags and location pages
• Use Instagram API to pull content by hashtag

16. Experiment & Learn About Your Audience
• Frequency
• Listen & Adjust
• Change Perspective

17. http://www.komarketingassociates.com/blog/12-examples-of-b2b-companies-on-instagram/
http://luizcentenaro.com/instagram-marketing-guide/
TOP B2B Instagram Accounts

18. TOP B2B Instagram Accounts

19. TOP B2B Instagram Accounts

20. TOP B2B Instagram Accounts

21. Thank You..Thank You..