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PRACTICAL
RESEARCH 1
Lesson 3:
Quantitative and Qualitative Research
Directions: Read and analyze each item. Write
QL if it is a characteristic of Qualitative
Research and QN for Quantitative. Write your
answers on your notebook.
_____ 1. This design seeks to confirm a hypothesis
about some phenomena – What? and How many?
_____ 2. It is a systematic subjective approach to
describe life experiences and give them meaning.
_____ 3. This research is highly structured and
uses statistical tools to gather and interpret data.
_____ 4. It seeks to explore, explain and
understand some phenomena – What? and Why?
_____ 5. This design asks close ended questions
and examine cause and effect relationships.
Quantitative
and
Qualitative
Research
Quantitative & Qualitative Research
There are two broad categories of
research methodology: qualitative
and quantitative research. The
research method determines the
approach the researcher takes in
identifying relevant data for the
research and collecting and
analyzing the information gathered
in the research. Choosing either a
quantitative or qualitative approach
will affect the components of the
research.
Quantitative & Qualitative Research
For instance, a researcher may
choose to undertake a scientific
research. If he or she takes a
qualitative approach, the goal of the
study will be to discuss and analyze
the underlying concepts and
theories related to the research
topic. If the researcher chooses a
quantitative approach, he or she will
use statistical data to provide an
explanation of the phenomenon.
Different perspectives
on the subject have
been adopted that
resulted in the
following definitions:
QUALITATIVE QUANTITATIVE
Objectives It aims to create new
theory based on the
gathered data.
A fact-finding
research used to gain
understanding of
individual differences
in terms of feelings
and experiences.
The purpose is to test
a hypothesis or theory.
Measures problem
using rating scale and
other research
parameters of group
similarities.
Different perspectives
on the subject have
been adopted that
resulted in the
following definitions:
QUALITATIVE QUANTITATIVE
Data
Description
• natural setting
• making stories out
of a certain
phenomenon.
• Uses pictures,
words, sentences,
paragraphs,
compositions,
narrations and
short stories
• measurement
setting
• performs measures
out of a certain
phenomenon.
• Uses numbers,
scales, hypotheses,
calculations,
computations and
statistics tools.
Different perspectives
on the subject have
been adopted that
resulted in the
following definitions:
QUALITATIVE QUANTITATIVE
Sample (size) • Small judgment (by
decision) sampling
• Large sample
representatives of
population
Different perspectives
on the subject have
been adopted that
resulted in the
following definitions:
QUALITATIVE QUANTITATIVE
Data
Gathering
• Unstructured or semi
structured (flexible
processes)
• Uses interviews,
participant observation,
group discussions.
• Uses open ended
questions. It is a freeform
survey questions allow a
participant to answer in
open-text format,
responses are unlimited to
a set of options.
• Standardized /Structured
• Uses census, survey
questionnaire, checklist,
paper-pencil test and
experimentation.
• Uses closed ended
questions. This questions
can only be answered by
selecting from a limited
number of options, usually
“multiple-choice”, “yes or
no”, or a rating scale
Different perspectives
on the subject have
been adopted that
resulted in the
following definitions:
QUALITATIVE QUANTITATIVE
Activities • Inductive
• The researcher starts
with the observations,
an open mind without
biases, gathering all
exact details of the
topic and
generalization or new
theory is given
towards the end of the
research process.
• Deductive
• Starts from a
hypothesis or already
created theory
emphasizing the
previously researched
phenomenon from
different views (tested
against observations).
Different perspectives
on the subject have
been adopted that
resulted in the
following definitions:
QUALITATIVE QUANTITATIVE
Data
discussions
and
Presentation
• Uses both inductive and deductive They are not
mutually exclusive with each other in research.
Inductive method or “bottom-up” is used if the
researcher starts discussions from the lowest and
highest means then explains the overall mean.
Deductive or “top-down “if discussion is from the
overall mean going to the lowest and highest means,
deductive.
• Opinions are based on
experience or
observation.
• There are no criteria
used in data discussions.
• Opinions are based on
laws, rules, or other
recognized principles.
