Magazine advert analysis

1. MAGAZINE ADVERT
ANALYSIS
Kings Of Leon
_Only_The_Night
Florence + The Machine
LUNGS
Adele
21

2. Kings Of Leon
_Only_By_The_Night
• This advert consists of few things.
• The art included on the advert to draw attention to the album is the album
art. This art is fairly complex but it includes
The members of the band, although they are fused with an eagle.
• The advert has the band name at the centre top of it and below the art in
the same font and size, the album name. The album name is in a
different colour, perhaps to distinguish the difference between the name
of the band and the album name.
• Below the album name in white there is information on the album, albeit
very limited. It tells the audience that some of the hits that the band has
had around that time, are in the album. This is to persuade fans of those
songs to buy the album to not only listen to those songs, but to listen to
the other tracks on the album, and become fans who will buy the other
albums that Kings Of Leon release.
• There is a red “OUT NOW” that basically, tells the audience that the
album has been released and they can now buy it.
• The text at the very bottom is telling the audience where they can access
this album. “PLAY.com” and another unseen place where the people can
access the album.
• Overall, the advert is very simplistic and shows limited information,
provoking curiosity from the audience.

3. Florence + The Machine
LUNGS
• Similarly to the Kings Of Leon advert, this advert has the
album art to draw attention and to remind the audience of
the album and what it looks like.
• This advert also has the title of the artist and the album
name above and below the album art.
• The information below the album name like the Kings Of
Leon advert tells the audience what popular songs are
included in the album.
• This album has a release date as it was published before
the album was released.
• There is a website link that will provide more information to
the audience, creating curiosity .
• The advert tells the audience what will physically be inside
the album and what the album will be released onto,
telling the audience; “CD. DELUXE CD. VINYL. DIGITAL”.
• In conclusion, this album is fairly simplistic outside of the
album art, which is more complex. The advert is very
similar to the King Of Leon advert.

4. ADELE
21
• This advert is for Adeles album 21.
• This advert has a photo of Adele, that was in the
same photo shoot as the album art, which is
shown in the bottom left corner.
• Similarly to the other adverts, this has the name
and title distinguished although they are besides
each other this time. The “21” is in a lime green
colour, as well as the album art and the
“AVAILABLE EVERYWHERE NOW”.
• This advert has similar connotations to the other
adverts, this advert tells the audience of one
popular song and one award that Adele has
received.
• In conclusion, this advert is simplistic and
contains a lot of reference to the album, just like
the other adverts I have analysed.