The document provides details about a proposed movie review magazine called "Post Screen". It outlines the target audience as males aged 25-39 from the ABC1 and C2 social grades. The content will focus on action and sci-fi films to appeal to the target demographic. Details are also given about photography skills learned from previous projects that can be applied, such as different camera shots and using Photoshop to cut out backgrounds from images.

1. Andreas Mina

3. Auto car is a magazine that specializes in different types of cars, whether its sport, S.U.Vs etc.
The front cover consists of a red and yellow colour scheme. Yellow is a bright and standing out colour. It’s a colour that represents
warnings ( e.g. Do not slip signs are yellow), and makes you aware, as you cant avoid looking at the colour, as it stands out. Red is a
masculine colour, and represents danger and determination. The colour blends well with the magazine, as the red represents
determination to getting the cars. They start with the logo in a bold font listed at the top left of the page, as that is the starting point to
read. Its in a bold text. They put it in a yellow box, in red font in order for the logo to stand out. It stands out as it has a different scheme
compared to the rest of the top heading. The cover line appears to be at the top and the middle of the page. The middle cover line is
presented in a big font. This is so that it stands out from the rest of the front cover, so that it grabs the most attention. The 7 is in a
different colour, to prove a ppoint that there is a lot of new cars. The main image is spread in the middle of the magazine, and three are
dotted at the bottom. This is so that the newest and main story gets the most attention, and to show how this is especially included in
the magazine and the top story compared to the standard cars at the bottom. The ,main target audience for this would mainly be males.
The reason from this would be from the masculine colour scheme, and the car theme, as its more of a male topic. The written
language. The language is persuasive the top quote acts like its telling you to go ahead in buying a polluting car. Its telling he good
news ad makes a big deal about it, (showing new cars) and being honest, with the reviews. The average age for those who read this
magazine would be 55 year olds, who are mainly the richer class (ABC1). This is probably because the book contains expensive cars,
in which people may want to spend their money on, as they an afford it. The magazine like to use wide spread images in their
magazine, and the front. This is to promote the whole car itself. They also like to use bold font, in order to make the car brand
noticeable to grab your attention. Inside the magazine and the website, they like to talk about competition between two things, and they
like to compare for the audience to realise the best, so they can be persuaded to buy the best.
https://issuu.com/mimimi959/docs/a-uto-car_uk_5_april_2017
https://www.autocar.co.uk/car-review/volvo/s90

4. https://issuu.com/halfkut/docs/hairandbeauty
Hair and beauty is a magazine specialising in hair style and cosmetics. The colour scheme for the front
cover is dark green. The green is the dark background, and the model in the front is the main focus in the
magazine. The green stops you from focusing from anything around, and allows you to focus on anything
other than green. The colour scheme has a white and green theme to it. The colour green is the main look
for the front magazine, as it’s the colour dress that the model is wearing. So because the model is wearing
a green dress, the magazine want to stick with colours theme by promoting the colour on the font page. The
same goes for the double page spread. They are promoting the colour red, as it represents desire (to want
something).The logo covers the top of the magazine. The “&” is smaller than the rest of the logo. The big
words in the logo, make them look key and important to the magazine, as the and isn’t an important word to
know. The Blobs of writing seem to start of small, and end up going bigger. This makes it seem like the
titles are getting better and better, and the size make you focus on the best title (the biggest one). It also
acts like it is shouting t you, saying look at what we include. The magazine doesn't seem to have a website
for itself. The written language. The language layers up, and explains what its about. But the way its
explained is quick, and is done to draw your attention to. Its got persuasive language that explains what
you’ll get out from reading the article. Audience. The audience would go to women. The reason for this is
because the magazine, only has women models in them, mainly demonstrating the style. The target
audience would also go to stylists too. The reason is because he whole topic of the magazine is beauty,
and the stylists can use this for inspiration for what they can do. Lastly the class. I would believe that the
class of the audience would be between c1-d. The reason is because a hair dresser isn’t a very high paying
job, but still affordable. The page has a large title which covers half the page. It gets bigger as the last word
is bold. This shows off the title title, to promote what the article is about. The magazine like to use large
pictures in their pages and title. The large photograph on the side grabs the readers attention, to show an
example of what the article is about. With the text in the article, its layed out so every paragraph has a
separate theme. The paragraphs talk about the style of the hair, and how easy it is. These step by step
rules are short and easy to follow. By making it short and easy, the readers don’t have to read pages and
pages to do a step by step rule, making them dread having to read the next style.

