2. GUIDANCE
This template PowerPoint presentation includes
all the relevant elements you need to cover in
your Music Video Assignment
It is suggested you save this PP in a different
name and share it with your group so you
always have a copy – some sections require
you to delete the information on the slide and
replace with your own work
Add more pages to each section where
necessary [you should be doing this!]
Add visuals as you see necessary
This document will be added to as you
progress through the pre-production phase.
Delete this slide when complete
4. RESEARCH
Watch a selection of videos to get your ideas started, make note of a
minimum of 5 – add extra slides, screenshot the video and in bullet
point note down info in terms of camera, editing, art design,
performance, etc and how this might link to your production
Hint!
You’ve already done this in your
case study, so you can summarise
that here where relevant
5. IDLES
https://youtu.be/sjr11lGEBg4 - Model Village
https://youtu.be/mRkUt9VnaR0 - Grounds
https://youtu.be/si2pZRifgIo - Samaritans
https://youtu.be/VODKZxsRa_E - Colossus
https://youtu.be/dEe4i2osF5A - Never Fight A Man With A Perm
https://youtu.be/7Oxqf_15k0w - Well Done
6. SAMARITANS & MODEL VILLAGE
https://youtu.be/sjr11lGEBg4
https://youtu.be/si2pZRifgIo
As shown in the two music videos, Idles choose to use different styles of music
videos, one style being cartoon, one style being like a short film and another
is using already existing footage. If the music video isn’t directly linked to the
song, for example the music video for Model Village is clearly directly linked
to the song with everything happening in the video being a visual
representation of some lyrics. But sometimes. The video will not be directly
linked but will. Have some small visual representations of some lyrics. Also,
some of Idles’ songs talk of serious subjects an in their videos they will
sometimes us comic relief to make it an easier watch
7. NEVER FIGHT A MAN WITH A PERM
https://youtu.be/dEe4i2osF5A
In the music video for the song Never Fight A Man With A Perm, Idles use
intertextuality. The whole music video is animated and uses a template that
looks a lot like the video game Street Fighter. As well as the template, the
characters have the same kind of movement as the characters from Street
Fighter, this is shown by the characters in the music video only using 3 or 4
different kind of attacks and one special kind of attack that clearly creates
more damage to the other player/character.
8. COLOSSUS & GROUNDS
https://youtu.be/VODKZxsRa_E
https://youtu.be/mRkUt9VnaR0
I found whilst watching both these music videos that I realised the colouring in
them both were clearly changed, Colossus having a veery pale look, an
obvious difference to the outside world and Grounds having it’s colours
changed to enhance it, make look a more attractive scenery instead of
changing how it completely looks. As well as that both videos, and other Idles
music videos that hold a narrative seem to have this effect on that makes the
footage look like it has been shot on maybe old film, I could tell because all
the footage had this grain on and every so often you could see these flashing
white spots on the screen.
9. POTENTIAL SONGS
List the songs you might want to do
- Ratchet by Bloc Party
- I’m Scum by Idles
- Grounds by Idles
- Lost Arts by Marlowe
10. POTENTIAL TECHNIQUES
Look at camera, editing and special effects (digital and physical)
techniques you could employ. Look at tutorials online and on YouTube.
A lot of different camera techniques are used when making a music video. For
example, close ups are used a lot, they can be used for parts of lip syncing or
to maybe make a scene dramatic. As well as that Close ups can then start to
include editing and special effects, as shown in the music video for Ratchet,
the camera starts as a close up and all the artists start to morph and turn into
weird beings.
11. CONVENTIONS YOU PLAN TO USE
What are the conventions of your musical genre? How could you use
them?
As I’m leaning more towards picking an Idles track, I’ll be looking at genres
such as ‘Punk’ and ‘Different’. So obviously ‘Different’ will be very easy to, the
music video just must be something different to what you would expect to see
with that song, but to make it a bit difficult I’ll still have to have some bits that
you would expect as they will be genre conventions of the ‘Punk’ genre. This
could consist of bits that look like a live performance as well as if I, which I
most likely will, choose to have people in my video I will have to think about
how they dress.
12. MIND MAP OF IDEAS
[SUMMARY OF IDEAS]
Include the mind map you started last week
13. SUMMARY
5 opportunitiesof your ideas; what would it allow you to do? Expand
your skills? Refine something you already know how to do?
