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Regarding the plan of action of the optical company

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Amit Pandey

Plan of action Regarding to optical industry ..

Business
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Plan of Action Regarding to the Lawrence and Mayo TourPlan: - In the tour planwe will visitsthegoodPotential corporateandschools and colleges..And Firstof all we haveto generatethe enquiry, And improvethefootfallsat ourstore& Takecare ofyour oldclientsbecausethe retentionofouroldclientsis not very goodso wehave to keepourcustomerand clientshappyto serveand fell greatto purchase the productfromLawrenceand mayo Forthe newcustomergeneration:-westudy into the market there arevery fewpeopleinto the market peopleisnotmore awareaboutLawrenceand mayo so we have to focusto generatethe new clientsat L &M .. In Tourplanwe haveto focusonTwo thingsfirst : 1. Potential corporate/Schools/colleges/GoodResidential Areasforthe (CESP/VESP/RESP)– PromotionalActivity 2. Dr. Marketing;-we haveto focuson the outsideopthel andoptometristand convenesto send the prescriptionatourshowroom.. Foroldcustomerretention:- 1. We have to informedthe customerupdate& UpgradeAnd Educatethe customer regardingto the offers,Technology&Benefitsofthe customer 2. Follow-upsandUpgradationisimportant 3. Offer the Own customer/ RelativeforfreeEyeTestingat ourshowroom… 4. Informedaboutthe discountsrelatedto the newcustomerand oldcustomer…(Value forthe oldAnd goodcustomer)

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