1. Hsiao Ling Yeh
Job Objective: Key Account Manager
Birth: 17th Sep 1979
Mobile phone: 0930-069-060
Mail: charleneyeh888@yahoo.com.tw
Person Summary
With my ten yearsof work experienceswithdistribution/Morden channels,includinga great deal of
experience in management, sales, and marketing. Right now, I have been working as an Assistant
Account Manager at KC since 2014. I have demonstrated leadershippotential attentionto retailers,
goodpublicspeakingabilities,organisationskillsandteamworkability. Additionally, includingskillsof
coordinationandmarketingstrategiestofitmarkettrendand customers’wantsandneedsaswell as
the management strategy for chained retailers/franchisee. I fully achieved to be able to make great
salesandmanagementinthisarea.Therefore,Isincerelyexpectthatyouare abletoofferme achance
to workin yourcompany.I’mlookingforward totryingit and showingyou.
Expertise
Good communication &negotiation&managerial skill
Innovative marketingability
ExcellentTeamworkskill&Trainingskill
Stronganalytical ability
Good PCskills&FluentEnglishcommunicationskill
2. Hsiao Ling Yeh
Education Background
Dec. 2012 ~ Oct. 2013 CoventryUniversityLondonCampus
MBA Global Business
Working Experience
Jan.2016~ Present KC Taiwan
Position:Assistantaccountmanager(Division:CVS)
Duties:
communicating/persuading/Negotiate the contractwith
key buyers
Evaluatingandanalysingcollecteddataformarketing
purposes toalignKC Marketingstrategyandplan
Settingthe mainpromotional campaignandpassingon
the guidance onproduct displayingtomeetdifferent
purposes,suchas new productrelease or inand out
Possessthe deepunderstandtodistributors‘keystrategy
and define the keyopportunities forbuildingthe business
Designannual in-store displayplans
Coordinatingmainlywithbuyerstodevelopappropriate
marketingschemes
Settlingindividual achievementsandcompensationand
benefitstoencourage andretaindistributors’salesteam
Givingspeechinthe internal trainingsessions
Utilize mymarketingskillstohelpKCimprove itssales
and profitability
Achievement:
Overall,reached21% Growthin 2016 and increase 3%
TYD marketshare withFemininecare products according
to engage inseveral discussionswithmarketingteam,
and coordinationandmarketingstrategiestofitmarket
trendand customers’wantsandneeds fordesigning
unique promotionsforeach group.
Jan.2014~ 2015 KC Taiwan
Position:Associateaccountmanager (Division:GT-Pharmacy)
3. Hsiao Ling Yeh
Duties:
Developingandestablishingrelationshipswith
distributors
Lead Go to marketstrategyand planning
Evaluatingcollecteddataformarketingpurposes
Settingthe mainpromotional campaignandpassingon
the guidance onproduct displayingtomeetdifferent
purposes,suchas new productrelease orholidays
Lead and implementthe POSMfor in-store event
Demonstratingandtrainingcustomersonproduct
applications
Coordinatingmainlywithsalesdistributorstodevelop
appropriate marketingschemes
Settlingindividual achievementsandcompensationand
benefitstoencourage andretaindistributors’salesteam
Givingspeechinthe internal trainingsessions
Achievement:
Reached55% Growth VS.LY and upto 30% Kenta
penetrationinTaoyuanCity withInfantcare products
accordingto engage inseveral discussionswithmarketing
team, integrateddistributorsof the northernareas,
leadedthe salesteamsof distributorstodevelopafirm
understandingof the market.
Jul.2009~ Jul.2011 3M Taiwan
Position:SeniorSalesSpecialist (Division:FMCG/GT/PCS)
Duties:
Developingandestablishingrelationshipswith
distributors
Evaluatingcollecteddataformarketingpurposes
SP &A
Settingthe mainpromotional campaignandpassingon
the guidance onproduct displayingtomeetdifferent
purposes,suchas new productrelease orholidays
Managing all chainstores’follow-ups
Demonstratingandtrainingcustomersonproduct
applications
Coordinatingmainlywithsalesdistributorstodevelop
appropriate marketingschemes
Settlingindividual achievementsandcompensationand
benefitstoencourage andretaindistributors’salesteam
4. Hsiao Ling Yeh
Givingspeechinthe internal trainingsessions
Achievement:
My responsible channelsachieved 60% growthduringthe
twoconsecutive yearsfrom2009 to 2011, especially
achieved90% growthat Hsiao-Bai hardware through
givingguidance onthe productdisplaysinaccordance
withdifferentpromotions,andIhelpedwith the
developmentof new promotional programme.
Sep.2007~ Jun. 2009 DKSH Taiwan
Position:SalesExecutive((Division:GSK/FMCG)
Duties:
Developingmarketing schemesfordifferentdistributors
and givingguidance onproductdisplays
Allottingthe merchandise tomeetthe distributors’
criteriaina timelymanner
Monitoringtrade spendingandsalesforecast
Coordinatingwithsalesteamandsupervisingstore
service personnel
Analysingandevaluatingpromotioneffectiveness
Achievement:
Reached 45% Growth and upto 100% penetrationin
Pingtungareaand thensuccessfullylistingnew products
and reached35% Growth inPOYA/美華泰channel and
alsoenhanced37% growth of local Hyperof southern
area (大樂 7 家))accordingtoengage inseveral
discussionswithandmarketingteam, integrated
distributorsof the southernareas,leadedthe salesteams
of distributorstodevelopafirmunderstandingof the
market,categorizedclientsintodifferentgroupsand
designedunique promotionsforeach
Oct. 2001~ Apr. 2007 Lotto Co.,LTD
Position:Channel Coordinator(Division:channel marketing)
Duties:
Managing andcoordinatingwithdistributors
Planningpromotional schemesfordifferentchannels
Achievingandmaintainingquarterlyandannual