1. AREAS OF EXPERTISE
Local marketing
In store event management
Campaign management
Social media
Press releases
Customer retention
PERSONAL SKILLS
Willing to learn
Organized
Trustworthy and reliable
Target orientated
Attention to detail
Able to work as part of a team
Able to cope and work under pressure
Flexible & approachable
Phan Thy
Marketing executive
PERSONAL SUMMARY
An enthusiastic, energetic and hard-working Marketing Executive who has three years
experiences in developing, managing and controlling relationships between the company
and its target audience. Having a proven track record of quickly understanding a
marketing campaigns mission, vision and objective and then communicating this to
potential customers. Enjoying challenging briefs & able to work to an excellent
standard under considerable pressure whilst presenting a positive image to clients &
colleagues.
Currently looking for a suitable position with an ambitious & exciting company.
WORK EXPERIENCE
Provence Consumer Product Corporation
MARKETING EXECUTIVE June 2012 - Present
Working as part of a busy sales team involved in annual & quarterly tactical planning,
scheduling & also delivery across multiple media. Responsible for ensuring that
promotional activity is targeted, effective in attracting ppotential customers.
Duties:
Implementing marketing activities across all online & offline channels.
Prepare POSM for monthly Promotion and deploy at stores on time.
Managing customer relationships.
Writing new marketing material & website content.
Assisting with campaign building, press releasing & promotional copy
production.
Making sales calls and handling enquiries from potential customers.
Involved in the online and web marketing campaigns.
Monitoring and optimizing key internet search engine campaigns.
Liaising with strategic partners, internal stakeholders and key customers.
Works with Brand Manager to analyze marketing performance of product line.
Provence Consumer Product Corporation
SHOP OPERATION June 2013 – 2014
Working in a fast-paced team oriented.
Managing and organizing all practical aspects of Shop operation i.e. set up, security,
cleaning, processing, display, and legal document involve.
Duties:
Participating in retail store opening in term of store designing, processing,
setting up, display, legal documental involve, etc.
Complete store operational requirements by scheduling and assigning
employees; following up work results.
Maintain store staff by recruiting, selecting, orienting, and training employees.
Protect employees and customers by providing a safe and clean store
environment
Maintain the stability and reputation of the store by complying with legal
requirements
Daily, Weekly & Monthly sales updates
Actively participate in the weekly sales and marketing meetings. Prepare an
update for review and discussion – achievement of sales targets, key business
issues, opportunities, education concerns, etc.
2. Assist in the preparation, compilation and adaptation of training materials
KEY SKILLS AND COMPETENCIES
PERSONAL DETAILS
Phan Thy
21.08B Screc Department,
Trương Sa, Dist.3, HCM
T: 0909831040
E: phanthy90@gmail.com
Nationality: Vietnam
Experience in being involved in multiple marketing campaigns in parallel.
Thorough understanding of promotional and advertising activity.
Experienced in working in a customer service environment.
Experience of Microsoft Office, Power Point, Excel, Outlook
Ability to work in a fast paced and evolving sales environment.
Able to work on your own initiative and to tight deadlines
Experience of Microsoft Office, Power Point, Excel, Outlook.
ACADEMIC QUALIFICATIONS
Bachelor of Commerce Marketing
RMIT University 2008 - 2012
REFERENCES – Available on request.
