2. Bauer
Bauer Media Group is a multinational media company that is headquartered in
Hamburg in Germany. It which in 16 different countries worldwide.
This company was founded in 1875, it has ever since been under privately
owned by the Bauer family.
It was formerly called Heinrich Bauer Verlag KG, but then this became
abbreviated to HBV, this gradually got shortened to H. Bauer, which is where
the name comes from today.
3. The worldwide circulation of Bauer Media Group's magazine titles totals to
38 million magazines a week.
They own media brands such as Kerrang!
They have many publishing brands such as Bella which the first venturing of
publishing in the UK.
They then launched a ‘Take a Break’ magazine. When it audited on ABC the
circulation of it bought up sales by over one million
They then made created a magazine called ‘TV Quick Magazine’ which was a
magazine that gave all the time listings of what on TV at what time.
They also now have 50% own age in the British television company ‘Box
Television’. The other half is owned by Channel 4. It includes the following:
4Music, The box, Kerrang!, Heat, Kiss, Magic and Smash hits.
4. Is it suitable for my magazine?
Bauer is the publishing company I would use for my magazine as it’s a
global company that has had a huge success rate and is known in 16
different worldwide countries such as: Germany, Australia, China and the
USA. These are all developing countries and having my music magazine to
be published in one of these well known countries would be a huge
success for the company and the brand name of my music magazine would
start being recognised around the world. Therefore I would chose this
publishing company to publish my music company.
