evaluation

1. Evaluation
Your name

2. Production Process Evaluation

3. Research
• What were the strengths of your research? How did your research help your
product?
A strength of my research is that I was able to find a lot of existing products to analyse
to help me with my final production. Another strength is my experiment research. This
is because I was able to test different practical aspects that I was able to see if I liked or
didn’t so I could narrow down the techniques I wanted to add in to my final pieces. An
overall strength of my research is is very detailed I've gone into detail when analysing
and taking about my target audience, existing products and how I created my
experiment. This research helped with my final product because I was able to see what
professional had done to target their audience and what I could do to make sure I
always had my target audience in mind. My experiment analysis helped because I was
able to remember what I did that I liked and how I could create it again.
• What were the weaknesses of your research? What could you have done
better/improve? What effect would this have had on your product?
In my research I could improve upon my audience research. I could do this by adding
more primary research like interviews or ask more questions. To improve I could have
done some more experiments or annotated additional products. I could also improve
by include an audience profile for each product researched. This would have increased
my understanding about smaller aspects and why the professionals created thing the
way they did and not a different way. This would have made me more aware of the
impact of everything I added into my production. This could have made my production
appear differently. For example if I made the backgrounds darker it could have had a
moodier visual effect overall.

4. Planning
• What were the strengths of your planning? How did your planning help your product?
o Initial plans
A strength in my initial planning is are variety my mind maps and analysis as I gave reasons
for all my choices and you can see a clear path of what I went through to end up at my final
products.
o Pre- production
My strengths in pre production are my detailed schedules that helped me keep on track of
where I was and meant to be. This kept me aware of what I needed to complete and what
In what time frame . Another strength that my pre-production had where the detailed
health and safety and contingency plans
• What were the weaknesses of your planning? What could you have done
better/improve? What effect would this have had on your product?
o Initial plans
I could have improved by adding more key influences . If I would have added more I could
have looked at other existing products and creators. This could have effected the final
outcome as I might have been inspired in a different direction
o Pre-production
A weakened of my pre production is my story board I could have added more detail and
specified props and items that I defiantly wanted to appear. I could have improved by
adding more notes and extending the storyboard to where the production ends. This would
have effected the efficiency of creating positively . It would have made the process faster to
have everything jotted down in front on me.

5. Time Management
• Did you manage your time well? Did you complete your
project on time or would your products have improved with
additional time?
I think I managed my weekly scheduled time better than my
daily scheduled time because it was hard to realise how long
one task would take and the time I would be able to create it
in. I think the schedule would have worked better if my
efficiency was increased I completed my project a bit behind
schedule but manage to get everything completed to a
• What would you have done if you had more time to produce your work?
If I had more time I would work on improvements to make sure all of my work is on a high standard
instead of a few. I depending on how much more time we were given I would also spend more time on
my production. I would increase my animation time
standard I'm happy with before I had to hand everything in. I think my both my products could have
improved with additional time because I could have added more elements to and focused on small
details.

6. Technical Qualities- videogame
The professional's game has a much larger background in contrast to a small
character making the player feel truly lost. This is also shown with the background
being blurred and the character shaving sharper look. While my game is a close up
of the character making the player feel more attached as they see what happens
as the character does.
The professional
game uses softer
ways to show the
light peeking
through wile mine is
exaggerated and
forced highlights
which make my
game look more
cartoon like.
My game contains more videogame like aspects
like hearts (lives) in the corner. The professionals
has no distractions on the screen it is only the
game play with gives the game a more surreal
feeling
Both my and the professionals games are at
some point set in a forest
The character designs for the games
are quite similar. However opposite
the main character in the
professionals game looks like a
more human version of the
antagonise of my game animation
The background in the professionals game
image shows more of the layers and gives
more of a spacious feel. In comparison to
my game image you cant really tell the
layer apart and the forest feels full and
makes the character look stuck
Both games are to be played at
their own pace and show some
signs of trying to complete
something fast rather then own
your own time like killing an
enemy and your life (save) is in
danger.

7. Aesthetic Qualities-
videogame
• Does your work look good? Was it creative? What aspects of your game’s
visuals do you like?
I think my animation looks aesthetically pleasing and the art style is very
consistent all the way through. The creative use of the light rays allowed
me to add sharp contrasting highlights that look really good during the
gameplay adding more depth to the background as the trees will block out
some light. I really like the detail shown in shading like making the tree
stump two different colours and the path and the ground contain shadows
of the shrubs and trees.
• What would you improve? Discuss the strengths How would you improve
it? What are your weaknesses
To improve my work if i could go back I would make the trees in the
background move in the other direction as that’s the way that they were
meant to go but I got confused with the different moving components and
moved them in the wrong direction. A weakness in my work would be that
the game sprite movements are a bit to stiff. To improve this if I had more
time I would use a rage of rapid and slower movements like when the
protagonist picks up the stick.