-I have an idea that at the start of the music video it’s someone flicking through Spotify
and then they get to the song that I’m going to use for my video and then it fully kicks in
-I have an idea for a, or multiple, fast cut montages, my idea is that in time with the
music, a person will be stood directly in the middle of the frame, it will cut to each beat
and each clip they’re stood in a different location but in the background, something will
be happening, possible fighting? Someone holding something? Just different weather?
-As well as these, I’ve had an idea to film in as many different locations as I can, not just
for the fast cut montage but for the whole video with hopefully different weather, this
will help the video with diversity of footage but will also help me with improving my
skills in setting up the camera correctly for different lighting.
-I have an idea for one part of the video to try and use colour, placement of people
and location to use intertextuality. I’d like to try and make a part of the video look as if
it is a Wes Anderson film and I think doing that will help me improve my editing skills.
-
14. SUMMARY
5 restrictions to your ideas. Think about locations, cast and personnel. Are any
elements of your idea really difficult? Do you have enough time?
-I have an idea of someone pretending to play guitar in different areas such as town, college etc. but
I could find it difficult to find someone willing to pretend to play guitar in public
-Not just that but it could also be difficult just getting someone in the video which means I might have
to do it which will make it even harder setting up the camera
-I’d like to get a fast cut montage of someone whilst either the sun is setting or rising, but now we’re
going into winter it might be harder to get the shot I want, although it does seem like it might be
easier to get a shot at sunrise but then I might struggle to get someone up that early
-As well as that, I want to film in very diverse locations and getting to these locations as well as
having time to film in all these different spots, I have ideas for filming by the sea and on top of a tall
hill, possibly in the peak district but all these places are far from my home so getting someone to take
me there could be difficult.
-I might also find it difficult trying to create props and costumes for the 'Robber' and 'Police Officer'.
If I don't manage to make props and costumes to define the characters and show the audience that
that is what they are then my music video could end up being very confusing and a difficult watch
15. FINAL IDEA – ARTIST/TITLE/INFO
Name of track / name of artist- Rachet by Bloc Party
Brief biographical background- An English Indie Rock Band. They started in 1999
and split in 2013 but have been on and off again since. They releasedtheir first
album Silence Alarm in 2005, making 6 albums altogether but most of them had a
‘Deluxe Version’, their last album being Hymns in 2016 and releasing Silent Alarm
(live version) in 2019. Matt Tong (Drummer) & Gordan Moakes(bassist) left in
2013 due to an alleged “incident involving cocaine”. Kele Okereke the lead
singer and guitar player for the band also went on to do solo albums.
Links to other artists- Kele
Genre info- In the earlier years of the band being together they were very Indie
Rock, there music videos helped back that by following Indie Rock Genre
conventions, their music videos largely being just the band acting like it’s a live
performance. Whereas lateron, the band’s sound started to change, they started
to make more Alternative Rock sounding music and that was also shown in their
music videos, they started to clearly start playing with their creativity and started
making music videos that were more like a short film, just parts of the video would
complement the song.
16. FINAL IDEA – TRACK SUMMARY
Summary/analysis of track [consider meaning, content, duration,pace
and style of the song]
The track is a very well paced upbeat song. Its duration is just right for a song
such as itself; it doesn’t last long neither is it too short, it sits at a nice 3
minutes and 16 seconds. It has managed to combine Indie Rock with almost a
Hip Hop feel with its looping backing track and the pace of the lyrics. All this
combined give us this upbeat make you want to dance song. The song doesn’t
just jump straight into making you want to head bop tough, it starts simply with
the backing track and it builds, just adding layers to make it more upbeat to
then a kind of beat drop. It does this several times inn the song to stop it from
being too repetitive. With a final beat drop into another upbeat loop that
builds excitement to end, the song leaves you wanting to listen to it again. I
think that the song doesn’t have a meaning, I think that it was just made to be
upbeat and make everyone want to dance.
17. FINAL IDEA – YOUR IDEA
Your creative concept/video synopsis [describe your interpretation,
use of imagery or narrative, genre conventions, etc]
19. GUIDANCE:
PRE-
PRODUCTION
ASSESSMENT
You need to assess the viability of your production
and investigate what is required to enable you to
make your music video
Much of this task is hypothetical, which means you
will need to investigate standard costings for such a
production and apply these to your planned
production considering which equipment you would
need and resources, etc
Resources to support this are in the Pre-production
assessment folder on Blackboard
Delete the questions on each slide and insert your
responses
20. TITLE OF
PRODUCTION/PRODUCTION
OUTLINE
Summary of intended production
Detail here what you are going to make and
the intended outcome
Detailed breakdown of the music track
chosen and your interpretation of it
[rememberthe questions in the workbook,
e.g. pace/mood/tone/structure]
Specific outline your intended
technical/equipment requirements
Include any details that you think [you could
use material from your pitch]
21. LOCATIONS
You need to identify locations and plan a recce.
