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Electric Vehicles 2020 
Confirmed Speakers 
Stockholm, Sweden, 17th of March 2015 
Michael Cramer - Chair - Committee of Transport and Tourism EU 
Ketil Solvik Olsen - Minister of Transport Norway 
Baroness Susan Kramer - Minister of Transport UK 
Melanie Shultz van Haegen - Minister of Transport Netherlands 
Helene Carlsson - Head of Communications Miljöbilar i Stockholm, 
Miljöförvaltningen Stockholms stad 
Kalle Bartholin - Nielsen - Communications Manager - Nordisk Energiforskning/Nordic Energy 
Research 
Michael Rask - Special Consultant - Energiteknologi and Senior Policy Advisor to the Danish 
Energy Agency 
Leon Daniels - Managing Director for Surface Vehicles - Transport for London 
Fredric Cuvillier - Secretary of State for Transport, Maritime Affairs and Fisheries France. 
President of the 2014 International Transport Forum 
Philippe Martin - Ecology Minister France 
Magnus Heunicke, Minister of Transport Denmark (Discuss the failure of the Better Place project) 
www.electricvehicles2020.org
Editors Note 
This conference is based on the latest directive created by the EU Parliament and the EU Committee for 
Transport and Tourism for clean vehicles. Focusing on the role electric vehicles can have in reaching various 
emission targets from previous global and European directives as well as the demands on governments and cities 
throughout the EU on reaching these latest targets. 
The event will allow cities and governments from throughout Europe to hear what other member states are doing, 
initiatives that have shown clear promise and also the reason as to why this directive was introduced. 
Highlighting major aspects and the most frequently asked questions on financial incentives, safety, commerce and 
responsibility, after the conference we should all have a clearer understanding of who should be doing what in 
the push to meet the requirements of the directive. 
Hear from ministers of transport, city officials and energy experts. The time to start with electric vehicle infrastructure 
is now. 
Stephen Brogarth, Project Director, Copperberg 
+46 70 885 63 37 
stephen.brogarth@copperberg.com 
Program 
9.00 - 9.20 The Clean Fuel Infrastructure Rules as Agreed by the EU Council and the European Parliament 
(document 8203/14) 
This session will look at the crux of the agreement, the requirement of all cities within the EU to offer enough charging points and 
Electric vehicle infrastructure to support the targeted number of one in ten road vehicles being electric by 2020. 
http://www.consilium.europa.eu/uedocs/cms_data/docs/pressdata/en/trans/141906.pdf 
http://www.europarl.europa.eu/committees/en/tran/members.html#menuzone 
Michael Cramer, Chair, Committee of Transport and Tourism EU 
9.25 - 9.55 The working document of financial incentive guidelines for clean and energy efficient vehicles as set out 
by the document SWD(2013)27 
This session will highlight the success of a non EU member setting their own financial incentives leading them to become the global 
leader in electric vehicle ownership per capita. What can EU members learn from the success, what other demographic features lead 
to Norways success. 
http://ec.europa.eu/transport/themes/urban/vehicles/directive/doc/swd(2013)27-financial-incentives.pdf 
Ketil Solvik Olsen, Minister of Transport Norway - Norway has the highest take up of EV owners in the world based on a per 
capita basis, why and how was this achieved 
9.55 - 10.25 Break 
10.30 - 10.55 The ULEV Project - The decision to invest £5,000,000 in the purchasing of Ultra Low Emission 
Vehicles to the UK Central Government and Public Sector fleets of vehicles 
The UK Government made the decision that to encourage the move and transition towards ULEVs that they had to lead by example. 
What are other EU nation governments doing to lead by example and encourage their citizens to make the transition. 
https://www.gov.uk/government/policies/reducing-greenhouse-gases-and-other-emissions-from-transport/supporting-pages/ultra-low-emission- 
vehicles 
Baroness Susan Kramer, Minister for Transport UK
11.00 - 11.25 Safety Requirements for Electric Vehicles in the EU as set out by the legal framework directive 
2007/46/EC replacing the old directive 70/156/EEC to include Electric Vehicles 
This session will asses a manner of different requirements that are specific to Electric Vehicles. How to overcome the safety fear of 
silent vehicles, the dangers of highly toxic batteries and outdoor charging. 
http://www.unece.org/fileadmin/DAM/trans/doc/2012/wp29grsp/EVS-1-05e.pdf 
Melanie Shultz van Haegen, Minister of Transport Netherlands 
11.30 - 12.00 Educating the Public on Electric Vehicle Use. The role EU cities can play 
Hear how Stockholm plans to help its residents move over to electric vehicles. Renting schemes, car pooling opportunities. Also the 
most frequently asked questions and how cities can avoid these questions through marketing and physical aids. 
