Jhered Cusumano is a highly motivated leader with over 10 years of experience in dental sales, currently serving as Regional Manager for Colgate Oral Pharmaceuticals. He leads a team of 9 sales representatives across 6 states. Under his leadership, his team has led the country in sales metrics and exceeded goals. He provides coaching to representatives and manages all aspects of the sales process. Previously he worked as a Regional Trainer and Field Sales Representative for Colgate. He holds a Bachelor's degree in Marketing Management.

1. J. Cusumano 1
Jhered A. Cusumano
3653 Boulder Ridge Dr. Cell: 734-777-0591
Maumee, OH 43537 Email: jcusumano57@gmail.com
OBJECTIVE
Highlymotivatedleader andcoach with a passion for positivelyinfluencing and motivating a group of individuals to come
together as one high performingteam to exceed business goals andobjectives. Tenyears ofexperience in the dentalsales field
with 6 of those 10 years spent leading a highperforming team to achieve residual success from one year to the next. My
strengths are coaching, buildingtrust, communicating, and collaboratingcross-functionallyto deliver strongresults that exceed
expectations and company initiatives.
PROFESSIONAL EXPERIENCE
Colgate Oral Pharmaceuticals – Subsidiary of Colgate-Palmolive June 2005 – Present
Regional Manager September 2009 – Present
• Lead 9 field salesrepresentatives spanning over a 6 state radius. Motivate andcoachrepresentatives on dailyutilizationof
Triple WinSelling techniques, achieving territory quotas, increasing Brand Recommended Most Often(BRMO) while also
managing the hiringphase, product training, career development, administration, business development funding andinsure
compliance of all performance management anddevelopment process.
• In 2012, I receivedthe highest level award for a manager at Colgate Oral Pharmaceuticals, Circle of Excellence – Regional
Manager-of-the-Year out of 14 regions. Our team ledthe countryand all other 13 regions in allsales matrix, new product
incentives, callcoverage/segmentationreach, and keyproduct growthgoals ontoothbrushes and home fluorides.
• Provide the highest level of ethical leadership that is alignedwithColgate’s values and managing withrespect principles. This
is the foundationof building trust for a highperforming team.
•In 2013 I was 1 of 25 Colgate employees selectedfrom 30,00 employeesaroundthe worldto be part of the Colgate Leadership
Challenge. It’s a programheldat our corporate office i nNewYork where you are put inteams of7-8 to work on a global
initiative project givenbyour CEO Ian Cook andhisleadershipteam. After three weeks together inNew Yorkwe were
responsible for presenting the project and recommendations to our CEO Ian Cook. The project I worked onwas to create a
MarketingStrategyand the necessaryTactics whichwill Drive EthicalBehavior inthe countries whichColgate conducts
business. I wasnominatedbymymanager througha lengthyselectionprocess. I was put i na group withColgate employees
from all over the worldwhere we hadto battle language barriers and cultural differences while trying to complete a successful
project. The concepts in our project are currentlybeing usedas the lead campaign for our Global Ethics and Compliance team.
• Encompasscross functional competencies withother commercial teams within Colgate, suchas marketing task force projects,
sales operations, training, national/corporate accounts, and global traininganddevelopment.
• Developandexecute a personal leadershipblueprint for myteam offield sales representative to give them a solid foundation
of fundamentals that will give them success if theyfollow the provenpath.
•Consistentlyexecute quarterlyfield visits witheach sales representative while providing bothverbaland non-verbalcoaching
and feedback.
•Personal accountabilityto deliver timelyandcomprehensive feedback to each salesrepresentative that will assist in increase
fieldeffectivenessandcareer development.
• Develop on-going training for CRM7 proficiencyalong with monthlySAP Qlikviewanalysiswith every sales representative to
uncover business trends, opportunities, anddevelopmental areas to increase BRMO andrevenue in all territories.
• Conduct bi-weeklyteamconference callsand monthlyindividual calls to ensure ongoingalignment of business strategy, goals,
and objectives. Gaining best practices is a keyexpectation for development for eachteam andindividualconference call.
• Manage our 3rd partyDistributor, HenrySchein Dental, inthe following regions; Ohio, Virginia, Maryland, D.C and Pittsburgh.