What are the limitations and risks, eg distance, access, cost, weather?
How will you manage this?
I have a few location ideas in mind, I’ve had ideas to film on top of large hills, maybe
next to a canal, in town (or just somewhere busy), on a road and on a riverbank near
my home. I can already see some problems such as cost for getting to the canal and to
the hills, I have Millington in mind, as I live at least half an hour away from both so any
form of transport will cost. As well as that, I do want a few shots in all kind of weather
but because of the time of year we’re in, getting nice weather to film might start to
become a challenge.
22. EQUIPMENT
What do you need? E.g. equipment, resources? Mostly from college,
but who do you need to speak to get this kit? What is available?
When?
Look at equipment hire places, etc
To make my music video, I think that I will need a Canon 600D, an SD card for Video,
the battery charger, some sort of tripod, I’d also like to try and use the LED lights and
rechargeable batteries, I have an idea for a skit in mind for the start of the music video
but that's only if I have time free to film that, if I do, I might try and borrow the Rode
Shotgun Microphone.
23. FACILITIES
Where will you edit your video? Do you need any other specialist
facilities…?
I will be editing my video in college using most likely Adobe Premier Pro, but I would
also really like to learn how to use Adobe After Effects and maybe try and use that
whilst editing my music video.
24. PERSONNEL
CREW: What is you team? Who is in it? What are each team members
strengths/weaknesses? When are they available?
CAST: Do you need any external performers? When are they available? Cost
implications? Will you have to feed them? Transport them?
Other personnel? Is anyone else helping you?
CREW: My Crew will mostly be me but sometimes I might ask for help from
people in my course. It will depend on whether I can get anyone to be in my
video because if not, I might have to be in it myself.
CAST: Ideally, I would like external performers but getting them might prove
difficult. If I do manage to get external performers, I will need to organize
some transport for them to get to locations for filming and because some of
the locations will make filming a whole day thing so feeding them might be
needed.
25. PROPS/COSTUME/ETC
I’ve been thinking of using props for my music video such as, a guitar
and amp, a banana, a wallet and a backpack. Costumes might end
up being needed as well because I’m going to need to start thinking
about what can be in the background of the clips for the fast cut
montage. If can’t think of things to be happening in the background I
might resort to people just stood in different places. Costumes for a
robber and police officer will be needed, for the robber things such
as a mask or maybe a buff and hat to disguise identity will be
needed. For the police officer something will be needed to obviously
show that he is a police officer, that could be done by using either a
hat or maybe some sort of police badge.
27. PRE-PRODUCTION: VISUAL
PLANNING
This section is concerned with the visual planning of your music video
You should use this section to develop the sequencing or your video, establish
the relationship between the visuals and the track itself and create a
structure for you to follow when filming
It is important that you ‘pre-visualise’ the video before you make it; it will
make filming and production a more streamlined process
The following tasks are part of your visual planning
Pre-visualisation and concept boards
Storyboarding
Shot list
28. PRE-VISUALISATION/CONCEPT
BOARDS
Tool for exploring the direction and visuals
Provides inspiration and information for the “look & feel”
Presents key moments in your video
A means to sketch/plan ideas
Information on colour/lighting
Defining the “mise-en-scene”
Include as much here as you like, but keep it relevant to the production, the
following slides have been left blank for you to approach in your own way, add
more as you need to
Extension suggestion: edit a short sequence of clips that have inspired or influenced
your video [similar to this: http://io9.com/5941145/this-directors-video-pitch-for-
hunger-games-might-be-better-than-the-real-movie]
29. STRUCTURAL
BREAKDOWN
Breakdown your track into it basic sections
[e.g. intro, verse, chorus, verse, etc] and
apply broad visual ideas to each section
You can use this as the master template for
your production, then add more shots to
each section when you develop your full
visual plan
You should create a slide showing all the
sections of the song, then add a slide for
each section with timings, lyrics, what
happens and details on specific shots
You could storyboard and shot list each
section as you go, to break up the process.