Helene Carlsson, Head of Communications Miljöbilar i Stockholm, Miljöförvaltningen Stockholms stad 
12.00 - 13.00 Lunch 
13.30 - 14.30 Panel Discussion - Who is responsible for Infrastructure? Governments, Cities, Counties, the EU? 
A panel of Transport Ministers, city planners, EU committee members discuss how to share the burden of infrastructure deployment as 
well as answer audience questions on who and how to proceed with financing and implementing the infrastructure in to your 
municipality. 
Leon Daniels - Managing Director for Surface Vehicles - Transport for London 
Fredric Cuvillier - Secretary of State for Transport, Maritime Affairs and Fisheries France. President of the 2014 International 
Transport Forum 
14.35 - 15.00 How to invest your money in Infrastructure 
A case study in a large scale investment that did not work out and the legacy it left behind. Going against convention and 
looking at alternative technologies. Battery exchanging over charging the pros and the cons. 
Magnus Heunicke, Minister of Transport Denmark (Discuss the failure of the Better Place project) 
14.30 - 15.00 Break 
15.30 - 16.15 Panel Discussion - Enterprise fleets. Moving to Electric but remaining competitive. Cost of corporate 
responsibility, what is in it for business 
If the desired number of Electric Vehicles is going to be reached by 2020 then it is absolutely vital that large corporations begin 
to include Electric Vehicles in their fleets. For some corporations particularly in the logistics industry this will require a reshaping 
of their business model. What will the EU, governments and cities do to assist large businesses in their transition. 
Ministers of Transport, Ministers of Business, EU business committees, Enterprise representative (Logistics company) 
Kalle Bartholin - Nielsen - Communications Manager - Nordisk Energiforskning/Nordic Energy Research 
Michael Rask - Special Consultant - Energiteknologi and Senior Policy Advisor to the Danish Energy Agency 
Philippe Martin - Ecology Minister France 
16.20 - 17.15 Panel Discussion - Are the targets realistic? 
This closing question and answer session will overview everything that has been discussed today. Conclusions will need to be 
made by the attendees, if the first steps are to be taken then the end goal must be an achievable target. What sanctions if any are in 
place for failing to reach the targets stipulated in the directive 
17.15 Closing 
17.30 Drinks
Registration form 
Website: 
www.electricvehicles2020.org 
Delegate details 
Company name: 
Billing address: 
Country: 
Vat nr: 
Phone: 
Email: 
registration@copperberg.com 
Electric Vehicles 2020 
Phone: 
+46 8 651 10 90 
Stockholm, Sweden, 17th of March 2015 
Fax: 
+46 8 441 07 93 
Tick your prefered package: 
Prices in EUR 
Conference Pass 
o Book 1 o Book 2 o Book 3 
450 EUR 650 EUR 800 EUR 
* If you wish to attend as more than 3 people, please contact us at: stephen.brogarth@copperberg.com 
First name Last name Jobtitle Email 
I wish to pay with: 
o Credit card o Invoice 
Accounts payable contact (if different from delegate) 
First name Last name Jobtitle Email 
Please note the terms and conditions of your booking. We are looking forward to welcoming you at the event 
/Customer Service, email: registration@copperberg.com 
CANCELLATION & SUBSTITUTION POLICY 
Your booking is binding. You may substitute a delegate at any time. Please note that substitutions are not permitted unless approved by the organizers. For all 
cancellations (without an approved substituted delegate) received in writing more than 5 business days prior to the event and, a €120 (+VAT) administrative fee 
will be charged. 