8. Audience Appeal- videogame
• How have you appealed to your target audience? What specific bits of
content would appeal to your target audience.
• I have appealed to my target audience by creating a starting cut scene to my
game animation. In my questionnaire this had two thirds of the over all
votes for people who preferred games with a cut scene rather the straight to
the game play.
• I also appealed to my target audience by creating the game for the PC (with
the added notes – press o for open etc.). This appeals to my target audience
as it’s the seconded most voted console that my survey audience play
games on. I chose this device because most people commonly own a PC or
laptop rather that a PlayStation or an Xbox.
• Another way I appealed to my target audience was I created a character
who you could identify as any gender the player wanted. I created my
character this way because my target audience didn't’t mind what ever
gender the game had you play as. So I got to create a character that I
wanted. I created this character this way because it added to the overall
mystery of the animation/game.
• My target also disagreed to a mandatory tutorial so I created my animation
with an open idea that relied on completing tasks and since the player just
started they would get basic hint like how to pick up an item rather than a
run through of how to do everything.

9. Technical Qualities- poster
Both of the posters include ratings to tell who the game is
suitable and un suitable for. Some audience wont trust
games without ratings.
Similarly both pieces of
work have have studio
logos. The professionals
game poster however,
includes more logos
along with a small list of
people involved in the
production of the game.
This makes the poster
look more entwined with
the game and you can
clearly see its used for
advertisements of the
game.
The existing product and my work both have the main character of
the game are centred in the middle of the poster. The are both
taking powerful stances making them feel more like the main
protagonist.
My poster only
has one main
character visible
while the
professionals
poster has all the
side characters as
well as the villain.
This shows that
my game is a solo
player game while
the professional
game can have
multiple players.
Both backgrounds of the posters are given the
impression that they are behind everything pushing
the main character(s) forward. This helps the
character(S) stand out and make a impression on
the audience.
Both images use a clear
source of light to keep
shading consistent.

10. Aesthetic Qualities- poster
• Does your work look good? Was it creative? What aspects of your
game’s visuals do you like? I think my work looks visually
appealing with the monochrome style. My work is creative
because it uses a lot of different effects like a lenses flare,
Gaussian blur and text effects to create different texture and
layered effects. One of the effects I like are the layering of trees
that get blurry further back as it creates depth and dimension to a
flat image.
• What is a strength of you work?
A strength of my work would be the consistent colour scheme that
matches the game animation that this poster advertises. Another
strength would be the characters placement and stance on the page
leaving the audience wondering who it ? sand where are they?
• What would you improve? How would you improve it?
A thing I would improve about my poster would be to move the
placement of the subtext in the middle to the bottom left corner.
This would make the text easier to read as it is not really visible
because of the dark text on a dark background. Another thing I
would improve would be the rock that the main characters standing
on. I would improve it by blending /shading areas better considering
the direction of the light.

11. Audience Appeal- poster
• How have you appealed to your target audience? What specific bits of
content would appeal to your target audience.
I have appealed to my target audience by using one main focus on the
poster rather than multiple focuses like side characters. I did this because
this had the majority of my target audience who answered my survey
preferred a poster with one main focus over multiple.
Another way I have appealed to my target audience is I have kept the text
that appear on the screen to a minimum. This is because in the survey I
took my target audience everyone who answered the question preferred
posters with minimal amounts of text
I also appealed to my target audience by creating my poster so their
wouldn't’t be a problem sizing the design up or down a couple sizes. This
meant that I'm appealing to all of my target audience because they get to
be able to have the size of poster they desire.
my target audience that answered the
questionnaire all said that they would purchase a
poster for a videogame so I have appealed to my
target audience by creating a poster for my main
product of a small part of animated gameplay
from a videogame.

12. Peer
Feedback

13. Feedback 1- poster
• What did you like about the product?
• The line work on the poster is very refined and smooth, and the pure black trees in the background
contrast well with the lighter sky. The use of black and white throughout the image give it an
ominous feel, and the font of the text reflects this. The way that the far back trees are blurred to
show their distance works really well and further adds to the ominous tone. The shading
throughout the piece is consistent and the use of harsher and lighter shadows as well as the lens
flairs do a good job of showing where the light is coming from. The character’s outlines and the
varying thickness of them work well with the pure white body to create an appealing design. The
overall look of the design allows aspects such as the stick not having a fist around it to not feel out
of place and actually make the art-style even stronger. The extra details in the bottom right help to
make the poster feel authentic whilst still maintaining the black and white colour scheme. The use
of silhouettes background helps to keep the viewer’s attention on the main motif.
• What improvements could have been made to the product?
• The smaller text at the bottom blends into the background slightly, making it a little difficult to
read. A potential fix that maintains the black and white theme may be to move the text slightly up
to where there is more light shining on the rocks..