30. INTRO
The intro to the song is very heavily guitar so I think that is a good
place to first show the person pretending to play guitar. As the intro for
the song is clearly something to help build excitement for the audience,
I think that I should try and do that with the video as well, maybe just
start it off a bit tame so it fits with the song before we get into more of
the upbeat and exciting parts.
31. VERSES
The first verse is quite similar to the intro, the intro goes into the verse
with not a big change kind of making the first verse almost a part of
the intro, but I have ideas that this is where the person pretending to
play guitar would actually start to pretend to play the guitar. At the
end of the verse, it then has this electronic almost alarm sound that
leads into the beat drop and the chorus and the most upbeat part of
the song.
32. CHORUS
The chorus is the most upbeat and exciting part of the song. This is
where I will make the most exciting part of the music video fit. The
chorus then calms off a bit again before the next verse. The chorus will
be the parts of the song that I use for the Police Officer and Robber
narrative.
33. STORYBOARDING
Your storyboardshould bring your idea to life
Provide an idea of the sequencing of you video
Providesa basis for production
Suggested online storyboard creatorsare:
https://www.storyboardthat.com
http://www.pixton.com [very complicated]
http://www.storyjumper.com [allows you to insert
your own images]
Alternatively, hand draw or photograph your
storyboardand scan or copy to insert it onto your
slides
There are lots of tips collected togetheron
Blackboard!
35. SHOT LIST
Your shot list should contain the sequential
breakdown of what you need to shoot for
your video
It should work in partnership with your
storyboard
It will be your working document when you
film
It should contain the shot number, scene
number, shot description,framing and action
you will see
It should also have information on
performersin the scene and other props, etc
Shot list template is on Blackboard in the
pre-production folder.
36. LYRIC BREAKDOWN
Who got the beat this time?
Who go the beat me down?
Tell it, tell it
Who got the beat this time?
Keep it hundred
What you gonna show me, fam?
What you gonna show me, bro?
That ain't me done
You want a word with me?
You want to tell me some?
And tell your bitch, to get off my shit
Smoking on that home rolled
You know that I keep it on point
Yeah, I could've came out tonight
With a flex and a flow and you know it might
When I get fucked up, when I get half cut
Gonna make them prang, get rowdy
Hey, yeah
I'll make a scene, make it real, make 'em feel
Hey, yeah, yeah, yeah
I'll make it loud, make it proud, make it count
We go, go ratchet
We go, you better watch yourself
We go, go ratchet
We go, you better watch
I'ma let you have your say but I ain't let you have your way
I'ma see, I'ma, I'ma let you have your say
But
Like it, don't like it force
Sit in a club on this street where we owns
And a two shots and a world of pain
And a, two shots, and a
Tell your dudes that we get rude
Smoking sour diesel
You know that that shit be so baked
So gimme a rhythm and I'll step, and I'll go
Kissing your teeth and I'm vexing bros
Rocking your world then I jack your phone
And I told them, I said
Hey, yeah
I'll make a scene, make it real, make 'em feel
Hey, yeah, yeah, yeah
I'll make it loud, make it proud, make it count
Hey, yeah
I'll make a scene, make it real, make 'em feel
Hey, yeah, yeah, yeah
I'll make it loud, make it proud, just make it count
I said make it count
I said make it count
I said make it count
And get ratchet
Hey, yeah
I'll make a scene, make it real, make 'em feel
Hey, yeah, yeah, yeah
I'll make it loud, make it proud, make it count
Hey, yeah
I'll make a scene, make it real, make 'em feel
Hey, yeah, yeah, yeah
I'll make it loud, make it proud, just make it count
I just make it count
And get ratchet
Red- Chorus
Green- Verse
Purple- Slow-mo
Blue- Fast cut Montage
First green-guitar Introduced
Dark Red- Guitar starts
First Red- Introduce to Police
and Robber
Second Green- Guitar
Second Red- Robber robbing
and police start to chase
Purple- Slow-mo of robber
being chased by police
Blue- Fast cut montage of
face with things happening in
the background
32 beats – 8 shots
37. SHOT LIST
-The first few shots are of someone standing with the guitar in the different
locations, it starts with the guitar being played and the actor will have to try
and pretend to play along with it. The guitar the cuts out and it's just vocals,
bass and drums, this is where I'll get the actor to try and pretend to 'prep' so
this could be; tuning the guitar, setting up the amp, putting the guitar on and
maybe just bobbing along with the song.