PROCESSING OF REGISTRATION: 
Pleas note thate tickets are subject to availability. Discounts cannot be combined nor claimed retroactiveley. Solution providers, vendors or consultancies selling 
or providing solutions or services to the main target audience cannot register for delegate tickets. The organizer claims the right to deny a participant access to the 
conference if the participant does not meets the requirements of a delegate.

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"Electric Vehicles 2020" conference agenda

  • 1. Electric Vehicles 2020 Confirmed Speakers Stockholm, Sweden, 17th of March 2015 Michael Cramer - Chair - Committee of Transport and Tourism EU Ketil Solvik Olsen - Minister of Transport Norway Baroness Susan Kramer - Minister of Transport UK Melanie Shultz van Haegen - Minister of Transport Netherlands Helene Carlsson - Head of Communications Miljöbilar i Stockholm, Miljöförvaltningen Stockholms stad Kalle Bartholin - Nielsen - Communications Manager - Nordisk Energiforskning/Nordic Energy Research Michael Rask - Special Consultant - Energiteknologi and Senior Policy Advisor to the Danish Energy Agency Leon Daniels - Managing Director for Surface Vehicles - Transport for London Fredric Cuvillier - Secretary of State for Transport, Maritime Affairs and Fisheries France. President of the 2014 International Transport Forum Philippe Martin - Ecology Minister France Magnus Heunicke, Minister of Transport Denmark (Discuss the failure of the Better Place project) www.electricvehicles2020.org
  • 2. Editors Note This conference is based on the latest directive created by the EU Parliament and the EU Committee for Transport and Tourism for clean vehicles. Focusing on the role electric vehicles can have in reaching various emission targets from previous global and European directives as well as the demands on governments and cities throughout the EU on reaching these latest targets. The event will allow cities and governments from throughout Europe to hear what other member states are doing, initiatives that have shown clear promise and also the reason as to why this directive was introduced. Highlighting major aspects and the most frequently asked questions on financial incentives, safety, commerce and responsibility, after the conference we should all have a clearer understanding of who should be doing what in the push to meet the requirements of the directive. Hear from ministers of transport, city officials and energy experts. The time to start with electric vehicle infrastructure is now. Stephen Brogarth, Project Director, Copperberg +46 70 885 63 37 stephen.brogarth@copperberg.com Program 9.00 - 9.20 The Clean Fuel Infrastructure Rules as Agreed by the EU Council and the European Parliament (document 8203/14) This session will look at the crux of the agreement, the requirement of all cities within the EU to offer enough charging points and Electric vehicle infrastructure to support the targeted number of one in ten road vehicles being electric by 2020. http://www.consilium.europa.eu/uedocs/cms_data/docs/pressdata/en/trans/141906.pdf http://www.europarl.europa.eu/committees/en/tran/members.html#menuzone Michael Cramer, Chair, Committee of Transport and Tourism EU 9.25 - 9.55 The working document of financial incentive guidelines for clean and energy efficient vehicles as set out by the document SWD(2013)27 This session will highlight the success of a non EU member setting their own financial incentives leading them to become the global leader in electric vehicle ownership per capita. What can EU members learn from the success, what other demographic features lead to Norways success. http://ec.europa.eu/transport/themes/urban/vehicles/directive/doc/swd(2013)27-financial-incentives.pdf Ketil Solvik Olsen, Minister of Transport Norway - Norway has the highest take up of EV owners in the world based on a per capita basis, why and how was this achieved 9.55 - 10.25 Break 10.30 - 10.55 The ULEV Project - The decision to invest £5,000,000 in the purchasing of Ultra Low Emission Vehicles to the UK Central Government and Public Sector fleets of vehicles The UK Government made the decision that to encourage the move and transition towards ULEVs that they had to lead by example. What are other EU nation governments doing to lead by example and encourage their citizens to make the transition. https://www.gov.uk/government/policies/reducing-greenhouse-gases-and-other-emissions-from-transport/supporting-pages/ultra-low-emission- vehicles Baroness Susan Kramer, Minister for Transport UK
