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STEVEN M. GREEN RN, BSN, MPH
AWARD WINNING SALES EXECUTIVE WITH INTERNATIONAL
SUCCESS IN EUROPE AND USA
Introduced new medical product across Europe and established a thriving
market worth over $40 million in only 2 years
 RANKED ONE OF TOP 10 SALES EXECUTIVES IN THE WHOLE OF THE US
Expertise includes:
 International Sales Strategies  Leading Regional Teams (+15)  Product Sales Analysis
 Contracting & Negotiating  Engagement Strategies  Influencing Key Decision Makers
 Identifying Commercial Opportunities  Business Development  Presenting & Pitching
 System Level Sales  Training & Development  Compliance & Ethics
Repeated success at generating million dollar revenues for
commercial products in the US and Europe
RECENT PRODUCT SALES SUCCESS
Recothrom – used for topical hemostasis during surgery
 Significantly grew sales by over 8% to achieve +$2.2 million revenue (2012-13)
 #2 ranking out of 7 Engagement Partners for sales of product
 Adopted a systems approach that enabled improved contracting price on product
Cleviprex – used for treatment of emergent hypertension
 Achieved increased product sales of +250% in 12 month period (2012-13)
 Boosted revenue from $2.2 million to $5.6 million with a team of only 4.
 Focused sales strategy on large hospital system accounts and key decision makers
Angiox – used for treatment of STEMI
 Introduced and established Angiox as a leading product used for cardiology treatment
in over 10 European countries in only 2 years.
 Built a lucrative sales pipeline for product, starting from no revenue in 2010 to generate
$40 million by 2012.
 Value of sales contracts is estimated at over $60 million in 2014.
PROFESSIONAL EXPERIENCE
COMPANY ABC | Parsippany, New Jersey………………………………….December 2000 to Present
Various roles to Engagement Partner
 Responsible for leading a sales team of 15 and a $30 million per annum revenue
generating business unit in the delivery of medical product sales (surgery and critical
care) across Central United States.
 Broad managerial role with responsibility for business plan development, organisational
strategies, recruitment, analytics, contracting and goal setting across region.
Currently ranked as the #1 US Sales Manager for surgery critical care products
802 ABC Ave  Fairhope, Al.
(601) 530-xxxx  mttxxx@yahoo.com
Company ABC (Continued) …
 1 of only 3 of the original employees employed by Company ABC from its original
conception in 2000. Utilise this experience to train and mentor sales staff from other
regions (+100 per annum).
 Oversee sales and market strategies for two key products (Recothrom and Cleviprex),
working closely with regional hospitals to develop unique ways of partnering products
with the requirements of the institution.
 Led a pilot sales team of 13 representatives across the US that successfully provided
proof of concept for the sale and marketing of a new product (Cleviprex) despite other
competition.
 Personally chosen to launch Angiox product across Europe (2010-2012), with
responsibility for creating and mentoring a vibrant sales force that was fully trained to
successfully market product in multiple European countries.
 Spearheaded multiple travelling roadshows, conferences and presentations to medical
professionals from across Europe during 2 year period (2010-2012).
Directly responsible for launching Angiox product sales in Slovenia, Poland,
Switzerland and Germany
KEY ACHIEVEMENTS
 Achieved #2 sales ranking in company for both Recothrom and Cleviprex (#1 combined
ranking) for 2013.
 Current #10 sales ranking in whole of US for Angiomax
 Grew sales of new drug (Cleviprex) to over $5 million in just 12 months by engaging
extensively with large hospitals to demonstrate the medical benefits of drug (despite its
above average price). Currently aiming to achieve revenue of $10 million by end of 2014.
 Created a thriving $60 million market for Angiox in Europe by engaging extensively to
educate renowned Cardiologists and medical representatives and demonstrate quality
of medical product – this was despite the premium price of the drug.
 Played instrumental role in integrating +50 sales specialists into the company
following the acquisition of a surgery team from Company XYZ in 2013.
AWARDS AND RECOGNITION
SALES EXCELLENCE AWARD (2007) – recognises the top 10% of sales people in the US
MVP AWARD (2005) – most valuable regional player in revenue and growth terms
PRESIDENT’S AWARD (2004, 2005) – one of top 5 sales executives in company
TMC ELITE WINNER (2002) – one of the top 10 sales people in the US
SILVER AWARD WINNER (2001) – one of the top revenue producers in the company
EDUCATION AND QUALIFICATIONS
Masters of Public Health, ABC UNIVERSITY (2009-2011)
Bachelor of Science in Nursing, ABC UNIVERSITY (1993-1996)
OTHER INFORMATION
U.S Air Force (1985-1993) – NCOIC of day to day operations, including crash rescue and
primary care of pilots, flight crew and their families.

