1. Savinder Singh Monga
(M) +91 9654200101 Email: savindermonga@yahoo.com
savindermongaa@gmail.com
Professional Synopsis
• M.B.A – Marketing , Graduation in Office Management from Delhi
University with 21+ years’ experience in Sales & Marketing, Business
Development and Relationship Management in Automotive Sector, for
products like Piston, Rings, Liners, Instrument Cluster, Tank Units,
Round Instruments, Oil Pumps, Car Security Systems, Automotive
Glasses, Automotive Lubricants & Automotive belts & Hoses.
• Last organization worked with VINKO AUTO INDUSTRIES LIMITED., as
Sales Manager for business development of “ALASKA” brand of Automotive
belts & hoses on PAN India basis.
• For the last 2 years I was in Canada / U.S.A and has returned back to
India in July 2016.
• AT PRESENT I AM LOOKING FOR SUITABLE OPENING IN SALES &
MARKETING WITH PREFESSIONALLY MANAGED ORGANIZATION.
• Experienced in Client Relationship Management, Product promotion and
implementation of business strategies to accomplish the decided targets.
• Proficient at analyzing market trends to provide critical inputs for business
development initiatives and formulation of product development and
marketing strategies.
• Ability to move the business forward through continuous improvement efforts
and relationship building.
• An effective communicator with good presentation skills, excellent numerical
abilities and abilities in establishing beneficial relationships with key
stakeholders.
• During my career span, I have dealt with various OEM’s like Maruti, Eicher
Tractors, Telco, Terex Vectra, New Holland Tractors, Escorts Yamaha,
LML etc., government organizations like Haryana Roadways, Punjab
Roadways etc., mini OEM’s like gen sets manufacturers in Agra and
Rajkot and also Replacement Market in Northern/Western/Eastern
Regions.
.
Organizational Experience
Quebec Petroleum Resources Limited.
Designation : Area Sales Manager. (Punjab)
Reporting to Managing Director.
Responsibilities handled :
• To reintroduce the “Motorol” brand of Automotive lubricants in the state of
Punjab. During my tenure the sales level was increased from 1.50 Kl to 15 Kl
per month.
• Distributor appointment for the state.
• Credit control.

2. •
•
• Depot operations.
• Competitor activities.
• My job involves extensive travelling across India to automotive markets for
further business development.
Asahi India Map Auto Glass Ltd.
Designation: National Sales Manager
Duration: March’2010 – Februry’2011
Reporting to Chief Operating Officer
Responsibilities handled:
• Responsible for handling distribution network on a PAN India level.
• As a business unit head responsible for the product and leading and
motivating sales team for better business development through market
mapping and building customer relations, to increase profitability.
• Heading the Sales & Marketing of Automotive Glasses & Sealants in
replacement market through companies 32 depots spread across Pan India
covering more than 1000 customers which includes automotive Glass Whole
seller’s/Glass Retailer’s/Spare Part Retailer’s/Authorized Dealer’s/Garages.
• My job involves extensive travelling across India to various depots & markets
for further business development.
• Reviewing and interpreting market response to facilitate product sales and
ensuring achievement of overall targets by generating business.
• To develop sales and marketing strategies for new products.
Jay-Ushin (A J.P. Minda Group)
Designation: Manager – Sales & Marketing
Duration: September’2009 – March’2010
Reporting to Vice President
Responsibilities handled:
• Handling sales & Marketing of Pan India.
• Successfully launch of their new products like Remote Keyless Entry System &
Gear Shift Lock in Car Accessories Market on all India basis in a phased
manner, along-with making the detailed business plan and building the team
for further marketing of the product in their respective regions.
• Organized and motivated the sales staff.
• Responsible for strategic business planning and development.
• Increased and managed productivity.
Pricol Limited
Designation: Regional Head – West and North Zone (Joined as Officer - Sales)
Duration: March’2000 – September’2009
Reporting to Vice President - Business Development
Responsibilities handled:
• Managing the Sales for North & West Zone.

3. • Successfully launched Disc Brakes in North Zone market by conducting
extensive mechanic visits and Sales Promotion activities at University level.
• Successfully launched Engine Safety System (a devise for the protection of
Gen. Sets) in market of Original Equipments for their Generator Sets.
• Continuous increase in the existing business.
• Responsible for achieving the annual Sales & Collection targets.
• Logistics management & inventories.
• Participant for Marketing Research Matrix.
• Promotion of TPM in market.
• Implementation of the new suggestion and KAIZENS for better Sales.
• Motivating subordinates for developing skills by Model building & Trend
analysis.
• Self-assessment to achieve targets set by the management.
• Team Leader for the Continuous Improvement Program.
Key Achievements:
• Listed As Star Performer for the Year 2003-04.
• Established a Milestone by doing a record sales and collection of Rs. 10 million
during the month of March’2005 in Delhi replacement market.
Escorts Limited
Designation: Sales Officer (Joined as MSR - Missionary Sales Representative)
Duration: August’1988 – February’2000
Reporting to General Manager
Responsibilities handled:
1998 – 2000 (Escorts Limited – Automotive Division)
I was transferred to Silliguri (West Bengal) to look after the Sales & Marketing for
West Bengal, Sikkim, part of Bhutan and part of Nepal. My job allowed me to
travel extensively in the area for sales & marketing, meeting Mechanics & Reborers
for fitment of product, Sales Promotion activities, launching of new products in the
market, achieving Sales & Collection target set by the Management and all activities
related to marketing.
1993 – 1998 (Escorts Limited – Automotive Division)
I was called back to our Head Office at Faridabad, and was given charge of All India
C&FA operation. I was handling 17 C&FA of Escorts all over India. My job activities
included C&FA operations , their stocks checking, inventory management, payment,
Capital Equipment for C&FA’s, stock planning, Coordination with Plants for dispatch
of material and all other C&FA linked activities.
1991 – 1993 (Escorts Limited – Automotive Division)
Got confirmation as Sales Officer and was transferred to Rajkot (Gujarat) for Sales in
Replacement Market & Mini OEMs.
1988 – 1991 (Escorts Limited – Automotive Division)
Joined as MSR and was looking after the Sales to OEM’s like Maruti Suzuki, Eicher
Tractors, Atlas Auto, Escorts Yamaha, Telco, LML, Hero Puch etc.
Key Achievement:

4. Launched Piston Rings for Maruti in west Bengal market in the year 1999 and within
a span of 2 months achieved 70% market share.
Personal Details:
Date of Birth : 26-03-1967
Gender : Male
Marital Status : Married
Qualification : MBA – Marketing Graduate, (B.A) from Delhi University with
Office Management.
Address : H 432, Naraina Vihaar, New Delhi – 110028.
Mobile : 09654200101.
Phone (+91) 11 25893232.
Last Salary
Drawn : Rs. 8.50 Lacs P.a.
Passport No. : M0971980
Date of Issue : 02/09/2014
Date of Expiry : 01/09/2024
Place of Issue : Delhi.
Dated: Savinder Singh Monga