If you want to stop recruiting to replace leavers and begin recruiting for growth, here are 10 easy ways start!

1. 1
10 easy ways to
build your
employer brand

2. 2
1. Run an
employee survey

3. 3
2. Create a
people strategy linked to
your business plan

4. 4
3. Implement an
organisational
structure that means
something

5. 5
4. Link competencies
to
your job descriptions

6. 6
5. Establish
performance reviews
that actually work

7. 7
6. Benchmark the salaries
and benefits
you offer

8. 8
7. Turn your managers
into leaders

9. 9
8. Have an exciting
recruitment and
onboarding process

10. 10
9. Manage your
external reputation

11. 11
10. Measure and
celebrate your success

12. 12
Employee turnover can be reduced by 28% by investing in employer
brand.
50% of candidates say they wouldn’t work for a company with a bad
reputation, even for a pay increase.
86% of HR professionals say recruitment is becoming more like
marketing.

13. 13
Contact us
KSHRC@kingstonsmith.co.uk
0207 566 3839