this is for test only

1. +
Digital
Marketing
Strategy
FIXXOO APP
Rajender rawat
Paid Owned
Earned offline

2. +
Paid
 SEM
 PPC –keyword selection and ads review –post Big Bang lunch
 Display – placement selection and review -–post Big Bang lunch
 In-app – placement selection and review –post Big Bang lunch
 Social Media Marketing
 Facebook ads – complete target specification and review
 Linked in ads - complete target specification and review
 Email Marketing – email design overview – 2, email analytics
 Affiliate Marketing – post launch event
 Paid Blogging or Paid Posts – look for influencer
 Press Releases – press release content review
 SMS Marketing – post launch event,

3. +
Owned
 SEO – Keywords research and placement suggestion and review.
 ASO - Keywords research and placement suggestion and review.
 Blogging on our website – Blog subject as per keyword research.
 Twitter-trends will find 10 twitter trends for organic promotion
 Websites updates – website audit once
 App Updates – app audit from user prospective once
 App engagement Activities – new Ideas for app engagement, like traffic
updates, however will be implemented by app developer.

4. +
Earned
 Facebook Business page – theme based calendar for post and
business page creation
 Linked In Business page – theme based calendar for post and
business page creation
 Twitter business Handle-includes Competitors list
 Intsagram Page - theme based calendar for post and business
page creation
 Participation in Question/Answers sites(Quora, reedit) – account
creation and Question ideas -25 Nos. (once a Week)
 Guest Posting and Blogging - Blog subject as per keyword
research. (Twice a month)

5. +
Offline
 Pamphlet with app download link – can review before print
 Bring your old service bill and compare and guaranteed service on
compared bill.
 First service discount
 Loyalty Bonus
 Reference bonus
 Free car wash
 Company’s souvenir
 After service feedback