Transparency, Recognition and the role of eSealing - Ildiko Mazar and Koen No...
Smash hits double page spread analysis-
1. Basic Layout; The double page
spread uses three main columns
(Rule of thirds). The first column is
for the article which is the smallest
on the page; making it seem the
least important. The middle column
has the biggest width; making it
seem the most important as this is
the main image. Then they have
used smaller images around the
main image in the third column and
the second column.
Colour scheme; They
have used the colours
white, black and pink which
is consistent throughout the
page. However, the bands
clothes are red and blue
which contrasts with the
rest of the page, making
them stand out on the page.
Font size/type;
The page uses a
wide range of font
to make different
parts of the
magazine stand
out. For example,
the words 'boy
racers' is the main
title as this has a
unique font and is
the biggest font
on the page. This
informs the
audience that this
is the main
attraction on the
page and so the
audience will look
here first.
Unique selling
point; The page
includes a mini quiz
which will involve
the audience within
the magazine. This
will excite the
audience as there is
a prize to follow.
Space; The page uses all of the space with lots of
images and text, making it look visually appealing.
It makes the magazine look busy and highlights
that this magazine has a lot to offer with lots of
'gossip' which meets the interests of the target
audience of young females/ teenagers.
Images; the main image is centred on the page and is also the biggest image on the page; making it seem the most
significant. The band in the main image are walking towards the target audience and seem to be looking straight at them
which is the use of direct address. This will intrigue the audience as they will think that the magazine is aimed at them. The
use of the mise-en-scene in the picture is also significant as it adds to the theme of racing as the audience can see cars and
'The race' in the background. The boys are also holding helmets. There are other smaller images around the main image but
with the same people in. These images are just as important. They use quotes from the model in the picture which will
intrigue the target audience as they will want to know what they are saying as they see these models as idols. The quotes
make the page more realistic Consequently, making the audience want to buy the magazine.