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Sales professional resume / Executive resume

  • 1. STEVEN M. GREEN RN, BSN, MPH AWARD WINNING SALES EXECUTIVE WITH INTERNATIONAL SUCCESS IN EUROPE AND USA Introduced new medical product across Europe and established a thriving market worth over $40 million in only 2 years  RANKED ONE OF TOP 10 SALES EXECUTIVES IN THE WHOLE OF THE US Expertise includes:  International Sales Strategies  Leading Regional Teams (+15)  Product Sales Analysis  Contracting & Negotiating  Engagement Strategies  Influencing Key Decision Makers  Identifying Commercial Opportunities  Business Development  Presenting & Pitching  System Level Sales  Training & Development  Compliance & Ethics Repeated success at generating million dollar revenues for commercial products in the US and Europe RECENT PRODUCT SALES SUCCESS Recothrom – used for topical hemostasis during surgery  Significantly grew sales by over 8% to achieve +$2.2 million revenue (2012-13)  #2 ranking out of 7 Engagement Partners for sales of product  Adopted a systems approach that enabled improved contracting price on product Cleviprex – used for treatment of emergent hypertension  Achieved increased product sales of +250% in 12 month period (2012-13)  Boosted revenue from $2.2 million to $5.6 million with a team of only 4.  Focused sales strategy on large hospital system accounts and key decision makers Angiox – used for treatment of STEMI  Introduced and established Angiox as a leading product used for cardiology treatment in over 10 European countries in only 2 years.  Built a lucrative sales pipeline for product, starting from no revenue in 2010 to generate $40 million by 2012.  Value of sales contracts is estimated at over $60 million in 2014. PROFESSIONAL EXPERIENCE COMPANY ABC | Parsippany, New Jersey………………………………….December 2000 to Present Various roles to Engagement Partner  Responsible for leading a sales team of 15 and a $30 million per annum revenue generating business unit in the delivery of medical product sales (surgery and critical care) across Central United States.  Broad managerial role with responsibility for business plan development, organisational strategies, recruitment, analytics, contracting and goal setting across region. Currently ranked as the #1 US Sales Manager for surgery critical care products 802 ABC Ave  Fairhope, Al. (601) 530-xxxx  mttxxx@yahoo.com
  • 2. Company ABC (Continued) …  1 of only 3 of the original employees employed by Company ABC from its original conception in 2000. Utilise this experience to train and mentor sales staff from other regions (+100 per annum).  Oversee sales and market strategies for two key products (Recothrom and Cleviprex), working closely with regional hospitals to develop unique ways of partnering products with the requirements of the institution.  Led a pilot sales team of 13 representatives across the US that successfully provided proof of concept for the sale and marketing of a new product (Cleviprex) despite other competition.  Personally chosen to launch Angiox product across Europe (2010-2012), with responsibility for creating and mentoring a vibrant sales force that was fully trained to successfully market product in multiple European countries.  Spearheaded multiple travelling roadshows, conferences and presentations to medical professionals from across Europe during 2 year period (2010-2012). Directly responsible for launching Angiox product sales in Slovenia, Poland, Switzerland and Germany KEY ACHIEVEMENTS  Achieved #2 sales ranking in company for both Recothrom and Cleviprex (#1 combined ranking) for 2013.  Current #10 sales ranking in whole of US for Angiomax  Grew sales of new drug (Cleviprex) to over $5 million in just 12 months by engaging extensively with large hospitals to demonstrate the medical benefits of drug (despite its above average price). Currently aiming to achieve revenue of $10 million by end of 2014.  Created a thriving $60 million market for Angiox in Europe by engaging extensively to educate renowned Cardiologists and medical representatives and demonstrate quality of medical product – this was despite the premium price of the drug.  Played instrumental role in integrating +50 sales specialists into the company following the acquisition of a surgery team from Company XYZ in 2013. AWARDS AND RECOGNITION SALES EXCELLENCE AWARD (2007) – recognises the top 10% of sales people in the US MVP AWARD (2005) – most valuable regional player in revenue and growth terms PRESIDENT’S AWARD (2004, 2005) – one of top 5 sales executives in company TMC ELITE WINNER (2002) – one of the top 10 sales people in the US SILVER AWARD WINNER (2001) – one of the top revenue producers in the company EDUCATION AND QUALIFICATIONS Masters of Public Health, ABC UNIVERSITY (2009-2011) Bachelor of Science in Nursing, ABC UNIVERSITY (1993-1996) OTHER INFORMATION U.S Air Force (1985-1993) – NCOIC of day to day operations, including crash rescue and primary care of pilots, flight crew and their families.