3. Answer Questions Illegal to ask in interview
◦ Marital Status, Sexual Orientation, Social Habits
Identify Professional Associations
How networked are you in your field?
◦ What pages have you liked?
◦ Are the pages associated with professional
organizations?
4. Establish yourself online to create a clear and
positive image of you
◦ Be positive and tasteful
◦ Write your own history
Constantly monitor the web
◦ Google Yourself
◦ Check Facebook tags
◦ LinkedIn Connections
If you see a problem, deal with it quickly
◦ Ask others not to tag you (change your privacy)
◦ It never goes away unless you address it- and even
then it is not guaranteed
5. Third Party companies
◦ Popular games and quizzes give third parties access
to your profile (Farmville, “WithFriends”, Bejeweled)
Downfall to “making it more personal”
◦ Open Graph is a way to share information in your
profile with third parties
Your security is only as good as your friend’s
security
Redesign resets privacy settings
40% of all Facebook profiles are fake
◦ Do you know all 500 of your friends personally?
7. Build your brand. Buy your name as a website. Even if you are not
old enough to have an on-line presence yet, buy it so they're
secure and create a blog to customize your content.
Customize Facebook settings. Photos get you in trouble the
most. You want to customize it so if you're not tagged in photos,
you don't have to worry about inappropriate images showing up
on your profile page.
Monitor search engine photos. You can type in your name in
search engines and click on images to show you what images are
associated with your name out on the internet.
Make sure you're uploading new paragraphs with your name in
it.
◦ Mario Armstrong's wedding or Mario Armstrong's graduation. That way the
images that you want to appear, will.
Set up Google alerts for your name. You'll receive an e-mail any
time your name appears on the web.
8. Golden Rule.
◦ You don't determine your reputation, it's
determined by the people you interact with
◦ To others be fair, transparent, and honest
Watch The Watchers. Monitor what others are
saying about you and your company.
9. Linked In- professional social network
Twitter- online social networking service for 140 character blogs or updates
Instagram- photo sharing social network service
SOAR- employer website
Facebook Page- public social network
◦ Users can “Like” page
Facebook Profile- personal social network
◦ Friend Request
Myspace- online social media site
Tumblr- online social network to share photos, music, links, videos, quotes, text
Google Sites- personal online portfolio
Salary- public state information
10. ZabaSearch- address, phone number
Spokeo- maps location
Honestly.com- used to build, manage, and
research professional reputation
Sites gather publicly accessible information
and bring it together into a profile about you.