Different perspectives
on the subject have
been adopted that
resulted in the
following definitions:
QUALITATIVE QUANTITATIVE
Data
Analysis
• Synthesize data,
interpret,
thematic.
• Subjective
• Data analysis is
influenced by the
personal
experiences and
views.
• Statistical
• Objective
• The researcher
employs
standard criteria
in analyzing data
Different perspectives
on the subject have
been adopted that
resulted in the
following definitions:
QUALITATIVE QUANTITATIVE
Outcome • Cultivates
understanding
with high validity.
There are no
conclusions
formulated.
• Endorse a
development. Has
high output
replicability.
Conclusion is
formulated
towards the end of
the research
process.
Different perspectives
on the subject have
been adopted that
resulted in the
following definitions:
QUALITATIVE QUANTITATIVE
Types • Ethnography
• Grounded Theory
• Case Study
• Discourse Analysis
• Phenomenology
• Historical Research
• Experimental
1. Pre-Experimental
2. True Experimental
3. Quasi-Experimental
• Non Experimental
(Survey Research)
1. Descriptive Research
2. Comparative Research
3. Correlational Research
• Action Research
Similarities:
Qualitative
Research and
Quantitative
Research
1. Both have the process of inquiry and investigation.
2. Both improve life and help us in understanding various
issues of life and in giving solutions to our problems
3. Both start with a problem and end with a new problem.
4. Both use textual forms in analyzing and interpretation of
data.
5. Both use inductive and deductive methods of
presenting data.
Decide whether the following topics or research
questions is qualitative or quantitative. Explain
why and what is your basis.
1. Culinary Arts: Then and Now
2. How do the TVL students feel about their
chosen strand?
3. What is the degree of satisfaction of students
taking the different SHS? Tracks?
4. The Why and How of Social Networking Use
5. The Level of Social Media Addiction among
the Youth.
Directions: Read the following
examples and decide whether
the statement can be studied
using Quantitative or Qualitative
research.
Write QN for Quantitative and QL
for Qualitative.
_____ 1. Maria wanted to find out why some children
frequently misbehaves.
_____ 2. Drinking two tablets of paracetamol is more
effective than one.
_____ 3. A business owner wants to know if his
company is performing well compared to his
competitors.
_____ 4. Coping mechanisms when losing a loved
one
_____ 5. How much water is absorbed by different
brands of tissue?

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PR1 - Lesson 3.pptx

  • 2. Directions: Read and analyze each item. Write QL if it is a characteristic of Qualitative Research and QN for Quantitative. Write your answers on your notebook.
  • 3. _____ 1. This design seeks to confirm a hypothesis about some phenomena – What? and How many? _____ 2. It is a systematic subjective approach to describe life experiences and give them meaning. _____ 3. This research is highly structured and uses statistical tools to gather and interpret data. _____ 4. It seeks to explore, explain and understand some phenomena – What? and Why? _____ 5. This design asks close ended questions and examine cause and effect relationships.
  • 5. Quantitative & Qualitative Research There are two broad categories of research methodology: qualitative and quantitative research. The research method determines the approach the researcher takes in identifying relevant data for the research and collecting and analyzing the information gathered in the research. Choosing either a quantitative or qualitative approach will affect the components of the research.
  • 6. Quantitative & Qualitative Research For instance, a researcher may choose to undertake a scientific research. If he or she takes a qualitative approach, the goal of the study will be to discuss and analyze the underlying concepts and theories related to the research topic. If the researcher chooses a quantitative approach, he or she will use statistical data to provide an explanation of the phenomenon.
  • 7. Different perspectives on the subject have been adopted that resulted in the following definitions: QUALITATIVE QUANTITATIVE Objectives It aims to create new theory based on the gathered data. A fact-finding research used to gain understanding of individual differences in terms of feelings and experiences. The purpose is to test a hypothesis or theory. Measures problem using rating scale and other research parameters of group similarities.
  • 8. Different perspectives on the subject have been adopted that resulted in the following definitions: QUALITATIVE QUANTITATIVE Data Description • natural setting • making stories out of a certain phenomenon. • Uses pictures, words, sentences, paragraphs, compositions, narrations and short stories • measurement setting • performs measures out of a certain phenomenon. • Uses numbers, scales, hypotheses, calculations, computations and statistics tools.