14. Feedback 2- poster
• What did you like about the product?
Initially I really like the monochromatic black and white as I think it gives it a lot of depth
and things look further away than they are and I think this works well as it doesn’t look flat
at all. I think all the different shades of black and white work well in contrast against the
whites and makes it seems as if it is coloured because there are so many different shades of
black to white. I think that the line work is very precise and neat and looks very
professional. I think that all these different parts look very good together and has made a
unique piece of work.
• What improvements could have been made to
the product?
From a first glance I'm not really too sure what this poster is about and what it is
representing, I think there is a good attention to detail however in the left bottom corner I
think there is room for improvement as the rocks seem not blended very well and seem
very harsh against the black trees, whereas on the other side I think that they are blended
nicely.

15. Feedback 3- poster
• What did you like about the product?
– I like that the character is point and centre of the poster, so the observer can clearly understand what the
focus is.
– The monochromatic setting creates a feeling of solemnness, which makes me more invested in finding out
what happens.
– The small light reflection across the page makes the atmosphere/environment feel more natural and real to
me which is a nice detail.
– How the character is posed makes me interested in why they're doing what they are doing, and so more
likely to buy the game.
– The out of focus style set on the trees give a good idea of depth which is especially nice considering the
restraints of having a colourless cover can’t make any part look too visually stimulating.
• What improvements could have been made to the product?
• For the sub-title, I may try to make it appear clearer to the reader as it is currently hung in shadow
so isn’t very obvious.
• This may well be for all platforms, but maybe you could add a console’s logo at the top to give an
extra sense of realism to the cover.
• The character’s model could be made more curved, to stop the hard edges being obvious on the
head.

16. Peer Feedback Summary
• What do you agree with from your peer feedback?
I agree that the subtitle is a bit hard to see especially against the dark
area of the background. I also agree that the rock could be blended a bit
more into the background by some improved shading. I could also
improve my product by adding what it is meant to be played on as that
would make the poster more authentic however it might make it feel
more like a disk case.
I agree with the feedback that says the distance between the character a
trees is clear. Also that there is a clear ray of where the light is coming
from. I also agree with the comment stating that the poster gives a slight
ominous feel and the stance of the character makes you want to know
more
• What do you disagree with from your peer feedback?
I disagree that the characters head is too sharp because the outline clearly
separates the character from the father away background.

17. Peer Feedback Summary
• What changes would you make to your product based upon your peer
feedback and why?
Based on my feedback I would move the subtitle more to the left to where
the light hits as that would make it easier to see. I would also add more
shading and effects to the rock so it fits into the background better. I
would add a pc logo in the corner so it would be obvious what the game is
suppose to be player on and see if there are any other details to add to
make the poster look more professional

18. Feedback 1- videogame
• What did you like about the product?
• Music was great. Really fit the animation
• The light effects in the main gameplay looks really
aesthetic.
• Sound design is really good, the bird and forest sounds
really help to build an atmosphere
• What improvements could have been made to the
product?
– Background moves the wrong way but it still works really
well

19. Feedback 2- videogame
• What did you like about the product?
– The art-style looks really good and is instantly identifiable with the art in the
poster. A lot of interesting animations are used such as the movements of the
fox and the swinging of the sword. The lines around the sword work really well
to emphasize its movement. The backing track gives the whole animation an
eerie feel which melds really well with the monochrome colours. I liked the
intro part at the start, the ‘skip’ button and the mix of camera angles makes it
easy to tell the difference between this part and the main gameplay later. The
backgrounds and foliage look really good, and the fox is very detailed.
• What improvements could have been made to the product?
• More emphasis on opening the chest and obtaining the heart at the end
might help to make the end of the animation seem less abrupt.
• Additionally, the heart on the playable character’s chest seems to move to
different position quiet a bit around the time of the fight, although I'm not
sure if this is intentional.

20. Feedback 3- videogame
• What did you like about the product?
• Very good animation, every looked really good
and it could easily be mistaken for a real game.
The walking cycle for all the characters are also
very good.
• What improvements could have been made to
the product?
• The amount of frames makes it seem a little bit
jumpy. With more time, it could be made to be
smoother- It is very good though and looks very
nice congratz

21. Peer Feedback Summary
• What do you agree with from your peer feedback?
I agree the trees move in the wrong direction. I also agree that the art style
looks identifiable with the poster making the look part of a set. Another
comment I agree with is that the use of camera angles a drawing styles make
it easy to tell witch part of the animation is game play and witch is the cut
scene. The music sounding eerie is something I agree with because I wanted
it to sound not that welcoming. I agree also that the music, the art style and
background design go well together. I agree that the animation is a little
jumpy and can be improved with more time.
What do you disagree with from your peer feedback?
I disagree with the comment on the players heart moving a lot on the chest as
he uses big moves and the body moves with him so it was done intentionally.
I could improve by adding in more fight frames so the transition is smoother.

22. Peer Feedback Summary
• What changes would you make to your product based upon your peer
feedback and why?
I would go back and improve the animation to move the tree in the right
direction because it doesn't look quite right. I would also put more emphasise
on after killing the antagonist and opening the chest because its meant to be
a reward but feels more like a chore.