Presented on Social Media & Social Game           How they works mutuallyBy Abang Edwin SA - @bangwinissimo – bangwin.net
This presentation will contained      Playing tendencies on human  Social platform that change the world    The economics ...
Playing tendencies on human
human defined as playful creatures       (Johan Huizinga - 1872-1945)
Play!
Play!
Play!
Play!
Play!
in every real man,a child is hidden that wants to play              (Nietzsche)
That’s why everybody loves to play
Games   Network Games   Social Games
Games         Network Games    Social GamesFace-to-face    Local Network   Social Media
Social platform that change the world
There are two things that changed whensocial media & social game work together
Social game using social media as           a platform
Local                    Global/Network                  Internet Game                     Game          Social Media
Social Media using gaming approach to       gain loyalty (Gamification)
Social                   Loyalty &Media                   Monetization         Gamification
The economics of social gaming
How big is social gaming?  Source: Future Sessions – The Future of Social Network Gaming
How big is social gaming?Over 300m active players a month  Source: Future Sessions – The Future of Social Network Gaming
How big is social gaming?Over 300m active players a month$6bn spent on virtual goods in 2011   Source: Future Sessions – T...
How big is social gaming?         Over 300m active players a month        $6bn spent on virtual goods in 2011Social gaming...
Top social games – July 2012   Source: Future Sessions – The Future of Social Network Gaming
Top social games – July 2012 #1 Texas Holdem Poker - 33,200,000        #2 Cityville - 28,600,000    #3 Bubble Safari - 28,...
Who are social gamers? Source: Future Sessions – The Future of Social Network Gaming
Who are social gamers?More than 50% are over 40      Source: Future Sessions – The Future of Social Network Gaming
Who are social gamers?More than 50% are over 40Average social gamer is a woman aged 43      Source: Future Sessions – The ...
Who are social gamers?76% continue to use a desktop for social gaming         Source: Future Sessions – The Future of Soci...
Who are social gamers?83% of social gamers use Facebook to play games         Source: Future Sessions – The Future of Soci...
The future of social gaming
[short-terms prediction]Facebook will still be the #1 place to play social                      games
[short-terms prediction]Social games will become more like traditional video              games (and vice versa)
[short-terms prediction]Increased competition/ consolidation in the market
[long-terms prediction]         The rise of alternative         platforms         (Zynga / Google+)
[long-terms prediction]Mobile becomes the dominant device
[long-terms prediction]New and updated monetization models
[long-terms prediction]The rise and implications of social gambling
That’s all, folks Thank you!
Gamechanics Talk - Abang Edwin Syarif Agustin
Gamechanics Talk - Abang Edwin Syarif Agustin
Gamechanics Talk - Abang Edwin Syarif Agustin
Gamechanics Talk - Abang Edwin Syarif Agustin
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Gamechanics Talk - Abang Edwin Syarif Agustin

  1. 1. Presented on Social Media & Social Game How they works mutuallyBy Abang Edwin SA - @bangwinissimo – bangwin.net
  2. 2. This presentation will contained Playing tendencies on human Social platform that change the world The economics of social gaming The future of social gaming
  3. 3. Playing tendencies on human
  4. 4. human defined as playful creatures (Johan Huizinga - 1872-1945)
  5. 5. Play!
  6. 6. Play!
  7. 7. Play!
  8. 8. Play!
  9. 9. Play!
  10. 10. in every real man,a child is hidden that wants to play (Nietzsche)
  11. 11. That’s why everybody loves to play
  12. 12. Games Network Games Social Games
  13. 13. Games Network Games Social GamesFace-to-face Local Network Social Media
  14. 14. Social platform that change the world
  15. 15. There are two things that changed whensocial media & social game work together
  16. 16. Social game using social media as a platform
  17. 17. Local Global/Network Internet Game Game Social Media
  18. 18. Social Media using gaming approach to gain loyalty (Gamification)
  19. 19. Social Loyalty &Media Monetization Gamification
  20. 20. The economics of social gaming
  21. 21. How big is social gaming? Source: Future Sessions – The Future of Social Network Gaming
  22. 22. How big is social gaming?Over 300m active players a month Source: Future Sessions – The Future of Social Network Gaming
  23. 23. How big is social gaming?Over 300m active players a month$6bn spent on virtual goods in 2011 Source: Future Sessions – The Future of Social Network Gaming
  24. 24. How big is social gaming? Over 300m active players a month $6bn spent on virtual goods in 2011Social gaming industry to be worth $10-15bn by 2015 Source: Future Sessions – The Future of Social Network Gaming
  25. 25. Top social games – July 2012 Source: Future Sessions – The Future of Social Network Gaming
  26. 26. Top social games – July 2012 #1 Texas Holdem Poker - 33,200,000 #2 Cityville - 28,600,000 #3 Bubble Safari - 28,100,000 #4 Farmville - 21,900,000 #5 Bubble Witch Saga - 19,800,000 Source: Future Sessions – The Future of Social Network Gaming
  27. 27. Who are social gamers? Source: Future Sessions – The Future of Social Network Gaming
  28. 28. Who are social gamers?More than 50% are over 40 Source: Future Sessions – The Future of Social Network Gaming
  29. 29. Who are social gamers?More than 50% are over 40Average social gamer is a woman aged 43 Source: Future Sessions – The Future of Social Network Gaming
  30. 30. Who are social gamers?76% continue to use a desktop for social gaming Source: Future Sessions – The Future of Social Network Gaming
  31. 31. Who are social gamers?83% of social gamers use Facebook to play games Source: Future Sessions – The Future of Social Network Gaming
  32. 32. The future of social gaming
  33. 33. [short-terms prediction]Facebook will still be the #1 place to play social games
  34. 34. [short-terms prediction]Social games will become more like traditional video games (and vice versa)
  35. 35. [short-terms prediction]Increased competition/ consolidation in the market
  36. 36. [long-terms prediction] The rise of alternative platforms (Zynga / Google+)
  37. 37. [long-terms prediction]Mobile becomes the dominant device
  38. 38. [long-terms prediction]New and updated monetization models
  39. 39. [long-terms prediction]The rise and implications of social gambling
  40. 40. That’s all, folks Thank you!

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