1. Penny E. Whitmer
1050 Eaglewood Road
Annapolis, MD. 21403
240-882-5383
penny.whitmer25@gmail.com
Objective: To become a valuable sales and marketing contributor to a Manufacturer of
quality foodservice products through my extensive consultative sales experience,
contacts, and work ethics.
Experience:
Barfresh Food Group- Business Development Manager 8/2015-Present
 Developing sales and promotion of new brand in the Mid Atlantic market.
 Working with four Sysco Opcos, and Brokers in the sales and distribution of
blended beverages in Maryland, DC and VA markets.
 Presenting to and selling key and national accounts in the Mid Atlantic.
 Developing and cultivating relationships with customers and potential customers.
 Managing and implementing trade shows, sales meetings and promotions.
US Foods- Territory Sales Manager 8/2003-8/2015
 Responsibilities include increasing growth and revenue while selling foodservice
products to a broad range of customers including; educational, healthcare and
hotels and restaurants in Washington D.C.
 Addressing customer problems with solutions
 Working with brokers, manufactures and specialists
 Promoting private label and exclusive brands by showing features and benefits
 Managing projects for customers
 Penetrating accounts with new ideas, categories and line items
 Developing new business
 Over 2 to 3 million dollars in annual sales

2. Washington Wholesale- Sales Representative 8/2000- 8/2003
 Responsibilities included off premise sales for the wine division in Washington
DC
 $50,000 to $60,000 in monthly sales
 New placements in ideal shelf sets
 Merchandising floor stacks with case cards and shelf talkers
 Conducting customers inventory weekly of wines
 Wine tastings for customers clientele
 Planning and managing wine dinners and events for customers
Wines Limited Imports- Sales Representative 5/1994- 7/2000
 Responsibilities included on and off premise sales for Eastern Shore, Anne
Arundel and Prince George Counties
 $45,000 to $55,000 in monthly sales
 Built and developed a new territory
 Opening new accounts and increasing those revenues
 New placements in ideal shelf sets
 Winner of 6 sales promotions
 Introduced and built new brands from wineries around the world
 Creating private labels and merchandising
 Planning and implementing wine dinners and tastings for customers’ clientele
Specialized Training and Awards:
 STARS 1 and STARS 2 Consultative Sales Training
 Salesforce, Link, Pipeline, Edge (CRM’s)
 Continuous sales and product training.
 Field training new hires.
 Understanding and working with Nutritionists using USDA guidelines
 Sysco’s Emerging Supplier of the Year 2016 (Barfresh)
 Numerous incentive awards trips.
 Top 5 profit margins nationally for 12 consecutive years.