• Manage allaspects ofa vacancy, includingbut not limitedto calling onkeyaccounts, conducting lunchseminars, and
managing distributor relationships andcorporate accounts
• Hiredandtrained 6 new hires; 4 of 5 have received Colgate’s highest award ofCircle of Achievement multiple years in row,
2011 (5 salesrepresentatives), 2012 (4 sale representatives), 2013 (3 sales representatives)
• Successionplanningthat involves cultivating individual development plans for eachsales representative to ensure consistent
career growththat willcreate a path for advancement opportunities alignedwiththe sales representative’s career aspirations.

2. J. Cusumano 2
• The past three years, 2011, 2012, 2013, I have received the highest level ofperformance rating you can receive with HP
(Highest Performance) ratings consecutivelyfor myannual assessment and calibrationreview.
• Manage large A dental conventions, local, and state dental meetings. Partner with dental associations and dentalstudyclubs
within the region to strengthenrelationships and our support throughout the region.
Colgate: Regional Trainer November 2008 –September 2009
Trainednew hires and corresponded daily/weeklywithRegional Manager to ensure that product knowledge andsales
executionwere aligned withcompanystrategy. Developedtechnologytrainingwith sales representatives to ensure compliance
with CRM, route planning, and order executionandSAPexecution. Consistentlyover-delivered salesquotas, callcoverage, new
product launches, and toothbrushgoals.
Field Sales Representative: Southeast Michigan Territory June 2005 – November 2008
• Responsible for executingColgate’s sales andcommercial marketingstrategyto the dental professional communitythrough
detailingtheir portfolio ofdental products.
• Primaryobjective to drive endorsements ofColgate products withthe dental professionalsbygaining an active
recommendation for different dental disease indications, while staying focusedondrivinginvoicedsales along the way. Drive
commercial sales at retail.
• Represent and defendthe world’s number one selling anddoctor recommendedtoothpaste Colgate Total, hasa 40% market
share andgrowinginthe U.S.
• Educate dental professionals, generaldentists, periodontists, orthodontists, registered dentalhygienists, dental schools,
corporate accounts, and Medicaiddentalhealthclinics.
• Partnered and collaboratedwithour exclusive distributor partners HenryScheinDental.
• Responsible for growingour market share on our dental prescription portfolio, Prevident Booster, Periogard, Pro-Relief, and
Prevident Varnish.
The Hailing Company Livonia, Michigan
Food Service Sales and Marketing Broker: Territory Manager June 2004 – June 2005
• Promoted salesandmarketing ofcomplete product lines to over eight major food distributors, including U.S. Foodservice,
Sysco Foodservice, andGordonFoodservice.
• Partnered alongside distributor representatives to drive salesandendorsements ofour product line byeducating and
sampling their customer base onthe benefits of using andpromotingour product line.
• Motivated and providedsupport to all the Distributor Sales Representatives within myregionbyconducting salesmeetings,
product orientations, newemployee trainings, and foodshows
• Successfullybuilt relationships with customers within foodservice operations;including restaurants, hospitals, and large
corporate accounts
• Developedandmanagedannual budgets, controlledexpenses, and responsible for annual sales over $2 million within
MichiganandOhiomarkets.
• Balanceddistributor andindividual marketingbudgets to meet targets and maximize profits while deliveringsemi-annual
incentive programs for topperforming distributor representatives.
EDUCATION AND TRAINING
Northwood University Midland, Michigan
Bachelor of Business Administration in Marketing Management May 2004
AA: Business Management
Private, accrediteduniversityspecializinginmanagerial andentrepreneurial education
GPA: 3.4 / Major:3.7
Student Athlete: 4-Year scholarshipcollegiate athlete as a member of the NorthwoodUniversityfootball team.
Colgate Training Courses:
• Global Facilitator Training - Driving Team Effectivenessinthe Organization
• VCP Leaders Managing withRespect
•CompetencyBasedInterviewing / TS
• Fundamentals of Colgate Leadership
• HR/Legal training onAmericans with Disabilities Act
• DrivingEngagement through Positive Employee Relations