Bryan Duncan is a sales executive seeking a position leveraging his creative abilities and industry knowledge. He has over 15 years of experience in sales, marketing, and business development for companies like Southern Wine & Spirits, Diageo, and Pepsi Bottling Group. Duncan has a proven track record of growing market share and profits through developing strategic account plans, analyzing sales trends, and implementing marketing programs. He is proficient in retail data systems and experienced managing key client relationships.

1. Bryan Duncan
1517 Fieldcrest Dr. ● Pleasant Hill, CA 94523 ● (925) 234-6555 ●
bryanduncan@southernwine.com
Objective: To obtain a position in sales where I may leverage my creative abilities and industry
knowledge to grow market share and profit for the company.
PROFESSIONAL
EXPERI
ENCE
10/13 to Present Southern Wine & Spirits CA (Pacific Division)
Account Executive (Walmart/ Target /Sam’s Club/Cost Plus)
· Responsible for managing revenue and profit targets for the CA market for the following accounts:
(Walmart/ Target / Sam’s Club / Cost Plus )
· Develop and build relationship with headquarter buyers and regional merchandising contacts.
· Responsible for hitting growth targets and delivering projected profit goals each month.
· Proficient in Walmart/Sam’s internal data system “Retail Link” and Target’s internal system “POL”.
9/11 to 9/13 Southern Wine & Spirits CA (Pacific Division)
Chain Program Manager (Trade Development Team)
· Responsible for working directly with Pacific Wine & Spirits Account Executive Team in Northern
California to develop account plans and strategies to grow the business.
· Measure and evaluate all account trends, budgetary spends and forecasts
· Developed new front line sales tool for the Merchandising Team
· Integral part of developing and maintaining new planning/forecasting tool (6 month planner)
· Responsible for managing and updating the “Chain Team” online share point web site
· Trained and mentored Southern California Chain Program Manager
10/09 to 7/10 Diageo, San Francisco CA
Northern California Chain Program Manager
· Responsible for working directly with Pacific Wine & Spirits Account Executive Team in Northern
California.
· Worked closely with all Chain Programming Managers and Account Executives in communication and
execution of all key initiatives and goals by account.
· Leverage marketing tools and price promotion budget to grow volume and profit across multiple
accounts including:
o Raleys,Save Mart, Lucky,CVS, BevMo, Safeway, Walmart, and Target
09/08 to 10/09 Diageo, San Francisco CA

2. PROFESSIONAL EXPERIENCE
Northern California Merchandising Manager
· Worked closely with all Chain Programming Managers and Account Executives in communication and
execution of all key initiatives and goals by account.
· Set new standards in evaluating execution and providing clear communication to sales teams on all
programming. Increased awareness of merchandising goals through bi-monthly reporting process.
· Responsible for evaluating merchandising effectiveness and increasing capabilities and skill sets for all
Pacific District Managers and Area Managers.
· In charge of coordinating all market surveys, including development of survey form, evaluation and goal
setting during all key holidays.
· Responsible for speed to market on innovation after authorized by account. Provided tracking and follow
through on all key brands.
06/06 to 09/08 Pepsi Bottling Group, Pleasanton CA
Key Account Manager (KAM) for Pacific Northwest Business Unit
· Responsible for managing revenue and profit targets for accounts that span across multiple geographies
in the Western United States. Accounts include, (Tesoro, Valero, Circle K, Quik Stop Markets, and
ConocoPhillips).
· Driven consistent growth both for Customers and Pepsi in 2007.
· Responsible for creating multiple marketing programs for customers allowing them to differentiate
themselves from their competition and grow their presence in the market place while maintaining profit
and revenue goals
· In charge of coordinating Pepsi sales teams with customer’s personnel to grow sales and improve the
front line sales teams’ effectiveness at store level.
04/04 to 06/06
Internal Analyst Pepsi Bottling Group, Pleasanton CA
· Worked in house at Longs Corporate office for Pepsi. Responsible for internal sales analysis on
beverage category and coordination of all resets between multiple vendors across California.
· Provided insights to category buyer on key business drivers.
· Supplied buyer with linear regression analysis against price points to develop strategies on the
best times to promote specific packages.
· Pepsi volume at Longs grew 10% during the time I was in position.
03/02 to 03/04 Pepsi Bottling Group, Hayward CA
Pre-Sell Representative
· Responsible for growing sales in grocery, mass, and drug accounts at store level.
· Responsible for expanding existing brand displays and inventory at store level.
· Managed merchandising team and controlled their budget.
· Responsible for selling in additional locations for racks, and cold equipment to display Pepsi
- Promoted to number one volume route on 08/03 for repeatedly meeting sales volume goals

3. PROFESSIONAL EXPERIENCE
EDUCATION
Education
 M.B.A. with concentration in Marketing, graduated Fall 2010
- CSU Hayward, Hayward CA
· BS Degree in Marketing, graduated 12/01
- Sonoma State University, Rohnert Park CA