  • 9. Different perspectives on the subject have been adopted that resulted in the following definitions: QUALITATIVE QUANTITATIVE Sample (size) • Small judgment (by decision) sampling • Large sample representatives of population
  • 10. Different perspectives on the subject have been adopted that resulted in the following definitions: QUALITATIVE QUANTITATIVE Data Gathering • Unstructured or semi structured (flexible processes) • Uses interviews, participant observation, group discussions. • Uses open ended questions. It is a freeform survey questions allow a participant to answer in open-text format, responses are unlimited to a set of options. • Standardized /Structured • Uses census, survey questionnaire, checklist, paper-pencil test and experimentation. • Uses closed ended questions. This questions can only be answered by selecting from a limited number of options, usually “multiple-choice”, “yes or no”, or a rating scale
  • 11. Different perspectives on the subject have been adopted that resulted in the following definitions: QUALITATIVE QUANTITATIVE Activities • Inductive • The researcher starts with the observations, an open mind without biases, gathering all exact details of the topic and generalization or new theory is given towards the end of the research process. • Deductive • Starts from a hypothesis or already created theory emphasizing the previously researched phenomenon from different views (tested against observations).
  • 12. Different perspectives on the subject have been adopted that resulted in the following definitions: QUALITATIVE QUANTITATIVE Data discussions and Presentation • Uses both inductive and deductive They are not mutually exclusive with each other in research. Inductive method or “bottom-up” is used if the researcher starts discussions from the lowest and highest means then explains the overall mean. Deductive or “top-down “if discussion is from the overall mean going to the lowest and highest means, deductive. • Opinions are based on experience or observation. • There are no criteria used in data discussions. • Opinions are based on laws, rules, or other recognized principles.
  • 13. Different perspectives on the subject have been adopted that resulted in the following definitions: QUALITATIVE QUANTITATIVE Data Analysis • Synthesize data, interpret, thematic. • Subjective • Data analysis is influenced by the personal experiences and views. • Statistical • Objective • The researcher employs standard criteria in analyzing data
  • 14. Different perspectives on the subject have been adopted that resulted in the following definitions: QUALITATIVE QUANTITATIVE Outcome • Cultivates understanding with high validity. There are no conclusions formulated. • Endorse a development. Has high output replicability. Conclusion is formulated towards the end of the research process.
  • 15. Different perspectives on the subject have been adopted that resulted in the following definitions: QUALITATIVE QUANTITATIVE Types • Ethnography • Grounded Theory • Case Study • Discourse Analysis • Phenomenology • Historical Research • Experimental 1. Pre-Experimental 2. True Experimental 3. Quasi-Experimental • Non Experimental (Survey Research) 1. Descriptive Research 2. Comparative Research 3. Correlational Research • Action Research
  • 17. 1. Both have the process of inquiry and investigation. 2. Both improve life and help us in understanding various issues of life and in giving solutions to our problems 3. Both start with a problem and end with a new problem. 4. Both use textual forms in analyzing and interpretation of data. 5. Both use inductive and deductive methods of presenting data.
  • 18. Decide whether the following topics or research questions is qualitative or quantitative. Explain why and what is your basis. 1. Culinary Arts: Then and Now 2. How do the TVL students feel about their chosen strand? 3. What is the degree of satisfaction of students taking the different SHS? Tracks? 4. The Why and How of Social Networking Use 5. The Level of Social Media Addiction among the Youth.
  • 19. Directions: Read the following examples and decide whether the statement can be studied using Quantitative or Qualitative research. Write QN for Quantitative and QL for Qualitative.
  • 20. _____ 1. Maria wanted to find out why some children frequently misbehaves. _____ 2. Drinking two tablets of paracetamol is more effective than one. _____ 3. A business owner wants to know if his company is performing well compared to his competitors. _____ 4. Coping mechanisms when losing a loved one _____ 5. How much water is absorbed by different brands of tissue?

Editor's Notes

  1. To come up with a good research, a good research design is needed. The type of research would depend on the purpose of writing the research.
  2. To come up with a good research, a good research design is needed. The type of research would depend on the purpose of writing the research.