5. Absolutely home is a magazine which specialises in interior design for your home. The colour scheme for
the front page is red and white. The red represents desire (to want something). The red fits perfectly in
the front cover, as the sofa is red. The colour on the sofa desires you to want it. The logo also follows the
red scheme. The red on the logo shows the desire to want what the company itself has, drawing intention
to know what you may want from the magazine. The logo itself spreads across the top of the magazine.
The font is thin, neat and sophisticated. it has the ”absolutely” in small texts on the top, and the home in
big text in the top middle. This is to promote the key word “home”, to show that is what the magazine is all
about. The text is nest and thin in order to make it look clear and nice rather than having spikes and
curves on the text. This is to show how good the interior designs are going to look, as the neatness of the
font shows good presentation to the company. The website and inside the book don’t seem to follow a
particular theme, except from a white background. This is because white represents perfection and
goodness, and having pictures of furniture over it, compliments the picture. The sub-headings go from
side to side on the the front cover, and have their own space. Its like every announcement on the front is
important to be layered on top of each other like a list. It shows how the sub-heading is key to the inside
of the magazine. It has a different colour scheme to the logo, and a smaller font. This is so that the
heading gets the biggest spotlight, and stands out. The image. On the website, the magazine and the
front cover use imagery to show what the product is. The website makes the image spread between the
two paragraphs. This is so that when scrolling down, you get a full revile of what to expect. In the
magazine, the image spreads accross the top, and also to the side. The front cover has the image
covering the whole of the front. This shows that the magazine like to use big imagery, to make the revile
un miss able. The language of the front cover. The subheadings give a taste of what will happen when
reading the article. The taste sentence draws you in, as you want to find out what happens, so you start to
read it. The bottom right sub-heading is a special announcement. it shows that three people will have a
statement in this issue. The fact that it has the names of three different people draws you in to know what
their taste in design is (you can tell that they have something to do with interior design, as their names
feature on a book to do with interior design), so you can see what someone else’s taste is. The target
audience for this would be creative people (interior designer. The reason is because this book involves
giving you creative ideas to make your house look better. Inside of the book and website, they use
language, which explain how you should feel when buying the product. This is good advertisement, as it is
giving you a sneak peak of how you should feel when buying the product, making the readers curious
themselves, and want to experience this feeling. I would imagine that it would be the top class (ABC1)
that would be interested in this magazine. The reason is because they would be the ones who could
afford to decorate your house. With gender and age, i would imagine that the magazine would attract to
30-45 year old women. The reason is because they are the ones who are more into interior design.
https://issuu.com/zestmedialondon/docs/ab_home
https://absolutely.london/wyndham-design-storage-solutions/

6. https://issuu.com/voirfashion/docs/voir_fashion_magazine_19_-_the_tast
https://www.voirfashion.co.uk/fashion
Voir is a magazine which specialises in fashion. Colour scheme. The colour scheme consists of mainly
yellow and purple (fluorescent purple). The colours of the logo match with what the models are wearing.
This is mainly to promote the models theme of colour, by layering the two colours on top of each other
to show the two different colours that the model is wearing. Also, the colours stand out too, as the
purple glows like a fluorescent light, and the yellow is naturally a bright colour, and two bright colours on
a front colour, will only catch your attention to it. There is also a black and white theme to the back of
the front cover. This is to calm down the front page, so that there isn’t too many colours at once. On the
website, they use a fluorescent purple and blue. This is because purple represents creativity, which the
dresses in the book, were creatively designed. In the article, Paris is coloured in red, white and blue.
This is because those colours represent the colours of the French flag. Text. The font to the magazines
heading stands out as it is different to the rest of the font on the page, and is in a curvy and neat shape.
The good and neat style of the logo, represents the good style of clothing in the magazine. In the article,
the text is bold. This is so it can stand out with the theme of the page. By making it bold, it involves itself
to be a main feature of the page too, as its telling where the cat walk was. The sub text is in the middle
of the whole front cover. The words is in a standard font with no style to it. This Is so that it can be the
second thing to grab your attention after reading the logo, then looking at the models, to see this text in-
between them. Image. The image in the back covers the whole front cover. This is because its not the
main focus, but it is noticeable and hard to avoid, as it literally covers the whole magazine. The models
are placed in front of everything, and are placed in the middle. This is to get a front glimpse of the
fashion that has to come. The front two act like that fashion is the main fashion, and the one which is
smaller than the ones at the front is another example, which you can preview. Inside of the magazine, it
has the images scattered about the page like a scrap book. The whole page is covered in pictures of
fashion from voir, to show the amount that they have produced. All the pictures include a model. Written
language. Inside of the magazine, they explain what they have witnessed all together. They talk about
the Paris fashion, by talking about the colours and collections that the models are wearing. This is to
show the detail of the experience of Paris to the audience. With the website have images separated in a
block. This is to show a time lapse of what happened on the cat walk. The way its layed out, makes you
look at the image from the top to the bottom like you are reading a sentence. The target audience for
this would be women aged between 18-24. the social grade is ABC1, the top class.

