Learn how to improve your rankings in search engines on low budget.

1. Yauhen Khutarniuk
Head of SEO at Link-Assistant.Com
@LinkAssistant
Facebook.com/linkassistant

2. Running SEO
on shoestring budget

8. Educate yourself

9. Webmaster Resources
Search Engine Optimization Starter Guide (by Google)
http://bit.ly/1X4pzh1
Webmaster Guidelines (by Google)
https://support.google.com/webmasters/answer/35769
Google Webmaster Blog
http://googlewebmastercentral.blogspot.com/

11. KEI = SV2/CSV – search volume, C - competition

12. Relevancy
Impressions
Competition
Intentions

14. Test keywords

15. Get PPC coupons

16. Google Analytics
Google webmasters tools
Bing webmasters tools
Giveaways

17. Optimize pages

18. Title tag
Meta description
H1 tag
Image alt tag
Body text

19. Build links

22. statscrop.com

23. Website analysis tools
http://whoisbucket.com/
http://www.statscrop.com/
http://www.similarweb.com/
http://www.whoismind.com/
http://pressaboutus.com/
http://webstatsdomain.org/
http://tools.pingdom.com/
http://seohunt.biz/
http://network-tools.com/
http://builtwith.com/
http://www.freewebsitereport.org/
http://www.whoishostingthis.com/
http://dndetails.com/
http://www.seoheap.com/
http://www.reviewoursites.org/
http://www.w3snoop.com/
http://pandastats.net/
http://mostpopularwebsites.net/
http://www.hupso.com/
http://webtarantula.com/

24. Get directory listings

25. Low quality phpLD directory

26. directorycritic.com

27. Contribute to community

28. Blogs
Forums
Q&A websites
Social media

29. Requests to find niche forums
• “ranking factors” inurl:forum
• “link building techniques” “powered by phpBB”
• “local seo” “Powered by vBulletin”
Collection of sample queries: http://bit.ly/1KnhdNO

30. Google Alerts

31. RSS Feeds

33. SEO SpyGlass – seospyglass.com

34. BuzzBundle – buzzbundle.com

35. Optimize workflow

37. Follow trends

38. Thank you!