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Hsiao Ling Yeh
Job Objective: Key Account Manager
Birth: 17th Sep 1979
Mobile phone: 0930-069-060
Mail: charleneyeh888@yahoo.com.tw
Person Summary
With my ten yearsof work experienceswithdistribution/Morden channels,includinga great deal of
experience in management, sales, and marketing. Right now, I have been working as an Assistant
Account Manager at KC since 2014. I have demonstrated leadershippotential attentionto retailers,
goodpublicspeakingabilities,organisationskillsandteamworkability. Additionally, includingskillsof
coordinationandmarketingstrategiestofitmarkettrendand customers’wantsandneedsaswell as
the management strategy for chained retailers/franchisee. I fully achieved to be able to make great
salesandmanagementinthisarea.Therefore,Isincerelyexpectthatyouare abletoofferme achance
to workin yourcompany.I’mlookingforward totryingit and showingyou.
Expertise
 Good communication &negotiation&managerial skill
 Innovative marketingability
 ExcellentTeamworkskill&Trainingskill
 Stronganalytical ability
 Good PCskills&FluentEnglishcommunicationskill
Hsiao Ling Yeh
Education Background
Dec. 2012 ~ Oct. 2013 CoventryUniversityLondonCampus
MBA Global Business
Working Experience
Jan.2016~ Present KC Taiwan
Position:Assistantaccountmanager(Division:CVS)
Duties:
 communicating/persuading/Negotiate the contractwith
key buyers
 Evaluatingandanalysingcollecteddataformarketing
purposes toalignKC Marketingstrategyandplan
 Settingthe mainpromotional campaignandpassingon
the guidance onproduct displayingtomeetdifferent
purposes,suchas new productrelease or inand out
 Possessthe deepunderstandtodistributors‘keystrategy
and define the keyopportunities forbuildingthe business
 Designannual in-store displayplans
 Coordinatingmainlywithbuyerstodevelopappropriate
marketingschemes
 Settlingindividual achievementsandcompensationand
benefitstoencourage andretaindistributors’salesteam
 Givingspeechinthe internal trainingsessions
 Utilize mymarketingskillstohelpKCimprove itssales
and profitability
Achievement:
 Overall,reached21% Growthin 2016 and increase 3%
TYD marketshare withFemininecare products according
to engage inseveral discussionswithmarketingteam,
and coordinationandmarketingstrategiestofitmarket
trendand customers’wantsandneeds fordesigning
unique promotionsforeach group.
Jan.2014~ 2015 KC Taiwan
Position:Associateaccountmanager (Division:GT-Pharmacy)
Hsiao Ling Yeh
Duties:
 Developingandestablishingrelationshipswith
distributors
 Lead Go to marketstrategyand planning
 Evaluatingcollecteddataformarketingpurposes
 Settingthe mainpromotional campaignandpassingon
the guidance onproduct displayingtomeetdifferent
purposes,suchas new productrelease orholidays
 Lead and implementthe POSMfor in-store event
 Demonstratingandtrainingcustomersonproduct
applications
 Coordinatingmainlywithsalesdistributorstodevelop
appropriate marketingschemes
 Settlingindividual achievementsandcompensationand
benefitstoencourage andretaindistributors’salesteam
 Givingspeechinthe internal trainingsessions
Achievement:
 Reached55% Growth VS.LY and upto 30% Kenta
penetrationinTaoyuanCity withInfantcare products
accordingto engage inseveral discussionswithmarketing
team, integrateddistributorsof the northernareas,
leadedthe salesteamsof distributorstodevelopafirm
understandingof the market.