-As the first chorus starts to play, we are introduced to the characters of the
‘story’, a robber and a police officer, the robber is at home prepping to rob
by putting his mask on, maybe a backpack and gloves or at least something to
disguise identity.
-Going back into the next verse we are then back with person playing guitar in
the different locations, cutting to the beat of the song like the rest of the video
the person changes location but stays the same place in frame.
-The next chorus is then when the robber will start to go to the shop, there will
be a shot of them walking down the street into the shop, then the police officer
starting to drive to the scene oof the crime, the robber then coming out and
being chased by the police through the village.
38. SHOT LIST
-The next shot will be a slow-mo of the police chasing the robber
down this small country lane, the robber will be sprinting in front of the
camera and the police officer will be shouting and angry chasing the
camera, but it’s here that the police officer pulls out his ‘gun’ that turns
out to be a banana and stops the robber, the robber then takes his
mask off to reveal it's the same person as the police officer.
-The next few shots will be done to make a fast cut montage; all these
shots will have a person staring down the lens at the audience always
in the exact center of frame but in each shot something differentwill
be happening, I have ideas of fighting, people holding balloons,
possibly people dressed up
40. PRODUCTION GROUP INFO
Include names, contact info, and defined roles at difference stages of
production, using a table is suggested
Dan Richardson-Director, Cinematographer, Camera Operator, Editor,
Mark Richardson-Actor
41. LOCATION
INFORMATION
Information and images of your location[s]
for filming
You should have address details,
clearance/permissions for filming, recce
photos and floorplans [including camera,
equipmentand cast/crew layouts]
Where possible, have a plan B fallback
location option
Assess each location for any issues and
suggest solutions
43. RISK
ASSESSMENT
Risk Assess each separate filming location
using the table in the camera H&S PP on Bb
as a staring point
Completing a generic filming assessment
would be a start, then you can add
specialist/site specific risks as you progress
your production
Remember, a Risk Assessment is an ongoing
document, you should evaluate if anything
changes in production and when you put
control measures in place
You should add the table to each call sheet
for each location
44. RISK ASSESSMENT
Location Risks
Melbourne They'll be stood on a small platform above
deep water so they'll need to be careful on that
Millington Someone could fall as it is full of holes from
livestock and hurt themselves. Someone could
stumble and drop equipment
Church street Bubwith &
Intake Lane Bubwith
The actor and myself will be stood in the
middle of the road so we'll need to be careful
of traffic
Main Street Bubwith The actor will be sprinting down the path, so
they need to be aware of the fact the path
rises as well has drops and to be careful
Bubwith Rivebank The riverbank in bad conditions can be very
slippy and can cause people to slip and fall
over, caution will be needed.
Breighton Road Bubwith Where I'll be filming is an old uneven path that
could cause myself and/or the actor to trip and
possibly hurt ourselves.
45. CONTINGENCY PLANNING
Things go wrong
Your contingency plan is there to give you a backup or to
minimise the effect on production
You should consider the following areas: Technical,
Location, Personnel andOrganisationalareas [about 5
potential issues for each]
Use the form in pre-production folder on Blackboard
46. CONTINGENCY PLAN
Problem Solutions
Technical:
-Some lighting might not turn out how I want
-The Camera could end up dying mid filming
-My computer could break
Location:
-The weather could change before/mid filming
-Some places might either be too busy or too
quiet
Personnel:
-The person I choose to ‘act’ could end up
dropping out for some reason
-To get to my locations I need to rely on
someone else being able to get me there
Organisational
-I could end up forgetting something that I
either want to do or just leaving something
behind
-I need to know exactly what I want and make
sure the camera is set up for that
-I need to make sure it is fully charged as well
as maybe take a spare battery
-Everything I save should be saved to
OneDrive.
-I need to keep checking weather reports
before filming
-Plan around certain times that I believe will
work for me
-I need to have a back up ‘acter’
-I need to plan with them well in advance
-I need to make lists of what I want to do as
well as what I will need
47. PRODUCTION SCHEDULE
Your schedule should budget a total of 10 hours for production, that is
for the filming and editing of your project.
You should plan when you’re filming and how you intend to use the in
class days on your timetable/classschedule
49. CLEARANCE AND PERMISSIONS
Any place you film and anyone you use in
the filming of your video must have a
completed form
Blank forms are available for you to
complete and insert here, you can also
create your own