7. https://issuu.com/sdfsdfjkjk/docs/1dfvdvf
https://www.empireonline.com/movies/star-wars-last-jedi/review/
Empire is a magazine which specialises in movies. For the colour scheme of the front cover, its mainly blue. This
is because of the colour of the lightsaber at the front. It sticks with the theme of the lightsaber, and the Jedi, as the
colour blue in star wars represents the Jedi, and there is one in the front cover. Inside of the book and on the
website, they went with the red theme to suit the films logo(which is red), and to go with the sith theme. With
typography, they have used bold and a pointy font for the heading/logo. Its bold, so it can stand out, as its behind
the picture, and so its different to the rest of the fonts (so you know that is the logo). With the sub heading, they
use a thin and long font, and place it at the bottom middle of the page. They place it in the middle, to show off
what the picture’s movie is advertising. Inside of the magazine (published before the release), they like to update
us or recap of what we know about the movies, so we can be more exited to see the film. In the website, they
review the film, so we know what to expect. Lastly, photography. On the front cover, they get the cut out image to
cover the logo. This so that luke and rey can look grand and dominant, by putting them in front of everything, and
not hiding them. Inside of the magazine, they have the main plot as the big picture, and the behind the scenes as
the two small pictures, to the right. This is so that the one thing we are most interested in (reys storyline) i9s the
most clearest picture, and the things we may be interested (behind the scenes) are available if we want to look at
them. The target audience is aimed at males between the age of 25-39. the social grade is abc1.

9.  The working title will be post screen magazine. The idea comes from post meaning after
something, and screen, representing what you watch the film on. This is the name, as it’s the
review of films.

10.  My target audience for my movie review magazine will be towards males. The age range for the males would
be adults aged between 25-39. the reason for the age range is because is because they were grown up with
the original trilogy/or introduced to the film when the prequels came out in 1999 reason for the gender is the
magazine is about an action and sci fi film which men stereotypically prefer. The content in my magazine will
appeal to them, as my magazine will talk about the action films, which they like. With there sexuality, it appeals
to all (gay/strait/bi). It appeals to all sexualities and relationship statuses, as the magazine doesn't’t specify in
sexuality. The National readership social grade for the magazine would be ABC1 and C2. This is because hey
are the ones who can afford a more expensive magazine, and they can afford to go to the cinema, and they
would want to buy the magazine to hear someone else's opinion. The lifestyle of my target audience would
most likely be “socially conscience”. This is because they may believe everything I say about the film, and will
make a more conscious decision into seeing the film. The majority of the audience may be from London,
Yorkshire and Scotland based on the magazine empire which is a similar product and competitor. The premiers
of movies are mainly in London, which may explain why that city has a big audience. Yorkshire is the biggest
region in the uk, and has a high social grade of ABC1, showing they can afford the comics. Scotland has a
younger generation, which may be interested ithe magazine.

11.  The things which I have learnt from my previous project would firstly be camera shots. With the short film
project i did, i never really used Photoshop. Instead, i learnt about different camera techniques which i can
also apply for photo shooting. With this, id say that I've developed a skill in getting the perfect angle of a
shot when taking a picture, as I know the different lengths of shot and some techniques which may come
in handy; as in my film, i used a range of shots, eg. Long shots, short shots. Also, I’ve used Photoshop in
the past with the irn bru topic. I understand my way around editing and cutting out pictures (from the irn
bru task), which I will be doing with this project, to remove backgrounds. As i know how to cut out
backgrounds, i am bringing this skill to do that to the images i will bring to the project. The thing which
made me want to do a film based magazine would be from the Photoshop based work i did in the irn bru
project. There is lots of areas which i can use more Photoshop techniques on in this theme, as i can make
my pictures look like something else with the help of cutting. It worked i the irn bru project, as the cut out
image blended well with the old style background. Also, my irn-bru poster was inspired from a similar
movie poster (the good, the bad, and the ugly), so with the knowledge of recreating a movie poster from
inspiration, I know how to make a concept cover from pictures of movie photo shoots. That means, i know
how to blend my picture in with the background, without making it look obviously cut.