Jul.2009~ Jul.2011 3M Taiwan
Position:SeniorSalesSpecialist (Division:FMCG/GT/PCS)
Duties:
 Developingandestablishingrelationshipswith
distributors
 Evaluatingcollecteddataformarketingpurposes
 SP &A
 Settingthe mainpromotional campaignandpassingon
the guidance onproduct displayingtomeetdifferent
purposes,suchas new productrelease orholidays
 Managing all chainstores’follow-ups
 Demonstratingandtrainingcustomersonproduct
applications
 Coordinatingmainlywithsalesdistributorstodevelop
appropriate marketingschemes
 Settlingindividual achievementsandcompensationand
benefitstoencourage andretaindistributors’salesteam
Hsiao Ling Yeh
 Givingspeechinthe internal trainingsessions
Achievement:
 My responsible channelsachieved 60% growthduringthe
twoconsecutive yearsfrom2009 to 2011, especially
achieved90% growthat Hsiao-Bai hardware through
givingguidance onthe productdisplaysinaccordance
withdifferentpromotions,andIhelpedwith the
developmentof new promotional programme.
Sep.2007~ Jun. 2009 DKSH Taiwan
Position:SalesExecutive((Division:GSK/FMCG)
Duties:
 Developingmarketing schemesfordifferentdistributors
and givingguidance onproductdisplays
 Allottingthe merchandise tomeetthe distributors’
criteriaina timelymanner
 Monitoringtrade spendingandsalesforecast
 Coordinatingwithsalesteamandsupervisingstore
service personnel
 Analysingandevaluatingpromotioneffectiveness
Achievement:
 Reached 45% Growth and upto 100% penetrationin
Pingtungareaand thensuccessfullylistingnew products
and reached35% Growth inPOYA/美華泰channel and
alsoenhanced37% growth of local Hyperof southern
area (大樂 7 家))accordingtoengage inseveral
discussionswithandmarketingteam, integrated
distributorsof the southernareas,leadedthe salesteams
of distributorstodevelopafirmunderstandingof the
market,categorizedclientsintodifferentgroupsand
designedunique promotionsforeach
Oct. 2001~ Apr. 2007 Lotto Co.,LTD
Position:Channel Coordinator(Division:channel marketing)
Duties:
 Managing andcoordinatingwithdistributors
 Planningpromotional schemesfordifferentchannels
 Achievingandmaintainingquarterlyandannual
Hsiao Ling Yeh
objectives
Achievement:

Awardsand honours
2015 Q1 one KC behaviour awards
2015 the highest achievement of all KC Key Accounts
2016 Q1 one KC behaviour awards

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English Resume Charlene 0821

  • 1. Hsiao Ling Yeh Job Objective: Key Account Manager Birth: 17th Sep 1979 Mobile phone: 0930-069-060 Mail: charleneyeh888@yahoo.com.tw Person Summary With my ten yearsof work experienceswithdistribution/Morden channels,includinga great deal of experience in management, sales, and marketing. Right now, I have been working as an Assistant Account Manager at KC since 2014. I have demonstrated leadershippotential attentionto retailers, goodpublicspeakingabilities,organisationskillsandteamworkability. Additionally, includingskillsof coordinationandmarketingstrategiestofitmarkettrendand customers’wantsandneedsaswell as the management strategy for chained retailers/franchisee. I fully achieved to be able to make great salesandmanagementinthisarea.Therefore,Isincerelyexpectthatyouare abletoofferme achance to workin yourcompany.I’mlookingforward totryingit and showingyou. Expertise  Good communication &negotiation&managerial skill  Innovative marketingability  ExcellentTeamworkskill&Trainingskill  Stronganalytical ability  Good PCskills&FluentEnglishcommunicationskill
