1. RON HAYDEN SYAMKEN
13411 Westport Lane
Houston, TX 77079
713-823-7630
ronsyamken@yahoo.com
SUMMARY
Accomplished professional with 20 years of sales, sales management, and brand management for small to
medium sized pharmaceutical companies. Key strengths include: leadership, integrity, selling skills, new
product launches, direct report development, business acumen, and strategic planning
EDUCATION
MBA – University of Houston, Main Campus – August 2000; 3.4 GPA
BBA in Marketing – Texas A&M University – May 1993; 3.01 GPA
Corps of Cadets – Executive Officer, Squadron 17
Delta Sigma Pi Professional Business Fraternity
Distinguished Student Award
PROFESSIONAL EXPERIENCE
AMARIN PHARMA, INC. – Bedminster, New Jersey 10/2102 – Present
Senior Brand Manager – Bedminster, New Jersey (10/2015 – Present)
Multiple disciplines: promo mats, PR, speaker training, market research, and Medical Team liaison
Assist Sales Training with new hire on-boarding and ongoing sales representative development
District Sales Manager – San Antonio, Texas (10/2102 – 10/2105)
Built an 11 person, multi-state, sales team to launch Vascepa, a prescription, pure EPA omega-3, into the
cholesterol market. Trained launch team, designed and executed launch plans within 3 weeks of sales team
hire date. Target specialties include Cardiology, Endocrinology and Primary Care
2013 Awarded President’s Circle of Excellence with rank of #4 out of 27 districts in launch year
2014 Full year TRx rank #2 out of 13 districts nationally in second year on market
2015 Full year TRx rank #2 out of 13 districts nationally in third year on market
2015 Promoted to Senior Brand Manager, corporate Marketing, Bedminster, NJ
SUNOVION PHARMACEUTICALS, INC. – Marlboro, Massachusetts 6/2008 – 12/2011
(Formerly Sepracor, Inc.)
Regional Business Manager, Texas Gulf Coast – Houston, Texas
Led a large geography district that generated $20 million in annual revenues from 10 single-ownership
territories with 10 direct reports. Target markets included CNS, Respiratory and Allergy
2011 rank #1 out of 25 districts for quota attainment: 144% vs 115% national average
2010 Awarded President’s Cup with the rank of #1 out of 29 districts nationally
2010 rank #1 out of 29 districts for quota attainment: 152% vs 90% national average
2010 led the only district out of 29 to exceed 100% of quota for all three promoted products
2009 rank #5 out of 29 districts nationally for quota attainment: 142% vs 123% national average
2008 rank #3 out of 13 districts in the West Area
Recruited and inspired a highly productive team with emphasis on professional development and
achieving objectives, rather than managing to metrics
Appointed to the Profit Model Pilot Team in 2009; developed training for the new commercial model
Appointed to the Leadership and Acumen Coalition in 2009 to improve business acumen training
Served as a charter member of the Mastery Team in 2010, appointed as Team Lead in 2011. This team
of 4 district managers interacted directly with VP of Sales during strategic planning sessions
ABBOTT LABORATORIES – Abbott Park, Illinois 3/2007 – 6/2008
(Via acquisition of Kos Pharmaceuticals)
2. RON H. SYAMKEN
Senior Sales Specialist – Houston, Texas
Achieved #1 ranking in the nation for the new product launch of Simcor
Designed the district training program for newly acquired Kos franchise products
Developed a business plan that targeted cardiology fellows in the Texas Medical Center
KOS PHARMACEUTICALS, INC. – Cranbury, New Jersey 3/1998 – 3/2007
District Account Representative – Houston, Texas (6/2005 – 3/2007)
Returned to Houston, TX to accept the district management development position
Managed major accounts in the district, helping the district achieve the #1 rank in the Region in 2006
Developed district plan to jump start sales for newly acquired hypertension products
Assisted the district manager in the development and execution of the district business plan including:
strategic planning, field training, impact analysis, and corporate liaison
Implemented district wide KOL development programs focused on the reversal of heart disease
Product Manager, Market Development – Cranbury, New Jersey (1/2004 – 6/2005)
Promoted to manage the cholesterol franchise promotional med ed and CME efforts
Designed, built and implemented 150 local advisory board peer to peer dinner meetings
Served as the interim Director of Marketing for the first two quarters of 2005 during position vacancy
Provided executive leadership with input on brand strategy and life cycle management
Managed a $19 million budget for the cholesterol franchise
Defined required market research projects to track market dynamics and drive product uptake
Awarded the Corporate Crystal Award for personal leadership for 2004
Associate Product Manager – Cranbury, New Jersey (11/2002 – 1/2004)
Promoted to the sole brand manager position at corporate headquarters to support sales force of 525
Under direction of brand director, proposed tactics for sales force deployment, development of brand
campaigns, and the design of all sales support materials
Coordinated execution of tactical plans to in order to exceed financial objectives
Interacted with internal regulatory, clinical, and legal teams during promotional materials review
Presented brand objectives and messaging to new-hires during initial home-office training
Managed Agency of Record activity and negotiated third party vendor contracts
Territory Manager – Houston, Texas (3/1998 – 11/2002)
2002 Launched Advicor and outpaced national TRx average volume by 192% (1774 TRx vs 924 TRx)
2002 achieved YOY growth for Niaspan of 64% vs 46% national average
Awarded Rookie of the Year crystal in 1998 for sales results: rank #3 out of 35 in the region
PARKE-DAVIS PHARMACEUTICALS – Parsippany, New Jersey 11/1995 – 3/1998
Territory Manager – Houston, Texas
Launched Lipitor in new geography and achieved 25% market share in one year
Launched Rezulin, a first-in-class drug targeting insulin resistance, with Endocrinologists
Facilitated the addition of Lipitor to formulary at SE Memorial, Clear Lake, and Brazosport hospitals
Additional promotion of Dilantin, Neurontin and Cognex in the CNS market
THE CARIB INDIAN – St. Thomas, U.S. Virgin Islands 4/1994 – 9/1995
Partner
Conceptualized and founded a successful gift shop in this resort market
PITNEY BOWES, INC. – Houston, Texas 8/1993 – 4/1994
Sales Representative
B2B copier sales through upgrading existing clients and closing new business from cold calling