  • 3. 11.00 - 11.25 Safety Requirements for Electric Vehicles in the EU as set out by the legal framework directive 2007/46/EC replacing the old directive 70/156/EEC to include Electric Vehicles This session will asses a manner of different requirements that are specific to Electric Vehicles. How to overcome the safety fear of silent vehicles, the dangers of highly toxic batteries and outdoor charging. http://www.unece.org/fileadmin/DAM/trans/doc/2012/wp29grsp/EVS-1-05e.pdf Melanie Shultz van Haegen, Minister of Transport Netherlands 11.30 - 12.00 Educating the Public on Electric Vehicle Use. The role EU cities can play Hear how Stockholm plans to help its residents move over to electric vehicles. Renting schemes, car pooling opportunities. Also the most frequently asked questions and how cities can avoid these questions through marketing and physical aids. Helene Carlsson, Head of Communications Miljöbilar i Stockholm, Miljöförvaltningen Stockholms stad 12.00 - 13.00 Lunch 13.30 - 14.30 Panel Discussion - Who is responsible for Infrastructure? Governments, Cities, Counties, the EU? A panel of Transport Ministers, city planners, EU committee members discuss how to share the burden of infrastructure deployment as well as answer audience questions on who and how to proceed with financing and implementing the infrastructure in to your municipality. Leon Daniels - Managing Director for Surface Vehicles - Transport for London Fredric Cuvillier - Secretary of State for Transport, Maritime Affairs and Fisheries France. President of the 2014 International Transport Forum 14.35 - 15.00 How to invest your money in Infrastructure A case study in a large scale investment that did not work out and the legacy it left behind. Going against convention and looking at alternative technologies. Battery exchanging over charging the pros and the cons. Magnus Heunicke, Minister of Transport Denmark (Discuss the failure of the Better Place project) 14.30 - 15.00 Break 15.30 - 16.15 Panel Discussion - Enterprise fleets. Moving to Electric but remaining competitive. Cost of corporate responsibility, what is in it for business If the desired number of Electric Vehicles is going to be reached by 2020 then it is absolutely vital that large corporations begin to include Electric Vehicles in their fleets. For some corporations particularly in the logistics industry this will require a reshaping of their business model. What will the EU, governments and cities do to assist large businesses in their transition. Ministers of Transport, Ministers of Business, EU business committees, Enterprise representative (Logistics company) Kalle Bartholin - Nielsen - Communications Manager - Nordisk Energiforskning/Nordic Energy Research Michael Rask - Special Consultant - Energiteknologi and Senior Policy Advisor to the Danish Energy Agency Philippe Martin - Ecology Minister France 16.20 - 17.15 Panel Discussion - Are the targets realistic? This closing question and answer session will overview everything that has been discussed today. Conclusions will need to be made by the attendees, if the first steps are to be taken then the end goal must be an achievable target. What sanctions if any are in place for failing to reach the targets stipulated in the directive 17.15 Closing 17.30 Drinks
  • 4. Registration form Website: www.electricvehicles2020.org Delegate details Company name: Billing address: Country: Vat nr: Phone: Email: registration@copperberg.com Electric Vehicles 2020 Phone: +46 8 651 10 90 Stockholm, Sweden, 17th of March 2015 Fax: +46 8 441 07 93 Tick your prefered package: Prices in EUR Conference Pass o Book 1 o Book 2 o Book 3 450 EUR 650 EUR 800 EUR * If you wish to attend as more than 3 people, please contact us at: stephen.brogarth@copperberg.com First name Last name Jobtitle Email I wish to pay with: o Credit card o Invoice Accounts payable contact (if different from delegate) First name Last name Jobtitle Email Please note the terms and conditions of your booking. We are looking forward to welcoming you at the event /Customer Service, email: registration@copperberg.com CANCELLATION & SUBSTITUTION POLICY Your booking is binding. You may substitute a delegate at any time. Please note that substitutions are not permitted unless approved by the organizers. For all cancellations (without an approved substituted delegate) received in writing more than 5 business days prior to the event and, a €120 (+VAT) administrative fee will be charged. PROCESSING OF REGISTRATION: Pleas note thate tickets are subject to availability. Discounts cannot be combined nor claimed retroactiveley. Solution providers, vendors or consultancies selling or providing solutions or services to the main target audience cannot register for delegate tickets. The organizer claims the right to deny a participant access to the conference if the participant does not meets the requirements of a delegate.