12. My brand (itself) is film magazine that preaches specially to action/sci-fi/thriller franchises. In this cover
of the magazine, the main topic is about star wars VIII (the last Jedi). It will show a front concept,
theming around the film, and a double page spread, which shows a Photo Shoped image of
someone holding a lightsaber (or possibly two), and a review of the film next to it, telling how the film
was. Also, the lightsaber(s) will glow like in the films, in order for the image to look like it is from the
film, to stop it looking tacky and cheap. Lastly, i will be making a website for my product, where it will
show the review for star wars, and it will be designed to fit with the logo on the magazine. For
research, i need to look at star wars front covers on magazines. By doing this, I can get inspiration to
see how others make a star wars front cover, so that I can interoperate my own ideas of star wars
into my front cover. Also, I may need to look at some reviews of star wars. By doing this, i will have
an idea of how to structure my sentences to sound like a real critic.

13.  The way my work will be evaluated, will firstly be through a weekly reflection of what has
happened. I will firstly talk about what i had done in the week. Then i will talk about the my
strengths and weaknesses and improvements for the week, so I can improve on the next. After
i’ve finish my work, i will end on a final evaluation, where i state what i’ve done, and if I've
reached my target achievement.

14. For the double page spread, i used adobe in design for the layout of the work. I had
decided to do a layout of a movie review, and theme and design the page. For the
cut poster, I Photo shopped it, by picking out key pictures from the film, and put the
background from another poster behind it, so it sticks with the theme of the original
film. I placed an action style scene on the top, so we can get a taste of what actually
happens in the film. I decided to cut the picture diagonally. I did this so that the page
can look more Interesting and quirky, rather than having everything boring and
squared. The font was bold and smooth. Its bold, so it is visible. Its smooth, so that it
looks neat and not all over the page.
Strengths
The first strength for the double page spread would be the images. I think that the idea
of them worked well, with having a picture of a scene on top, to give a taste of what
happens, and having a cut poster on the side, is designed to one, take up the page,
and two, so that more information can be fitted into the page. Another strength would
be laying out the text. I found it easy to arrange my text, and fit it into text boxes.
Also, i found it easy to control, for example, there wasn't a big process to make my
text go in a triangle, as it worked from the shape of the picture.
Weakness
The weakness which i had with making this would be shaping the pictures, and
adjusting it. The reason is because i couldn't get a strait line on the right of the
picture, leaving it looking all crooked. Another weakness with the double spread
would be the overall layout of the magazine. I spent more time on making the poster,
so i didn’t use enough time on being more creative with the layout. This leaves it
blank andsimple.

15. For the front cover magazine, i made it on adobe Photoshop. I decided to do a new york
themed magazine cover. I came up with the name new york old york. I felt like this
name seemed different and more original. For the background, i got a standard new
york skyline, and extended the top and bottom of it, by copying the top half and the
bottom half to the empty spaces. This is because those parts of the picture was a
singular colour, and easily blended in with the picture. for images, i only added one
image of Casey Neistat on the side, as he is a special guest to the magazine, so i felt
like he deserves a picture as he gets the most praise. I made the boxes into a purple
colour to go with the bluish background. I also have a list of a couple of appearances
on this magazine on the right side. The list of people are those living or known to be
from new york, to stick to the theme of what this magazine is about. I include a prize
on the top left, to interest the reader. I put it below the title, so that its the second thing
they see. I use a thin and hand written font. This is to look different to standard fonts.
Plus, the font is exiting to look at, as its something different. This draws you in.
Strengths
The strength i had with this front cover would be the message it has. The way its all
been set out is very clear, with the title overhead, the prize clearly shown at the top,
the first announcements in the middle and the final special announcement, largely
shown at the bottom. Also, another strength was sorting out the background, abd the
finished results. The background was originally landscape, and never fitted in the
frame, so i extended the sky and river, to fit in the frame. The end results work, as it
blended in with the frame of the original picture, and worked as a background, as it
wasn’t showing off, or distracting to look at.
Weakness
The weakness i had with making this would firstly be the typography. I struggled with
choosing the right font to fit with the theme of new york, as there was so many fonts
that didn’t fit in with the front cover. Also, another weakness which i had with making
the front cover would be the lack of images. There isn't many images on the front
cover, other than Casey. The images are the examples of the celebrities, and i didn’t
have enough time to cut out the other featured celebrities.