  • 2. Hsiao Ling Yeh Education Background Dec. 2012 ~ Oct. 2013 CoventryUniversityLondonCampus MBA Global Business Working Experience Jan.2016~ Present KC Taiwan Position:Assistantaccountmanager(Division:CVS) Duties:  communicating/persuading/Negotiate the contractwith key buyers  Evaluatingandanalysingcollecteddataformarketing purposes toalignKC Marketingstrategyandplan  Settingthe mainpromotional campaignandpassingon the guidance onproduct displayingtomeetdifferent purposes,suchas new productrelease or inand out  Possessthe deepunderstandtodistributors‘keystrategy and define the keyopportunities forbuildingthe business  Designannual in-store displayplans  Coordinatingmainlywithbuyerstodevelopappropriate marketingschemes  Settlingindividual achievementsandcompensationand benefitstoencourage andretaindistributors’salesteam  Givingspeechinthe internal trainingsessions  Utilize mymarketingskillstohelpKCimprove itssales and profitability Achievement:  Overall,reached21% Growthin 2016 and increase 3% TYD marketshare withFemininecare products according to engage inseveral discussionswithmarketingteam, and coordinationandmarketingstrategiestofitmarket trendand customers’wantsandneeds fordesigning unique promotionsforeach group. Jan.2014~ 2015 KC Taiwan Position:Associateaccountmanager (Division:GT-Pharmacy)
  • 3. Hsiao Ling Yeh Duties:  Developingandestablishingrelationshipswith distributors  Lead Go to marketstrategyand planning  Evaluatingcollecteddataformarketingpurposes  Settingthe mainpromotional campaignandpassingon the guidance onproduct displayingtomeetdifferent purposes,suchas new productrelease orholidays  Lead and implementthe POSMfor in-store event  Demonstratingandtrainingcustomersonproduct applications  Coordinatingmainlywithsalesdistributorstodevelop appropriate marketingschemes  Settlingindividual achievementsandcompensationand benefitstoencourage andretaindistributors’salesteam  Givingspeechinthe internal trainingsessions Achievement:  Reached55% Growth VS.LY and upto 30% Kenta penetrationinTaoyuanCity withInfantcare products accordingto engage inseveral discussionswithmarketing team, integrateddistributorsof the northernareas, leadedthe salesteamsof distributorstodevelopafirm understandingof the market. Jul.2009~ Jul.2011 3M Taiwan Position:SeniorSalesSpecialist (Division:FMCG/GT/PCS) Duties:  Developingandestablishingrelationshipswith distributors  Evaluatingcollecteddataformarketingpurposes  SP &A  Settingthe mainpromotional campaignandpassingon the guidance onproduct displayingtomeetdifferent purposes,suchas new productrelease orholidays  Managing all chainstores’follow-ups  Demonstratingandtrainingcustomersonproduct applications  Coordinatingmainlywithsalesdistributorstodevelop appropriate marketingschemes  Settlingindividual achievementsandcompensationand benefitstoencourage andretaindistributors’salesteam
  • 4. Hsiao Ling Yeh  Givingspeechinthe internal trainingsessions Achievement:  My responsible channelsachieved 60% growthduringthe twoconsecutive yearsfrom2009 to 2011, especially achieved90% growthat Hsiao-Bai hardware through givingguidance onthe productdisplaysinaccordance withdifferentpromotions,andIhelpedwith the developmentof new promotional programme. Sep.2007~ Jun. 2009 DKSH Taiwan Position:SalesExecutive((Division:GSK/FMCG) Duties:  Developingmarketing schemesfordifferentdistributors and givingguidance onproductdisplays  Allottingthe merchandise tomeetthe distributors’ criteriaina timelymanner  Monitoringtrade spendingandsalesforecast  Coordinatingwithsalesteamandsupervisingstore service personnel  Analysingandevaluatingpromotioneffectiveness Achievement:  Reached 45% Growth and upto 100% penetrationin Pingtungareaand thensuccessfullylistingnew products and reached35% Growth inPOYA/美華泰channel and alsoenhanced37% growth of local Hyperof southern area (大樂 7 家))accordingtoengage inseveral discussionswithandmarketingteam, integrated distributorsof the southernareas,leadedthe salesteams of distributorstodevelopafirmunderstandingof the market,categorizedclientsintodifferentgroupsand designedunique promotionsforeach Oct. 2001~ Apr. 2007 Lotto Co.,LTD Position:Channel Coordinator(Division:channel marketing) Duties:  Managing andcoordinatingwithdistributors  Planningpromotional schemesfordifferentchannels  Achievingandmaintainingquarterlyandannual
  • 5. Hsiao Ling Yeh objectives Achievement:  Awardsand honours 2015 Q1 one KC behaviour awards 2015 the highest achievement of all KC Key Accounts 2016 Q1 one KC behaviour awards